This document discusses alga-culture, which is the cultivation of algae species. Alga-culture has many applications such as consumer goods, health/nutrition, fuels, agriculture, and power generation. It also provides social benefits like pollution control and poverty alleviation. However, in India alga-culture has not been developed to its full potential for commercial production despite opportunities. Barriers include lack of awareness, funding support, infrastructure, and training. Greater investment, organization, training, and support for social entrepreneurs are needed to expand alga-culture in India.