SlideShare a Scribd company logo
memorize this
hey! who’s that?
hey! what the fcuk are you doing?
That’s your place!
“Strategy is a big-complicated thing and any single definition could be suicidal.”
To understand the meaning behind this most used and even more misused word, one needs to understand the five meanings of strategy.The lesser known 5 P’s
To understand the meaning behind this most used and even more misused word, one needs to understand the five meanings of strategy.The lesser known 5 P’s The lesser known 5 P’s
Five different ways of looking at meaning of strategy
Plan Strategy is a plan of action into future, telling us where we are currently, where do we have to go and what actions in a particular order we have to take to reach there.
Pattern Strategy is a pattern, a sort of consistency in the behavior over time.  I don’t know – it just fell out of my bum. What is it?
Both are valid definitionsorganizations make plans for futureand they also evolve patterns out of their pastOne can be called intended strategy and the other realized strategy.
Both are valid definitionsorganizations make plans for futureand they also evolve patterns out of their pastOne can be called intended strategy and the other realized strategy.
Both are valid definitionsorganizations make plans for futureand they also evolve patterns out of their pastOne can be called intended strategy and the other realized strategy.
Both are valid definitionsorganizations make plans for futureand they also evolve patterns out of their pastOne can be called intended strategy and the other realized strategy. This will be great. This was great.
Both are valid definitionsorganizations make plans for futureand they also evolve patterns out of their pastOne can be called intended strategy and the other realized strategy. Ideally a mix is followed. Some thinking ahead and some on the way learning-and-adaptations. This will be great. This was great.
One’s strategy mix should depend upon one’s ability to predict unexpected events… Oh so, there’ll be floods on 28th. Our office is on ground floor Let’s move to top floor!
One’s strategy mix should depend upon one’s ability to predict unexpected events……and need to react to unexpected events. Oh so, there might be floods on 28th. Our office is on top floor So floods don’t matter!
One’s strategy mix should depend upon one’s ability to predict unexpected events……and need to react to unexpected events.One extreme means no learning… Keep doing the same old tried but tested things! Rigid Strategy
One’s strategy mix should depend upon one’s ability to predict unexpected events……and need to react to unexpected events.One extreme means no learning……other means no control. Business is a fun chemistry lab, but things explode at times! No Strategy
One’s strategy mix should depend upon one’s ability to predict unexpected events……and need to react to unexpected events.One extreme means no learning……other means no control.To put it differently, it should depend upon how much does one want to learn on the way and how much control does one wants to exercise.
Position Another way of looking at strategy is thinking of it as a position of some advantage. It’s about creation of a valuable and unique position. ‘Position’ is downward and outward looking.
Perspective Delight customers Invest in R&D Entrepreneurial culture Fast Cost cutting Social responsibility Perspective is a organization’s fundamental way of doing things, like, the McDonald’s way, the Tata way or the Google way. It can be seen as a set of values, priorities, beliefs, behaviors, attitudes, actions and responses. ‘Perspective’ is upward and inward looking.
Again, both are valid definitions and a mix of both is required.
Changing of position within a perspective may be easy… Change Within Perspective
Changing of position within a perspective may be easy……whereas changing position while trying to maintain perspective is not Change Outside Perspective
Changing of position within a perspective may be easy……whereas changing position while trying to maintain perspective is not Google launching a printed directory is still imaginable… Google Printed Directory
Changing of position within a perspective may be easy……whereas changing position while trying to maintain perspective is not Google launching a printed directory is still imaginable… …but imagine Google launching a restaurant! Google Restaurant
Ploy Ploy is a specific trick intended to outwit an opponent or competitor. Its like playing mind games to confuse the competitor. A company might buy land to give the impression that it intends to expand its capacity, in order to discourage a competitor from building a new plant
to strategize or not to strategize?
“Strategy sets direction” On one hand we know the path required to reach from one point to another.
“Strategy sets direction” On one hand we know the path required to reach from one point to another. On other hand it turns us blind to the unpredicted dangers on the path.
“Strategy focuses effort”  On one hand strategy helps in focusing everyone’s effort to the same direction.
“Strategy focuses effort”  On one hand strategy helps in focusing everyone’s effort to the same direction. On other hand “Groupthink” arises and opportunities and threats may get unnoticed.
“Strategy defines the organization” On one hand strategy provides a sharp and single meaning to organization. This piece of paper says exactly who we are and what we do.
“Strategy defines the organization” On one hand strategy provides a sharp and single meaning to organization. On other hand that sharp and single meaning could be too simple that rich complexity may get lost. Uhhh! So what exactly rest of the papers on the table do? This piece of paper says exactly who we are and what we do.
“Strategy provides consistency” On one hand strategy reduces ambiguity and brings consistency in action and results.
“Strategy provides consistency” On one hand strategy reduces ambiguity and brings consistency in action and results. On other hand it curbs creativity and perfection over time.
To understand when and when not to strategize, how much and how less to strategize and how and how not to strategize is the key. Prof. ThinKu Pandit PhD. Strategic Blah-Blah
Strategic Management Series 1 - What Is Strategy?

