Publishing on LinkedIn Pulse: A Beginner's Guide for another great means to manifest your professional brand. Write about areas in which you have an expertise.
LinkedIn allows users to publish blog posts directly on their profile. These posts reach the user's network and can help strengthen their professional brand. The document provides tips for getting started with LinkedIn blogging, including writing about your expertise, keeping content professional, using catchy headlines and images, and optimizing posts for maximum reach and engagement. Regular blogging and sharing posts is encouraged to actively engage with connections on the platform.
This document discusses the differences between outbound and inbound marketing and how businesses can use inbound marketing tactics like content creation and social media to attract qualified clients. It then focuses on how LinkedIn can be used professionally, including tips for setting up an effective profile, engaging with connections through status updates and questions, and strategies for companies to utilize LinkedIn groups, events, and pages. The overall message is that inbound marketing through useful content and community engagement on platforms like LinkedIn is more effective for businesses than traditional interruptive outbound tactics.
How to Blog your way to Increased Constituent Engagement and Fundraising4Good.org
The #1 reason people don't give is because they aren't asked. The #1 reason people aren't ready to be asked is because they don't know enough about you, aren't engaged enough with you, and just don't keep you top of mind. A blog can help you change all that. Learn why yesterday's website is today's blog, and steps to take to turn your blog into a powerful constituent engagement tool.
This presentation covers the high level why and how of Blogging for Subject Matter Experts (SMEs). Build your own career by creating digital eminence and thought leadership around your ideas and expertise by blogging.
An introduction to blogging and writing blog posts. This is aimed at educators, instructors, and related professionals. References the blog at the International Institute for Innovative Instruction: http://engage.franklin.edu/i4/
14 Powerful channels you need to distribute your content onVincent Haywood
This presentation summarizes 14 channels for distributing content, including blogs, Medium, Slack, Facebook video, StumbleUpon, subreddits, Hacker News, Quora, forums, email signatures, blog comments, Facebook groups, LinkedIn groups, Instagram/Snapchat stories, and SlideShare. It encourages the reader to distribute content widely to increase traffic and awareness. It directs the reader to the original blog post and the presenter's other online profiles for more information.
The document provides guidance on how to write an effective LinkedIn professional headline by focusing on keywords, value statements, and benefits rather than job titles or company names. It recommends treating the headline like a newspaper headline that grabs attention and shows relevance to the reader. Examples of good headlines are given that highlight skills, expertise, experience and what value the person can provide rather than just stating a job title.
Setting your Non-profit up for success with social media can be daunting, there are so many options out there. This presentation helps get you started with some tips and ideas to help your organization get up and running on social media.
LinkedIn allows users to publish blog posts directly on their profile. These posts reach the user's network and can help strengthen their professional brand. The document provides tips for getting started with LinkedIn blogging, including writing about your expertise, keeping content professional, using catchy headlines and images, and optimizing posts for maximum reach and engagement. Regular blogging and sharing posts is encouraged to actively engage with connections on the platform.
This document discusses the differences between outbound and inbound marketing and how businesses can use inbound marketing tactics like content creation and social media to attract qualified clients. It then focuses on how LinkedIn can be used professionally, including tips for setting up an effective profile, engaging with connections through status updates and questions, and strategies for companies to utilize LinkedIn groups, events, and pages. The overall message is that inbound marketing through useful content and community engagement on platforms like LinkedIn is more effective for businesses than traditional interruptive outbound tactics.
How to Blog your way to Increased Constituent Engagement and Fundraising4Good.org
The #1 reason people don't give is because they aren't asked. The #1 reason people aren't ready to be asked is because they don't know enough about you, aren't engaged enough with you, and just don't keep you top of mind. A blog can help you change all that. Learn why yesterday's website is today's blog, and steps to take to turn your blog into a powerful constituent engagement tool.
This presentation covers the high level why and how of Blogging for Subject Matter Experts (SMEs). Build your own career by creating digital eminence and thought leadership around your ideas and expertise by blogging.
