Ready to turn your manuscript into a book? This will walk you, step by step, through the self-publishing process, from deciding your format to checking the details of the final files.
You’ve published a book—now how do you get it into readers’ hands? We explore best practices and creative ways to get yourself and your writing in front of readers -- from pricing, packaging, and distribution, to long-term platform-building strategies, to targeted promotions like media pitches, giveaways, events, influencers, affiliates, contests, and more.
A Step-by-Step Guide to Self PublishingBeth Jusino
Ready to take publishing into your own hands, but overwhelmed by all of the options and decisions involved?This class walks you through the nitty-gritty decisions of the self-publishing process (without trying to sell you on any particular service or path).One size does not fit all when it comes to self publishing.
We talk about:
Format decisions: should you have an e-book? A print book? Both?
Book formatting: tips and tricks for creating a clean, professional looking ebook and print design
The legalities: ISBNs, copyright registration, and more.
Cover design: Don’t try this at home. (Or if you’re a DIY artist, follow these guidelines.)
Cover Copy: The most important 200 words you’ll write as a self-publishing author
We’ll also talk about when and how to hire freelancers, what research says about the best pricing strategies, and how to avoid the scams and pitfalls that trap self-publishing authors along the way.
Ready to take publishing into your own hands, but overwhelmed by all of the options and decisions involved?This class will walk you through the nitty-gritty decisions of the self-publishing process (without trying to sell you on any particular service or path).One size does not fit all when it comes to self publishing.
We explore the ins and outs of getting your blog content, choosing a theme and forming an outline. Firstly getting it into an eBook, then understanding all the elements of a print book. Presentation of Turning Your Blog into a Book 1/4/14, Brisbane.
A Step-by-Step Guide to Self PublishingBeth Jusino
Ready to take publishing into your own hands, but overwhelmed by all of the options and decisions involved? This class walked through the nitty-gritty decisions of the self-publishing process (without trying to sell you on any particular service or path). One size does not fit all when it comes to self publishing.
We talked about:
*Book formatting: tips and tricks for creating a clean, professional looking e-book and print design
*The legalities: ISBNs, copyright registration, and more.
*Cover design: Don’t try this at home. (Or if you’re a DIY artist, follow these guidelines.)
*Cover Copy: The most important 200 words you’ll write as a self-publishing author
We also talked about when and how to hire freelancers, what research says about the best pricing strategies, and how to avoid the scams and pitfalls that trap self-publishing authors along the way.
Ready to turn your manuscript into a book? This will walk you, step by step, through the self-publishing process, from deciding your format to checking the details of the final files.
You’ve published a book—now how do you get it into readers’ hands? We explore best practices and creative ways to get yourself and your writing in front of readers -- from pricing, packaging, and distribution, to long-term platform-building strategies, to targeted promotions like media pitches, giveaways, events, influencers, affiliates, contests, and more.
A Step-by-Step Guide to Self PublishingBeth Jusino
Ready to take publishing into your own hands, but overwhelmed by all of the options and decisions involved?This class walks you through the nitty-gritty decisions of the self-publishing process (without trying to sell you on any particular service or path).One size does not fit all when it comes to self publishing.
We talk about:
Format decisions: should you have an e-book? A print book? Both?
Book formatting: tips and tricks for creating a clean, professional looking ebook and print design
The legalities: ISBNs, copyright registration, and more.
Cover design: Don’t try this at home. (Or if you’re a DIY artist, follow these guidelines.)
Cover Copy: The most important 200 words you’ll write as a self-publishing author
We’ll also talk about when and how to hire freelancers, what research says about the best pricing strategies, and how to avoid the scams and pitfalls that trap self-publishing authors along the way.
Ready to take publishing into your own hands, but overwhelmed by all of the options and decisions involved?This class will walk you through the nitty-gritty decisions of the self-publishing process (without trying to sell you on any particular service or path).One size does not fit all when it comes to self publishing.
We explore the ins and outs of getting your blog content, choosing a theme and forming an outline. Firstly getting it into an eBook, then understanding all the elements of a print book. Presentation of Turning Your Blog into a Book 1/4/14, Brisbane.
A Step-by-Step Guide to Self PublishingBeth Jusino
Ready to take publishing into your own hands, but overwhelmed by all of the options and decisions involved? This class walked through the nitty-gritty decisions of the self-publishing process (without trying to sell you on any particular service or path). One size does not fit all when it comes to self publishing.
We talked about:
*Book formatting: tips and tricks for creating a clean, professional looking e-book and print design
*The legalities: ISBNs, copyright registration, and more.