More Related Content

What's hot

Getting Things Done
Getting Things DoneGetting Things Done
Getting Things Done
Ryan Battles
 
Creativity, Inc.
Creativity, Inc.Creativity, Inc.
Creativity, Inc.
Ryan Battles
 
Think Like a Strategist - Confab 2019
Think Like a Strategist - Confab 2019Think Like a Strategist - Confab 2019
Think Like a Strategist - Confab 2019
Melanie Seibert
 
Getting Things Done met David Allen - Masterclass met ScaleUp Company 22 apri...
Getting Things Done met David Allen - Masterclass met ScaleUp Company 22 apri...Getting Things Done met David Allen - Masterclass met ScaleUp Company 22 apri...
Getting Things Done met David Allen - Masterclass met ScaleUp Company 22 apri...
Erno Hannink
 
PRWD Reveal Online 2015: The Creativity Behind a Successful Optimisation Prog...
PRWD Reveal Online 2015: The Creativity Behind a Successful Optimisation Prog...PRWD Reveal Online 2015: The Creativity Behind a Successful Optimisation Prog...
PRWD Reveal Online 2015: The Creativity Behind a Successful Optimisation Prog...
PRWD
 
Growth Mindset in Art
Growth Mindset in ArtGrowth Mindset in Art
Growth Mindset in Art
Kari Lomax
 
ارائه سیاوش علیخانی، مدیر واحد برنامه‌ریزی و هوشمندی کسب‌وکار هلدینگ فناپ در ...
ارائه سیاوش علیخانی، مدیر واحد برنامه‌ریزی و هوشمندی کسب‌وکار هلدینگ فناپ در ...ارائه سیاوش علیخانی، مدیر واحد برنامه‌ریزی و هوشمندی کسب‌وکار هلدینگ فناپ در ...
ارائه سیاوش علیخانی، مدیر واحد برنامه‌ریزی و هوشمندی کسب‌وکار هلدینگ فناپ در ...
nanoecoforum
 
Branding Workshop: Build a BIG Idea
Branding Workshop: Build a BIG IdeaBranding Workshop: Build a BIG Idea
Branding Workshop: Build a BIG Idea
Peng Zhang (Max)
 
Good to Great
Good to GreatGood to Great
Good to Great
Ryan Battles
 
Canva intro
Canva introCanva intro
Canva intro
Saurabh Tiwari
 
2015 Ajou University
2015 Ajou University 2015 Ajou University
2015 Ajou University
Carolina Islas Sedano
 
Beelden Nationale Groeimasterclass 2015 - ScaleUp Company
Beelden Nationale Groeimasterclass 2015 - ScaleUp CompanyBeelden Nationale Groeimasterclass 2015 - ScaleUp Company
Beelden Nationale Groeimasterclass 2015 - ScaleUp Company
Erno Hannink
 
Take Five Master 10022017 final
Take Five Master 10022017 finalTake Five Master 10022017 final
Take Five Master 10022017 finalDeon Vos
 
Management/Leadership ‘Genes’ for a turbulent age
Management/Leadership ‘Genes’ for a turbulent ageManagement/Leadership ‘Genes’ for a turbulent age
Management/Leadership ‘Genes’ for a turbulent age
Learning Architect
 
Design workshop: Build a BIG Brand
Design workshop: Build a BIG BrandDesign workshop: Build a BIG Brand
Design workshop: Build a BIG Brand
Peng Zhang (Max)
 
The Four Hour Workweek
The Four Hour WorkweekThe Four Hour Workweek
The Four Hour Workweek
Ryan Battles
 
Enactus Maitreyi 2015-16 Orientation
Enactus Maitreyi 2015-16 OrientationEnactus Maitreyi 2015-16 Orientation
Enactus Maitreyi 2015-16 Orientation
Sanchila Arora
 
KC's - BusinessCommunication1, Dr. Niti Chopra
KC's - BusinessCommunication1, Dr. Niti ChopraKC's - BusinessCommunication1, Dr. Niti Chopra
KC's - BusinessCommunication1, Dr. Niti Chopra
Dr. Niti Chopra
 
Delivering Happiness
Delivering HappinessDelivering Happiness
Delivering Happiness
Ryan Battles
 

What's hot (20)

Getting Things Done
Getting Things DoneGetting Things Done
Getting Things Done
 
Ppt on organisation
Ppt on organisationPpt on organisation
Ppt on organisation
 
Creativity, Inc.
Creativity, Inc.Creativity, Inc.
Creativity, Inc.
 
Think Like a Strategist - Confab 2019
Think Like a Strategist - Confab 2019Think Like a Strategist - Confab 2019
Think Like a Strategist - Confab 2019
 
Getting Things Done met David Allen - Masterclass met ScaleUp Company 22 apri...
Getting Things Done met David Allen - Masterclass met ScaleUp Company 22 apri...Getting Things Done met David Allen - Masterclass met ScaleUp Company 22 apri...
Getting Things Done met David Allen - Masterclass met ScaleUp Company 22 apri...
 
PRWD Reveal Online 2015: The Creativity Behind a Successful Optimisation Prog...
PRWD Reveal Online 2015: The Creativity Behind a Successful Optimisation Prog...PRWD Reveal Online 2015: The Creativity Behind a Successful Optimisation Prog...
PRWD Reveal Online 2015: The Creativity Behind a Successful Optimisation Prog...
 
Growth Mindset in Art
Growth Mindset in ArtGrowth Mindset in Art
Growth Mindset in Art
 
ارائه سیاوش علیخانی، مدیر واحد برنامه‌ریزی و هوشمندی کسب‌وکار هلدینگ فناپ در ...
ارائه سیاوش علیخانی، مدیر واحد برنامه‌ریزی و هوشمندی کسب‌وکار هلدینگ فناپ در ...ارائه سیاوش علیخانی، مدیر واحد برنامه‌ریزی و هوشمندی کسب‌وکار هلدینگ فناپ در ...
ارائه سیاوش علیخانی، مدیر واحد برنامه‌ریزی و هوشمندی کسب‌وکار هلدینگ فناپ در ...
 
