We all use social media as part of our day-to-day lives to interact with people we know (or don't know). This presentation talks about the value of using two platforms, LinkedIn and Twitter, as vehicles to share what is important to you in your work life. And, a few tips to help you succeed as you jump in and join the conversation.
Recording: http://www.youtube.com/watch?v=FKOXlb8aE6U
You've probably heard of Twitter, but what is it exactly and how can your organization make use of it effectively?
This webinar discusses how Twitter can help you:
- Engage donors and potential donors
- Maintain relationships with supporters
- Keep up with best practices
- Gain/share advice in real-time
- Drive traffic to your website
- And much more!
The Motley Fool is a company that is firmly committed to putting its people at the center. And when its internal "culture" committee decided an update to its social intranet was in order, everyone rallied behind the effort and brought Jingle to life. Since then Jingle has become a vibrant community where coworkers get a chance to connect and collaborate.
Recording: http://www.youtube.com/watch?v=FKOXlb8aE6U
You've probably heard of Twitter, but what is it exactly and how can your organization make use of it effectively?
This webinar discusses how Twitter can help you:
- Engage donors and potential donors
- Maintain relationships with supporters
- Keep up with best practices
- Gain/share advice in real-time
- Drive traffic to your website
- And much more!
The Motley Fool is a company that is firmly committed to putting its people at the center. And when its internal "culture" committee decided an update to its social intranet was in order, everyone rallied behind the effort and brought Jingle to life. Since then Jingle has become a vibrant community where coworkers get a chance to connect and collaborate.
Raising Your Profile in SEO #DigitalFemalesLisa Myers
My presentation from the #DigitalFemales Meetup in London. Talking about raising your profile in SEO, through networking (on and offline), blogging, writing articles, speaking at conferences and paying the knowledge forward. "It's not who you are that is holding you back, it's who you think you are". Put yourself out there and "make" the career you want!
How to grow and build your network - as delivered at the Business Network SW event in Bristol on 11th February 2015.
Seminar hosted by Sean Humby
There are hyper links in many of the slides so that you can find out more from the supporting cast.......FISH, 7 Habits of highly effective people, Conversation Prism, Networking kit, Dale Carnegie, Robert Kiyosaki, Hootsuite, Word clouds, Google alerts, LinkedIn, Twitter, Obama, Storytelling, Social Media types, Mitchell & Webb, rocket scientist, brain surgeon, Find Networking events, Colin Hastings, Bjorn Guldager,
A social media presentation for FCS staff in K-State Research and Extension. Part of a hands-on workshop where staff worked on pages for their local units.
The basics of social media: what social media is, what social media is not, what social media means, why your business or non profit should care about social media. Presentation given Sept. 2011.
Back to the Basic with Social Media Marketing - ASE 09Chris Winfield
This is my presentation from Affiliate Summit East that took place on August 9-11, 2009 at the Hilton in New York City.
Social Media Marketing for Affiliates
Learn from some of the top Social Media Marketers, how you can use social media to build links, drive traffic, and increase your site’s visibility.
Breakfast of Champions: Social Media & Personal BrandingHannah Morgan
This presentation dives into the hows and whys of branding. It addresses some of the best practices for using social networking tools like LinkedIn, Facebook, Twitter and Google+ to help disperse brand awareness, attract customers, cultivate a community of supporters and like-minded thinkers.
Not only are you building your company’s brand, you are also building valuable skills- all before you head out the door to work! (In 1 hour or less a day!)
The Joneses: Communication Networks to Do Your Dirty WorkTonya Oaks Smith
Keeping up with the Joneses… That idea is an integral part of selling anything – whether it's a car or a spot in an upcoming freshman class.
We all know that we have to have conversations with our audiences and more importantly listen, but why is this approach so important? Does this engagement approach directly oppose the traditional idea of marketing our wares? Do folks actually listen to what we have to say when we tweet, Facebook, email? How do we engage them – and convince them to do what we want?
The answer is often not in how we engage, but in how we help communication networks develop. In this session, you'll learn the characteristics of a strong communication network and of great opinion leaders as well as what communication behaviors individuals bring to social media. Finally, you'll find out best practices for engaging with opinion leaders and how to *use* them wisely.
What does it take to gain value from the time you spend on Linkedin?Sherry Nouraini, PhD
Linkedin is a valuable resource for networking and business development. This presentation will illustrate how you can add value to your effort by using various features offered by Linkedin. In addition, best practices for Linkedin are discussed, as well as, examples of how some business owner defeat the purpose of their presence on Linkedin by not following these best practices.
