A presentation that explains the what, why and how of storytelling in business. It's an expanded version of the presentation that I gave at the Digital Marketing for Business Conference in Raleigh, NC in 2013.
Why are stories so important to us? What makes a good story? In this presentation learn why stories are the best way we have to get ideas out into the world and how to create an effective story.
The Science of Story: How Brands Can Use Storytelling To Get More CustomersDigital Surgeons
Storytelling is not only an entertaining source for information, but a way to engage and humanize our messages that helps them stick. Our brains are wired for stories. Like a drug, we seek them out. Good stories create lasting emotional connections that persuade, educate, entertain, and convert consumers into brand loyalists.
Here’s another good reason to believe in the power of stories: You don't have a goddamn choice. We spend a third of our waking hours crafting stories, and the rest of the time consuming them. Our brains are always searching for stories. You need stories. You live your life around stories. Your life itself is a story. So, now find out how you can use them to better understand how brands and businesses can use storytelling to increase engagement and sales.
7 Storytelling techniques used by the most inspiring TED presenters SpeakerHub
See this original post on SpeakerHub's blog: https://speakerhub.com/blog/7-storytelling-techniques-used-most-inspiring-ted-presenters
Most speakers have a tendency of sticking to the facts and figures to make their points seem more credible, unbiased, and authoritative.
However, facts and figures, without real-life relevance are often forgettable.
How can you take these dry pieces of content and turn them into something warm, personable, and most importantly, memorable?
Through storytelling.
The human mind is particularly adept to relate and remember stories, which is why they are one of the most important tools for speakers looking to make their message stick.
In an article published by Visme, writer Nayomi Chibana dives into some of the most impactful storytelling by TED speakers, and explores what makes their storytelling techniques so effective.
We’ve summarized the article visually to give you the highlights.
Want to get more speaking opportunities? Find out more about SpeakerHub: https://speakerhub.com/how-it-works
A presentation that explains the what, why and how of storytelling in business. It's an expanded version of the presentation that I gave at the Digital Marketing for Business Conference in Raleigh, NC in 2013.
Why are stories so important to us? What makes a good story? In this presentation learn why stories are the best way we have to get ideas out into the world and how to create an effective story.
The Science of Story: How Brands Can Use Storytelling To Get More CustomersDigital Surgeons
Storytelling is not only an entertaining source for information, but a way to engage and humanize our messages that helps them stick. Our brains are wired for stories. Like a drug, we seek them out. Good stories create lasting emotional connections that persuade, educate, entertain, and convert consumers into brand loyalists.
Here’s another good reason to believe in the power of stories: You don't have a goddamn choice. We spend a third of our waking hours crafting stories, and the rest of the time consuming them. Our brains are always searching for stories. You need stories. You live your life around stories. Your life itself is a story. So, now find out how you can use them to better understand how brands and businesses can use storytelling to increase engagement and sales.
7 Storytelling techniques used by the most inspiring TED presenters SpeakerHub
See this original post on SpeakerHub's blog: https://speakerhub.com/blog/7-storytelling-techniques-used-most-inspiring-ted-presenters
Most speakers have a tendency of sticking to the facts and figures to make their points seem more credible, unbiased, and authoritative.
However, facts and figures, without real-life relevance are often forgettable.
How can you take these dry pieces of content and turn them into something warm, personable, and most importantly, memorable?
Through storytelling.
The human mind is particularly adept to relate and remember stories, which is why they are one of the most important tools for speakers looking to make their message stick.
In an article published by Visme, writer Nayomi Chibana dives into some of the most impactful storytelling by TED speakers, and explores what makes their storytelling techniques so effective.
We’ve summarized the article visually to give you the highlights.
Want to get more speaking opportunities? Find out more about SpeakerHub: https://speakerhub.com/how-it-works
This session was an introduction into the art and science behind storytelling, covering a range of simple story mechanics to tricks of the trade. Exemplified via a live action demonstration of different techniques to fabricate different emotions, in particular surprise and in contrast suspense, to help our audience become self-conscious storytellers.
A quick intro to the most important leadership capability for professionals in the 21st Century!