Branding Workshop: Build a BIG Idea
Branding Workshop: Build a BIG IdeaBranding Workshop: Build a BIG Idea
Branding Workshop: Build a BIG Idea
 
Good to Great
Good to GreatGood to Great
Good to Great
 
Canva intro
Canva introCanva intro
Canva intro
 
2015 Ajou University
2015 Ajou University 2015 Ajou University
2015 Ajou University
 
Beelden Nationale Groeimasterclass 2015 - ScaleUp Company
Beelden Nationale Groeimasterclass 2015 - ScaleUp CompanyBeelden Nationale Groeimasterclass 2015 - ScaleUp Company
Beelden Nationale Groeimasterclass 2015 - ScaleUp Company
 
Take Five Master 10022017 final
Take Five Master 10022017 finalTake Five Master 10022017 final
Take Five Master 10022017 final
 
Management/Leadership ‘Genes’ for a turbulent age
Management/Leadership ‘Genes’ for a turbulent ageManagement/Leadership ‘Genes’ for a turbulent age
Management/Leadership ‘Genes’ for a turbulent age
 
Design workshop: Build a BIG Brand
Design workshop: Build a BIG BrandDesign workshop: Build a BIG Brand
Design workshop: Build a BIG Brand
 
The Four Hour Workweek
The Four Hour WorkweekThe Four Hour Workweek
The Four Hour Workweek
 
Enactus Maitreyi 2015-16 Orientation
Enactus Maitreyi 2015-16 OrientationEnactus Maitreyi 2015-16 Orientation
Enactus Maitreyi 2015-16 Orientation
 
KC's - BusinessCommunication1, Dr. Niti Chopra
KC's - BusinessCommunication1, Dr. Niti ChopraKC's - BusinessCommunication1, Dr. Niti Chopra
KC's - BusinessCommunication1, Dr. Niti Chopra
 
Delivering Happiness
Delivering HappinessDelivering Happiness
Delivering Happiness
 

Viewers also liked

Most Admired Telecom Service Brands- Online
Most Admired Telecom Service Brands- OnlineMost Admired Telecom Service Brands- Online
Most Admired Telecom Service Brands- OnlineDrizzlin Media
 
Flipboard for Educators: Using Multimedia Tools
Flipboard for Educators: Using Multimedia ToolsFlipboard for Educators: Using Multimedia Tools
Flipboard for Educators: Using Multimedia Tools
Linda Bernstein
 
Vodafone on top again, Airtel misses by a small margin.
Vodafone on top again, Airtel misses by a small margin.Vodafone on top again, Airtel misses by a small margin.
Vodafone on top again, Airtel misses by a small margin.
Simplify360
 
consumer behaviour- Unit IV
consumer behaviour- Unit IVconsumer behaviour- Unit IV
consumer behaviour- Unit IV
Lamay Sabir
 
What is strategy?
What is strategy?What is strategy?
What is strategy?
Dr. Marc Sniukas
 

Viewers also liked (7)

Most Admired Telecom Service Brands- Online
Most Admired Telecom Service Brands- OnlineMost Admired Telecom Service Brands- Online
Most Admired Telecom Service Brands- Online
 
Flipboard for Educators: Using Multimedia Tools
Flipboard for Educators: Using Multimedia ToolsFlipboard for Educators: Using Multimedia Tools
Flipboard for Educators: Using Multimedia Tools
 
Vodafone on top again, Airtel misses by a small margin.
Vodafone on top again, Airtel misses by a small margin.Vodafone on top again, Airtel misses by a small margin.
Vodafone on top again, Airtel misses by a small margin.
 
consumer behaviour- Unit IV
consumer behaviour- Unit IVconsumer behaviour- Unit IV
consumer behaviour- Unit IV
 
Group no. 8th cmtp
Group no. 8th cmtpGroup no. 8th cmtp
Group no. 8th cmtp
 
Brands Can Talk
Brands Can TalkBrands Can Talk
Brands Can Talk
 
What is strategy?
What is strategy?What is strategy?
What is strategy?
 

Similar to Strategic Management Series 1 - What Is Strategy?

What is a strategy ?
What is a strategy ?What is a strategy ?
What is a strategy ?
Mai Bằng
 
ThoughtCommons What Is Strategy
ThoughtCommons What Is StrategyThoughtCommons What Is Strategy
ThoughtCommons What Is StrategyThoughtCommons
 
Scenario Building
Scenario BuildingScenario Building
Scenario Building
Capt Sagar
 
Strategically organised communication: why, what and how
Strategically organised communication: why, what and howStrategically organised communication: why, what and how
Strategically organised communication: why, what and how
Krisjanis Papins
 
Managerial skills for MBA students
Managerial skills for MBA studentsManagerial skills for MBA students
Managerial skills for MBA students
Nadarajan Vishnu
 
STRATEGIC PLANNING
STRATEGIC PLANNINGSTRATEGIC PLANNING
STRATEGIC PLANNING'Gbenga Aina
 
Strategic planning
Strategic planningStrategic planning
Strategic planning
Hifza Ashraf
 
Management Planning
Management PlanningManagement Planning
Management Planning
shyam prasad
 
Why get there early
Why get there early Why get there early
Why get there early Anahi Iacucci
 