Gifted education annual conference 271115 - Animals In CommunitySiew Wah
SOSD President Dr Siew Tuck Wah and SOSD Education Officer Ms Cheong Meiyi came together to give a presentation at the annual Gifted education conference on 27 Nov 2015 to teachers from the program.
The presentation centred on how SOSD has evolved into what it is today - an unique animal welfare organisation with a focus on volunteerism and giving back to society, in particular, to persons in need.
AdoptMeApp enables shelters and rescues to share the lives of their adoptable pets through social media & realtime personality updates to their pet profiles.
Volunteers, fosterers, and staff at animal shelters and rescue groups easily post stories, photos, and videos of adoptable pets to Twitter, Instagram, etc., and to the pets’ shelter profiles, via a simple app.
Raising Your Profile in SEO #DigitalFemalesLisa Myers
My presentation from the #DigitalFemales Meetup in London. Talking about raising your profile in SEO, through networking (on and offline), blogging, writing articles, speaking at conferences and paying the knowledge forward. "It's not who you are that is holding you back, it's who you think you are". Put yourself out there and "make" the career you want!
How to grow and build your network - as delivered at the Business Network SW event in Bristol on 11th February 2015.
Seminar hosted by Sean Humby
There are hyper links in many of the slides so that you can find out more from the supporting cast.......FISH, 7 Habits of highly effective people, Conversation Prism, Networking kit, Dale Carnegie, Robert Kiyosaki, Hootsuite, Word clouds, Google alerts, LinkedIn, Twitter, Obama, Storytelling, Social Media types, Mitchell & Webb, rocket scientist, brain surgeon, Find Networking events, Colin Hastings, Bjorn Guldager,
A social media presentation for FCS staff in K-State Research and Extension. Part of a hands-on workshop where staff worked on pages for their local units.
The basics of social media: what social media is, what social media is not, what social media means, why your business or non profit should care about social media. Presentation given Sept. 2011.
Back to the Basic with Social Media Marketing - ASE 09Chris Winfield
This is my presentation from Affiliate Summit East that took place on August 9-11, 2009 at the Hilton in New York City.
Social Media Marketing for Affiliates
Learn from some of the top Social Media Marketers, how you can use social media to build links, drive traffic, and increase your site’s visibility.
Breakfast of Champions: Social Media & Personal BrandingHannah Morgan
This presentation dives into the hows and whys of branding. It addresses some of the best practices for using social networking tools like LinkedIn, Facebook, Twitter and Google+ to help disperse brand awareness, attract customers, cultivate a community of supporters and like-minded thinkers.
Not only are you building your company’s brand, you are also building valuable skills- all before you head out the door to work! (In 1 hour or less a day!)
The Joneses: Communication Networks to Do Your Dirty WorkTonya Oaks Smith
Keeping up with the Joneses… That idea is an integral part of selling anything – whether it's a car or a spot in an upcoming freshman class.
We all know that we have to have conversations with our audiences and more importantly listen, but why is this approach so important? Does this engagement approach directly oppose the traditional idea of marketing our wares? Do folks actually listen to what we have to say when we tweet, Facebook, email? How do we engage them – and convince them to do what we want?
The answer is often not in how we engage, but in how we help communication networks develop. In this session, you'll learn the characteristics of a strong communication network and of great opinion leaders as well as what communication behaviors individuals bring to social media. Finally, you'll find out best practices for engaging with opinion leaders and how to *use* them wisely.
What does it take to gain value from the time you spend on Linkedin?Sherry Nouraini, PhD
Linkedin is a valuable resource for networking and business development. This presentation will illustrate how you can add value to your effort by using various features offered by Linkedin. In addition, best practices for Linkedin are discussed, as well as, examples of how some business owner defeat the purpose of their presence on Linkedin by not following these best practices.
Gifted education annual conference 271115 - Animals In CommunitySiew Wah
SOSD President Dr Siew Tuck Wah and SOSD Education Officer Ms Cheong Meiyi came together to give a presentation at the annual Gifted education conference on 27 Nov 2015 to teachers from the program.
The presentation centred on how SOSD has evolved into what it is today - an unique animal welfare organisation with a focus on volunteerism and giving back to society, in particular, to persons in need.
AdoptMeApp enables shelters and rescues to share the lives of their adoptable pets through social media & realtime personality updates to their pet profiles.
Volunteers, fosterers, and staff at animal shelters and rescue groups easily post stories, photos, and videos of adoptable pets to Twitter, Instagram, etc., and to the pets’ shelter profiles, via a simple app.
