SlideShare is the world's largest presentation sharing site with over 25 million business decision makers visiting daily. It has experienced over 400% growth in the last year. The site is popular with an influential, tech-forward professional audience and fast company named SlideShare's CEO as one of the most influential women in web 2.0. Advertising opportunities on SlideShare include display ads, sponsored channels around topics of interest that allow brands to associate themselves with relevant content and communities, and custom brand channels that act as a customizable home for brands on SlideShare.
Knowledge Management in Enterprise 2.0 - Part 4Telekom MMS
The document discusses the "Enterprise 2.0 error" of focusing too much on informal use cases of social software in companies rather than formal use cases that provide clear benefits. It identifies three main problems: 1) excessive expectations about benefits from informal community activities, 2) communities cannot be business critical as they require informality, 3) informal use cases alone do not provide enough reason for regular participation. The key insight is that social tools should primarily enhance formal use cases like internal communication, projects/processes, and personal information management, which draw users to a platform, instead of focusing on communities.
6 benefits of implementing Enterprise 2.0 collaboration software for businessesCynapse
Enterprise 2.0 refers to the use of social software platforms within companies to interconnect teams and their collective knowledge. It aims to harness the advantages of Web 2.0 technologies like social media behind company firewalls. Some key benefits include overcoming geographic and cultural barriers between diverse teams, fostering innovation by enabling free flow of ideas, creating a central knowledge base from communication, capturing tacit knowledge, and identifying experts within the organization.
This document discusses innovation in the social economy. It begins by defining the social economy as globally interconnected individuals and businesses leveraging social tools to achieve mutual goals. It then discusses various innovation models and tools that can be used in the social economy, including models focused on profit, networks, customers, and education. The document also provides tips for how to innovate, such as building collaborative workspaces and rewarding failures. Finally, it discusses how education is changing in the social economy, such as through flipped classrooms and new models of online learning.
Social Media Week 2012: Using LinkedIn to drive community, collaboration and ...FleishmanHillard UK
This presentation, shared with attendees at Social Media Week 2012 in London, provides an overview of LinkedIn Marketing Solutions offering and a step-by-step approach to building and implementing a successful B2B social media strategy on LinkedIn.
The focus is mainly on using LinkedIn groups to build a strong sense of community among B2B audiences and customers specifically through: discovery, strategy, promotion, content, community, lead generation and measurement.
Slide Share Presentation For InterviewJenny Hedges
This document summarizes a presentation made by Jennifer Hedges to Rashmi Singhi and John Boutelle on December 15, 2009. The meeting agenda covered the role of social media, an overview of Dell, a point of view on Dell's strategy, an introduction to SlideShare, and a recommendation. SlideShare was proposed as a way for Dell to reach buyers where they discuss technology and demonstrate Dell's products from notebooks to servers to services through targeted content on the platform.
Originally presented at the Boston KM Forum meeting at Bentley, Wednesday, April 9, 2008.
At the time, our first-quarter 2008 “Market IQ” on Enterprise 2.0 had just been completed, and a survey of 441 people revealed a subset who are having more success with Enterprise 2.0 than the general survey population. Does Enterprise 2.0 signify the birth of KM 2.0? We’ll examine some of the findings, and discuss the implications for new and old KM implementations.
Proposal for establishing a research & innovation hub for advancing Social Business in Malaysia and the rest of ASEAN. The proposal defines Social Business, looks at what leading players are doing in the arena, discusses current research and case studies, and closes with activities for ISBI, as well as potential partners.
Knowledge Management in Enterprise 2.0 - Part 4Telekom MMS
The document discusses the "Enterprise 2.0 error" of focusing too much on informal use cases of social software in companies rather than formal use cases that provide clear benefits. It identifies three main problems: 1) excessive expectations about benefits from informal community activities, 2) communities cannot be business critical as they require informality, 3) informal use cases alone do not provide enough reason for regular participation. The key insight is that social tools should primarily enhance formal use cases like internal communication, projects/processes, and personal information management, which draw users to a platform, instead of focusing on communities.
6 benefits of implementing Enterprise 2.0 collaboration software for businessesCynapse
Enterprise 2.0 refers to the use of social software platforms within companies to interconnect teams and their collective knowledge. It aims to harness the advantages of Web 2.0 technologies like social media behind company firewalls. Some key benefits include overcoming geographic and cultural barriers between diverse teams, fostering innovation by enabling free flow of ideas, creating a central knowledge base from communication, capturing tacit knowledge, and identifying experts within the organization.
This document discusses innovation in the social economy. It begins by defining the social economy as globally interconnected individuals and businesses leveraging social tools to achieve mutual goals. It then discusses various innovation models and tools that can be used in the social economy, including models focused on profit, networks, customers, and education. The document also provides tips for how to innovate, such as building collaborative workspaces and rewarding failures. Finally, it discusses how education is changing in the social economy, such as through flipped classrooms and new models of online learning.