Contact us for more details on our practical and effective bespoke Storytelling for Business learning programme:
Email: andy@elc.com.tr
Tel: 0044 7914 691549
Learn how to apply the fundamentals of storytelling and their brand counterparts to your business strategy. Telling a story is the only effective way to connect your brand with consumers. Don’t fall into the trap of posting to social media as one-way dialogue or merely broadcasting promotions. Create compelling stories that hook your audience. This presentation goes through the fundamentals of storytelling and identifies brand parallels.
You can also watch the recording here: https://www.youtube.com/watch?v=qSDlAvDG4_0&feature=emb_logo
Storytelling: Tips to let us your world…- Guidelines Abstracts -by Cecilia Ruberto
Various material plus my personal contribution have been the source of this ppt.
The main texts used have been:
By Word of Mouth: A Storytelling Guide for the Classroom by Jeff Gere, Beth-Ann Kozlovich, Daniel A. Kelin II
Aaron Shepard’s Storytelling Page
Transforming Capabilities: Using Story for Knowledge Discovery & Community Development By Elizabeth A. Doty
Inspired Storytelling: Engaging People & Moving Them To ActionKelsey Ruger
Most projects, presentations or initiatives are driven by facts and features the team believes will help them deliver a product or message. While facts and data are important for setting the stage and communicating goals, they’re rarely what persuades an audience or gets them to take action.
In this workshop, you will learn how to use that connection, by teaching basic skills in visual thinking and storytelling that will that transform projects and initiate action.
Strategic Storytelling | Business Presentation TechniquesJeremey Donovan
Learn how to: (a) craft persuasive business presentations using proven narrative frameworks, (b) design data-driven slides, and (c) master your verbal and non-verbal delivery.
How to Design a Killer Deck - 8 Essential Tips in Presentation DesignCarole Alalouf
Comprehensive presentation on how to design a killer deck, including 8 essential tips in presentation design, and plenty of freebies to keep for reference. Enjoy!
To see more of our presentations, visit <a href="https://www.exaltus.ca">https://www.exaltus.ca</a> or sign up to our email list (https://www.exaltus.ca/email) to receive actionable marketing tips in your inbox a couple of times per month!
A brief primer for designers looking to improve their writing, learn about the historic intertwining of art directors and copywriters, and gain some tips on how to work collaboratively when marrying art and copy to create great work.
At Big Fish Presentations, we know that boring presentations have absolutely nothing to do with the topic. If the content doesn't seem interesting, you can change that by how you present the information. Here are 8 ways to make ANYTHING interesting.
This is a minimal concept you should consider for your PowerPoint slides in order to make them more engaging and exciting.
I work as a presentation designer and help speakers and marketers with their pitches. If you need help with any of these concepts, drop me an email and I will be happy to help.
Storytelling fundamentals (from Propp to Andrea Fontana) and examples. Marketing perspectives on storytelling. Storytelling with data techniques. Hints and examples
Pitching Ideas: How to sell your ideas to othersJeroen van Geel
Learn how to convince others of your UX ideas by understanding them.
We are good in designing usable and engaging products and services. We understand the user's needs and have a toolkit with dozens of deliverables. But for some reason it remains difficult to sell an idea or concept to team members, managers or clients. After this session that problem will be solved!
Selling your ideas and convincing others is one of the most undervalued assets in our field. This ranges from convincing a colleague to use a certain design pattern to selling research to your boss and convincing a client to go for your concept. You can come up with the best ideas in the world, but if it is presented in the wrong way these ideas will die a lonely dead. This is sad, because everybody can learn how to bring a message across. The main thing is that you know what to pay attention to.
In this session I will take you on a journey through the world of presenting ideas. We will move through the heads of clients and your colleagues, learn what their thoughts and needs are. We will move to the core of your idea and into the world of psychology.
Things That Don't Matter in Your Presentation!Ayman Sadiq
We often spend hours together on stuffs that don’t really matter in your next presentation. You need to unclutter, focus, provide insight and yes, tell a story to convey the big idea. When you stop wasting time on the things that don’t really add any value to you presentation, we finally start adding proper value to the message and objective of your presentation. So here goes a list of things on which you should not even spend a minute. Cheers!
We are all born storytellers. But not many of us know how to create and tell stories in the right way. Especially, in presentations and public speaking. Learn about the art of storytelling in our short slide deck covering valuable tips and tricks about it.