Future carving
Future carvingFuture carving
Future carving
Okenyi Onu
 
NextGen: Strategy to task
NextGen: Strategy to taskNextGen: Strategy to task
NextGen: Strategy to taskGovLoop
 
Strategies for Changing Careers
Strategies for Changing CareersStrategies for Changing Careers
Strategies for Changing Careers
aXcess professional services
 
The Future of Education in the American South
The Future of Education in the American SouthThe Future of Education in the American South
The Future of Education in the American South
Lauren Peters
 
Rethink Digital Strategy Australia!
Rethink Digital Strategy Australia!Rethink Digital Strategy Australia!
Rethink Digital Strategy Australia!
Fabian Di Marco
 
This is the year to challenge the norm
This is the year to challenge the normThis is the year to challenge the norm
This is the year to challenge the norm
The BrainLink Group
 
Speculative futures 11.12.2019 - strategic foresight 101
Speculative futures 11.12.2019  -  strategic foresight 101Speculative futures 11.12.2019  -  strategic foresight 101
Speculative futures 11.12.2019 - strategic foresight 101
Andrew Do
 
Let's Talk Strategy!
Let's Talk Strategy!Let's Talk Strategy!
Let's Talk Strategy!
Janice M. Haynes
 
Change Is Hard . . . . .How leaders break through
Change Is Hard . . . . .How leaders break throughChange Is Hard . . . . .How leaders break through
Change Is Hard . . . . .How leaders break through
David Parks
 
Strategic management
Strategic managementStrategic management
Strategic management
Nishit Patel
 
Planning
PlanningPlanning

Similar to Strategic Management Series 1 - What Is Strategy? (20)

What is a strategy ?
What is a strategy ?What is a strategy ?
What is a strategy ?
 
ThoughtCommons What Is Strategy
ThoughtCommons What Is StrategyThoughtCommons What Is Strategy
ThoughtCommons What Is Strategy
 
Scenario Building
Scenario BuildingScenario Building
Scenario Building
 
Strategically organised communication: why, what and how
Strategically organised communication: why, what and howStrategically organised communication: why, what and how
Strategically organised communication: why, what and how
 
Managerial skills for MBA students
Managerial skills for MBA studentsManagerial skills for MBA students
Managerial skills for MBA students
 
STRATEGIC PLANNING
STRATEGIC PLANNINGSTRATEGIC PLANNING
STRATEGIC PLANNING
 
Strategic planning
Strategic planningStrategic planning
Strategic planning
 
Management Planning
Management PlanningManagement Planning
Management Planning
 
Why get there early
Why get there early Why get there early
Why get there early
 
Future carving
Future carvingFuture carving
Future carving
 
NextGen: Strategy to task
NextGen: Strategy to taskNextGen: Strategy to task
NextGen: Strategy to task
 
Strategies for Changing Careers
Strategies for Changing CareersStrategies for Changing Careers
Strategies for Changing Careers
 
The Future of Education in the American South
The Future of Education in the American SouthThe Future of Education in the American South
The Future of Education in the American South
 
Rethink Digital Strategy Australia!
Rethink Digital Strategy Australia!Rethink Digital Strategy Australia!
Rethink Digital Strategy Australia!
 
This is the year to challenge the norm
This is the year to challenge the normThis is the year to challenge the norm
This is the year to challenge the norm
 
Speculative futures 11.12.2019 - strategic foresight 101
Speculative futures 11.12.2019  -  strategic foresight 101Speculative futures 11.12.2019  -  strategic foresight 101
Speculative futures 11.12.2019 - strategic foresight 101
 
Let's Talk Strategy!
Let's Talk Strategy!Let's Talk Strategy!
Let's Talk Strategy!
 
Change Is Hard . . . . .How leaders break through
Change Is Hard . . . . .How leaders break throughChange Is Hard . . . . .How leaders break through
Change Is Hard . . . . .How leaders break through
 
Strategic management
Strategic managementStrategic management
Strategic management
 
Planning
PlanningPlanning
Planning
 

More from Drizzlin Media

B2B Podcasting Checklist_Podcasting for B2B Success by Drizzlin Media.pdf
B2B Podcasting Checklist_Podcasting for B2B Success by Drizzlin Media.pdfB2B Podcasting Checklist_Podcasting for B2B Success by Drizzlin Media.pdf
B2B Podcasting Checklist_Podcasting for B2B Success by Drizzlin Media.pdf
Drizzlin Media
 
Drizzlin's Credentials 2019
Drizzlin's Credentials 2019Drizzlin's Credentials 2019
Drizzlin's Credentials 2019
Drizzlin Media
 
Hudson Canola Oil - Influencer Outreach Example
Hudson Canola Oil - Influencer Outreach ExampleHudson Canola Oil - Influencer Outreach Example
Hudson Canola Oil - Influencer Outreach Example
Drizzlin Media
 
Truly Madly - Breaking Stereotypes - Campaign
Truly Madly - Breaking Stereotypes - CampaignTruly Madly - Breaking Stereotypes - Campaign
Truly Madly - Breaking Stereotypes - Campaign
Drizzlin Media
 
#JugaadCampaign
#JugaadCampaign#JugaadCampaign
#JugaadCampaign
Drizzlin Media
 
Humanizing Brands in the Digital Age
Humanizing Brands in the Digital AgeHumanizing Brands in the Digital Age
Humanizing Brands in the Digital Age
Drizzlin Media
 
Pepsi vs Coke study 2013
Pepsi vs Coke study 2013  Pepsi vs Coke study 2013
Pepsi vs Coke study 2013
Drizzlin Media
 