Social Media Week 2012: Using LinkedIn to drive community, collaboration and ...FleishmanHillard UK
This presentation, shared with attendees at Social Media Week 2012 in London, provides an overview of LinkedIn Marketing Solutions offering and a step-by-step approach to building and implementing a successful B2B social media strategy on LinkedIn.
The focus is mainly on using LinkedIn groups to build a strong sense of community among B2B audiences and customers specifically through: discovery, strategy, promotion, content, community, lead generation and measurement.
Slide Share Presentation For InterviewJenny Hedges
This document summarizes a presentation made by Jennifer Hedges to Rashmi Singhi and John Boutelle on December 15, 2009. The meeting agenda covered the role of social media, an overview of Dell, a point of view on Dell's strategy, an introduction to SlideShare, and a recommendation. SlideShare was proposed as a way for Dell to reach buyers where they discuss technology and demonstrate Dell's products from notebooks to servers to services through targeted content on the platform.
Originally presented at the Boston KM Forum meeting at Bentley, Wednesday, April 9, 2008.
At the time, our first-quarter 2008 “Market IQ” on Enterprise 2.0 had just been completed, and a survey of 441 people revealed a subset who are having more success with Enterprise 2.0 than the general survey population. Does Enterprise 2.0 signify the birth of KM 2.0? We’ll examine some of the findings, and discuss the implications for new and old KM implementations.
Proposal for establishing a research & innovation hub for advancing Social Business in Malaysia and the rest of ASEAN. The proposal defines Social Business, looks at what leading players are doing in the arena, discusses current research and case studies, and closes with activities for ISBI, as well as potential partners.
Jan 26 2011 gta rewards breakfast web 2 0 and hrCathy McKnight
Building an HR Social Media Strategy focuses on harnessing social media tools--social networks, blogs and wikis--for use in recruiting, employee engagement, training and corporate culture building. During this breakfast session we will review and discuss what social media tools are out there and how they can be used in recruiting, employee engagement, training and corporate culture building, as well as examine case studies and examples of internal social media success stories.
Collaboration Trends and Strategy Approaches for 2016Dion Hinchcliffe
A curation of my work and research on digital collaboration, including parts still relevant from previous work as well as latest insights for this year. All in all, a huge amount happening in collaboration with new opportunities and some challenges that all organizations must address today.
What this means for businesses is the time to embrace social media channels to reach customers and
prospects is now. And while social media marketing and communications is no small task to undertake,
there are six objectives every company should consider to have at the core of their social activity.
Leveraging Networks Teigland Aug 2011 GEM64Robin Teigland
The document discusses how organizations must change their approach to keep up with rapid external changes by becoming more open and leveraging networks. It highlights how an open, co-created business model that encourages knowledge sharing internally and externally can help organizations adapt and thrive in a shifting environment defined by increased connectivity and collaboration.
Clearvale overview for Social Intranet and Social CRMAndrea Rubei
The document discusses enterprise social networks and how they enable knowledge sharing and collaboration within and outside organizations. It provides an overview of BroadVision Clearvale, an enterprise social network platform, and how it can be used to create intranets, extranets, and social CRM solutions to engage employees and customers. BroadVision Clearvale is positioned as a next generation eBusiness solution that leverages social media technologies to improve communication, innovation, and business performance.
This document discusses various innovations in social media. It begins by defining innovation and discussing different types of innovations such as incremental, sustaining, disruptive, and radical innovations. It then explores several areas of social media innovation including social networking, social curation, the mobile experience and streaming, wearables, augmented and virtual reality, and artificial intelligence. For each area, examples of innovative companies and technologies are provided, such as how GoPro utilizes user-generated content in its marketing strategy. The document concludes by discussing challenges and takeaways regarding social media innovation.
Dell implemented a social media strategy in 2006 to improve customer engagement and its brand reputation online. It launched Dell2direct, an official blog, and Dell IdeaStorm, a customer idea forum. Dell also trained employees on best practices for social media to engage customers. This led to increased loyal customers, stronger B2B marketing, and improved customer satisfaction scores. Dell's dedicated social media team and employee training differentiated it from competitors and helped it become a leader in social media usage.
Some analyses of the job search platforms industry, how Monster.com sit on its technology and non customer centric business model while projects like Indeed and Linkedin were growing their public consensus undisturbed. In the last slide a solution model. The strategy implementation part (what, when, how and by how much) is reserved.