Check out our training: http://yanyhbash.ru/training-courses/let-me-speak-from-my-heart-storitelling-v-prezentatsiyakh/
Pixar's 22 rules to phenomenal storytelling according to Emma CoatsRobertas Jucaitis
Buvusi "Pixar" pasakojimų kūrėja (Story Artist, 2007–2012) Emma Cots (31), dalyvavusi kuriant filmus "Brave" (2012) ir "Monsters University" (2013), 2011 m. pasidalino sukaupta "Pixar" patirtimi, paskelbusi "22 tobulo pasakojimo taisykles". Šiuo metu Emma Coats dirba "Google".
This session was an introduction into the art and science behind storytelling, covering a range of simple story mechanics to tricks of the trade. Exemplified via a live action demonstration of different techniques to fabricate different emotions, in particular surprise and in contrast suspense, to help our audience become self-conscious storytellers.
A quick intro to the most important leadership capability for professionals in the 21st Century!
Contact us for more details on our practical and effective bespoke Storytelling for Business learning programme:
Email: andy@elc.com.tr
Tel: 0044 7914 691549
Learn how to apply the fundamentals of storytelling and their brand counterparts to your business strategy. Telling a story is the only effective way to connect your brand with consumers. Don’t fall into the trap of posting to social media as one-way dialogue or merely broadcasting promotions. Create compelling stories that hook your audience. This presentation goes through the fundamentals of storytelling and identifies brand parallels.
You can also watch the recording here: https://www.youtube.com/watch?v=qSDlAvDG4_0&feature=emb_logo
Storytelling: Tips to let us your world…- Guidelines Abstracts -by Cecilia Ruberto
Various material plus my personal contribution have been the source of this ppt.
The main texts used have been:
By Word of Mouth: A Storytelling Guide for the Classroom by Jeff Gere, Beth-Ann Kozlovich, Daniel A. Kelin II
Aaron Shepard’s Storytelling Page
Transforming Capabilities: Using Story for Knowledge Discovery & Community Development By Elizabeth A. Doty
Inspired Storytelling: Engaging People & Moving Them To ActionKelsey Ruger
Most projects, presentations or initiatives are driven by facts and features the team believes will help them deliver a product or message. While facts and data are important for setting the stage and communicating goals, they’re rarely what persuades an audience or gets them to take action.
In this workshop, you will learn how to use that connection, by teaching basic skills in visual thinking and storytelling that will that transform projects and initiate action.
Strategic Storytelling | Business Presentation TechniquesJeremey Donovan
Learn how to: (a) craft persuasive business presentations using proven narrative frameworks, (b) design data-driven slides, and (c) master your verbal and non-verbal delivery.
How to Design a Killer Deck - 8 Essential Tips in Presentation DesignCarole Alalouf
Comprehensive presentation on how to design a killer deck, including 8 essential tips in presentation design, and plenty of freebies to keep for reference. Enjoy!
To see more of our presentations, visit <a href="https://www.exaltus.ca">https://www.exaltus.ca</a> or sign up to our email list (https://www.exaltus.ca/email) to receive actionable marketing tips in your inbox a couple of times per month!
A brief primer for designers looking to improve their writing, learn about the historic intertwining of art directors and copywriters, and gain some tips on how to work collaboratively when marrying art and copy to create great work.
At Big Fish Presentations, we know that boring presentations have absolutely nothing to do with the topic. If the content doesn't seem interesting, you can change that by how you present the information. Here are 8 ways to make ANYTHING interesting.
This is a minimal concept you should consider for your PowerPoint slides in order to make them more engaging and exciting.
I work as a presentation designer and help speakers and marketers with their pitches. If you need help with any of these concepts, drop me an email and I will be happy to help.
Storytelling fundamentals (from Propp to Andrea Fontana) and examples. Marketing perspectives on storytelling. Storytelling with data techniques. Hints and examples
Pitching Ideas: How to sell your ideas to othersJeroen van Geel
Learn how to convince others of your UX ideas by understanding them.
We are good in designing usable and engaging products and services. We understand the user's needs and have a toolkit with dozens of deliverables. But for some reason it remains difficult to sell an idea or concept to team members, managers or clients. After this session that problem will be solved!