An introduction to blogging and writing blog posts. This is aimed at educators, instructors, and related professionals. References the blog at the International Institute for Innovative Instruction: http://engage.franklin.edu/i4/
14 Powerful channels you need to distribute your content onVincent Haywood
This presentation summarizes 14 channels for distributing content, including blogs, Medium, Slack, Facebook video, StumbleUpon, subreddits, Hacker News, Quora, forums, email signatures, blog comments, Facebook groups, LinkedIn groups, Instagram/Snapchat stories, and SlideShare. It encourages the reader to distribute content widely to increase traffic and awareness. It directs the reader to the original blog post and the presenter's other online profiles for more information.
The document provides guidance on how to write an effective LinkedIn professional headline by focusing on keywords, value statements, and benefits rather than job titles or company names. It recommends treating the headline like a newspaper headline that grabs attention and shows relevance to the reader. Examples of good headlines are given that highlight skills, expertise, experience and what value the person can provide rather than just stating a job title.
Setting your Non-profit up for success with social media can be daunting, there are so many options out there. This presentation helps get you started with some tips and ideas to help your organization get up and running on social media.
Content Amplification: How to Get Your Word Out ThereYuliya Dmytryshyn
For a long time we've been struggling with this problem: we create cool content, interesting and useful, but nobody gets to know about it. We tweet and facebook, but it still doesn't help... "Amplification" course by Justin has truly been an inspiration to me. He provides many tips and worksheets as well.
Here are a couple of things I picked up and would like to share with you. Hope, they will help you to share your thoughts with the world too :)
Whether building up your own blog audience or guest posting this slideshow features lots of cool take-away tips that you can easily implement today. Learn how to find blogging inspiration, promoting your posts for maximum exposure, landing the best guest blog spots and more.
Guide for users of Meddle group accountsMeddle , Inc.
Meddle is a browser plugin that allows users to select text from articles they are reading, annotate it, and publish it to their social networks and company's Meddle page. The document provides instructions on how to get started with Meddle as part of a company's group edition. It explains that users will be invited via email to join their company's Meddle team and then guided through installing the browser plugin. It emphasizes that creating valuable content that showcases expertise can help users position themselves as industry thought leaders internally and externally.
A blog is a conversation between a writer and readers on topics without geographical limits. Anyone can blog inexpensively and posts are instantly available worldwide. Blogs are findable through search engines and form a social network as readers with shared interests connect. Information spreads quickly through blogs. Blogging allows one to position expertise, brand a company, listen to customers, and generate leads through relationship marketing. To start blogging, choose a focused topic and demonstrate passion through regular posts to build an audience over time.
Dream. Build. Connect.
Want to start telling the story of yourself, your business or your cause across social media? Not sure where to go first? Chances are everything you need is at your fingertips - you just have to see the story around you!
The Keys to Successful Nonprofit Blogging that Drives Engagement4Good.org
If you have a blog, do you wonder why you don't have more readers? If you don't have one yet, have you considered what a blog might do to help you create greater awareness for your cause? This webinar will help you understand what folks are looking for, and how you can deliver. Plus, we'll discuss ways to drive more traffic and create greater engagement with your posts.
The document summarizes the key features of LinkedIn Premium, which allows users to further develop their professional brand and network. Premium provides tools to stand out from the crowd, track engagement metrics, conduct more advanced searches through additional filters, save favorite searches for alerts, and directly message connections and non-connections. The document provides tips on utilizing these Premium features to find new opportunities through an expanded network and visibility to the right audience.
This document provides a guide for how brands can change their usernames on major social networks. It discusses the process for changing usernames on Twitter, Facebook, LinkedIn, YouTube, and Flickr. For each platform, it explains whether the username can be changed, how to change it if possible, and best practices for communicating the change to maintain audiences and followers. The goal is to help brands minimize confusion when updating their image by reflecting changes on social media.
The Art of Social Media: LinkedIn editionGuy Kawasaki
LinkedIn is the unsung hero of social-media platforms because it added social features long after places such as Facebook, Twitter, and Google+. However, for people seeking a professionally oriented and serious environment, it has become a power platform.
I’ve been trying many techniques for more than a year, and I’d like to share some of my best LinkedIn tips for the art of tapping the social-media power of LinkedIn.