Web Communities With RelationSys And D2CDavid Terrar
D2C and RelationSys at the Internet World 2009 providing some thoughts and suggested reading on enterprise social software, shift happens. permission marketing, and the future (as well as explaining a little of what they do)
The document discusses how social networks and electronic portfolios are blurring boundaries as technologies evolve. It notes that ePortfolios began as digital collections of student work but now resemble social networks through features like blogging, wikis, and multimedia sharing. The emergence of social networks has impacted ePortfolio development by incorporating factors that drive social network engagement, like accessibility, interactivity, and opportunities for networking, into ePortfolio design and use.
The Business Case For Corporate Social Networks For O2David Terrar
1. The document discusses the business case for using corporate social networks and enterprise 2.0 tools internally and externally.
2. It provides examples of companies like Swiss Re, Wachovia, Cisco, and Nokia that have realized benefits like breaking down silos, increasing collaboration and productivity, and driving innovation by implementing these solutions.
3. The key benefits highlighted include improved knowledge sharing, customer service, innovation, cost reductions, and growth opportunities.
Sarah's Steakhouse provides the best dining experience and food quality for its customers. It offers juicy steaks, chicken fingers, desserts and drinks. It has been voted Indiana's Best Steakhouse and has a family-safe environment. Sarah's Steakhouse has seen increasing annual earnings over the past 5 years and offers customers an experience unlike any other steakhouse through a wide food selection, quality steaks, and casual family dining.
2009 April 7 Former Peruvian President Fujimori Conviction A Milestonegroup9
Former Peruvian President Fujimori was convicted of human rights abuses including authorizing murder and kidnapping. This conviction is seen as a milestone for justice and national healing in Peru. Hugo Relva from Amnesty International notes that several other human rights cases are pending against officials in Peru and other Latin American countries.
The campaign was for the movie Clash of the Titans produced by Warner Brothers in Ireland from March 29th to April 5th. It included a skin ad for one week along with leaderboard and MPU ads throughout the week generating a total of 137,500 impressions.
Jan 26 2011 gta rewards breakfast web 2 0 and hrCathy McKnight
Building an HR Social Media Strategy focuses on harnessing social media tools--social networks, blogs and wikis--for use in recruiting, employee engagement, training and corporate culture building. During this breakfast session we will review and discuss what social media tools are out there and how they can be used in recruiting, employee engagement, training and corporate culture building, as well as examine case studies and examples of internal social media success stories.
Collaboration Trends and Strategy Approaches for 2016Dion Hinchcliffe
A curation of my work and research on digital collaboration, including parts still relevant from previous work as well as latest insights for this year. All in all, a huge amount happening in collaboration with new opportunities and some challenges that all organizations must address today.
What this means for businesses is the time to embrace social media channels to reach customers and
prospects is now. And while social media marketing and communications is no small task to undertake,
there are six objectives every company should consider to have at the core of their social activity.
Leveraging Networks Teigland Aug 2011 GEM64Robin Teigland
The document discusses how organizations must change their approach to keep up with rapid external changes by becoming more open and leveraging networks. It highlights how an open, co-created business model that encourages knowledge sharing internally and externally can help organizations adapt and thrive in a shifting environment defined by increased connectivity and collaboration.
Clearvale overview for Social Intranet and Social CRMAndrea Rubei
The document discusses enterprise social networks and how they enable knowledge sharing and collaboration within and outside organizations. It provides an overview of BroadVision Clearvale, an enterprise social network platform, and how it can be used to create intranets, extranets, and social CRM solutions to engage employees and customers. BroadVision Clearvale is positioned as a next generation eBusiness solution that leverages social media technologies to improve communication, innovation, and business performance.
This document discusses various innovations in social media. It begins by defining innovation and discussing different types of innovations such as incremental, sustaining, disruptive, and radical innovations. It then explores several areas of social media innovation including social networking, social curation, the mobile experience and streaming, wearables, augmented and virtual reality, and artificial intelligence. For each area, examples of innovative companies and technologies are provided, such as how GoPro utilizes user-generated content in its marketing strategy. The document concludes by discussing challenges and takeaways regarding social media innovation.
Dell implemented a social media strategy in 2006 to improve customer engagement and its brand reputation online. It launched Dell2direct, an official blog, and Dell IdeaStorm, a customer idea forum. Dell also trained employees on best practices for social media to engage customers. This led to increased loyal customers, stronger B2B marketing, and improved customer satisfaction scores. Dell's dedicated social media team and employee training differentiated it from competitors and helped it become a leader in social media usage.
Some analyses of the job search platforms industry, how Monster.com sit on its technology and non customer centric business model while projects like Indeed and Linkedin were growing their public consensus undisturbed. In the last slide a solution model. The strategy implementation part (what, when, how and by how much) is reserved.