Social Media and its applicability to business
Social Media and its applicability to businessSocial Media and its applicability to business
Social Media and its applicability to business
Drizzlin Media
 
Philip morris on Social Media
Philip morris on Social MediaPhilip morris on Social Media
Philip morris on Social Media
Drizzlin Media
 
CSR & Social Media
CSR & Social MediaCSR & Social Media
CSR & Social Media
Drizzlin Media
 
State of the Indian Blogosphere 2011
State of the Indian Blogosphere 2011State of the Indian Blogosphere 2011
State of the Indian Blogosphere 2011
Drizzlin Media
 
Customer Service Branding - Drizzlin Media
Customer Service Branding - Drizzlin MediaCustomer Service Branding - Drizzlin Media
Customer Service Branding - Drizzlin MediaDrizzlin Media
 
How the web enables Business to tap Global Markets
How the web enables Business to tap Global MarketsHow the web enables Business to tap Global Markets
How the web enables Business to tap Global Markets
Drizzlin Media
 
Charity and Social Media
Charity and Social MediaCharity and Social Media
Charity and Social Media
Drizzlin Media
 
Twestival India 2010 - Cause Or Concert?
Twestival India 2010 - Cause Or Concert?Twestival India 2010 - Cause Or Concert?
Twestival India 2010 - Cause Or Concert?
Drizzlin Media
 
India's Most Admired Airline Brand 2010
India's Most Admired Airline Brand 2010India's Most Admired Airline Brand 2010
India's Most Admired Airline Brand 2010
Drizzlin Media
 
Viral Marketing Simplified
Viral Marketing SimplifiedViral Marketing Simplified
Viral Marketing SimplifiedDrizzlin Media
 
Out Of Boardroom Thinking
Out Of Boardroom ThinkingOut Of Boardroom Thinking
Out Of Boardroom ThinkingDrizzlin Media
 
The History Of Marketing
The History Of MarketingThe History Of Marketing
The History Of MarketingDrizzlin Media
 

More from Drizzlin Media (20)

B2B Podcasting Checklist_Podcasting for B2B Success by Drizzlin Media.pdf
B2B Podcasting Checklist_Podcasting for B2B Success by Drizzlin Media.pdfB2B Podcasting Checklist_Podcasting for B2B Success by Drizzlin Media.pdf
B2B Podcasting Checklist_Podcasting for B2B Success by Drizzlin Media.pdf
 
Drizzlin's Credentials 2019
Drizzlin's Credentials 2019Drizzlin's Credentials 2019
Drizzlin's Credentials 2019
 
Hudson Canola Oil - Influencer Outreach Example
Hudson Canola Oil - Influencer Outreach ExampleHudson Canola Oil - Influencer Outreach Example
Hudson Canola Oil - Influencer Outreach Example
 
Truly Madly - Breaking Stereotypes - Campaign
Truly Madly - Breaking Stereotypes - CampaignTruly Madly - Breaking Stereotypes - Campaign
Truly Madly - Breaking Stereotypes - Campaign
 
#JugaadCampaign
#JugaadCampaign#JugaadCampaign
#JugaadCampaign
 
Humanizing Brands in the Digital Age
Humanizing Brands in the Digital AgeHumanizing Brands in the Digital Age
Humanizing Brands in the Digital Age
 
Pepsi vs Coke study 2013
Pepsi vs Coke study 2013  Pepsi vs Coke study 2013
Pepsi vs Coke study 2013
 
Social Media and its applicability to business
Social Media and its applicability to businessSocial Media and its applicability to business
Social Media and its applicability to business
 
Philip morris on Social Media
Philip morris on Social MediaPhilip morris on Social Media
Philip morris on Social Media
 
CSR & Social Media
CSR & Social MediaCSR & Social Media
CSR & Social Media
 
State of the Indian Blogosphere 2011
State of the Indian Blogosphere 2011State of the Indian Blogosphere 2011
State of the Indian Blogosphere 2011
 
Customer Service Branding - Drizzlin Media
Customer Service Branding - Drizzlin MediaCustomer Service Branding - Drizzlin Media
Customer Service Branding - Drizzlin Media
 
How the web enables Business to tap Global Markets
How the web enables Business to tap Global MarketsHow the web enables Business to tap Global Markets
How the web enables Business to tap Global Markets
 
Charity and Social Media
Charity and Social MediaCharity and Social Media
Charity and Social Media
 
Twestival India 2010 - Cause Or Concert?
Twestival India 2010 - Cause Or Concert?Twestival India 2010 - Cause Or Concert?
Twestival India 2010 - Cause Or Concert?
 
India's Most Admired Airline Brand 2010
India's Most Admired Airline Brand 2010India's Most Admired Airline Brand 2010
India's Most Admired Airline Brand 2010
 
How Media Works
How  Media  WorksHow  Media  Works
How Media Works
 
Viral Marketing Simplified
Viral Marketing SimplifiedViral Marketing Simplified
Viral Marketing Simplified
 
Out Of Boardroom Thinking
Out Of Boardroom ThinkingOut Of Boardroom Thinking
Out Of Boardroom Thinking
 
The History Of Marketing
The History Of MarketingThe History Of Marketing
The History Of Marketing
 

Recently uploaded

DevOps and Testing slides at DASA Connect
DevOps and Testing slides at DASA ConnectDevOps and Testing slides at DASA Connect
DevOps and Testing slides at DASA Connect
Kari Kakkonen
 