More about The Art of Social Media: Power Tips for Power Users here: http://artof.social
Read the full article on LinkedIn here: http://linkd.in/1zj5Dvc
Pin it for later: http://www.pinterest.com/pin/197736239865016267/
The document discusses personal branding, blogging, and using LinkedIn for professional networking. It recommends developing a personal brand to differentiate yourself and achieve goals. It provides tips for starting a blog, such as writing authentic and engaging content around your unique perspective and expertise. The document also offers advice for optimizing your LinkedIn profile, including uploading a good photo, completing your profile, and linking to your blog. It emphasizes connecting with others by joining and participating in groups.
This document provides an overview of blogging best practices. It begins by defining a blog as a regularly updated website or page written in an informal style. It then discusses different types of blog posts and some key reasons for blogging, such as learning, self-expression, and career opportunities. The document offers tips for building an audience, such as choosing a relevant topic and focusing on headlines and introductions. It also lists dos and don'ts, like using links and images but avoiding long paragraphs. In the conclusion, it presents some blogging statistics about the importance of custom content and traffic growth.
My quick notes from Izeafest 2009. This fantastic event was full of info relevant, actionable information. Sorry for the formatting issuess -- apparently the "notebook" view doesn't translate so well to slideshare.
The document discusses strategies for using social media, including blogging and commenting on blogs. It recommends starting by reading existing blogs in your topic area and commenting on them to engage with the community. The document also provides tips for setting up your own blog, such as choosing a topic and posting regularly. Finally, it discusses using LinkedIn to engage with professional communities through posting in Groups, answering questions, and establishing expertise in your field.
11 Ways to Get More Visibility in the LinkedIn News FeedStephanie Sammons
Grab your FREE TIP SHEET: 9 QUICK TIPS TO BOOST YOUR LINKEDIN INFLUENCE ==> http://www.stephaniesammons.com/linkedin-influence-free-tip-sheet
LinkedIn wants to display status updates in the news feed that are relevant and personalized to each member. If you want your status updates to be seen by your connections and beyond, you will need to be more strategic about your sharing.
These 11 suggestions can help increase the visibility of your LinkedIn status updates!
SlideShare is a site for sharing presentations, documents, and PDFs. Users can upload files to SlideShare, where they are converted and can then be embedded on blogs and websites or shared publicly or privately. SlideShare allows users to synchronize audio to their slides by uploading an MP3 file and using the slidecast feature. Users can also embed YouTube videos within their SlideShare presentations by pasting the video URL and selecting where to insert it.
A guided tour of various destinations in the social media universe -- blogs, Facebook, Twitter, LinkedIn, YouTube -- and tips on using these networks to take your coaching business to the next level.
Slideshare is the web's largest portal for sharing presentations online and it’s part of the LinkedIn business community. This presentation shares lessons learned, explores core skills and asks if you’re on the same screen as your colleagues. You are welcome to adapt and reuse the materials with the attribution-sharealike license. We welcome your interaction -- comments, questions, suggestions, shares, clips, favorites, likes and hearts.
Planeta.com
http://planeta.com/slideshare
Wiki
http://planeta.wikispaces.com/slideshare
http://planeta.wikispaces.com/linkedin
Key Links
http://www.slideshare.net
Social Media for Business, October 2013: Twitter, Facebook, Pinterest, YouTube Resourceful Nonprofit
Everything you need to know to jump-start a social media strategy! Detailed information on how to use social media for business as of late 2013. Includes social media demographics, infographics, tutorials, a list of resources, social media trends, social media case studies, and social media examples for business. Dive deeper into the big ones: Facebook for business, Twitter for business, Pinterest for business, YouTube and video for business.
Learn 10 questions you should ask before starting a social media plan. See video clips that exemplify what social media means. Learn about the humanity of social media marketing for business, and how to be more engaging on social media. All social media statistics are updated for 2013, including social media usage statistics as of October, 2013.
Also mentioned are LinkedIn (great for B2B social media), Google Plus aka G+, Instagram for business, and why social media is important for SEO (Search Engine Optimization.)