Selling your ideas and convincing others is one of the most undervalued assets in our field. This ranges from convincing a colleague to use a certain design pattern to selling research to your boss and convincing a client to go for your concept. You can come up with the best ideas in the world, but if it is presented in the wrong way these ideas will die a lonely dead. This is sad, because everybody can learn how to bring a message across. The main thing is that you know what to pay attention to.
In this session I will take you on a journey through the world of presenting ideas. We will move through the heads of clients and your colleagues, learn what their thoughts and needs are. We will move to the core of your idea and into the world of psychology.
Things That Don't Matter in Your Presentation!Ayman Sadiq
We often spend hours together on stuffs that don’t really matter in your next presentation. You need to unclutter, focus, provide insight and yes, tell a story to convey the big idea. When you stop wasting time on the things that don’t really add any value to you presentation, we finally start adding proper value to the message and objective of your presentation. So here goes a list of things on which you should not even spend a minute. Cheers!
We are all born storytellers. But not many of us know how to create and tell stories in the right way. Especially, in presentations and public speaking. Learn about the art of storytelling in our short slide deck covering valuable tips and tricks about it.
Check out our training: http://yanyhbash.ru/training-courses/let-me-speak-from-my-heart-storitelling-v-prezentatsiyakh/
Pixar's 22 rules to phenomenal storytelling according to Emma CoatsRobertas Jucaitis
Buvusi "Pixar" pasakojimų kūrėja (Story Artist, 2007–2012) Emma Cots (31), dalyvavusi kuriant filmus "Brave" (2012) ir "Monsters University" (2013), 2011 m. pasidalino sukaupta "Pixar" patirtimi, paskelbusi "22 tobulo pasakojimo taisykles". Šiuo metu Emma Coats dirba "Google".
Designed for level 2 ESOL learners to teach them the requirements to pass the Trinity writing exam and get them practicing the skills through creating a group digital story
There is a science and an art to sparkling conversations. In this guide, you'll learn the basics of Conversations 101:
- My 25 Favorite Conversation Starters
- How to Talk to Strangers (in a good way)
- The Best Way to Create Conversational Sparks
- The ‘Eyebrow’ Trick (it sounds weird, and it is, but it’s EXTREMELY helpful)
- The Art of a Graceful Exit
Summary of the book, "Made to Stick" on the topic of how to communicate ideas so that they'll catch on easily. Essential read for marketing folks and entreprenuers
А в какой сфере вы внедряете инновации?
Как это делаю я вместе с моей командой #GoIT в образовании и IT, видео выступления и интересная Q&A на InnoTech 2016: https://youtu.be/je0LSHillsY?t=3h6m51s
Outcomes and lessons learned from my teaching activity, 2013/2014: Project Management & Business Process Modeling Courses
Methods of Teaching Economics in English
Моделирование бизнес-процессов. Лекция 4
Тема 4. Структурный подход к моделированию бизнес-процессов.
4.1 Основы структурно-функционального моделирования. Методология SADT (IDEF0).
4.2 Моделирование потоков данных DFD.
4.3 Декомпозиция бизнес-процессов.
Основной акцент на процесс обучения.
Моделирование бизнес-процессов. Лекция 3
3.1 Процесс как объект управления
3.2 Подходы к идентификации бизнес-процессов
3.3 Обзор методологий моделирования и основы документирования бизнес-процессов
Анализ организационной структуры и коммуникационной среды предприятияOlya Kollen, PhD
Моделирование бизнес-процессов. Лабораторная работа 2. Анализ организационной структуры и коммуникационной среды предприятия
Цель – научиться определять границы системы и проекта, видеть окружение процессов, определять заинтересованных лиц и формулировать правильные вопросы, что позволит выстраивать грамотные взаимоотношения между командой заказчика и аналитиком и эффективно решать бизнес-задачи.
2024.06.01 Introducing a competency framework for languag learning materials ...Sandy Millin
http://sandymillin.wordpress.com/iateflwebinar2024
Published classroom materials form the basis of syllabuses, drive teacher professional development, and have a potentially huge influence on learners, teachers and education systems. All teachers also create their own materials, whether a few sentences on a blackboard, a highly-structured fully-realised online course, or anything in between. Despite this, the knowledge and skills needed to create effective language learning materials are rarely part of teacher training, and are mostly learnt by trial and error.
