This document provides tips and advice for authors on getting started with writing, publishing, and marketing books. It discusses reviewing articles, presenting at conferences, freelance writing, and writing columns as ways to start a writing career. It covers details of book contracts, marketing books through social media, talks, and self-publishing options like print-on-demand services and ebooks. Specific self-publishing platforms mentioned include CreateSpace and Smashwords. The document emphasizes the importance of marketing and publicity even after a book is published.
How Publish in the New Millennium: Journals to Best Sellers
This PPT is from a workshop on demystifying the processes of getting published—from peer reviewed journals to blogs to books. Various ways to get started and what to avoid will be covered, with many examples and real-world practical tips and advice.
Learning Objectives
1. Attendees will learn about the best ways to approach submitting a manuscript for scientific publication in peer reviewed journals.
2. Attendees will learn about the mechanics of book contracting—how to submit an idea; what publishers are looking for; how to evaluate (and negotiate) a contract; royalties, advances and copyright; why to NEVER first submit a manuscript to a publisher; differences in publishers; when an author needs an agent (and when one does not), along with a myriad of additional considerations and advice.
3. Attendees will learn about eBooks, Print-On-Demand, Amazon’s CreateSpace and Kindle, and other non-traditional approaches to publishing.
4. Attendees will learn about marketing, media kits, Amazon’s Author Pages, book signings, library talks and other promotional aspects.
Ready to turn your manuscript into a book? This will walk you, step by step, through the self-publishing process, from deciding your format to checking the details of the final files.
You’ve published a book—now how do you get it into readers’ hands? We explore best practices and creative ways to get yourself and your writing in front of readers -- from pricing, packaging, and distribution, to long-term platform-building strategies, to targeted promotions like media pitches, giveaways, events, influencers, affiliates, contests, and more.
How to get your work into print - Guaranteed!Glen Palmer
Writing your book, short stories or articles can be very rewarding. However, getting it traditionally published can be hard. Learn the easy techniques and strategies to getting you book into print and online.
How Publish in the New Millennium: Journals to Best Sellers
This PPT is from a workshop on demystifying the processes of getting published—from peer reviewed journals to blogs to books. Various ways to get started and what to avoid will be covered, with many examples and real-world practical tips and advice.
Learning Objectives
1. Attendees will learn about the best ways to approach submitting a manuscript for scientific publication in peer reviewed journals.
2. Attendees will learn about the mechanics of book contracting—how to submit an idea; what publishers are looking for; how to evaluate (and negotiate) a contract; royalties, advances and copyright; why to NEVER first submit a manuscript to a publisher; differences in publishers; when an author needs an agent (and when one does not), along with a myriad of additional considerations and advice.
3. Attendees will learn about eBooks, Print-On-Demand, Amazon’s CreateSpace and Kindle, and other non-traditional approaches to publishing.
4. Attendees will learn about marketing, media kits, Amazon’s Author Pages, book signings, library talks and other promotional aspects.
Ready to turn your manuscript into a book? This will walk you, step by step, through the self-publishing process, from deciding your format to checking the details of the final files.
You’ve published a book—now how do you get it into readers’ hands? We explore best practices and creative ways to get yourself and your writing in front of readers -- from pricing, packaging, and distribution, to long-term platform-building strategies, to targeted promotions like media pitches, giveaways, events, influencers, affiliates, contests, and more.
How to get your work into print - Guaranteed!Glen Palmer
Writing your book, short stories or articles can be very rewarding. However, getting it traditionally published can be hard. Learn the easy techniques and strategies to getting you book into print and online.
How to Make a Book: The Pressbooks Guide to Self-PublishingHugh McGuire
How do you turn your manuscript into a real, published book?
This guide from Pressbooks.com, gives you a digestible overview of the process of getting your book into (online) bookstores, and into the hands of readers: writing, editing, producing your book and cover files for publication, how and where to sell your book, and some ideas on marketing.
We go over in detail how Pressbooks.com can help anyone easily make beautiful PDF "interior files" for print-on-demand, and ebook files for all the different ebook stores. All without having to know anything about book design or ebook development.
Visit Pressbooks.com for more information.
Pinterest – a beginners guide for businessBambi Gordon
These slides accompany a presentation given in May 2014. The video of that presentation is available at http://www.thewoo.com.au/#!pinterest-presentation/c4tf
Andy Hayes - Why Your Website Sucks - as presented at Blogworld New Media Expo 2010
To learn more, visit www.andyhayes.com or www.travelonlinepartners.com
Building Amazing Author Websites:The Absolute Necessities by Deborah CarneyDeborah Carney
Authors need a website in addition to a social presence as a home base to build their platform.