*Cover design: Don’t try this at home. (Or if you’re a DIY artist, follow these guidelines.)
*Cover Copy: The most important 200 words you’ll write as a self-publishing author
We also talked about when and how to hire freelancers, what research says about the best pricing strategies, and how to avoid the scams and pitfalls that trap self-publishing authors along the way.
How to Reach Readers at Apple iBooks - Merchandising Secrets for Indie Author...Smashwords, Inc.
This comprehensive online workshop, The Alliance of Independent Authors, teaches authors how to reach more readers at the Apple iBooks Store. Mark Coker of Smashwords teaches authors how to maximize merchandising opportunities and sales at the world's second largest ebook store. This was part II of a two-part ALLi series featuring Mark Coker. View part I at http://www.youtube.com/watch?v=j3quE1... Learn more about ALLi at http://allianceindependentauthors.org/
Authors: Learn to reach more readers with your books. Mark Coker's fifth annual 2016 Smashwords Survey. Reveals quantifiable ebook sales data to help authors reach more readers. The 2016 survey answers such questions as: Do readers prefer longer or shorter ebooks?; Do ebooks that start out as preorders sell better?; How do I price box sets?; what are the sweet spots for ebook pricing?; Do series books sell better than standalone books?; which ebook genres are most popular?; do series with FREE series starters earn more money than other series; and much more. For historical context, check out the prior three years of Smashwords Surveys, all here at Slideshare.
10 Trends Driving the Future of Authorship (Smashwords tutorial series, #4) Smashwords, Inc.
Learn the 10 publishing industry trends that will most impact the future for book authors. Mark Coker, founder of Smashwords, examines how the simultaneous rise of ebooks, self-publishing and democratized access to retailers will forever transform the publishing landscape. Learn how the power center in the publishing industry is shifting from publishers to writers, and how self-published authors now how the tools to out-sell and out-compete the big publishers. Learn why the former stigma of self-publishing has been replaced with growing pride as indie authors scale all the international bestseller lists. Meanwhile, the stigma of traditional publishing is increasing as publisher missteps cause authors to lose faith in big publishers. View the companion video of this presentation at http://www.youtube.com/watch?v=NbT7r-DUa6M
Media Design for Libraries: Adding that Extra Poppsplib
Media design is about getting your message seen and remembered. How can you use media design to promote your library? We will go over design principles, such as proximity and contrast; design elements, including where to find them and how to use them; and easy design templates, both static and dynamic, that can help with layouts and presentation.
Presented at the KDLA Public Library Institute, August 2014.
Hit the Ebook Bestseller Lists with Preorders: A Guide to Preorder StrategySmashwords, Inc.
This presentation from Mark Coker, founder of Smashwords, teaches indie authors how to make their book release more successful by leveraging ebook preorders. Multiple Smashwords authors have hit the top of the charts using preorders. Learn the successful strategies behind preorder timing, promotion and marketing. Learn how some retailers such as Apple iBooks and Kobo give preorder books a merchandizing and discovery advantage. Learn why authors who do preorders have an advantage over those who do not.
How to Make a Book: The Pressbooks Guide to Self-PublishingHugh McGuire
How do you turn your manuscript into a real, published book?
This guide from Pressbooks.com, gives you a digestible overview of the process of getting your book into (online) bookstores, and into the hands of readers: writing, editing, producing your book and cover files for publication, how and where to sell your book, and some ideas on marketing.
We go over in detail how Pressbooks.com can help anyone easily make beautiful PDF "interior files" for print-on-demand, and ebook files for all the different ebook stores. All without having to know anything about book design or ebook development.
Visit Pressbooks.com for more information.
Self Publishing is the publication of an author's work without the help of any publishing house. The author takes full responsibility for the publishing process, and they print and sell it using either alone or with the help of self-publishing service providers. The author has the freedom to make independent decisions. The author will have complete control over the manuscript selection, processing, printing, marketing and distribution of the book. This presentation talks about the various approaches to the self-publishing of books.
Building Amazing Author Websites: The Absolute Necessities by Deborah CarneyDeborah Carney
Authors need a website in addition to a social presence as a home base to build their platform.
What are the absolute necessities to building an amazing author website that attracts readers?
Amazon or other booksellers have hundreds of thousands of books – how can you be found?
Home Base – all your social points to home
Search Engine Optimization – Give the search engines a way to find you
Talk directly to your fans and potential fans
Your website needs to represent you as if you were standing in a bookstore selling your books, doing a reading from your books or were at a book signing.
