Mjr blog outreach for noi no ino borders

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  • What are some things you associate with online fundraising?----- Meeting Notes (11/3/11 13:07) -----What lists are you on that you like? What emails do you open? What makes them great?
  • What are some things you associate with online fundraising?----- Meeting Notes (11/3/11 13:07) -----What lists are you on that you like? What emails do you open? What makes them great?
  • Recap the items that you covered today
  • Explain the small group breakout activity
  • Bloggers also love short compelling videos. Be sure to put them on YouTube so that they can be easily embedded.
  • Bloggers also love short compelling videos. Be sure to put them on YouTube so that they can be easily embedded.
  • Bloggers also love short compelling videos. Be sure to put them on YouTube so that they can be easily embedded.
  • Bloggers also love short compelling videos. Be sure to put them on YouTube so that they can be easily embedded.
  • Bloggers also love short compelling videos. Be sure to put them on YouTube so that they can be easily embedded.
  • Mjr blog outreach for noi no ino borders

    1. 1. Blog Outreach
    2. 2. @MelissaRyan
    3. 3. Let’s talk about bloggers
    4. 4. What are blogs? •Media Outlet •Community •Hub for Organizing
    5. 5. Add your picture to go along with your story of self!FireDogLake
    6. 6. Add your picture to go along with your story of self!Blue Virginia
    7. 7. Add your picture to go along with your story of self!Feministing
    8. 8. Add your picture to go along with your story of self!Talking Points Memo
    9. 9. Add your picture to go along with your story of self!Elementary Teacher Blog
    10. 10. Who are these people? •Activists •Citizen journalists •Content Creators •Combination of the above
    11. 11. No really, Who are these people? •Bloggers have jobs, families, lives •Bloggers are generally unpaid •For them this is a labor of love •Bloggers are just like you and me (No, they totally are!)
    12. 12. Add your picture to go along with your story of self!Bloggers are just like you and me!
    13. 13. How do you find blogs?•Ask Around•Google Blog Search•LeftyBlogs.com•Blogrolls
    14. 14. Add your picture to go along with your story of self!Google Blog Search
    15. 15. Add your picture to go along with your story of self!@BloggingBlue
    16. 16. Add your picture to go along with your story of self!LeftyBlogs.com
    17. 17. Reaching Out
    18. 18. Because I ask the Internet (and bloggers) about how to do everything…. Add your picture to go along with your story of self!@cog_dis
    19. 19. Tips for Reaching Out Identify key Influencers Reach out proactively Check in regularlySolicit feedback and advice Find ways to collaborate
    20. 20. Curating Content
    21. 21. @SEIU
    22. 22. Pipelines
    23. 23. We are all media
    24. 24. Casestudy: Randy Hopper
    25. 25. Takeaways• Build relationships with bloggers and blog communities• Curate the flow of content for sharing• Create pipelines with media and elected officials• Facilitate rather than attempt to control• Tell your story on blogs and make your social media available to bloggers for their use
    26. 26. Fun!
    27. 27. Melissa Ryan, New Media Directormelissa@neworganizing.com@MelissaRyan on Twitter www.neworganizing.com @neworganizing

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