Knowledge and skills frameworks, generally called competency frameworks, for ELT teachers, trainers and managers have existed for a few years now. However, until I created one for my MA dissertation, there wasn’t one drawing together what we need to know and do to be able to effectively produce language learning materials.
This webinar will introduce you to my framework, highlighting the key competencies I identified from my research. It will also show how anybody involved in language teaching (any language, not just English!), teacher training, managing schools or developing language learning materials can benefit from using the framework.
Macroeconomics- Movie Location
This will be used as part of your Personal Professional Portfolio once graded.
Objective:
Prepare a presentation or a paper using research, basic comparative analysis, data organization and application of economic information. You will make an informed assessment of an economic climate outside of the United States to accomplish an entertainment industry objective.
Embracing GenAI - A Strategic ImperativePeter Windle
Artificial Intelligence (AI) technologies such as Generative AI, Image Generators and Large Language Models have had a dramatic impact on teaching, learning and assessment over the past 18 months. The most immediate threat AI posed was to Academic Integrity with Higher Education Institutes (HEIs) focusing their efforts on combating the use of GenAI in assessment. Guidelines were developed for staff and students, policies put in place too. Innovative educators have forged paths in the use of Generative AI for teaching, learning and assessments leading to pockets of transformation springing up across HEIs, often with little or no top-down guidance, support or direction.
This Gasta posits a strategic approach to integrating AI into HEIs to prepare staff, students and the curriculum for an evolving world and workplace. We will highlight the advantages of working with these technologies beyond the realm of teaching, learning and assessment by considering prompt engineering skills, industry impact, curriculum changes, and the need for staff upskilling. In contrast, not engaging strategically with Generative AI poses risks, including falling behind peers, missed opportunities and failing to ensure our graduates remain employable. The rapid evolution of AI technologies necessitates a proactive and strategic approach if we are to remain relevant.
Unit 8 - Information and Communication Technology (Paper I).pdfThiyagu K
This slides describes the basic concepts of ICT, basics of Email, Emerging Technology and Digital Initiatives in Education. This presentations aligns with the UGC Paper I syllabus.
Introduction to AI for Nonprofits with Tapp NetworkTechSoup
Dive into the world of AI! Experts Jon Hill and Tareq Monaur will guide you through AI's role in enhancing nonprofit websites and basic marketing strategies, making it easy to understand and apply.
Digital Tools and AI for Teaching Learning and Research
Storytelling
1. The Method of “Storytelling”
Kharkov ,15 March 2014 Olya Zakharova, PhD
2. The Method of “Storytelling”
RoadMap
Reasons for Implementing
Storytelling
Digital Storytelling
Data Storytelling
Tips for Storytelling
2
3. Top Ten Reasons for
Implementing Storytelling
1. Inspires dedication to work
2. Encourages creativity
3. Creates positive
classroom climate
4. Promotes problem-solving
5. Captivates attention
3
4. …Top Ten Reasons for
Implementing Storytelling
4
6. Piques interest in writing
7. Fosters group dynamics
8. Addresses different learning
styles
9. Embraces diversity
10. Incorporates the multiple
intelligences
8. Elements of a Digital Story
8
1. Overall Purpose of the Story
2. Narrator’s Point of View
3. A Dramatic Question (or
Questions)
4. Choice of Content
5. Clarity of Voice
9. Elements of a Digital Story
9
6. Pacing of the Narrative
7. Meaningful Soundtrack
8. Quality of the Images
9. Economy of the Story Detail
10. Good Grammar and
Language Usage
11. Great digital stories
11
Are personal
Begin with the story/script
Are concise
Use readily-available source
materials
Include universal story elements
Involve collaboration at a variety
of levels
13. The Seven Elements of Digital Storytelling
13
1. Point of View
2. A Dramatic Question
3. Emotional Content
4. The Gift of Your Voice
5. The Power of Soundtrack
6. Economy
7. Pacing
14. Element 1: Point of View
14
• All stories are told to make a point.
• You, as the author, need to figure out
what you intend the viewer to “get.”
What message are you trying to
convey? In other words, what is the
theme?