What are the absolute necessities to building an amazing author website that attracts readers?
Amazon or other booksellers have hundreds of thousands of books – how can you be found?
Home Base – all your social points to home
Search Engine Optimization – Give the search engines a way to find you
Talk directly to your fans and potential fans
Your website needs to represent you as if you were standing in a bookstore selling your books, doing a reading from your books or were at a book signing.
Introduction to Blogging: A Fletcher Prince PresentationFletcher Prince
This is the presentation I use when I talk about blogging with college students and beginner bloggers. Presented by Mary Fletcher Jones of Fletcher Prince. For more information about us, please visit http://www.FletcherPrince.com
NEFLIN - Webinar - Fund Your Next Library ProjectBrian Pichman
Today, people are constantly restrained from turning their "ideas" into actions. The root of most of these problems is budgetary restraints. Want to hear about how other people are funding their next project without fighting for the grants everyone else is struggling to find and get? From developing a brand to a marketing strategy, this session will provide an ample list of avenues to help fund your next project. Most importantly, we will work together on using word-tracks and other tactics to sell our ideas to others. Tired of dealing with the typical sales person who doesn't seem to offer discounts? Let's sell them our ideas so we may get our vendors to help pay to use their products/services.
Ready to write your nonfiction book? You are in the right place!Bobbi Linkemer
Are you ready to write your nonfiction book but don't know how to start? How to Write, Publish, & Promote a Nonfiction book is based on the popular How to Write a Nonfiction Book: From planning to promotion in 6 simple steps. This easy-to-take, practical course will teach you the key concepts you need to know and help you apply those concepts to your own book.
How to Reach More Readers with Self-Published EbooksSmashwords, Inc.
This presentation was given by Mark Coker, founder of Smashwords, at Self Publishing Boot Camp in San Francisco on February 18. The presentation summarizes the best practices of the most successful self-published ebook authors.
How to Make a Book: The Pressbooks Guide to Self-PublishingHugh McGuire
How do you turn your manuscript into a real, published book?
This guide from Pressbooks.com, gives you a digestible overview of the process of getting your book into (online) bookstores, and into the hands of readers: writing, editing, producing your book and cover files for publication, how and where to sell your book, and some ideas on marketing.
We go over in detail how Pressbooks.com can help anyone easily make beautiful PDF "interior files" for print-on-demand, and ebook files for all the different ebook stores. All without having to know anything about book design or ebook development.
Visit Pressbooks.com for more information.
Pinterest – a beginners guide for businessBambi Gordon
These slides accompany a presentation given in May 2014. The video of that presentation is available at http://www.thewoo.com.au/#!pinterest-presentation/c4tf
Andy Hayes - Why Your Website Sucks - as presented at Blogworld New Media Expo 2010
To learn more, visit www.andyhayes.com or www.travelonlinepartners.com
Building Amazing Author Websites:The Absolute Necessities by Deborah CarneyDeborah Carney
Authors need a website in addition to a social presence as a home base to build their platform.
What are the absolute necessities to building an amazing author website that attracts readers?
Amazon or other booksellers have hundreds of thousands of books – how can you be found?
Home Base – all your social points to home
Search Engine Optimization – Give the search engines a way to find you
Talk directly to your fans and potential fans
Your website needs to represent you as if you were standing in a bookstore selling your books, doing a reading from your books or were at a book signing.
Introduction to Blogging: A Fletcher Prince PresentationFletcher Prince
This is the presentation I use when I talk about blogging with college students and beginner bloggers. Presented by Mary Fletcher Jones of Fletcher Prince. For more information about us, please visit http://www.FletcherPrince.com
NEFLIN - Webinar - Fund Your Next Library ProjectBrian Pichman
Today, people are constantly restrained from turning their "ideas" into actions. The root of most of these problems is budgetary restraints. Want to hear about how other people are funding their next project without fighting for the grants everyone else is struggling to find and get? From developing a brand to a marketing strategy, this session will provide an ample list of avenues to help fund your next project. Most importantly, we will work together on using word-tracks and other tactics to sell our ideas to others. Tired of dealing with the typical sales person who doesn't seem to offer discounts? Let's sell them our ideas so we may get our vendors to help pay to use their products/services.