Web Communities With RelationSys And D2CDavid Terrar
D2C and RelationSys at the Internet World 2009 providing some thoughts and suggested reading on enterprise social software, shift happens. permission marketing, and the future (as well as explaining a little of what they do)
The document discusses how social networks and electronic portfolios are blurring boundaries as technologies evolve. It notes that ePortfolios began as digital collections of student work but now resemble social networks through features like blogging, wikis, and multimedia sharing. The emergence of social networks has impacted ePortfolio development by incorporating factors that drive social network engagement, like accessibility, interactivity, and opportunities for networking, into ePortfolio design and use.
The Business Case For Corporate Social Networks For O2David Terrar
1. The document discusses the business case for using corporate social networks and enterprise 2.0 tools internally and externally.
2. It provides examples of companies like Swiss Re, Wachovia, Cisco, and Nokia that have realized benefits like breaking down silos, increasing collaboration and productivity, and driving innovation by implementing these solutions.
3. The key benefits highlighted include improved knowledge sharing, customer service, innovation, cost reductions, and growth opportunities.
Sarah's Steakhouse provides the best dining experience and food quality for its customers. It offers juicy steaks, chicken fingers, desserts and drinks. It has been voted Indiana's Best Steakhouse and has a family-safe environment. Sarah's Steakhouse has seen increasing annual earnings over the past 5 years and offers customers an experience unlike any other steakhouse through a wide food selection, quality steaks, and casual family dining.
2009 April 7 Former Peruvian President Fujimori Conviction A Milestonegroup9
Former Peruvian President Fujimori was convicted of human rights abuses including authorizing murder and kidnapping. This conviction is seen as a milestone for justice and national healing in Peru. Hugo Relva from Amnesty International notes that several other human rights cases are pending against officials in Peru and other Latin American countries.
The campaign was for the movie Clash of the Titans produced by Warner Brothers in Ireland from March 29th to April 5th. It included a skin ad for one week along with leaderboard and MPU ads throughout the week generating a total of 137,500 impressions.
Sarah's Steakhouse provides the best dining experience and food quality for its customers. It offers juicy steaks, chicken fingers, desserts and drinks. It has been voted Indiana's Best Steakhouse and has a family-safe environment. Sarah's Steakhouse has seen increasing annual earnings over the past 5 years and offers customers an experience unlike any other steakhouse through its wide food selection, quality steaks, and casual family-friendly dining.
Sarah's Steakhouse provides the best dining experience and food quality for its customers. It offers juicy steaks, chicken fingers, desserts and drinks. It has been voted Indiana's Best Steakhouse and has a family-safe environment. Sarah's Steakhouse has seen increasing annual earnings over the past 5 years and offers customers an experience unlike any other steakhouse through its wide food selection, quality steaks, and casual family-friendly dining.
This document discusses the shift to a social knowledge economy where sharing and collaboration of knowledge on digital platforms is important. It defines social knowledge as continuous dialogue and content sharing between people and organizations on open connected platforms. The importance of connecting people with relevant content is explained, as people are more likely to engage with and find information from their social networks than other sources. Strategies for companies to engage in this new economy are provided, including curating relevant content from sources and sharing it on social media at optimal times. A business card draw for a free content curation service is offered.
HEC Digital Business. Digital Transformation. Global Platform André Blavier
André Blavier provides contact information for himself including email addresses and social media accounts under several categories: @Home, @School, and @Work. The document also includes a table of contents for a course on digital business that André will be teaching, covering topics like the digital transformation, e-business, digital marketing, and the impact of digital technologies on companies. Additionally, the document discusses concepts like content curation, technology watch, tools for gathering information online, and the forces driving the digital transformation such as mobile, cloud, data, and empowerment.
This document discusses community driven innovation and open source communities. It describes how community can be used as a business, marketing, and development strategy. It provides examples of how Eclipse and Taobao built large open source communities that helped them become leaders in their markets. The document also discusses challenges of building open source communities in China due to differences from Western cultures in areas like relationships and communication styles.
10 Strategies For Getting the Most Out of your Social IntranetThoughtFarmer
Dion Hinchcliffe's keynote from Social Intranet Summit Vancouver 2010. There's a wealth of information for intranet stakeholders here, and it appeared that Dion could have spoken for an hour on any slide. Fascinating stuff!
It’s one thing to manage a community of 100 people, but how do you scale to a community of 100,000? Especially when they’re your customers and they all have different needs? You may create the platform for a community, but without nurturing and guiding them you may be losing control, as well as the value a community focused around your brand could offer. How do you make sure you keep your community happy and healthy while making sure it still solves business objectives?
If you’re managing communities on behalf of brands large or small, join us to discuss the challenges community management presents and how to solve those challenges.