How Libraries Can Launch Community Publishing Initiatives with Self-Published...Smashwords, Inc.
This presentation was given April 11 in San Antonio, TX at the Texas Library Association annual conference. It details how public libraries have an exciting opportunity to launch community publishing initiatives, the goal of which is to marshal local community talent to produce and publish ebooks.
I don't claim to be an expert, but for those who fear leaping into indie publishing, this is a quick overview of what it means to be a confident self publisher.
Five Big Trends that Will Rock the Future of PublishingSmashwords, Inc.
This presentation examines five big trends impacting the future of book publishing. It explores how technology is disrupting the book publishing industry, how Big Publishers are threatening the future of books, and how indie authors + ebooks have the power to expand book consumption and promote cross-cultural understanding for the good of all humanity. Keynote address presented by Mark Coker of Smashwords at the 27th Annual Central Coast Writers' Conference held in Morro Bay, CA. Presented September 17, 2011
This presentation was given by Mark Coker to the Published Authors Network (PAN) group at the Romance Writers of America (RWA) 2012 annual conference in Anaheim. It explores the major trends facing authors and book publishers.
How to Reach More Readers with Self-Published EbooksSmashwords, Inc.
This presentation was given by Mark Coker, founder of Smashwords, at Self Publishing Boot Camp in San Francisco on February 18. The presentation summarizes the best practices of the most successful self-published ebook authors.
Mark Coker's annual Smashwords Survey provides authors and publishers a treasure trove of data about how to make ebooks more accessible, desirable and enjoyable to readers. This sixth annual Survey explores the top fiction and non-fiction categories, the pricing sweet spots to maximize readership and earnings, box sets, series, preorders and the best word counts. If you enjoy this Survey, please share it with a friend! Mark Coker is the founder of Smashwords, the world's largest distributor of self-published ebooks.
2014 Smashwords Survey - How to Sell More EbooksSmashwords, Inc.
Mark Coker's third annual 2014 Smashwords Survey. Examines quantifiable characteristics of ebooks that give books an incremental advantage in discoverability and desirability. The 2014 survey attempts to answer such questions as: Do readers prefer longer or shorter ebooks?; Do ebooks that start out as preorders sell better?; How should I price my ebook?; Do series books sell better than standalone books?; do series with FREE series starters earn more money than other series; and many more.
Have you decided to take publishing into your own hands, and independently release your work to the world? Or are you wondering if this is a good choice for you? This is a growing market, and things change quickly. We will walk, step by step, through the self-publishing process, examining current opportunities and realities of independent publishing from a variety of perspectives. We’ll discuss content, formatting choices (print? ebook? audio? translations?), hiring freelancers, pricing, distribution options, and how to evaluate what options are best for your unique project. This class gets past the hype and examines the practical decisions that need to be made, realistic costs and income potential, as well as pitfalls to avoid. Most importantly, it helps writers evaluate self publishing in light of their own goals, strengths, and audience.
Self-publishing vs Traditional Publishing, and the Options in BetweenRicardo Fayet
If you've written a book and are unsure whether to self-publish it or seek a publisher, this presentation is for you! I go over the main benefits and drawbacks of self-publishing and traditional publishing. I also explain how to make the most of each route, and go over a few alternative and hybrid options.
Made by https://reedsy.com
How to Reach Readers at Apple iBooks - Merchandising Secrets for Indie Author...Smashwords, Inc.
This comprehensive online workshop, The Alliance of Independent Authors, teaches authors how to reach more readers at the Apple iBooks Store. Mark Coker of Smashwords teaches authors how to maximize merchandising opportunities and sales at the world's second largest ebook store. This was part II of a two-part ALLi series featuring Mark Coker. View part I at http://www.youtube.com/watch?v=j3quE1... Learn more about ALLi at http://allianceindependentauthors.org/
Authors: Learn to reach more readers with your books. Mark Coker's fifth annual 2016 Smashwords Survey. Reveals quantifiable ebook sales data to help authors reach more readers. The 2016 survey answers such questions as: Do readers prefer longer or shorter ebooks?; Do ebooks that start out as preorders sell better?; How do I price box sets?; what are the sweet spots for ebook pricing?; Do series books sell better than standalone books?; which ebook genres are most popular?; do series with FREE series starters earn more money than other series; and much more. For historical context, check out the prior three years of Smashwords Surveys, all here at Slideshare.