Power of smartphones and social media in animal awarenessJulian Matthews
Presentation at animal awareness workshop at World Animal Groove Music Festival 2014 organised by Sarawak SPCA, Oct 24th-25th, 2014 at Borneo Convention Centre Kuching.
YouTube Video credits:
1. Eldad Hagar, "Nala - Scared stray Pit Bull living in a ditch"
2. sciu89, "Run Walter, RUN!!"
3. GoPro: "Fireman Saves Kitten"
Fostering a pet is a rewarding experience. You are helping both the animal you foster and the one who gets to fill the empty space at the shelter. Watch our slide show to learn what it takes to become a foster.
Digital Marketing Strategy for the Humane Society of Huron ValleyKaitlyn Zarkis
Final Presentation for Michigan State University's ADV 420: New Media Drivers License Seminar for Advertising and Public Relations. This presentation offers a social media plan for a nonprofit organization, Humane Society of Huron Valley.
Working with one of our lead Community Managers, I created this presentation for Volunteer Toronto to outline our approach to social media as a 100% volunteer-led and run grassroots charity.
After meeting with client (Cat Town) to determine brand key words, target audience, & key influencers, we were able to develop a social media marketing plan for the client and present it to them via a powerpoint packaged product as well as a more detailed strategy booklet.
Twitter 101: How to Humanize Your Tweets in 2017 Marketing Nutz
Whether you are a beginning or advanced Twitter user, deciding how to use the social media channel effectively to grow your business can be challenging.
This presentation deck was used in a recent webinar with SCORE small business and delivered by social media expert Pam Moore who shows you how to humanize your tweets and make them more personal. In doing so, you will inspire people to connect with your small business, trust you and buy your products or services.
This training covers the 4 steps to social media success using tips that even power users will find useful.
Learn best practices for:
✅ setting up a great profile
✅ connecting with the right people and growing your network
✅ creating posts that get results
✅ participating in an online community
This workshop is packed with power tips for using LinkedIn, Facebook, Instagram and Twitter to build an online presence and connect with the right people at the right time in the right place with the right message.
The Boot Camp Digital team of Digital Marketing and Social Media Speakers is in high demand and we speak to organizations and businesses of all sizes, all over the world! If you'd like one of our experts to speak to your group, or want to have a social media workshop for your organization, contact us at https://bootcampdigital.com/digital-marketing-social-media-speakers/
How to use Email Marketing and Social Media togetherPure360
Marc Munier takes you through how you can better use your email marketing with social media and what lessons email marketing can learn from social media.
Community Training Institute Presentation - Social Media Level 2Cooper Koch
Presentation about social media to made to staff members from various nonprofit groups in Dallas-Fort Worth who attended the annual Community Training Institute conference. This was the second of two presentation made at the conference on the topic of social media - the first being a very basic intro/overview, and this one, with some more advanced advice and examples.
All professionals must plan their social media strategy. If you are not an active participant or knowledgeable about the world of social media, how will you respond to needs, stay current, and brand yourself offline? Is this approach possible or effective? Are you aware of how or if your organization uses social media analytics? Innovative businesses are always looking for new ways to encourage loyalty, build relationships, and respond to customer needs. Social media analytics gives organizations a snapshot of these needs with insights gained from online conversations. New technology has the capacity to capture customer information with remarkable power to impact and drive revenue. Social Media Analytics uses social listening and predictive analytic techniques that help corporations manage the brand and reputation of products and services. This workshop will increase your knowledge and awareness of social media analytics and explore new and innovative social media strategies that impact professional and business productivity.
Learning Outcomes: This workshop will explore effective tools, for building, interpreting and using social media to increase professional and corporate effectiveness
At the end of this workshop, participants will be able to:
a) Explore how social media helps corporation predict trends
b) Examine how information and data is analyzed
c) Identify which types of industries can benefit from social media analytics
d) Explore trends and innovation around social media for business outcomes and professional development
The introduction of Twitter's 140-character limit marked a major change in how people interact on the internet. The constant flow of new information can be overwhelming, but when approached right, it offers a fantastic opportunity to grow your business.
Twitter is a high-speed network, and when used properly it can help spread your content faster and further than anything else. Learn how to best put Twitter to use for growing your business.
Social Media, Technology, and Tenant Engagementuknowa
uknowa presents at ONPHA on how social media and mobile/web technologies can be leveraged to increase tenant engagement. Topics included defining social media, learning how it can impact an organization, how brands are now 'owned' by the conversation around them, and practical tools for utilizing social media in daily operations.
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Enhance your social media strategy with the best digital marketing agency in Kolkata. This PPT covers 7 essential tips for effective social media marketing, offering practical advice and actionable insights to help you boost engagement, reach your target audience, and grow your online presence.