Presented by Amy Neumann, Director SEO/SEM/SMO of the Northeast Ohio Media Group on October 25, 2013, for the COSE Small Business Convention in Cleveland, Ohio.
Este documento resume los principales conceptos sobre el liderazgo presentados en el libro "La Paradoja". Explora las definiciones de liderazgo, poder y autoridad, y propone un nuevo paradigma de liderazgo centrado en el servicio. Presenta un modelo de liderazgo basado en la voluntad, el amor, el servicio, el sacrificio y la autoridad. Finalmente, argumenta que un buen líder debe crear un entorno de confianza y compromiso para motivar a sus empleados.
DLF 2016 Cultivating and Sustaining Cross-sector Collaborative Networks: Dist...Christina Drummond
Presentation of research outputs and models tied to library, archives, and museum collaboration, professional development, leadership development and community development.
Content Amplification: How to Get Your Word Out ThereYuliya Dmytryshyn
For a long time we've been struggling with this problem: we create cool content, interesting and useful, but nobody gets to know about it. We tweet and facebook, but it still doesn't help... "Amplification" course by Justin has truly been an inspiration to me. He provides many tips and worksheets as well.
Here are a couple of things I picked up and would like to share with you. Hope, they will help you to share your thoughts with the world too :)
Whether building up your own blog audience or guest posting this slideshow features lots of cool take-away tips that you can easily implement today. Learn how to find blogging inspiration, promoting your posts for maximum exposure, landing the best guest blog spots and more.
Guide for users of Meddle group accountsMeddle , Inc.
Meddle is a browser plugin that allows users to select text from articles they are reading, annotate it, and publish it to their social networks and company's Meddle page. The document provides instructions on how to get started with Meddle as part of a company's group edition. It explains that users will be invited via email to join their company's Meddle team and then guided through installing the browser plugin. It emphasizes that creating valuable content that showcases expertise can help users position themselves as industry thought leaders internally and externally.
A blog is a conversation between a writer and readers on topics without geographical limits. Anyone can blog inexpensively and posts are instantly available worldwide. Blogs are findable through search engines and form a social network as readers with shared interests connect. Information spreads quickly through blogs. Blogging allows one to position expertise, brand a company, listen to customers, and generate leads through relationship marketing. To start blogging, choose a focused topic and demonstrate passion through regular posts to build an audience over time.
Dream. Build. Connect.
Want to start telling the story of yourself, your business or your cause across social media? Not sure where to go first? Chances are everything you need is at your fingertips - you just have to see the story around you!
The Keys to Successful Nonprofit Blogging that Drives Engagement4Good.org
If you have a blog, do you wonder why you don't have more readers? If you don't have one yet, have you considered what a blog might do to help you create greater awareness for your cause? This webinar will help you understand what folks are looking for, and how you can deliver. Plus, we'll discuss ways to drive more traffic and create greater engagement with your posts.
The document summarizes the key features of LinkedIn Premium, which allows users to further develop their professional brand and network. Premium provides tools to stand out from the crowd, track engagement metrics, conduct more advanced searches through additional filters, save favorite searches for alerts, and directly message connections and non-connections. The document provides tips on utilizing these Premium features to find new opportunities through an expanded network and visibility to the right audience.
This document provides a guide for how brands can change their usernames on major social networks. It discusses the process for changing usernames on Twitter, Facebook, LinkedIn, YouTube, and Flickr. For each platform, it explains whether the username can be changed, how to change it if possible, and best practices for communicating the change to maintain audiences and followers. The goal is to help brands minimize confusion when updating their image by reflecting changes on social media.
The Art of Social Media: LinkedIn editionGuy Kawasaki
LinkedIn is the unsung hero of social-media platforms because it added social features long after places such as Facebook, Twitter, and Google+. However, for people seeking a professionally oriented and serious environment, it has become a power platform.
I’ve been trying many techniques for more than a year, and I’d like to share some of my best LinkedIn tips for the art of tapping the social-media power of LinkedIn.
