This document is a resume for Surendran T summarizing his professional experience in marketing and business development over 12 years. It lists his most recent roles including Assistant General Manager of Marketing at Sivamathi Animation Softwares & Electronics Ltd from July 2016 to present where he was responsible for business development, sales target achievement, product launches, and market development. It also lists other previous roles in marketing, business development, and sales with responsibilities like account management, sales target achievement, product promotion, and customer relationship management.

1. 12Years in Marketing and Business Development.
SURENDRAN.T surendar.magnus@gmail.com
3/152, VEERAMATHI AMMAN KOIL ST, +91-95851 29489.
THONDAMUTHUR.(PO)
POLLACHI.
COIMBATORE.DT
Tamil Nadu, India 642 123.
Objective
Looking forward for an Organization that offers Challenging assignments, Simulating, Learning
environment to work, which provides scope for individual development and offers attractive
Prospective for long-term personal development and continuous career growth to enhance my
skills and abilities.
Personal Trait
 Strong experience in managing new businesses right from delivery planning to realization.
Having experience of working with large teams and organizations in various capacities in
sales projects/programs.
 Leader of creative teams and corporate communication departments. Experienced in manage
large assignment in multi-vendor and multi product set up with stringent deadlines and
quality expectations.
 Expert in the technical, conceptual and content development of sales-driving collateral.
Proven ability to drive record-high marketing campaign response rates and execute successful
product launches.
 Strong experience on marketing in specified territory and having leverage on existing
relationships.
 Excellent written ,oral communication and presentation skills .
 Ability to travel extensively in specified territory.
 Passionate about meeting sales targets.

2. Name of the Organization Sivamathi Animation softwares& Electronics ltd,.
Designation : ASST GENERAL MANAGER - Marketing.
Length of service : 7th
July 2016 to present.
Brief profile of the job : Business Development /Sales on SASEL Softwares.
Responsibilities
 Promotion activity for educational learning products of SASEL,
 Achieving Sales Target through the teams.
 Product launching and test marketing.
 Market Development for educational material and product in specified territory. This had
been done by mutually agreed demos, face to face meetings with faculty and top
management.
 Organizing marketing activities like road shows, event etc
 Direct mail campaigns and sales collateral for diverse clients and projects.
 Served in maintenance of financial records and successfulproduct launches.
 Anticipated a lead role in pitch team meetings due to strengths in presentation and
negotiation skills, and helped grip major sales accounts.
 Generated campaign response-rates at best and keep track of competition activity.

3. Name of the Organization VRP India Structure & Design Pvt Ltd,.
Designation : Manager - Marketing.
Length of service : 1st
August 2014 to 1st
July 2016
Brief profile of the job : Business Development /Sales on PMIS.
Responsibilities
 Handling Pegan’s Members Integration Solutions PMIS product for the Farmers in
India and political organizations and other organization where the members are huge
in numbers.
 To prepare and submit response for PMIS Kiosk tenders and attend all the meetings
related to tender]
 Handling small & large corporate, regional distributor and channel partners for
Chennai & up country.
 Involved in planning and implementation of various promotional activities like
product demos, joint events, road shows, corporate demos etc, initiated the
promotional activities like Smart Buy, Co-branded Marketing.
 Planning & implementing PMIS product for various corporate and government
organizations.
 Mapping of accounts and keep the customer’s top management posted on efforts &
initiative taken towards service deliveries.
 To maintain contacts with clients for any upcoming requirements.
 Constantly work towards creating healthy communication between PMIS client and
projects team.
 To understand prospect and establish new line of business.
 To justify and negotiate better timelines as per organizational capacity.
 To prepare and submit response for PMIS TAT and attend all the meetings related to
PMIS Operations.
 To study and execute ServiceLevelAgreement, Scope of Work, NDA & Contract
Agreement.
 To maintain Tamilnadu Region database.
 To ensure proper coordination between projects team and clients and get project
implemented as per deadline.
 To ensure all deadlines is met and penalty if any minimized to negligible level.
 Manage customer relationships and ensuring high satisfaction and act as single point
of contact to the clients of PMIS
 To help projects team with payment recovery on time as per the policy of the firm.

4. Name of the Organization Fiveone Solutions
Designation : Manager- Business Development.
Length of service : 12th
July 2009 to 25th
July 2014.
Brief profile of the job : Sales on Banking deployments like ATMs.
Responsibilities
 Targeting Banks for the ATM site Deployments business.
 Account management of customers who have signed MOU
 Maintains high Client satisfaction level with existing customers.
 Meeting specific sales quotas.
 Payment collection on time to the company
 Escalation management
Name of the Organization M/s. ROCKWIN INTERNATIONAL MARKETING Co
Designation : Chief Executive
Length of service : 2005 to 2009.
Brief profile of the Job : Marketing for educational learning materials of the .
. Leading Publishers.
Responsibilities
 Promotion activity for educational learning products like Books, magazines, CD, DVD
and learning software.
 Achieving Sales Target through the teams.
 Product launching and test marketing.
 Advanced through a series of promotions, creating various teams through recruit young
minds and giving them on –the-job training to expanding division of teams and
formulating 10-member creative team.
 Created concept and copy for journal ads.
 Market Development for educational material and product in specified territory. This had
been done by mutually agreed demos, face to face meetings with faculty and top
management.

5.  Organizing marketing activities like road shows, event etc
 Direct mail campaigns and sales collateral for diverse clients and projects.
 Served in maintenance of financial records and successfulproduct launches.
 Anticipated a lead role in pitch team meetings due to strengths in presentation and
negotiation skills, and helped grip major sales accounts.
 Generated campaign response-rates at best and keep track of competition activity.
IT Skill Set
Operating Systems : Windows XP. Vista
Packages : Ms-office,
Scholastic Records
 DISCONTINIUED THE Bachelor of Business Management degree. Did schooling.
Personal Profile
Date of Birth : 30-07-88
Father’s Name : Mr.THANGAVEL.T(late)
Marital Status : Single
Nationality :Indian
Language :Tamil/ English
Yours Sincerely
SURENDRAN.T

6. 1.