Surat Digital Marketing School is created to offer a complete course that is specifically designed as per the current industry trends. Years of experience has helped us identify and understand the graduate-employee skills gap in the industry. At our school, we keep up with the pace of the industry and impart a holistic education that encompasses all the latest concepts of the Digital world so that our graduates can effortlessly integrate into the assigned roles.
This is the place where you become a Digital Marketing Expert.
Improving Workplace Safety Performance in Malaysian SMEs: The Role of Safety ...AJHSSR Journal
ABSTRACT: In the Malaysian context, small and medium enterprises (SMEs) experience a significant
burden of workplace accidents. A consensus among scholars attributes a substantial portion of these incidents to
human factors, particularly unsafe behaviors. This study, conducted in Malaysia's northern region, specifically
targeted Safety and Health/Human Resource professionals within the manufacturing sector of SMEs. We
gathered a robust dataset comprising 107 responses through a meticulously designed self-administered
questionnaire. Employing advanced partial least squares-structural equation modeling (PLS-SEM) techniques
with SmartPLS 3.2.9, we rigorously analyzed the data to scrutinize the intricate relationship between safety
behavior and safety performance. The research findings unequivocally underscore the palpable and
consequential impact of safety behavior variables, namely safety compliance and safety participation, on
improving safety performance indicators such as accidents, injuries, and property damages. These results
strongly validate research hypotheses. Consequently, this study highlights the pivotal significance of cultivating
safety behavior among employees, particularly in resource-constrained SME settings, as an essential step toward
enhancing workplace safety performance.
KEYWORDS :Safety compliance, safety participation, safety performance, SME
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“To be integrated is to feel secure, to feel connected.” The views and experi...AJHSSR Journal
ABSTRACT: Although a significant amount of literature exists on Morocco's migration policies and their
successes and failures since their implementation in 2014, there is limited research on the integration of subSaharan African children into schools. This paperis part of a Ph.D. research project that aims to fill this gap. It
reports the main findings of a study conducted with migrant children enrolled in two public schools in Rabat,
Morocco, exploring how integration is defined by the children themselves and identifying the obstacles that they
have encountered thus far. The following paper uses an inductive approach and primarily focuses on the
relationships of children with their teachers and peers as a key aspect of integration for students with a migration
background. The study has led to several crucial findings. It emphasizes the significance of speaking Colloquial
Moroccan Arabic (Darija) and being part of a community for effective integration. Moreover, it reveals that the
use of Modern Standard Arabic as the language of instruction in schools is a source of frustration for students,
indicating the need for language policy reform. The study underlines the importanceof considering the
children‟s agency when being integrated into mainstream public schools.
.
KEYWORDS: migration, education, integration, sub-Saharan African children, public school
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2. Agenda
• What is Social Media?
• Why is Social Media Important?
• Why is Social Media Important at our Workplace?
• LinkedIn
• Twitter
• Key Takeaways
• Q&A
3. What is Social Media?
• A discussion that happens online
• It’s been around for nearly 30 years
• Began with online bulletin board systems in the1980’s
• Exploded in popularity in 2002 with sites like
Myspace
6. Why is Social Media Important
to us @ Work?
• Increases awareness
• Promotes interest in our work
• Directs traffic to our website
• Increases transparency, credibility and exposure
• It’s an opportunity to engage
10. LinkedIn Basics
• Tone: decisive, informative, smart
• How often: once a week
• Post: status updates about breaking news, industry
trends, and work that we have launched
• Increase engagement by: asking questions
• Include: links and images
• Length: under 600 characters
11. LinkedIn – Benefits to our
workplace
• Expands the reach of our messaging
• Positions us as a thought-leader among peers
• Attracts new talent
12.
13. Twitter Basics
• Tone: thought provoking, informative, practical
• How often: daily, for timely info (like an event), post
the same or next day
• Post: questions, quotes, facts, figures
• Increase engagement by: mentioning other users
using “@” to prompt them to join the conversation
• Include: call to action, shorten links, images
• Length: 140 characters or less
17. Twitter – Benefits to our
workplace
• Greatly expands reach and awareness of our work
• Gives us a distinct online personality
• Opens up an ongoing two-way dialogue
• Allows us to keep the conversation going year round
19. Key Takeaways
• Be visual
• Keep it short & sweet
• Embrace hashtags (on Twitter)
• Name drop
• Be yourself. People are following you!
• Add something personal to each post
What is Social Media?
It’s a discussion that happens online.
