Personalization plays a very important role in PPC and E-commerce marketing as marketers get more than 75 % of ad clicks when customers search you online.

1. What is
Personalization
Importance, Benefits, and Examples

2. Personalization
happens when a
marketer customizes
a piece of content to
catch customers’
attention.
01

3. Personalization means creating
tailored messages for the
customers as per their needs and
demands and engaging them
with the same to act upon it.
What is personalization?
Definition

4. They can personalize the content
of the website to increase sales.
You can also blend
personalization with loyalty
programs and sales promotion
through which you can gauge
more sales and revenue.
Increase in Revenues
Benefits

5. Make your
customer feel
as if you are
directly
talking to
them through
your
personalized
messages.

6. 02
Personalization
gets more
useful when
customers read
their names in
the messages.

7. The brand works and is
continually working to
develop loyalty programs and
give rewards to the
customers.
The more customers order,
they will receive better
targeting messages.
Better targeting messages
Examples

8. Personalization’s
importance and meaning
can differ for a digital
marketer, e-commerce
marketer, and other PPC
marketers.

9. Personalization
plays a vital role in
PPC marketing as
marketers get
more than 70
percent of ad
clicks when
people search
online.
PPC & ECOM
E-commerce
marketers are
waging
significant
advantages of
personalized
retargeting.

10. Collect the data
of the customers
and start using
personalization.

11. Improve
Customer
Experience
You can get users’ information through
surveys and accordingly give them
offers and discounts.
Around 60 percent of users take an
interest in such healthy transactions.
You have to keep on creating
awareness amongst the customers
about products via articles & Ylogs.

12. thank you
We look forward to working with you
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