Communications Mining Series - Zero to Hero - Session 1
Communications Mining Series - Zero to Hero - Session 1Communications Mining Series - Zero to Hero - Session 1
Communications Mining Series - Zero to Hero - Session 1
DianaGray10
 
Transcript: Selling digital books in 2024: Insights from industry leaders - T...
Transcript: Selling digital books in 2024: Insights from industry leaders - T...Transcript: Selling digital books in 2024: Insights from industry leaders - T...
Transcript: Selling digital books in 2024: Insights from industry leaders - T...
BookNet Canada
 
Removing Uninteresting Bytes in Software Fuzzing
Removing Uninteresting Bytes in Software FuzzingRemoving Uninteresting Bytes in Software Fuzzing
Removing Uninteresting Bytes in Software Fuzzing
Aftab Hussain
 
National Security Agency - NSA mobile device best practices
National Security Agency - NSA mobile device best practicesNational Security Agency - NSA mobile device best practices
National Security Agency - NSA mobile device best practices
Quotidiano Piemontese
 
FIDO Alliance Osaka Seminar: Overview.pdf
FIDO Alliance Osaka Seminar: Overview.pdfFIDO Alliance Osaka Seminar: Overview.pdf
FIDO Alliance Osaka Seminar: Overview.pdf
FIDO Alliance
 
FIDO Alliance Osaka Seminar: Passkeys and the Road Ahead.pdf
FIDO Alliance Osaka Seminar: Passkeys and the Road Ahead.pdfFIDO Alliance Osaka Seminar: Passkeys and the Road Ahead.pdf
FIDO Alliance Osaka Seminar: Passkeys and the Road Ahead.pdf
FIDO Alliance
 
Monitoring Java Application Security with JDK Tools and JFR Events
Monitoring Java Application Security with JDK Tools and JFR EventsMonitoring Java Application Security with JDK Tools and JFR Events
Monitoring Java Application Security with JDK Tools and JFR Events
Ana-Maria Mihalceanu
 
Introduction to CHERI technology - Cybersecurity
Introduction to CHERI technology - CybersecurityIntroduction to CHERI technology - Cybersecurity
Introduction to CHERI technology - Cybersecurity
mikeeftimakis1
 
The Future of Platform Engineering
The Future of Platform EngineeringThe Future of Platform Engineering
The Future of Platform Engineering
Jemma Hussein Allen
 
GridMate - End to end testing is a critical piece to ensure quality and avoid...
GridMate - End to end testing is a critical piece to ensure quality and avoid...GridMate - End to end testing is a critical piece to ensure quality and avoid...
GridMate - End to end testing is a critical piece to ensure quality and avoid...
ThomasParaiso2
 
Microsoft - Power Platform_G.Aspiotis.pdf
Microsoft - Power Platform_G.Aspiotis.pdfMicrosoft - Power Platform_G.Aspiotis.pdf
Microsoft - Power Platform_G.Aspiotis.pdf
Uni Systems S.M.S.A.
 
Observability Concepts EVERY Developer Should Know -- DeveloperWeek Europe.pdf
Observability Concepts EVERY Developer Should Know -- DeveloperWeek Europe.pdfObservability Concepts EVERY Developer Should Know -- DeveloperWeek Europe.pdf
Observability Concepts EVERY Developer Should Know -- DeveloperWeek Europe.pdf
Paige Cruz
 
GraphSummit Singapore | The Art of the Possible with Graph - Q2 2024
GraphSummit Singapore | The Art of the  Possible with Graph - Q2 2024GraphSummit Singapore | The Art of the  Possible with Graph - Q2 2024
GraphSummit Singapore | The Art of the Possible with Graph - Q2 2024
Neo4j
 
Securing your Kubernetes cluster_ a step-by-step guide to success !
Securing your Kubernetes cluster_ a step-by-step guide to success !Securing your Kubernetes cluster_ a step-by-step guide to success !
Securing your Kubernetes cluster_ a step-by-step guide to success !
KatiaHIMEUR1
 
Encryption in Microsoft 365 - ExpertsLive Netherlands 2024
Encryption in Microsoft 365 - ExpertsLive Netherlands 2024Encryption in Microsoft 365 - ExpertsLive Netherlands 2024
Encryption in Microsoft 365 - ExpertsLive Netherlands 2024
Albert Hoitingh
 
GDG Cloud Southlake #33: Boule & Rebala: Effective AppSec in SDLC using Deplo...
GDG Cloud Southlake #33: Boule & Rebala: Effective AppSec in SDLC using Deplo...GDG Cloud Southlake #33: Boule & Rebala: Effective AppSec in SDLC using Deplo...
GDG Cloud Southlake #33: Boule & Rebala: Effective AppSec in SDLC using Deplo...
James Anderson
 
A tale of scale & speed: How the US Navy is enabling software delivery from l...
A tale of scale & speed: How the US Navy is enabling software delivery from l...A tale of scale & speed: How the US Navy is enabling software delivery from l...
A tale of scale & speed: How the US Navy is enabling software delivery from l...
sonjaschweigert1
 
PCI PIN Basics Webinar from the Controlcase Team
PCI PIN Basics Webinar from the Controlcase TeamPCI PIN Basics Webinar from the Controlcase Team
PCI PIN Basics Webinar from the Controlcase Team
ControlCase
 
GraphSummit Singapore | Enhancing Changi Airport Group's Passenger Experience...
GraphSummit Singapore | Enhancing Changi Airport Group's Passenger Experience...GraphSummit Singapore | Enhancing Changi Airport Group's Passenger Experience...
GraphSummit Singapore | Enhancing Changi Airport Group's Passenger Experience...
Neo4j
 