Building the Social Powered Brand: Turning Social Data Into Competitive Advan...DataSift
Social data from sources like social media is growing exponentially and contains valuable insights for brands. While only 3% of companies report getting substantial benefits from social data currently, it has the potential for huge economic gains if leveraged effectively. Social data is complex with many networks, posts, and metadata to analyze. While listening is important, true value comes from analyzing social data and using those insights across departments like marketing, sales, product development, and customer service. The case study described how Dell's Social NET Advocacy Pulse (SNAP) metric and social analytics tool provides actionable insights for optimizing pricing strategy, improving products based on social conversations, capitalizing on real-time customer feedback, and more.
Computer Applications and Systems - Workshop VRaji Gogulapati
This document provides an overview of emerging technologies and their impact on businesses. It discusses how businesses are using new approaches like online collaborative communities and technologies to solve problems. It also covers topics like Enterprise 2.0, cloud computing, big data, analytics, social networking, collaboration tools, search engines, platforms, open source, e-learning and MOOCs. The document suggests that connectivity and data are driving new applications and experiences for consumers, and technologies are becoming the drivers of business success by enabling new ways of working and finding insights.
The document discusses potential uses of social media within Tata Steel to improve communication, knowledge sharing, collaboration, and branding. It suggests using instant messaging for internal communication, blogs for sharing information, wikis for learning and knowledge management, and cloud-based documents for collaboration. Social media could also be leveraged for recruitment, environmental campaigns, and providing a platform to consistently generate quality content to build the company brand. It notes some risks like defamation that would need to be addressed in a social media policy.
Presentation shared with the Melbourne Australia-based #M365 Adoption User Group on January 31st, 2022.
Abstract: As organizations investigate the Microsoft Viva offerings and begin to develop their own Employee Experience strategies, one common question is: What can I do today to prepare for these new solutions? In this session, we'll cover the 4 business areas of Microsoft Viva (Culture & Communications, Productivity & Wellbeing, Knowledge & Expertise, Skilling & Growth) and their current (pre-Viva deployment) state, and what can/should be done to prepare for Viva. In addition, we'll walk through the customer and partner resources available to organizations to help you develop a comprehensive strategy.
This document summarizes Enterprise 2.0, which refers to the use of social media, cloud computing, and mobile technologies by organizations. It discusses how these tools allow for increased collaboration, communication, and knowledge sharing within and outside organizations. While offering opportunities, Enterprise 2.0 also presents risks that must be managed through training and governance policies. The document provides examples of how different business functions can utilize Enterprise 2.0 and stresses the importance of monitoring and analytics to understand impacts and inform strategies.
This document provides an overview of social media and strategies for businesses to use social media effectively. It discusses pros and cons of social media, common concerns IT professionals have, and how social media has changed communication. Examples of how companies like Dell, Toyota, Cisco, BestBuy, and Belgacom have successfully used social media for customer support, marketing, and engagement are provided. The document emphasizes having a strategy and goals in place before engaging in social media and provides a checklist for getting started.
This presentation contains an overview about things to keep in mind when trying to build a community. As one of the first slides already states: you cannot create a community, it is already there. However you can help the community better in several ways. Therefore a model of the different phases of a member in a community is used. Based on this model several actions are defined which a community manager could take to help the community. The last few slides contain an overview of several well known social media cases.
This document provides an overview of a webinar on how to sell an intranet redesign. It discusses the business case for an intranet redesign including cost benefits and opportunities. It also discusses how an intranet redesign can help an organization become an employer of choice by improving employee engagement, productivity, and talent retention. Metrics for quantifying the value of an intranet such as increased leads, cost savings, and employee satisfaction are presented. Six key reasons for an intranet redesign are provided, including that executives and new employees expect modern intranet capabilities. The document concludes by advertising an upcoming webinar on social intranets.
The Wikipedia Myth - the Gist of Enterprise 2.0Frank Wolf
This document discusses the potential of social software in enterprises. It argues that while knowledge management initiatives of the past 20 years aimed to store knowledge, social software enables knowledge sharing and collaboration in real-time through informal networks. However, only 1% of users create most online content, so adopting social software requires changing an organization's culture to encourage participation. An enterprise 2.0 strategy involves integrating social tools with business processes and IT systems while gaining employee buy-in through open communication and visible executive support of new collaborative technologies.
How to Apply Social Technologies to Product InnovationJeanne Bradford
This document discusses how social technologies can be applied throughout the product development process. It provides an overview of key concepts in social media and product innovation. The document also outlines a benchmark study conducted by the author's company to identify best practices in social product innovation. Five case studies are highlighted that demonstrate strategies like using customer input to drive corporate priorities, time-bound innovation challenges, and leveraging third-party platforms.
