1. Smriti Seth D-1/405 MillenniumTowers
Sector9 Sanpada,Navi Mumbai
Maharashtra, India
Ph: +91 9987826761
Email:smritiseth@yahoo.in
Professional Abridgement
 14 years’ experience inProjectManagement,SalesOperations&Marketing.
 AssociatedasProjectManager withTouchpointsIndia.
 Expertise inprojectmanagement,channel anddirectsalesoperations.
 Well experiencedinnavigating virtual andcross regionteams.
 Excellent analytical skills with advanced subject matter expertise on operational processes, industry
trends,directcustomer&channel requirements.
Current Assignment
Workingas Project Manager withTouchpointsIndia Pvt. Ltd, Mumbai fromAug2014 – till date.
Touchpoints is an event management company focused on Brand Activation and launch, via Exhibitions,
conferences, corporate activity, guerilla marketing, road shows, sales promotions and schools –college contact
programs.
As ProjectManager,maincharter isto manage specificbrandactivationprograms.Keyworkcharteris –
 Pre-program engagement with sales teamand client to co-develop&execute operational strategies
for variousbrandactivationprograms.
 Manage operational framework for project including formulating team, determining roles &
responsibilitiesforeachstakeholder,keyprocesses /metrics andinitiatingprojectkickoff
 Define checkpointsforeachexecutionmilestone tosupportcontinuousimprovement
 Keynegotiatorforservice agreementswithpartners/vendorsassociatedwiththe project
 Monitorinternal andexternal (vendor) SLA performanceandrecommendimprovementtomeetSLAs.
 Identifychallenges/exceptionsearlyinordertocash cycle to mitigate financialandexecutionrisks.
 Build&drive operational improvement &simplificationplansthroughselectedefficiency,standardization
and automationinitiatives.
 Deployedbrandactivationfor variousclientslikeGoogle,Max Bupa,Hero Cycles,toname a few.
Previous Assignments
 SeniorMarketing Manager withConsulate General ofIndia,New York fromDec 2007 – October2011.
The Consulate General of India(CGI)caterstoIndianCommunityoverseas.Prominentamongstitsfunctional areas
are Indo-USeconomiccooperation,trade andinvestmentpromotion.
Keyresponsibilitiesinthisrole were Indo-USBilateral Trade Promotion & Event Management

2.  Supporttrade outreachincollaborationwith IndianGovernmentbodiesnamelyApparel Export Promotion
Council,HandloomExportPromotionCouncil,Gems& JewelleryExportPromotionCouncil, Agricultural &
ProcessedFoodProducts,ExportDevelopmentAuthority, etc.
 Identify&leadrolloutof variouspromotional programsfocusedonGem&Jewelry, Textiles,andAyurveda
services.
 Liaisonwith USDepartmentof Commerce,USDepartmentof Labor,Officeof the USTrade Representative
and the US Departmentof Transportationforvarioustrade matters.
 Supportalliances withUSbusiness establishments topromote exportof Indianproducts.
 Supportingresolutionof escalationsrelatedtomonetary trade disputes.
 Collaborate withvariousUSassociationstopromote participationintrade expositionsheldinIndiaandin
the jurisdictionof the USConsulate.
 SeniorExecutive – Sales Support withSamsungElectronics IndiaLtd fromJune 2005 to December2007.
Samsung India is part of Samsung Electronics - a Fortune 100 global leader in high-tech consumer electronics
manufacturing, ITand Telecomproducts
As SeniorExecutive withITdivision,primaryresponsibilitiesdetailedasunder.
 Direct & Channel Contract Management
 Manage orderinflowprocessfordirectand indirectchannelbusinessincludingvalidationandinputof
customerorders& schedulinginvoicing.
 Work closelywithFinance,Business,Legal,Logisticsteamstoensure seamlessexecution
 Validate complex clientcontractsforcontractual obligations.
 Revenue Management
 Monitorand assessorderclosureswithfocusonrevenue maximization
 Minimize Operational revenueleakagesbyidentifyingproblems&exceptionsearlyin cycle.
 Work withCrossfunctional teamsformitigatingissues/risksimpactingrevenue.
 Support& drive revenue recognitioninitiatives
 Channel Management
 Ensure regular communication to channel on various promotion programs, competition strategies &
marketinformation forsupportingbusinessdeliverables.
 Validatingandensuringtimelyprocessingof channel partnerclaims
 InventoryManagement
 Supportmaintenanceof adequateproductinventoryatappropriatewarehousestominimize inventory
costs.
 BusinessControls& Audit
 Successfullyhandledauditsforthe productline withexternal Auditors&internal Auditors
 Ensure adherence & perpetual audit readiness for process and team in accordance with Samsung’s
global businessnorms.
 Identifyexceptions,develop&implementcorrectiveplans
 ProcessImprovement
 Support operational improvement & simplification plansthrough selected efficiency,standardization
and automationinitiatives,inadherence withcompliance requirements
 Define checkpointsforeachexecutionmilestone tosupportcontinuousimprovement
Key Achievements
 AwardedCertificateof AppreciationforoutstandingcontributionforSamsungNotePCbusiness
 AwardedCertificateof AppreciationforGlobal ProcessImplementation[SIMS]

3.  Product Associate withIngram Micro India Ltd. as fromApril 2003 to May 2005.
IngramMicro,a Fortune 100company,isthe world’slargesttechnologydistributorandaleadingtechnologysales,
marketingandlogisticscompanyforthe IT industryworldwide.
Key responsibility was to support team in the achievement of sales & profitability targets for a preset customer
base,byway of:
 Relationshipmanagementwith assigned listof accounts.
 Contract Management including vetting orders for all commercial aspects and ensuring timely shipments
and resolutionof postshipmentissues.
 Providingtechno-commercial productinformationtosalesteam& businesspartners.
 Managedorder to cash cycle byworkingwithcrossfunctional teamssuchassupplychain,logistics&credit
/collectionsteams.
Key Achievements
 Certificate of Appreciation foroutstandingcontributionto business(2005)
 Certificate of Appreciation from Hewlett Packard for outstanding contribution to HP- PSG Consumer
business (2004)
 IngramSPG FoundationAwardforoutstandingservice &contribution tobusiness(2004).
 Ingram REACH [Rewarding, Excellent, Attitude, Commitment & Honesty] Award for outstanding
contributiontoHP Consumer&Xerox business (2003)
 SalesSupport Executive with Resil Chemicalsas fromJuly1998 - April 2003.
Resil Chemicals is Asia’s leading manufacturer of silicon products and solutions, specializing in custom made
formulationsforTextiles&RubberFinishes.
Key job responsibilities included end to end order processing including liaison with cross functional teams like
finance, logistics, etc., facilitating sales / channel training programs, management reporting on branch & sales
performance,andensuringcompliance of ISOprocedures.
Personal Details
Educational Qualifications Commerce Graduate,Delhi University(1997)
Date of Birth 08 September1976
Marital Status Married
Interests Reading,Travellingto new places.