Believe it or not, Social Media has been around for nearly 30 years. It started with online Bulletin Board Systems in the 1980s, but didn’t really explode until 2002, with the advent of Friendster and, most importantly - MySpace.
Exploded in popularity in 2002 with sites like Myspace and has been growing ever since
Why is Social Media important?
Social Media is a not just fad that will go away if you just ignore it.
Social media permeates all aspects of modern life – politics, relationships, shopping, music, film, Arab Spring, etc.
Social media is an opportunity for a two way dialogue, when previously companies only spoke to customers. Now customers can engage with us!
Why is Social Media important to us at Work?
There are lots of benefits to using social media platforms:
Increasing awareness of our work
Promoting awareness and interest in our work
Directing traffic to our website
Increase transparency, credibility and exposure
Engaging with:
Health care providers
Thought leaders
Patients and their families/caregivers
Ontarians
There are now hundreds of different types of social media platforms but the these are generally accepted as the top 6.
I’m going to focus this presentation on two platforms – LinkedIn and Twitter. Both of these platforms are mentioned as part of our digital strategy, along with YouTube.
At this time, these platforms better fit with our goals, audiences and content and have a real opportunity to amplify our message
Your participation in social media is completely optional. But if you do want to get started, I hope this presentation will give you a good background in the basics so you can jump in.
LinkedIn
Who has a LinkedIn account?
LinkedIn is a professional, career-focused site that is used for networking and sharing professional information.
LinkedIn has 300 million users.
Tone: decisive, informative, smart
How often to post: once a week
Post “status updates” about breaking news, industry trends, and work that we have launched
Add questions to increase engagement
Include links and images
Just like with Facebook, you can edit the link description to remove redundant information and tailor it to your network
Limit: 600 characters, but shorter updates are shared more frequently
Besides posting, you can join relevant groups to your work area and connect with current and former colleagues
Expand the reach of our messaging, positions us as a thought-leader among peers, and attracts new talent.
Questions about LinkedIn?
Twitter
Who already has a Twitter account? Do you follow us?
Twitter is a micro-blogging site focused around the question, “What is happening?”
Think of it as an on-the-go newsfeed. People pop in and out as their schedule allows. It is best used for announcements, and real-time, bite-sized, brief snippets of info.
Approximately 5,700 new tweets happen every second. It has 241 million active users.
Tone: thought provoking, informative, practical
How often to post: daily, for timely info (like an event) post same or next day (experiment with different times of day to see which times solicit the most engagement in your own network)
Use questions, quotes, facts and figures to engage your network and to solicit re-tweets
Mention other users using the ‘@’ symbol and to prompt them to join the conversation
Each post should have a call to action – is there something to read, to view, to comment on?
Avoid abbreviations whenever possible
Include links as shortened URLs, try bit.ly
Include images like graphs, charts, slides
Limit: 140 characters, but 120 is better (so others can retweet)
When you reply to a message on Twitter everyone can see it. You can only direct message (private message) someone you are following and who is following you. Besides posting, scan through your news feed to re-tweet content that you want to share.
Why tweet?
While we already use Twitter as a megaphone to share our work, we also know that we need to leverage relationships to take it to the next level
We’ve already started to put this into practice by identifying online influencers who are thought leaders on particular topics and reaching out to them to ask that they share our work with their networks.
But we need our own leaders – like you – to contribute to the conversation, especially as you are out and meeting people across the province.
It’s simpler than you think [add social media explained image].
Hashtags
And now, a detour into hashtags
Hashtags (#) group together similarly themed tweets on topics of interest
It’s also used on personal social media posts to underscore a point (e.g., #flawless)
Greatly expands reach and awareness of our products and services, gives us a distinct online personality, opens up an ongoing, two-way dialogue between us and our stakeholders, allows us to keep the quality conversation going year round, not just when we’re launching something huge.
So, how can you be really good at creating content that will be shared (or even go viral)?
It’s not about being the smartest, having a big budget, or being a celebrity, and doesn’t happen by accident (most of the time)
It’s about focusing on the message and making it really easy to share
People don’t just want information, they want stories
And, stories are contagious
Use emotion. When we care, we share
Think about personal brand. We share things that make us look smart cool and savvy
Utility. If it’s practical and useful, people will share it
Summary - Key Takeaways
Be visual
Keep it short and sweet
On Twitter, embrace hashtags
Name drop
Be yourself. People are following you!
Before you post a link to our next report on LinkedIn or Twitter, spend a moment thinking about how you can embed something personal into that story.
25 billion + views of cat videos on the internet
Q&A
Open invitation to a Twitter clinic – drop by my desk anytime!