Record companies and music stars spend time and money crafting their public image through promotional materials like videos, album covers, posters, magazine articles, publicity events, and TV appearances in order to attract fans. Rihanna has crafted a unique style that mixes prints, colors, and textures in her clothing choices. While she is a wealthy celebrity, she is known for mixing high fashion pieces with more affordable everyday clothing, such as a $49 sweater dress from H&M, showing she is mindful of costs despite her fame.

1. Star constructions
Record companies and music star spend time and
money constructing their image so that their target
audience will become fans. This will include how they
are seen in their promotional materials e.g. video, CD
cover, posters, magazines, articles, publicity events, TV
appearances etc.

2. RIHANNA
My artist is Robyn Rihanna Fenty
known by her stage name Rihanna. My
artist is a Barbadian recording
artist, actress, and fashion designer.

4. What kind of clothes is she wearingwhat does this suggest about her
persona or image?
•
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The 25 year old pop singer has a
very different and unique sense of
style, which makes her a inspiration
for millions of girls. With the clothes
she wears she often mixes
prints, colors, and textures, and will
always keep you thinking.
One feature of Rihanna’s style that is
that she doesn’t always wear
expensive garments. She’s very good
at mixing high fashion pieces with
everyday items. For example, the
greyish dress she is wearing in the
far left picture above is a $49
sweater dress from H&M!. As a
famous money making star she went
for a budget dress.

5. • This shows us that she is a popular celebrity
worldwide and has a very wealthy life style.
Rihanna seems to take care of her money as she
wears very budget clothes that still manage to
keep her wealthy looking and very fashionable.
She has her own makeup made for her with the
well known company mac. Her makeup is very
simile and natural on normal occasions and very
outstanding on massive occasions. The makeup
that they sell at make are very effective for her as
she manage to make a profit from the regular
costumers in mac.

6. • This article is an example
of how Rihanna is as she is
portrayed as a rough and
tough celebrity that is not
only has a sweet and soft
side but also a hard d
tough. In the image that is
used for this article shows
her with a hard and rocky
look this helps the article
bad up that Rihanna is
becoming very ‘tough
bunny’. The article is
portrays Rihanna as a
sweet bunny who is
becoming very tough.

7. • The artists twitter Rihanna
consists of tweets about
her Instagram photos and
what she does in her daily
life and also things about
her new music video
monster that is with
enemies who is also a very
known artist. Most of
tweets are most likely
being controlled by the
company as they seems to
be a lot of things about
her new music video and
new shots , however some
of her tweets seem look
like as if it comes from
her.

8. • The official website for
Rihanna manly consists of
her new music video, her
campaign and awards. The
website seems as If she
hasn’t been he one
updated all the things on
the website, as its all
advertisements for her
video and herself. The
website also shows her
Facebook feeds and her
twitter feeds. The
background of her website
is very plan bringing out all
the images are writing .
The website lets people
see a tweet of hers so they
can follow her.

9. • Rihanna Facebook
page shows a timeline
that consists of her
new song what the
available on the same
album that is on the
profile picture.
Rihanna Facebook
page has a lot of
information about her
tours her new album
and were you can get
it from and store that
sells her stuff.

10. • These comments are from
her song half of me that is
about her unapologetic
album. Mostly her
comments are from females
which shows that Rihanna is
a very inspirational person
for female. The comments
shows each person and if
you was to go on their page
you’ll see what country they
are from, this shows that she
is very worldwide known.
Rihanna comments seem
mostly positive
comments, which shows
that she very well like by
others.