Ready to write your nonfiction book? You are in the right place!Bobbi Linkemer
Are you ready to write your nonfiction book but don't know how to start? How to Write, Publish, & Promote a Nonfiction book is based on the popular How to Write a Nonfiction Book: From planning to promotion in 6 simple steps. This easy-to-take, practical course will teach you the key concepts you need to know and help you apply those concepts to your own book.
How to Reach More Readers with Self-Published EbooksSmashwords, Inc.
This presentation was given by Mark Coker, founder of Smashwords, at Self Publishing Boot Camp in San Francisco on February 18. The presentation summarizes the best practices of the most successful self-published ebook authors.
Publish to profits: Supercharge your business with a bookJacqui Pretty
Writing a book is often marketed as the holy grail in business - the one thing that will solve all your business problems and create the success you crave. Unfortunately, it isn't as simple as that. You need to write the right book, publish it in the right way, and then leverage it to grow your business. This presentation shows you how.
How to Publish Your First Book or So You Want to Be an Author - We have presented this both as a group panel with Lagunita Writers Group and as a workshop presentation.
Self-publishing vs Traditional Publishing, and the Options in BetweenRicardo Fayet
If you've written a book and are unsure whether to self-publish it or seek a publisher, this presentation is for you! I go over the main benefits and drawbacks of self-publishing and traditional publishing. I also explain how to make the most of each route, and go over a few alternative and hybrid options.
Made by https://reedsy.com
Business Strategy Plan for Authors & PublishersiGO eBooks®
Following iGO eBooks plenary presentation on the subject of things to consider in such a Plan this is an actual production template to tangibly demonstrate the content that should be considered for inclusion in such a Business Strategy Plan for Authors & Publishers including those who choose to become a Social Enterprise. It takes into consideration the following subject headings and laid out contextually for cohesive presentation to readers, authors, publishers, sponsors, and other stakeholders.
Writing / Before Publishing - Producing for an Audience / Creating for yourself? - Publishing Path & Road Map? / Writing & Vision - Traditional business strategy plans have components - Vital Plan / Selling Book - What Makes your book so Special? - Who will want to buy your work? - Competition - Format(s) of your Book - How do you plan to promote your product (Book/eBook) - Marketing Strategies? – Budgets/Projections- Timetable for writing, editing, book production, marketing etc?
Breaking into the Nonfiction Market, Step-by-Stepggaldorisi
This workshop opens the door to the nonfiction market – a more diverse and far easier market to enter than fiction. It’s all about content. Attendees will learn the secrets of success including: What subject areas to pick, how to get started becoming an expert in a field, how to do market research, how to structure a nonfiction book proposal, and how to put together a query letter that will sell.
Welcome to the Program Your Destiny course. In this course, we will be learning the technology of personal transformation, neuroassociative conditioning (NAC) as pioneered by Tony Robbins. NAC is used to deprogram negative neuroassociations that are causing approach avoidance and instead reprogram yourself with positive neuroassociations that lead to being approach automatic. In doing so, you change your destiny, moving towards unlocking the hypersocial self within, the true self free from fear and operating from a place of personal power and love.
Collocation thường gặp trong đề thi THPT Quốc gia.pdf
How to get published - Dr. Chris Stout
1. Writing for fun and profit…
well, at least for fun…
well, writing.
Chris E. Stout
Center for Global Initiatives & College of
Medicine, University of Illinois at Chicago
6. Getting Started
• Reviewing (nice way to start)
• Scientific Articles – Publish or Perish
– Highly ranked, peer reviewed journals are the
(academic) gold standard
– Dr. Kremer
• Presentations => Publications
– APS chapter, papers…
• Professional Magazines
– Modern Healthcare
– Division 42
– Illinois Psychologist(!)
• Freelance
• Columnist
7. Getting Started
• What I CANNOT tell you about
– Getting an agent
– Pitching a manuscript
• Non-fiction
– Never write first
– Always contract first!
• Scientific first => pop book
• Editing vs. Writing
• Novels/fiction/screenplays
– Agent
– Kellerman/Mayer
8. Contracts a-go-go or a-no-go?
• Advances/Royalties
• Wiley vs. APA
• Ownership
• Right of first refusal
• Contracts are negotiable
• Control (ha, ha)
– Cover art
– Ink color
– Font style
– Size/cut
• Sell by the chapter
9. Marketing Ideas
• Get “Names” to write your
– Foreword
– Afterword
– “Early Praise”
• Surprisingly not hard
• Past APA Presidents
• WEF Founder
• The trick?