More about The Art of Social Media: Power Tips for Power Users here: http://artof.social
Read the full article on LinkedIn here: http://linkd.in/1zj5Dvc
Pin it for later: http://www.pinterest.com/pin/197736239865016267/
The document discusses personal branding, blogging, and using LinkedIn for professional networking. It recommends developing a personal brand to differentiate yourself and achieve goals. It provides tips for starting a blog, such as writing authentic and engaging content around your unique perspective and expertise. The document also offers advice for optimizing your LinkedIn profile, including uploading a good photo, completing your profile, and linking to your blog. It emphasizes connecting with others by joining and participating in groups.
This document provides an overview of blogging best practices. It begins by defining a blog as a regularly updated website or page written in an informal style. It then discusses different types of blog posts and some key reasons for blogging, such as learning, self-expression, and career opportunities. The document offers tips for building an audience, such as choosing a relevant topic and focusing on headlines and introductions. It also lists dos and don'ts, like using links and images but avoiding long paragraphs. In the conclusion, it presents some blogging statistics about the importance of custom content and traffic growth.
My quick notes from Izeafest 2009. This fantastic event was full of info relevant, actionable information. Sorry for the formatting issuess -- apparently the "notebook" view doesn't translate so well to slideshare.
The document discusses strategies for using social media, including blogging and commenting on blogs. It recommends starting by reading existing blogs in your topic area and commenting on them to engage with the community. The document also provides tips for setting up your own blog, such as choosing a topic and posting regularly. Finally, it discusses using LinkedIn to engage with professional communities through posting in Groups, answering questions, and establishing expertise in your field.
11 Ways to Get More Visibility in the LinkedIn News FeedStephanie Sammons
Grab your FREE TIP SHEET: 9 QUICK TIPS TO BOOST YOUR LINKEDIN INFLUENCE ==> http://www.stephaniesammons.com/linkedin-influence-free-tip-sheet
LinkedIn wants to display status updates in the news feed that are relevant and personalized to each member. If you want your status updates to be seen by your connections and beyond, you will need to be more strategic about your sharing.
These 11 suggestions can help increase the visibility of your LinkedIn status updates!
SlideShare is a site for sharing presentations, documents, and PDFs. Users can upload files to SlideShare, where they are converted and can then be embedded on blogs and websites or shared publicly or privately. SlideShare allows users to synchronize audio to their slides by uploading an MP3 file and using the slidecast feature. Users can also embed YouTube videos within their SlideShare presentations by pasting the video URL and selecting where to insert it.
A guided tour of various destinations in the social media universe -- blogs, Facebook, Twitter, LinkedIn, YouTube -- and tips on using these networks to take your coaching business to the next level.
Slideshare is the web's largest portal for sharing presentations online and it’s part of the LinkedIn business community. This presentation shares lessons learned, explores core skills and asks if you’re on the same screen as your colleagues. You are welcome to adapt and reuse the materials with the attribution-sharealike license. We welcome your interaction -- comments, questions, suggestions, shares, clips, favorites, likes and hearts.
Planeta.com
http://planeta.com/slideshare
Wiki
http://planeta.wikispaces.com/slideshare
http://planeta.wikispaces.com/linkedin
Key Links
http://www.slideshare.net
Social Media for Business, October 2013: Twitter, Facebook, Pinterest, YouTube Resourceful Nonprofit
Everything you need to know to jump-start a social media strategy! Detailed information on how to use social media for business as of late 2013. Includes social media demographics, infographics, tutorials, a list of resources, social media trends, social media case studies, and social media examples for business. Dive deeper into the big ones: Facebook for business, Twitter for business, Pinterest for business, YouTube and video for business.
Learn 10 questions you should ask before starting a social media plan. See video clips that exemplify what social media means. Learn about the humanity of social media marketing for business, and how to be more engaging on social media. All social media statistics are updated for 2013, including social media usage statistics as of October, 2013.
Also mentioned are LinkedIn (great for B2B social media), Google Plus aka G+, Instagram for business, and why social media is important for SEO (Search Engine Optimization.)
Presented by Amy Neumann, Director SEO/SEM/SMO of the Northeast Ohio Media Group on October 25, 2013, for the COSE Small Business Convention in Cleveland, Ohio.
