This document provides guidance on using Twitter for organizations. It covers where to start with a Twitter account, including choosing a username and profile photo. It defines common Twitter terms like @replies, DMs, retweets, and hashtags. It advises finding the right voice and approach, deciding who to follow and engage with, and providing interesting content through photos, videos, blogs, events and campaigns. Potential issues are discussed like dealing with criticism or slow responses. Organizations are encouraged to use Twitter to start conversations and build relationships with potential donors and supporters. An activity is suggested to develop Twitter strategies for different organizations.