Be ahead of the tech curve, not behind! 5 nonprofit tech trends for 2017 TechSoup Canada
What trends and best practices should your nonprofit embrace in 2017? On Jan 25th, we took a look at 5 tech and web design trends predicted to play a large role in 2017, such as automating dashboards and data visualization, creating a consistent User Interface (UI) and User Experience (UX), and more!
Leveraging Your Social Media Assets Inside the CompanySocial Media Today
The document summarizes a webcast about leveraging social media assets within a company. It introduces the speakers and discusses how tagging content can save companies time and money. It also notes some common rationales for blocking social media and ways companies can mine employees' social networks. Finally, it provides contact information for one of the speakers.
Blinkit (http://blinkit.co.il) is an Israeli social media and enterprise2.0 consulting and professional services firm. This presentation was presented in in march 2008 at the TheMarker COM.vention.
This document discusses using social media for information management at TATA Steel. It proposes using instant messaging for internal communication, blogs for information sharing, wikis for knowledge management, and cloud computing for document collaboration. Social media could also be used for recruitment, branding, and environmental awareness campaigns. Benefits include improved communication, knowledge management and collaboration. Challenges include risks of defamation and breaching confidentiality.
Digital Marketing with a Focus on Sustainabilitysssourabhsharma
Digital Marketing best practices including influencer marketing, content creators, and omnichannel marketing for Sustainable Brands at the Sustainable Cosmetics Summit 2024 in New York
Anny Serafina Love - Letter of Recommendation by Kellen Harkins, MS.AnnySerafinaLove
This letter, written by Kellen Harkins, Course Director at Full Sail University, commends Anny Love's exemplary performance in the Video Sharing Platforms class. It highlights her dedication, willingness to challenge herself, and exceptional skills in production, editing, and marketing across various video platforms like YouTube, TikTok, and Instagram.
Company Valuation webinar series - Tuesday, 4 June 2024FelixPerez547899
This session provided an update as to the latest valuation data in the UK and then delved into a discussion on the upcoming election and the impacts on valuation. We finished, as always with a Q&A
The APCO Geopolitical Radar - Q3 2024 The Global Operating Environment for Bu...APCO
The Radar reflects input from APCO’s teams located around the world. It distils a host of interconnected events and trends into insights to inform operational and strategic decisions. Issues covered in this edition include:
Easily Verify Compliance and Security with Binance KYCAny kyc Account
Use our simple KYC verification guide to make sure your Binance account is safe and compliant. Discover the fundamentals, appreciate the significance of KYC, and trade on one of the biggest cryptocurrency exchanges with confidence.
Unveiling the Dynamic Personalities, Key Dates, and Horoscope Insights: Gemin...my Pandit
Explore the fascinating world of the Gemini Zodiac Sign. Discover the unique personality traits, key dates, and horoscope insights of Gemini individuals. Learn how their sociable, communicative nature and boundless curiosity make them the dynamic explorers of the zodiac. Dive into the duality of the Gemini sign and understand their intellectual and adventurous spirit.
The 10 Most Influential Leaders Guiding Corporate Evolution, 2024.pdfthesiliconleaders
In the recent edition, The 10 Most Influential Leaders Guiding Corporate Evolution, 2024, The Silicon Leaders magazine gladly features Dejan Štancer, President of the Global Chamber of Business Leaders (GCBL), along with other leaders.
Industrial Tech SW: Category Renewal and CreationChristian Dahlen
Every industrial revolution has created a new set of categories and a new set of players.
Multiple new technologies have emerged, but Samsara and C3.ai are only two companies which have gone public so far.
Manufacturing startups constitute the largest pipeline share of unicorns and IPO candidates in the SF Bay Area, and software startups dominate in Germany.
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Event Report - SAP Sapphire 2024 Orlando - lots of innovation and old challengesHolger Mueller
Holger Mueller of Constellation Research shares his key takeaways from SAP's Sapphire confernece, held in Orlando, June 3rd till 5th 2024, in the Orange Convention Center.
Discover timeless style with the 2022 Vintage Roman Numerals Men's Ring. Crafted from premium stainless steel, this 6mm wide ring embodies elegance and durability. Perfect as a gift, it seamlessly blends classic Roman numeral detailing with modern sophistication, making it an ideal accessory for any occasion.
https://rb.gy/usj1a2
HOW TO START UP A COMPANY A STEP-BY-STEP GUIDE.pdf46adnanshahzad
How to Start Up a Company: A Step-by-Step Guide Starting a company is an exciting adventure that combines creativity, strategy, and hard work. It can seem overwhelming at first, but with the right guidance, anyone can transform a great idea into a successful business. Let's dive into how to start up a company, from the initial spark of an idea to securing funding and launching your startup.