Recently uploaded (20)

DevOps and Testing slides at DASA Connect
DevOps and Testing slides at DASA ConnectDevOps and Testing slides at DASA Connect
DevOps and Testing slides at DASA Connect
 
Communications Mining Series - Zero to Hero - Session 1
Communications Mining Series - Zero to Hero - Session 1Communications Mining Series - Zero to Hero - Session 1
Communications Mining Series - Zero to Hero - Session 1
 
Transcript: Selling digital books in 2024: Insights from industry leaders - T...
Transcript: Selling digital books in 2024: Insights from industry leaders - T...Transcript: Selling digital books in 2024: Insights from industry leaders - T...
Transcript: Selling digital books in 2024: Insights from industry leaders - T...
 
Removing Uninteresting Bytes in Software Fuzzing
Removing Uninteresting Bytes in Software FuzzingRemoving Uninteresting Bytes in Software Fuzzing
Removing Uninteresting Bytes in Software Fuzzing
 
National Security Agency - NSA mobile device best practices
National Security Agency - NSA mobile device best practicesNational Security Agency - NSA mobile device best practices
National Security Agency - NSA mobile device best practices
 
FIDO Alliance Osaka Seminar: Overview.pdf
FIDO Alliance Osaka Seminar: Overview.pdfFIDO Alliance Osaka Seminar: Overview.pdf
FIDO Alliance Osaka Seminar: Overview.pdf
 
FIDO Alliance Osaka Seminar: Passkeys and the Road Ahead.pdf
FIDO Alliance Osaka Seminar: Passkeys and the Road Ahead.pdfFIDO Alliance Osaka Seminar: Passkeys and the Road Ahead.pdf
FIDO Alliance Osaka Seminar: Passkeys and the Road Ahead.pdf
 
Monitoring Java Application Security with JDK Tools and JFR Events
Monitoring Java Application Security with JDK Tools and JFR EventsMonitoring Java Application Security with JDK Tools and JFR Events
Monitoring Java Application Security with JDK Tools and JFR Events
 
Introduction to CHERI technology - Cybersecurity
Introduction to CHERI technology - CybersecurityIntroduction to CHERI technology - Cybersecurity
Introduction to CHERI technology - Cybersecurity
 
The Future of Platform Engineering
The Future of Platform EngineeringThe Future of Platform Engineering
The Future of Platform Engineering
 
GridMate - End to end testing is a critical piece to ensure quality and avoid...
GridMate - End to end testing is a critical piece to ensure quality and avoid...GridMate - End to end testing is a critical piece to ensure quality and avoid...
GridMate - End to end testing is a critical piece to ensure quality and avoid...
 
Microsoft - Power Platform_G.Aspiotis.pdf
Microsoft - Power Platform_G.Aspiotis.pdfMicrosoft - Power Platform_G.Aspiotis.pdf
Microsoft - Power Platform_G.Aspiotis.pdf
 
Observability Concepts EVERY Developer Should Know -- DeveloperWeek Europe.pdf
Observability Concepts EVERY Developer Should Know -- DeveloperWeek Europe.pdfObservability Concepts EVERY Developer Should Know -- DeveloperWeek Europe.pdf
Observability Concepts EVERY Developer Should Know -- DeveloperWeek Europe.pdf
 
GraphSummit Singapore | The Art of the Possible with Graph - Q2 2024
GraphSummit Singapore | The Art of the  Possible with Graph - Q2 2024GraphSummit Singapore | The Art of the  Possible with Graph - Q2 2024
GraphSummit Singapore | The Art of the Possible with Graph - Q2 2024
 
Securing your Kubernetes cluster_ a step-by-step guide to success !
Securing your Kubernetes cluster_ a step-by-step guide to success !Securing your Kubernetes cluster_ a step-by-step guide to success !
Securing your Kubernetes cluster_ a step-by-step guide to success !
 
Encryption in Microsoft 365 - ExpertsLive Netherlands 2024
Encryption in Microsoft 365 - ExpertsLive Netherlands 2024Encryption in Microsoft 365 - ExpertsLive Netherlands 2024
Encryption in Microsoft 365 - ExpertsLive Netherlands 2024
 
GDG Cloud Southlake #33: Boule & Rebala: Effective AppSec in SDLC using Deplo...
GDG Cloud Southlake #33: Boule & Rebala: Effective AppSec in SDLC using Deplo...GDG Cloud Southlake #33: Boule & Rebala: Effective AppSec in SDLC using Deplo...
GDG Cloud Southlake #33: Boule & Rebala: Effective AppSec in SDLC using Deplo...
 
A tale of scale & speed: How the US Navy is enabling software delivery from l...
A tale of scale & speed: How the US Navy is enabling software delivery from l...A tale of scale & speed: How the US Navy is enabling software delivery from l...
A tale of scale & speed: How the US Navy is enabling software delivery from l...
 
PCI PIN Basics Webinar from the Controlcase Team
PCI PIN Basics Webinar from the Controlcase TeamPCI PIN Basics Webinar from the Controlcase Team
PCI PIN Basics Webinar from the Controlcase Team
 
GraphSummit Singapore | Enhancing Changi Airport Group's Passenger Experience...
GraphSummit Singapore | Enhancing Changi Airport Group's Passenger Experience...GraphSummit Singapore | Enhancing Changi Airport Group's Passenger Experience...
GraphSummit Singapore | Enhancing Changi Airport Group's Passenger Experience...
 