10 Trends Driving the Future of Authorship (Smashwords tutorial series, #4) Smashwords, Inc.
Learn the 10 publishing industry trends that will most impact the future for book authors. Mark Coker, founder of Smashwords, examines how the simultaneous rise of ebooks, self-publishing and democratized access to retailers will forever transform the publishing landscape. Learn how the power center in the publishing industry is shifting from publishers to writers, and how self-published authors now how the tools to out-sell and out-compete the big publishers. Learn why the former stigma of self-publishing has been replaced with growing pride as indie authors scale all the international bestseller lists. Meanwhile, the stigma of traditional publishing is increasing as publisher missteps cause authors to lose faith in big publishers. View the companion video of this presentation at http://www.youtube.com/watch?v=NbT7r-DUa6M
Media Design for Libraries: Adding that Extra Poppsplib
Media design is about getting your message seen and remembered. How can you use media design to promote your library? We will go over design principles, such as proximity and contrast; design elements, including where to find them and how to use them; and easy design templates, both static and dynamic, that can help with layouts and presentation.
Presented at the KDLA Public Library Institute, August 2014.
Hit the Ebook Bestseller Lists with Preorders: A Guide to Preorder StrategySmashwords, Inc.
This presentation from Mark Coker, founder of Smashwords, teaches indie authors how to make their book release more successful by leveraging ebook preorders. Multiple Smashwords authors have hit the top of the charts using preorders. Learn the successful strategies behind preorder timing, promotion and marketing. Learn how some retailers such as Apple iBooks and Kobo give preorder books a merchandizing and discovery advantage. Learn why authors who do preorders have an advantage over those who do not.
How to Make a Book: The Pressbooks Guide to Self-PublishingHugh McGuire
How do you turn your manuscript into a real, published book?
This guide from Pressbooks.com, gives you a digestible overview of the process of getting your book into (online) bookstores, and into the hands of readers: writing, editing, producing your book and cover files for publication, how and where to sell your book, and some ideas on marketing.
We go over in detail how Pressbooks.com can help anyone easily make beautiful PDF "interior files" for print-on-demand, and ebook files for all the different ebook stores. All without having to know anything about book design or ebook development.
Visit Pressbooks.com for more information.
Self Publishing is the publication of an author's work without the help of any publishing house. The author takes full responsibility for the publishing process, and they print and sell it using either alone or with the help of self-publishing service providers. The author has the freedom to make independent decisions. The author will have complete control over the manuscript selection, processing, printing, marketing and distribution of the book. This presentation talks about the various approaches to the self-publishing of books.
Building Amazing Author Websites: The Absolute Necessities by Deborah CarneyDeborah Carney
Authors need a website in addition to a social presence as a home base to build their platform.
What are the absolute necessities to building an amazing author website that attracts readers?
Amazon or other booksellers have hundreds of thousands of books – how can you be found?
Home Base – all your social points to home
Search Engine Optimization – Give the search engines a way to find you
Talk directly to your fans and potential fans
Your website needs to represent you as if you were standing in a bookstore selling your books, doing a reading from your books or were at a book signing.
How Libraries Can Launch Community Publishing Initiatives with Self-Published...Smashwords, Inc.
This presentation was given April 11 in San Antonio, TX at the Texas Library Association annual conference. It details how public libraries have an exciting opportunity to launch community publishing initiatives, the goal of which is to marshal local community talent to produce and publish ebooks.
I don't claim to be an expert, but for those who fear leaping into indie publishing, this is a quick overview of what it means to be a confident self publisher.
Five Big Trends that Will Rock the Future of PublishingSmashwords, Inc.
This presentation examines five big trends impacting the future of book publishing. It explores how technology is disrupting the book publishing industry, how Big Publishers are threatening the future of books, and how indie authors + ebooks have the power to expand book consumption and promote cross-cultural understanding for the good of all humanity. Keynote address presented by Mark Coker of Smashwords at the 27th Annual Central Coast Writers' Conference held in Morro Bay, CA. Presented September 17, 2011
This presentation was given by Mark Coker to the Published Authors Network (PAN) group at the Romance Writers of America (RWA) 2012 annual conference in Anaheim. It explores the major trends facing authors and book publishers.
How to Reach More Readers with Self-Published EbooksSmashwords, Inc.
This presentation was given by Mark Coker, founder of Smashwords, at Self Publishing Boot Camp in San Francisco on February 18. The presentation summarizes the best practices of the most successful self-published ebook authors.