Introduction
Have you ever dreamed of turning your innovative idea into a thriving business? Starting a company involves numerous steps and decisions, but don't worry—we're here to help. Whether you're exploring how to start a startup company or wondering how to start up a small business, this guide will walk you through the process, step by step.
Taurus Zodiac Sign: Unveiling the Traits, Dates, and Horoscope Insights of th...my Pandit
Dive into the steadfast world of the Taurus Zodiac Sign. Discover the grounded, stable, and logical nature of Taurus individuals, and explore their key personality traits, important dates, and horoscope insights. Learn how the determination and patience of the Taurus sign make them the rock-steady achievers and anchors of the zodiac.
Structural Design Process: Step-by-Step Guide for BuildingsChandresh Chudasama
The structural design process is explained: Follow our step-by-step guide to understand building design intricacies and ensure structural integrity. Learn how to build wonderful buildings with the help of our detailed information. Learn how to create structures with durability and reliability and also gain insights on ways of managing structures.
How to Implement a Strategy: Transform Your Strategy with BSC Designer's Comp...Aleksey Savkin
The Strategy Implementation System offers a structured approach to translating stakeholder needs into actionable strategies using high-level and low-level scorecards. It involves stakeholder analysis, strategy decomposition, adoption of strategic frameworks like Balanced Scorecard or OKR, and alignment of goals, initiatives, and KPIs.
Key Components:
- Stakeholder Analysis
- Strategy Decomposition
- Adoption of Business Frameworks
- Goal Setting
- Initiatives and Action Plans
- KPIs and Performance Metrics
- Learning and Adaptation
- Alignment and Cascading of Scorecards
Benefits:
- Systematic strategy formulation and execution.
- Framework flexibility and automation.
- Enhanced alignment and strategic focus across the organization.
2. Social Media for Professionals
SlideShare is the world’s largest presentation sharing site. Millions of professionals
visit it to research and discuss business and technology topics every day.
3.
4. Explosive Growth!
25 million
business
decision makers
Over 400% growth in the last year!
*Quantcast – Nov 2009
5. For Technology & Business Pros
• Millions of business and technology decision-
makers visit SlideShare everyday to research
By the numbers*
topics such as: marketing, IT, software
ular site
development, entrepreneurship, and social ‣ 293rd most pop
media for business. on the Internet
visitors/
‣ 25mm unique
• SlideShare is popular with an influential, tech- month
forward professional audience (Techcrunch, Guy iewed/
‣ 70mm pages v
Kawasaki, Mashable, Tim O’Reilly, the ‘Twitterati’)
month
• Fast Company Magazine recently named our
CEO, Rashmi Sinha, one of the ‘Most Influential
Women of Web 2.0’
• Recent advertising clients include: Cisco WebEx,
Adobe, Sun, Intel, Sun Trust Banks, Microsoft,
Dell, MarketingProfs, GoToMeeting, FedEx Office,
etc.
*Quantcast – Nov 2009
7. Audience
• 2,000,000 registered users
• 50% are managers, directors, or C-
level execs with significant purchasing
influence*
• 30,000 slideshows uploaded weekly Popular Audience Se
SMBs (62%)
gments
• Average time on site = 6 minutes
Micro-businesses (25%
Marketing (16%)
)
Education (20%)
• Average of 20 slides viewed per visit IT & Internet (14%)
Design community (8
%)
• Integration partnerships with LinkedIn,
Healthcare (7%)
Non-profit (5%)
Facebook, Xing, and Microsoft Office
*SlideShare User Survey Fall 2009
8. Reach vs. Popular Tech Sites
Monthly Global People
*Quantcast – Dec 2009
9. US Reach vs. Popular Biz Sites
Monthly U.S. People
*Quantcast – Dec 2009
10. High in Search Results (SEO Value)
Over half of traffic comes to
SlideShare through a search
for information on a
business or technology
related topic
Go where your clients are
researching solutions to
their problems!
11. Search for SlideShare on Twitter
SlideShare is a viral
content-sharing platform
Thousands of SlideShare
presentations are linked
to, blogged about,
embedded, and tweeted
out each day
See which SlideShare
presentations people are
sharing on Twitter right
now:
http://twitter.com/#search
?q=slideshare
12. You’re in Good Company
Recent SlideShare advertisers include
14. Display Ads
Display Ads
728x90 and
300x250 ad units
available
throughout site.
Can be targeted
geographically
and contextually
(to specific
SlideShare
Content
Categories and
Subcategories).
15. Case Study: WebEx
Case Study
11 Objectives: WebEx (C
isco) came to us
in Feb 2009 looking to
generate
awareness among ou
r tech-forward,
professional audience
and leads.
Tactics: A high-impa
ct roadblock
consisting of 1) a 728x
33 a 2) 300x250 medium
90 Leaderboard,
rectangle, and 3)
a custom, Social Tools
Sponsorship unit
was targeted to all Slid
eShare
Professional Content
Categories.