Strategic Management Series 1 - What Is Strategy?

  • 1.
  • 4. hey! what the fcuk are you doing?
  • 6. “Strategy is a big-complicated thing and any single definition could be suicidal.”
  • 7. To understand the meaning behind this most used and even more misused word, one needs to understand the five meanings of strategy.The lesser known 5 P’s
  • 8. To understand the meaning behind this most used and even more misused word, one needs to understand the five meanings of strategy.The lesser known 5 P’s The lesser known 5 P’s
  • 9. Five different ways of looking at meaning of strategy
  • 10. Plan Strategy is a plan of action into future, telling us where we are currently, where do we have to go and what actions in a particular order we have to take to reach there.
  • 11. Pattern Strategy is a pattern, a sort of consistency in the behavior over time. I don’t know – it just fell out of my bum. What is it?
  • 12. Both are valid definitionsorganizations make plans for futureand they also evolve patterns out of their pastOne can be called intended strategy and the other realized strategy.
  • 13. Both are valid definitionsorganizations make plans for futureand they also evolve patterns out of their pastOne can be called intended strategy and the other realized strategy.
  • 14. Both are valid definitionsorganizations make plans for futureand they also evolve patterns out of their pastOne can be called intended strategy and the other realized strategy.
  • 15. Both are valid definitionsorganizations make plans for futureand they also evolve patterns out of their pastOne can be called intended strategy and the other realized strategy. This will be great. This was great.
  • 16. Both are valid definitionsorganizations make plans for futureand they also evolve patterns out of their pastOne can be called intended strategy and the other realized strategy. Ideally a mix is followed. Some thinking ahead and some on the way learning-and-adaptations. This will be great. This was great.
  • 17. One’s strategy mix should depend upon one’s ability to predict unexpected events… Oh so, there’ll be floods on 28th. Our office is on ground floor Let’s move to top floor!
  • 18. One’s strategy mix should depend upon one’s ability to predict unexpected events……and need to react to unexpected events. Oh so, there might be floods on 28th. Our office is on top floor So floods don’t matter!
  • 19. One’s strategy mix should depend upon one’s ability to predict unexpected events……and need to react to unexpected events.One extreme means no learning… Keep doing the same old tried but tested things! Rigid Strategy
  • 20. One’s strategy mix should depend upon one’s ability to predict unexpected events……and need to react to unexpected events.One extreme means no learning……other means no control. Business is a fun chemistry lab, but things explode at times! No Strategy
  • 21. One’s strategy mix should depend upon one’s ability to predict unexpected events……and need to react to unexpected events.One extreme means no learning……other means no control.To put it differently, it should depend upon how much does one want to learn on the way and how much control does one wants to exercise.
  • 22. Position Another way of looking at strategy is thinking of it as a position of some advantage. It’s about creation of a valuable and unique position. ‘Position’ is downward and outward looking.
  • 23. Perspective Delight customers Invest in R&D Entrepreneurial culture Fast Cost cutting Social responsibility Perspective is a organization’s fundamental way of doing things, like, the McDonald’s way, the Tata way or the Google way. It can be seen as a set of values, priorities, beliefs, behaviors, attitudes, actions and responses. ‘Perspective’ is upward and inward looking.
  • 24. Again, both are valid definitions and a mix of both is required.
  • 25. Changing of position within a perspective may be easy… Change Within Perspective
  • 26. Changing of position within a perspective may be easy……whereas changing position while trying to maintain perspective is not Change Outside Perspective
  • 27. Changing of position within a perspective may be easy……whereas changing position while trying to maintain perspective is not Google launching a printed directory is still imaginable… Google Printed Directory
  • 28. Changing of position within a perspective may be easy……whereas changing position while trying to maintain perspective is not Google launching a printed directory is still imaginable… …but imagine Google launching a restaurant! Google Restaurant
  • 29. Ploy Ploy is a specific trick intended to outwit an opponent or competitor. Its like playing mind games to confuse the competitor. A company might buy land to give the impression that it intends to expand its capacity, in order to discourage a competitor from building a new plant
  • 30. to strategize or not to strategize?
  • 31. “Strategy sets direction” On one hand we know the path required to reach from one point to another.
  • 32. “Strategy sets direction” On one hand we know the path required to reach from one point to another. On other hand it turns us blind to the unpredicted dangers on the path.
  • 33. “Strategy focuses effort” On one hand strategy helps in focusing everyone’s effort to the same direction.
  • 34. “Strategy focuses effort” On one hand strategy helps in focusing everyone’s effort to the same direction. On other hand “Groupthink” arises and opportunities and threats may get unnoticed.
  • 35. “Strategy defines the organization” On one hand strategy provides a sharp and single meaning to organization. This piece of paper says exactly who we are and what we do.
  • 36. “Strategy defines the organization” On one hand strategy provides a sharp and single meaning to organization. On other hand that sharp and single meaning could be too simple that rich complexity may get lost. Uhhh! So what exactly rest of the papers on the table do? This piece of paper says exactly who we are and what we do.
  • 37. “Strategy provides consistency” On one hand strategy reduces ambiguity and brings consistency in action and results.
  • 38. “Strategy provides consistency” On one hand strategy reduces ambiguity and brings consistency in action and results. On other hand it curbs creativity and perfection over time.
  • 39. To understand when and when not to strategize, how much and how less to strategize and how and how not to strategize is the key. Prof. ThinKu Pandit PhD. Strategic Blah-Blah