Innovators Dilemma by Clayton Christensen
What I Know For Sure by Oprah Winfrey
Crossing The Chasm by Geoffrey A. Moore
How To Win Friends And Influence People by Dale Carnegie
Inside The Tornado by Geoffrey Moore
Upside of Irrationality by Dan Ariely
Blue Ocean Strategy by W. Chan Kim and Renee Mauborgne
The Discipline of Market Leaders by Michael Treacy and Fred Wiersema
To Sell Is Human by Daniel Pink
How Will You Measure Your Life by Clayton Christensen
Positioning The Battle For Your Mind by Al Ries & Jack Trout
Buyology by Martin Lindstrom
(MBASkills.IN) Book summary: All Marketers Are Liars
(MBASkills.IN) Book Summary: 22 Immutable Laws of Branding