Results: Avg. CTR has
been .14% across
all 3 units over the entir
e 9 months
we’ve been running th
e campaign.
WebEx and their agen
cy have been so
pleased they’ve renew
ed and/or
increased their spend
with us every
quarter.
22
16. Sponsored Channels
Sponsored Channels offer the ability
to sponsor popular sub-sections on
SlideShare containing the best and
most popular SlideShare content
ran d around a topic of interest.
Y our B
Examples include:
The Marketing Channel, Social
Media Channel, IT Channel, Cloud
Computing Channel,
Entrepreneurship Channel, Small
Business Channel, The Green
Energy Channel, etc. We can also
d
You r Bran create custom topics.
Sponsors get to associate their brands
with the content and community
most relevant to them, while taking
advantage of all the engagement and
authenticity that user-generated
social media offers.
Join the conversation your target
audience is already having on
SlideShare today!
17. Custom Brand Channels
SlideShare Brand Channels are a
customizable ‘home’ for your brand
on SlideShare.
Take advantage of our community,
content, and SEO – be where your
customers already go to get
information.
Your channel can include:
•Custom look, feel, and CTAs
•Aggregation of brand
presentations, videos, case
studies, other docs
•Relevant user-generated content
•Blogging / curation platform
•Other custom modules that
accept HTML
SlideShare users engage with your
brand by subscribing to your
channel, viewing, downloading,
sharing, favoriting, and commenting.
18. Channel Case Study
Case Study
Objectives: Microsoft
wanted to generate aw
Microsoft Office outs areness of uses for
ide of the office and
in the home.
Tactics: We launched
the Parent's Toolbox Ch
as a vehicle to engage annel on SlideShare
users around both prof
generated examples of essional and user-
Microsoft Office docu
home (e.g. Excel for a ments for use in the
family budget, PPT fo
etc.). r designing invitation
s,
Results: Over 3 month
s the Channel generate
• 290,266 Channel pa d:
ge views
• 178,825 visits to the
Channel
• 2:34 avg. time on Ch
annel
• 406 user documents
uploaded to Channel
• 15,728 document en
gagement actions (do
• 1,425 posts to Channe wnloads, favorites, co
mments)
l and Group walls
• 468 Cannel follower
s
• 158 users joined Chan
nel sub-groups
• 3,146 views of Channe
l videos
• 105 user tweets abou
t Channel
See the live Channel no
w:
http://www.slideshare
.net/microsoftoffice
19. Contests
Engage SlideShare users in a
conversation around your
brand or product with a
Contest.
Users create, upload, and
drive their friends to vote
on contest entries around a
topic of interest to them and
your brand (e.g. “Go Green”
contest, “Small Business
Hacks” contest, etc.)
Your brand’s messaging is
woven throughout the
contest pages, including:
brand videos, demos, and
presentations, custom CTAs,
etc.
20. Contest Case Study: Adobe
Case Study
Objectives: Adobe w
anted to generate aw
business, technology, areness among
and design thought-le
benefits of upgrading aders of the
to the latest version of
Acrobat and its new po Adobe
rtfolio format.
Tactics: Adobe Acroba
t 9 sponsored our 3rd
“World’s Best Presenta annual
tion” contest from Sept
The contest included m -Oct 2009.
ultiple elements to de
value of Adobe Acroba monstrate the
t 9 as well as incentive
software via an Acroba to try the
t 9 specific contest cate
gory.
Results: Over six wee
ks, they saw more than
:
•3,500 contest entries
•1,000,000 contest pa
geviews
•Avg. time on section
of 6 mins
•64,000 actions (votes, fav
orites, comments, down
•4,400 trial software do loads)
wnloads
•25,000 views of exam
ple Acrobat 9 files
•Avg. CTR = .21%
View the contest entrie
s at:
http://www.slideshare
.net/contest/worlds-be
presentation-contest- st-
2009
21. Email Newsletter Ads
2,000,000+ subscriber list
Goes out every other week
160x600 and 728x90
ad units
22. Custom Sponsorship Units
Integrate your message/logo in the
SlideShare experience.
Units often perform better than
traditional banners (3X).
23. Presentation Featuring
Our Home Page receives
over 35,000 views/day.
Cut through the clutter to reach
users with your longer-form
message at our front door.
Featured Presentations
Avg. 200 presentation views/day
Top Presentation
Avg. 500 presentation views/day
udy
Case StHCL we recently used
t
For clien n featuring to
tio
presenta
generat e:
Views
• 21,236 s
ownload
• 2,971 d es
orit
• 92 Fav s
bed
• 40 em s
omment
• and 16 C !
e month
in just on