Mark Coker's annual Smashwords Survey provides authors and publishers a treasure trove of data about how to make ebooks more accessible, desirable and enjoyable to readers. This sixth annual Survey explores the top fiction and non-fiction categories, the pricing sweet spots to maximize readership and earnings, box sets, series, preorders and the best word counts. If you enjoy this Survey, please share it with a friend! Mark Coker is the founder of Smashwords, the world's largest distributor of self-published ebooks.
2014 Smashwords Survey - How to Sell More EbooksSmashwords, Inc.
Mark Coker's third annual 2014 Smashwords Survey. Examines quantifiable characteristics of ebooks that give books an incremental advantage in discoverability and desirability. The 2014 survey attempts to answer such questions as: Do readers prefer longer or shorter ebooks?; Do ebooks that start out as preorders sell better?; How should I price my ebook?; Do series books sell better than standalone books?; do series with FREE series starters earn more money than other series; and many more.
Have you decided to take publishing into your own hands, and independently release your work to the world? Or are you wondering if this is a good choice for you? This is a growing market, and things change quickly. We will walk, step by step, through the self-publishing process, examining current opportunities and realities of independent publishing from a variety of perspectives. We’ll discuss content, formatting choices (print? ebook? audio? translations?), hiring freelancers, pricing, distribution options, and how to evaluate what options are best for your unique project. This class gets past the hype and examines the practical decisions that need to be made, realistic costs and income potential, as well as pitfalls to avoid. Most importantly, it helps writers evaluate self publishing in light of their own goals, strengths, and audience.
Self-publishing vs Traditional Publishing, and the Options in BetweenRicardo Fayet
If you've written a book and are unsure whether to self-publish it or seek a publisher, this presentation is for you! I go over the main benefits and drawbacks of self-publishing and traditional publishing. I also explain how to make the most of each route, and go over a few alternative and hybrid options.
Made by https://reedsy.com
Ebook Publishing Primer for Consultants (Bay Area Consultants Network January...Smashwords, Inc.
This presentation explains how consultants can leverage ebooks to grow their consulting businesses. Consultants will learn how to: Distribute and sell an ebook; package their expertise and knowledge into a scalable, sellable ebook product; leverage ebooks to attract consulting clients and drive scalable revenue; and learn best practices of the most commercially successful ebook authors. Presented by Mark Coker of Smashwords at the January 27 2012 meeting of the Bay Area Consultants Network in San Rafael, CA.
An unbiased view of traditional publishing, self publishing, and emerging hybrid publishing options for fiction and nonfiction writers. Presented at BARN (Bainbridge Artisan Resource Network), June 17, 2017
This workshop takes an unbiased and unvarnished look at a modern writer’s publishing options, from “Big 5” traditional publishers to small presses to self publishing (with or without the support of service companies) to “hybrid” and other emerging models. Taught by a publishing professional who appreciates both sides of the fence, this class gets past the hype and examines pros and cons of each choice, realistic costs and income potential, as well as scams and pitfalls to avoid. Most importantly, it helps writers seeking publication understand their own goals, strengths, and how to make a decision that's best for them.
You Wrote a Book: Now What? Understanding Your Paths to PublicationBeth Jusino
This workshop takes an unbiased and unvarnished look at a modern writer’s publishing options, from “Big 5” traditional publishers to small presses to self publishing (with or without the support of service companies) to “hybrid” and other emerging models. Taught by a publishing professional who appreciates both sides of the fence, this class gets past the hype and examines pros and cons of each choice, realistic costs and income potential, as well as scams and pitfalls to avoid. Most importantly, it helps writers seeking publication understand their own goals, strengths, and how to make a decision that's best for them.
Business Strategy Plan for Authors & PublishersiGO eBooks®
Following iGO eBooks plenary presentation on the subject of things to consider in such a Plan this is an actual production template to tangibly demonstrate the content that should be considered for inclusion in such a Business Strategy Plan for Authors & Publishers including those who choose to become a Social Enterprise. It takes into consideration the following subject headings and laid out contextually for cohesive presentation to readers, authors, publishers, sponsors, and other stakeholders.
Writing / Before Publishing - Producing for an Audience / Creating for yourself? - Publishing Path & Road Map? / Writing & Vision - Traditional business strategy plans have components - Vital Plan / Selling Book - What Makes your book so Special? - Who will want to buy your work? - Competition - Format(s) of your Book - How do you plan to promote your product (Book/eBook) - Marketing Strategies? – Budgets/Projections- Timetable for writing, editing, book production, marketing etc?
