Slcc Bloggers Presentation Bettina
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This document discusses strategies for running a successful niche blog, including identifying a specific community and focusing content on their interests. It notes some challenges like pleasing everyone and pressure to cover certain topics. The objectives of the Not Possible IRL blog are outlined, such as showcasing quality content, fostering community, and championing creator rights. Issues around the blog's success are also covered, such as managing expectations and reducing encounters to stay focused on the mission.
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Sahar Andrade discusses using social media for personal branding and career success. She emphasizes finding your passion and marketing skills consistently across platforms like LinkedIn, Facebook, blogs and Twitter to attract employers. LinkedIn is a key network for professionals, with over 225 million members. It is important to establish yourself as an authority by engaging with others, publishing content regularly, and optimizing your profile to stand out from the crowd. Social media requires consistency in messaging and transparency to build your reputation online.What's all the blog about?
A blog is a conversation between a writer and readers on topics without geographical limits. Anyone can blog inexpensively and posts are instantly available worldwide. Blogs are findable through search engines and form a social network as readers with shared interests connect. Information spreads quickly through blogs. Blogging allows one to position expertise, brand a company, listen to customers, and generate leads through relationship marketing. To start blogging, choose a focused topic and demonstrate passion through regular posts to build an audience over time.
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Slcc Bloggers Presentation Bettina
- 1. Dedicated to identifying and sharing content that is…
- 2. Find your niche (1,200 blogs and countless in-world magazines) * Go-to blog for specific info * Service to your community * Do one thing really well – better than anyone else
- 3. Downside of niche blogging * Most topics don’t fit * Lots of explaining to do
- 4. Finding my niche * I collect people * Obsession with specific content
- 7. WEB ARCHIVE OF NOTICES Blog as derivative of in-world research
- 8. My first real news
- 10. Providing useful, positive tools
- 11. Tips, Tricks, more tools
- 12. dialogue
- 13. Think piece Investigative
- 14. Not Possible IRL blog objectives - Updated Stress community Zoom back and look at the bigger picture Innovation in related fields, such as Augmented and Virtual Reality Communicate virtual beauty and excitement to the Real World Encourage other Slers to do the same
- 15. Complications from a little success People often expect you to blog about random conversations and encounters with them: “When you blog about this, you can…” Hurt feelings when you don’t showcase their work Bend under pressure or stay true to my mission? Consequence: Hiding! Drastically reduce in-world encounters, especially with new people (NOT GOOD)
- 16. Future of the blog More editing, less authoring Reduce frequency of blogposts Stress quality Less “news” and more history
- 17. Quick insights
- 20. Great blogs aren’t always wordy
- 21. Flickr
- 22. TWITTER * Dialogue with folks outside your circles * Get out of your niche * Reach new people * Develop other interests * Cross- promote