Este documento resume los principales conceptos sobre el liderazgo presentados en el libro "La Paradoja". Explora las definiciones de liderazgo, poder y autoridad, y propone un nuevo paradigma de liderazgo centrado en el servicio. Presenta un modelo de liderazgo basado en la voluntad, el amor, el servicio, el sacrificio y la autoridad. Finalmente, argumenta que un buen líder debe crear un entorno de confianza y compromiso para motivar a sus empleados.
DLF 2016 Cultivating and Sustaining Cross-sector Collaborative Networks: Dist...Christina Drummond
Presentation of research outputs and models tied to library, archives, and museum collaboration, professional development, leadership development and community development.
ContainerDays NYC 2016: "Containers in Azure: Understanding the Microsoft Con...DynamicInfraDays
This document discusses Microsoft's container ecosystem. It covers Docker for Windows, Windows containers, Azure Container Service (ACS), and running .NET on Linux. Docker for Windows allows running Docker natively on Windows using Hyper-V. Windows containers leverage the Windows kernel for isolation using namespaces and control groups. ACS simplifies deploying Docker clusters to Azure. .NET Core allows developing .NET applications on Linux. The document also briefly mentions Docker Datacenter and Enterprise DC/OS as enterprise container solutions.
Este proyecto se lleva a cabo en la IEI N° 250 María Auxiliadora del Distrito de Juli, con niños de 3 a 5 años y padres de familia, con la finalidad de rescatar los juegos tradicionales que en nuestra infancia alguna vez vivimos y jugamos juntos con nuestros amigos y hermanos, para el cual se cuenta con el apoyo de los padres de familia implementado a través de los saberes previos, para enriquecer de una u otra forma nuestra manera de pensar, ser y actuar, y pasando un rato agradable con nuestros seres queridos para así salir de la rutina diaria y una vida sedentaria poniendo en invención nuestra creatividad y habilidad.
El documento habla sobre la economía de escala. Explica que a medida que una empresa aumenta su producción, sus costos por unidad tienden a disminuir debido a mayores niveles de eficiencia y producción. También menciona que existen factores que hacen que el costo medio por unidad caiga a medida que la escala de producción aumenta.
KIEC will serve as a bridge for prospective students who are in quest of a more challenging educational ladder by endeavoring a higher discipline to different colleges and/or universities in Australia, New Zealand, USA, UK, Ireland, Japan, Switzerland, Finland, Norway, Germany, Denmark, Poland, Cyprus, Singapore and some others. The knowlege and hands on training the international students gain abroad will add a tremendous impact in their respective educational background that will lead them to a higher paying job back home or international marketplace not to mention a big chance of acquiring a permanent residence when they satisfactory perform in theoritical and practical application.
Can puppet help you run docker on a T2.Micro?Neil Millard
This document discusses how Puppet can be used to run Docker containers on an AWS EC2 t2.micro instance in a masterless configuration. It covers setting up masterless Puppet with cloud-init userdata to fetch configuration from infrastructure as code. Hiera is used to separate data from Puppet code for automatic parameter lookup. Roles and profiles are implemented to define the Docker host configuration. Modules are fetched from Puppetfile. Stages are used to order execution and Docker is configured using the docker module. In summary, masterless Puppet can help build and configure an EC2 instance to fetch Docker images and run containers defined in Hiera data.
George conducted audience research through a questionnaire to understand preferences for music videos. The questionnaire was distributed to 11-18 year olds and included questions about preferred music video styles, the importance of music videos for a song's success, and viewing habits. Most respondents were 16-18 years old and the gender split was nearly even. Most respondents indicated they were drawn to performance-style music videos and felt music videos were important to a song's success. The majority also said they would watch a music video if they heard a song they enjoyed on the radio. The results provided insight into what this target audience engages with that will help George create an effective music video.
Este documento resume la historia y características de la educación a distancia en Colombia. Comenzó en 1947 con la radio Sutatenza y desde entonces ha crecido, con instituciones como la Universidad Abierta de la Sabana ofreciendo los primeros cursos a distancia en 1975. La educación a distancia se caracteriza por la separación entre profesor y estudiante, el uso de medios técnicos como material impreso y audiovisuales, y la comunicación bidireccional entre las partes.