You Wrote a Book: Now What? Understanding Your Paths to PublicationBeth Jusino
This workshop, taught at the Bainbridge Artisan Resource Network (BARN) in June 2019, took an unbiased and unvarnished look at a modern writer’s publishing options, from “Big 5” traditional publishers to small presses to self publishing (with or without the support of service companies) to “hybrid” and other emerging models. Because I am a publishing professional who works on and appreciates both sides of the fence, we got past the hype and examined pros and cons of each choice, realistic costs and income potential, as well as scams and pitfalls to avoid. Most importantly, we helped writers seeking publication understand their own goals, strengths, and how to make a decision that's best for them.
Book cover design course by Shannon Bodie of BookWise Design, includes details on how to assure your book cover design has strong impact and works for your target audience.
How Indie Ebooks Will Transform Future of Publishing (presented at NYU Summer...Smashwords, Inc.
This presentation was given by Mark Coker of Smashwords on July 9, 2010 at NYU's Summer Publishing Institute. It examines how indie ebooks will transform the future of book publishing.
You wrote (or are writing) a book, but what happens after that? Should you self publish? Do you need an agent? Do you even have a chance to land a publishing contract?
In this online, interactive class, hosted in July 2021 by my friends at Hugo House, we’ll take an unbiased, unvarnished, fast-paced, and up-to-date look at a modern writer’s publishing options, from “Big 5” traditional publishers to small presses to self publishing (with or without the support of service companies) to “hybrid” and other emerging models.
Taught by a publishing professional who works on and appreciates both sides of the publishing fence, this class gets past the hype and examines pros and cons of each choice, realistic costs and income potential, as well as scams and pitfalls to avoid. Most importantly, it helps writers seeking publication understand their own goals, strengths, and how to make a decision that’s best for them.
Self Editing Your Memoir Lesson 4: Structure and ScenesBeth Jusino
Good writing focuses on active moments, not summaries. So let’s look at how the individual events you choose to write about work together to support the plot and keep the reader turning pages.
Self Editing Your Memoir, Lesson 2: Who Are These People?Beth Jusino
Evaluating how friends, family, and foes are treated both fairly and realistically
“Plot is what keeps you going when you read a story, character is what stays with you.” Ann Charters
Self Editing Your Novel, Lesson 2: Who Are These People?Beth Jusino
Who Are These People? Lesson 2 is all about the characters in your novel.
“Plot is what keeps you going when you read a story, character is what stays with you.” - Ann Charters
Self Editing Your Memoir Class 1: What's Your Story?Beth Jusino
Class 1 of Self Editing Your Memoir: What's your story? (Stepping back and charting the premise and reader-friendly hook of your memoir)
Taught at BARN, January 13, 2024
Pitch Your Book So Publishers Pay AttentionBeth Jusino
Agents report that they’re flooded with more queries and proposals than ever before, even as publishers cut back the number of books they produce each year. How can you break through the noise and get your project noticed?
This workshop, hosted by my friends at Bainbridge Artisan Resource Network (BARN), will help you step back and see your fiction or nonfiction work through fresh eyes and a business-based perspective. We’ll identify the things that make your work unique, marketable, and irresistible to publishing gatekeepers, and then with lots of examples and time for practice and personal feedback, we’ll work on verbal “elevator pitches,” one-paragraph hooks, and query letters.
You wrote (or are writing) a book, but what happens after that? Should you self publish? Do you need an agent? Do you even have a chance to land a publishing contract?
In this class, hosted on Bainbridge Island by my friends at the Bainbridge Artisan Resource Network (BARN), we’ll take an unbiased, unvarnished, fast-paced, and up-to-date look at a modern writer’s publishing options, from “Big 5” traditional publishers to small presses to self publishing (with or without the support of service companies) to “hybrid” and other emerging models.
Taught by a publishing professional who works on and appreciates both sides of the publishing fence, this class gets past the hype and examines pros and cons of each choice, realistic costs and income potential, as well as scams and pitfalls to avoid. Most importantly, it helps writers seeking publication understand their own goals, strengths, and how to make a decision that’s best for them.
Pitch Your Book So Publishers Pay AttentionBeth Jusino
Agents and publishers are flooded with more queries than ever before. How can you cut through the noise and get noticed? In this class, we'll step back and look at your fiction or nonfiction work with fresh eyes and get publishers to pay attention.
Author Marketing That Won't Make You MiserableBeth Jusino
This class explores the author’s role in marketing their books. We’ll look at when to use (and when to ignore) social and traditional media, events, influencers, contests, and other creative ways so that you’re prepared to build an author platform, promote a new release, or put life back into a book that’s been out for a while. Most importantly, this discussion will show you how to use your own unique strengths and passions, rather than following someone else’s formula.