15. Element 2: A Dramatic Question
15
• A good story has a
“hook” that will hold the
attention of the audience
until the story is over.
16. Element 3: Emotional Content
16
• A story that deals with
our emotions, such as
loss, love, loneliness,
courage, acceptance,
rejection, hardship, etc.
will help the audience
maintain their attention.
17. Element 4: The Gift of Your Voice
17
• The way you use your
voice can impact the story
you tell.
• Tone of Voice: Slow, Fast,
Loud, Soft
18. Element 5: The Power of Soundtrack
18
• Music sets the mood.
19. Element 6: Economy
19
• Use the least amount of images
required to tell the story.
• Your selection of pictures and
drawings should illustrate the theme
without becoming a distraction.
• Too many images tend to confuse the
audience.
20. Element 7: Pacing
20
• Changing the pace of the story can
be very effective. The narrative can
have pauses, the music can change
tempo, and the images can be set to
enter at different rates of speed.
• Changing pace allows the audience
to concentrate, think, and maintain
interest.
38. The 22 rules of storytelling,
according to Pixar
38
39. The 22 rules of storytelling,
according to Pixar
39
#1: You admire a character for trying
more than for their successes.
#2: You gotta keep in mind what's
interesting to you as an audience, not
what's fun to do as a writer. They can be
v. different.
40. The 22 rules of storytelling,
according to Pixar
40
#3: Trying for theme is important, but
you won't see what the story is actually
about til you're at the end of it. Now
rewrite.
#4: Once upon a time there was ___.
Every day, ___. One day ___. Because
of that, ___. Because of that, ___. Until
finally ___.
41. The 22 rules of storytelling,
according to Pixar
41
#5: Simplify. Focus. Combine
characters. Hop over detours. You'll feel
like you're losing valuable stuff but it
sets you free.
#6: What is your character good at,
comfortable with? Throw the polar
opposite at them. Challenge them. How
do they deal?
42. The 22 rules of storytelling,
according to Pixar
42
#7: Come up with your ending before
you figure out your middle. Seriously.
Endings are hard, get yours working up
front.
#8: Finish your story, let go even if it's
not perfect. In an ideal world you have
both, but move on. Do better next time.
43. The 22 rules of storytelling,
according to Pixar
43
#9: When you're stuck, make a list of
what WOULDN'T happen next. Lots of
times the material to get you unstuck will
show up.
#10: Pull apart the stories you like. What
you like in them is a part of you; you've
got to recognize it before you can use it.
44. The 22 rules of storytelling,
according to Pixar
44
#11: Putting it on paper lets you start
fixing it. If it stays in your head, a perfect
idea, you'll never share it with anyone.
#12: Discount the 1st thing that comes
to mind. And the 2nd, 3rd, 4th, 5th – get
the obvious out of the way. Surprise
yourself.
45. The 22 rules of storytelling,
according to Pixar
45
#13: Give your characters opinions.
Passive/malleable might seem likable to
you as you write, but it's poison to the
audience.
#14: Why must you tell THIS story?
What's the belief burning within you that
your story feeds off of? That's the heart
of it.
46. The 22 rules of storytelling,
according to Pixar
46
#15: If you were your character, in this
situation, how would you feel? Honesty
lends credibility to unbelievable
situations.
#16: What are the stakes? Give us
reason to root for the character. What
happens if they don't succeed? Stack
the odds against.
47. The 22 rules of storytelling,
according to Pixar
47
#17: No work is ever wasted. If it's not
working, let go and move on - it'll come
back around to be useful later.
#18: You have to know yourself: the
difference between doing your best &
fussing. Story is testing, not refining.
48. The 22 rules of storytelling,
according to Pixar
48
#19: Coincidences to get characters into
trouble are great; coincidences to get
them out of it are cheating.
#20: Exercise: take the building blocks
of a movie you dislike. How d'you
rearrange them into what you DO like?
49. The 22 rules of storytelling,
according to Pixar
49
#21: You gotta identify with your
situation/characters, can't just write
‘cool'. What would make YOU act that
way?
#22: What's the essence of your story?
Most economical telling of it? If you
know that, you can build out from there.
50. The 22 rules of storytelling,
according to Pixar
50