La Mammografia 3d con tomosintesi: che cosa è, quali sono i vantaggi ed alcuni casi di studio presso il centro diagnostico Associati Fisiomed di Sforzacosta
Social media plays an important role in personal branding and professional networking. It is crucial to manage your online presence carefully and ensure your social media profiles provide an accurate representation of who you are professionally. You should aim to add value to your networks by sharing useful information and connecting with others in a genuine way. How others perceive you online through your social media presence can impact opportunities for employment, collaboration, and career advancement.
10 Unconventional Tips to Write Blog Posts That Will Make You Stand Out.pdfKhondoker Islam
You may or may not be aware that AI is rapidly transforming the content creation landscape. From writing and editing to design and production, AI-powered tools are helping businesses and individuals create high-quality content at scale.
However, as everyone uses AI to create content, making your content stand out can be challenging. Creating content using AI is easy; everyone is doing that. Because everybody uses the same AI providers, it is logical that the outcome of the content becomes identical, and the creation of the content becomes almost similar.
So, the challenge is standing out from the crowd and grabbing visitors' and SERP's attention. Below, we will discuss ten tips on how your content can stand out.
The Power of LinkedIn: Building Your Profile & Leveraging ConnectionsGary Wood
Slides from an NMITE Springboard webinar held, 17 January 2023.
Learn how to create a strong, effective profile on LinkedIn, use it to build and engage a network, and to find and make opportunities.
Enhancing Social Media for Business
• Value of social media
• Getting connected with the ‘Big 3’
• Branding, blogging,
internet marketing, SEO
• Content strategies
• Questions
• and possibly...A few extras...
LinkedIn is a professional social media platform with over 610 million members. It sees high levels of engagement, with comments, likes and shares up over 60% year-over-year. Many senior level influencers and decision makers use LinkedIn. The document provides tips on optimizing a LinkedIn profile, including adding a professional photo and headline, a descriptive summary, complete work history, skills, and recommendations. It also outlines strategies for engagement through posting updates, commenting on others' posts, and joining groups to build a personal brand on the platform.
LinkedIn is a social media platform for professional networking. It allows users to create personal and organization profiles to connect with colleagues and donors. The document provides tips for non-profits to set up and utilize LinkedIn, including claiming an organization's page, building a professional profile, following the organization, and sharing content to expand reach. Best practices include establishing an expertise brand through a complete profile, driving support through volunteer and cause sections, expanding networks through connections, collaborating through groups, and staying top of mind by sharing regular updates.
This seminar will give you tips to improve your website's promotional strategy through blogging, social marketing, and Web 2.0 results. Learn to utilize the social web to connect with your client base, improve customer service, and generate sales leads. Streamline your blogging and social media marketing methods with the latest tools, techniques, and innovation. You will leave the seminar with actionable tactics you can use to make money NOW.
Sahar Andrade discusses using social media for personal branding and career success. She emphasizes finding your passion and marketing skills consistently across platforms like LinkedIn, Facebook, blogs and Twitter to attract employers. LinkedIn is a key network for professionals, with over 225 million members. It is important to establish yourself as an authority by engaging with others, publishing content regularly, and optimizing your profile to stand out from the crowd. Social media requires consistency in messaging and transparency to build your reputation online.
Introduction to Social Media (HUOC SM101 Spring 2012)Mohammad Hijazi
The document provides an introduction to social media. It defines social media as web-based applications that allow for interactive dialogue and user-generated content. Key aspects of social media discussed include listening to online conversations, sharing content in a meaningful way, being personal and transparent, and seeing criticism as an opportunity. Common social media platforms like Facebook, Twitter, LinkedIn, blogs, and photo and video sharing sites are overviewed. The document aims to demonstrate the power and potential of social media.