Pitch Your Book So Publishers Pay Attention -- BARN September 2021Beth Jusino
Agents report that they’re flooded with more queries and proposals than ever before, even as publishers cut back the number of books they produce each year. How can you break through the noise and get your project noticed? This class will help you step back and see your fiction or nonfiction work through fresh eyes and a business-based perspective. We’ll identify the things that make your work unique, marketable, and irresistible to publishing gatekeepers, and then with lots of examples and time for practice and personal feedback, we’ll work on verbal “elevator pitches,” the short hooks that are also great for query letters. We’ll also cover the structure of a query letter, and some tips and tricks for getting an agent or publisher’s attention.
This is also a valuable class for self-publishing writers who want to pitch their books so that readers pay attention.
Pitch Your Book So Publishers Pay AttentionBeth Jusino
Agents and publishers are flooded with more queries than ever before. How can you cut through the noise and get noticed? Let’s step back and look at your fiction or nonfiction work with fresh eyes. We’ll identify what makes your project unique, marketable, and irresistible to publishing gatekeepers, and then, with lots of examples and time for practice and feedback, work on verbal “elevator pitches,” one-paragraph hooks, and 1-2 page synopses. Shared July 31, 2021
46 Self Editing Tips for Your Work in ProgressBeth Jusino
Presented to the Bainbridge Artisan Resource Network, February 22, 2020
You’ve written a book…but are you ready to share it with readers (if you're self publishing) or agents and publishers (if you're going the traditional route)? This energy-filled class walks both fiction and nonfiction writers through a practical, easy-to-apply checklist of 46 things to look for in their own work, from first draft to final layout. Following the production cycle of a book, we’ll talk about how to consider your work in progress the way a professional editor would, and how to recognize everything from pacing problems to formatting issues. We’ll talk about when you should tackle something yourself and when you might need outside support to help get to the next level. Get ready to look at your Work In Progress in a whole new way!
The 740-kilometer section of the Camino that begins in Le Puy-en-Velay is one of the oldest recorded pilgrim routes to Santiago, and it passes through some of the most beautiful villages and countryside of France, but it’s still uncharted territory for many Americans. In this session, we will explore the Chemin du Puy, also known as the Via Podiensis – the history and spiritual significance; the practicalities of housing, guidebooks, and food; and what sets it apart from other, more familiar parts of the Camino trail network.
Presented at the Seattle Business of Books Bootcamp, hosted by The Author's Guild.
As a 21st century writer, you have more ways than ever before to get your book in front of readers, but navigating the options can be overwhelming. Let’s get past the hype and take an unbiased and unvarnished look at a modern writer’s publishing options, from large traditional publishers, to small presses, to self publishing (with or without the support of service companies), to hybrid and other emerging models.
Have you ever wondered how search works while visiting an e-commerce site, internal website, or searching through other types of online resources? Look no further than this informative session on the ways that taxonomies help end-users navigate the internet! Hear from taxonomists and other information professionals who have first-hand experience creating and working with taxonomies that aid in navigation, search, and discovery across a range of disciplines.
This presentation by Morris Kleiner (University of Minnesota), was made during the discussion “Competition and Regulation in Professions and Occupations” held at the Working Party No. 2 on Competition and Regulation on 10 June 2024. More papers and presentations on the topic can be found out at oe.cd/crps.
This presentation was uploaded with the author’s consent.
Acorn Recovery: Restore IT infra within minutesIP ServerOne
Introducing Acorn Recovery as a Service, a simple, fast, and secure managed disaster recovery (DRaaS) by IP ServerOne. A DR solution that helps restore your IT infra within minutes.
Sharpen existing tools or get a new toolbox? Contemporary cluster initiatives...Orkestra
UIIN Conference, Madrid, 27-29 May 2024
James Wilson, Orkestra and Deusto Business School
Emily Wise, Lund University
Madeline Smith, The Glasgow School of Art
0x01 - Newton's Third Law: Static vs. Dynamic AbusersOWASP Beja
f you offer a service on the web, odds are that someone will abuse it. Be it an API, a SaaS, a PaaS, or even a static website, someone somewhere will try to figure out a way to use it to their own needs. In this talk we'll compare measures that are effective against static attackers and how to battle a dynamic attacker who adapts to your counter-measures.