– Ask!
11. Oprah on line 1
• You may believe that once your book is
published, your work is done. It’s not.
• It’s only the beginning. Here are 10 ways
to get started:
– Participate in online forums about
your book’s subject.
– Ask colleagues, friends and book
bloggers if they would review your
book. Don’t forget to offer them a free
copy of your book.
– Create a mailing list composed of
people who have shown interest in
your work. Keep them informed
about anything new that you’ve
written.
– Go to Amazon Central to create an
author profile so readers can learn
more about you.
13. Oprah on line 2
• Join social media sites and groups within
those sites that might be interested in
your book.
• Join APA’s media referral services. Be
ready to define your specific expertise.
Then, be prompt in returning journalists’
phone calls and helping them develop
their stories.
• Issue press releases about your work.
Don’t make the press release
promotional. Instead, orient it toward
stimulating the interest of a reporter or
producer. You can write your own press
release or purchase them from services
that will also distribute them to the media
(e.g., PR Newswire).
16. Talks
• Venues for Sales
– Public Libraries (email me for a list)
– Barnes & Noble
– Colleges
– Organizations
• Div 42 @ APA
• Venues for Opportunities
– Schools/PTAs (consults/referrals)
– Houses of Worship (referrals)
– Professional (academic currency)
17. Self-Publishing: Blog
• Blogging
– Aim for keywords that solve problems (“how
to deal with a passive-aggressive husband”)
– Provide tips that deliver (“10 tips for helping
your kid get better grades”), or
– Answer intriguing questions (“why don’t men
live as long as women?”)
– Check out the keywords if you’re
contemplating using Google’s keyword tool -
adwords.google.com/select/KeywordToolExternal.
There you will discover how frequently people
are using those particular words to search for
that topic.
– You don’t have to choose the most popular
keywords, but you certainly don’t want to
choose one that hardly anybody’s using.
18. Self-Publishing: Article Banks
• Article banks will provide you
with international exposure,
credibility and traffic back to
your website.
• Popular article banks:
– ezinearticles.com
– self-growth.com
– article alley
– Huffington Post
– Squidoo
– eHow (pays for your content)
19. Self-Publishing: Books
• Print-on-demand (POD) technology,
copies of a book are not printed until
an order is received.
– Services: proofread and edit your
manuscript,
– index and design your book,
– create a book jacket,
– provide you with an ISBN (International
Standard Book Number),
– put your book into distribution,
– take care of order fulfillment, publicity
and marketing services.
20. Self-Publishing: Words of Caution
• They frequently overcharge
• Sell unnecessary services and
• Overstate what they will do.
• You may be seduced into spending
many thousands of dollars to get your
book printed and distributed. And
that’s without any marketing or
publicity services.
• So, be an educated consumer, know
what services you need and know what
those services should cost. Then you
need to comparison shop. There are lots
of companies out there and the pricing
of their packaged plans frequently
change.
21. Self-Publishing: eBooks
• Books that are published in digital format can stand on
their own or be another edition of a print book.
• Though eBooks do not have the panache of a paper book
- you can’t display it in your office or offer a copy to a
valued resource - they can still be a powerful resource for
you.
• One advantage of writing a mini eBook is that you can
quickly hitch on to the high profile news of the moment,
creating a ready-made marketing hook.
• Make sure that your e-Book is professionally formatted so
that it doesn’t look like an amateur production.
• Smashwords will format and distribute your eBook for no
up-front costs (they take a small percentage of each sale)
• One additional advantage to eBooks is that once they’re
produced, there are no additional printing or shipping
costs.
• Hence, they can be great bonus gifts for people who visit
your website and display an interest in your services.
22. Self-Publishing: Amazon's CreateSpace
• Their printing costs are the lowest,
• Their shipping charges are free,
• There are no initial set-up fees, and
• They offer a non-exclusive agreement that keeps
your future publishing and distribution options
open.
• They have Kindle distribution so your book, once
converted, can be published as an e-Book as well.
• ProPlan is $39
– Larger royalty, receive reduced printing costs and
gain access to an expanded distribution channel.
– Almost all authors need some self-publishing
services (editing, formatting, book design, cover
design, marketing and publicity) and Create Space
offers them - for additional fees or you can do them
your self and then use CreateSpace to publish and
distribute your book.