This is a presentation presented by Lori Kasserman of Southern Co. at Yammer on Tour in Atlanta

1. Social Media @ SO
@LoriKasserman @SouthernCompany

2. Who is Southern Company?

3. How
will
you
get
vital
informa2on
to
employees
if
company
email
is
down?

5. VIRUS
ALERT:
“Here
you
have”
An
email
virus
has
entered
the
system.
Delete
all
emails
with
the
subject
line
“Here
you
have.”
Do
not
open
the
email
and
do
not
click
any
links.
If
you
have
clicked
the
link,
contact
the
IT
Help
Desk
at
8-­‐999-­‐9110.

6. How
will
your
employees
stay
connected
during
a
crisis?

9. How
do
you
drill
for
social
media
crisis
response
without
puGng
yourself
“out
there?”

10. Add
interac2ve
conversa2on
to
communica2on
ini2a2ves.

13. Empower
your
CEO
to
connect
with
employees,
like
never
before.

16. @LoriKasserman
@SouthernCompany