About the Speaker
===============
Diogo Sousa, Engineering Manager @ Canonical
An opinionated individual with an interest in cryptography and its intersection with secure software development.
3. Turning a manuscript into an
appealing book
Selling the book where readers
can find it
4.
5.
6.
7. You become your own small press.
You own and control everything.
You contract with specific service providers.
You reap the highest return per book.
You make all of the decisions.
8. EBOOKS:
30% of all book sales, weighted by category
4 major readers: Kindle, Nook, iTunes, Kobo
9. EBOOKS:
1. Kindle Direct (exclusive to Kindle readers)
2. Direct distribution to all four e-readers
3. Distributor/aggregator: i.e. Smashwords,
Ingram Spark, Book Baby
10. POD (PRINT ON DEMAND)
IngramSpark, CreateSpace, Lulu, Blurb
Handles printing, retail catalog, and
fulfillment
Low or no upfront cost
Author sets price
11. OFFSET PRINTING
◦ Custom print and assembly
◦ You arrange separate retail catalog and
fulfillment
◦ Upfront cost of printing inventory
15. INTERIOR TEXT
Blurbs and endorsements
Title page and copyright page
Dedication, Epigraph
Table of Contents
Foreword/Introduction/Preface/Prologue
Acknowledgments
About the Author
Promotional Page
16.
17.
18.
19.
20. Hire a Professional (ask me for referrals)
Crowdsource it: http://99designs.com/
DIY Lite:
◦ http://www.coverdesignstudio.com/
◦ http://damonza.com/
◦ https://www.canva.com/
◦ CreateSpace Cover Generator (free)
DIY Serious
◦ Adobe InDesign
21.
22. Are pages numbered, with odd on the right
(and no numbers on blank pages, front
matter, or chapter headings)?
Are there blank pages on verso (left) before
chapter or section starts?
Are margins justified?
Are words hyphenated to smooth line widths?
Are margins wide enough for a finger (with
extra space for the gutter)?
23. Are there headers on text pages, but not
chapter breaks or blank pages?
Are there widows or orphans breaking across
pages?
Did all of your formatting (smart quotes,
italics, footnotes) transfer?
24. Hire a Professional
DIY Lite
◦ http://www.bookdesigntemplates.com/
◦ https://www.createspace.com/Products/Book/Interi
orPDF.jsp
DIY Serious
◦ Adobe InDesign
◦ LaTeX
25.
26.
27.
28. Hire a Professional
◦ https://www.smashwords.com/list
◦ http://edsguild.org/
DIY Lite: follow the guidelines
◦ https://www.smashwords.com/books/view/52
◦ https://kdp.amazon.com/help
DIY Serious:
◦ https://code.google.com/p/sigil/
◦ http://calibre-ebook.com/
29.
30. 100-200 words
Nonfiction: What’s In It for Me?
Fiction: Introduce the primary character and
the inciting incident. What sets the story in
motion, and what’s at stake?
31. In addition to the description:
Blurbs/endorsements
Author Bio
ISBN/Barcode box
Publisher Logo/name
32. Create accounts, add tax information
Set price
Upload files
Celebrate!
33. Subsidy, Copublishing, Partner, Hybrid, or New
Model Publishing
or
Contracting with a third party to act as your
publisher, at your expense.
35. Are they selective?
Are they publishing books that you would
read, or want to be associated with?
36. Are they selective?
Are they publishing books that you would
read, or want to be associated with?
Are their costs for authors competitive?
37. Are they selective?
Are they publishing books that you would
read, or want to be associated with?
Are their costs for authors competitive?
Are their book prices competitive?
38. Are they selective?
Are they publishing books that you would
read, or want to be associated with?
Are their costs for authors competitive?
Are their book prices competitive?
Do you trust their staff and leadership?
39. Are they selective?
Are they publishing books that you would
read, or want to be associated with?
Are their costs for authors competitive?
Are their book prices competitive?
Do you trust their staff and leadership?
Are they trying to upsell or pressure you?
40. Are they selective?
Are they publishing books that you would
read, or want to be associated with?
Are their costs for authors competitive?
Are their book prices competitive?
Do you trust their staff and leadership?
Are they trying to upsell or pressure you?
Is there a clear way to terminate the
agreement if things don’t work?
43. “Go APE: Author a great book, Publish it
quickly, and Entrepreneur your way to success.
Self-publishing isn’t easy, but it’s fun and
sometimes even lucrative. Plus, your book
could change the world.”
― Guy Kawasaki, APE: Author, Publisher,
Entrepreneur. How to Publish a Book