Social media for beginners presentation moreton bay councilKim Goodwin
This document discusses using social media to promote art practices. It begins by outlining the large number of active users on major social media platforms and notes that social media allows for free promotion and engagement with existing and potential customers. The document then provides tips on defining goals for social media use, researching relevant platforms, developing content, and using specific platforms like blogs, Facebook, Twitter, LinkedIn, Google+, Flickr, Pinterest, Instagram, and video sites. It also discusses measuring success and managing your brand online while being mindful of intellectual property issues.
Social allows you to listen to (potential) customers’ needs and experiences. We want to help you join this social revolution so here are a few handy tips, tricks and presentations to get you up to speed.
Top 8 linked in tips and tricks for recruitersTravis Burge
The document provides 8 tips for recruiters to optimize their LinkedIn presence and effectively leverage LinkedIn's professional network. The tips include: 1) developing a complete profile to establish an expert personal brand, 2) joining and participating in relevant LinkedIn groups, 3) sharing open jobs to expand reach, 4) using status updates to engage followers and advertise opportunities, 5) creating polls to gain industry insights, 6) encouraging employees to act as company ambassadors, 7) showcasing the employment brand through company/career pages, and 8) integrating LinkedIn apps to maximize profile and network value.
Writing and Producing in the Online space - There is no better time than no...Mila Araujo
Mila Araujo gave a presentation on writing in the online space. She discussed opportunities for freelance writers online as companies increasingly use social media. Mila emphasized promoting yourself on platforms like LinkedIn, blogs and Twitter to establish your expertise and find new opportunities. She warned about plagiarism online and tools to monitor your work, advising writers to write for passion over links. Mila provided tips on networking, taking feedback and thinking like readers to succeed as an online writer.
This session will aim to comprehensively review the current state of artificial intelligence techniques for emotional recognition and their potential applications in optimizing digital advertising strategies. Key studies developing AI models for multimodal emotion recognition from videos, images, and neurophysiological signals were analyzed to build content for this session. The session delves deeper into the current challenges, opportunities to help realize the full benefits of emotion AI for personalized digital marketing.
Breaking Silos To Break Bank: Shattering The Divide Between Search And SocialNavah Hopkins
At Mozcon 2024 I shared this deck on bridging the divide between search and social. We began by acknowledging that search-first marketers are used to different rules of engagement than social marketers. We also looked at how both channels treat creative, audiences, bidding/budgeting, and AI. We finished by going through how they can win together including UTM audits, harvesting comments from both to inform creative, and allowing for non-login forums to be part of your marketing strategy.
I themed this deck using Baldur's Gate 3 characters: Gale as Search and Astarion as Social
In this humorous and data-heavy Master Class, join us in a joyous celebration of life honoring the long list of SEO tactics and concepts we lost this year. Remember fondly the beautiful time you shared with defunct ideas like link building, keyword cannibalization, search volume as a value indicator, and even our most cherished of friends: the funnel. Make peace with their loss as you embrace a new paradigm for organic content: Pillar-Based Marketing. Along the way, discover that the results that old SEO and all its trappings brought you weren’t really very good at all, actually.
In this respectful and life-affirming service—erm, session—join Ryan Brock (Chief Solution Officer at DemandJump and author of Pillar-Based Marketing: A Data-Driven Methodology for SEO and Content that Actually Works) and leave with:
• Clear and compelling evidence that most legacy SEO metrics and tactics have slim to no impact on SEO outcomes
• A major mindset shift that eliminates most of the metrics and tactics associated with SEO in favor of a single metric that defines and drives organic ranking success
• Practical, step-by-step methodology for choosing SEO pillar topics and publishing content quickly that ranks fast
The digital marketing industry is changing faster than ever and those who don’t adapt with the times are losing market share. Where should marketers be focusing their efforts? What strategies are the experts seeing get the best results? Get up-to-speed with the latest industry insights, trends and predictions for the future in this panel discussion with some leading digital marketing experts.
The digital marketing industry is changing faster than ever and those who don’t adapt with the times are losing market share. Where should marketers be focusing their efforts? What strategies are the experts seeing get the best results? Get up-to-speed with the latest industry insights, trends and predictions for the future in this panel discussion with some leading digital marketing experts.
Lily Ray - Optimize the Forest, Not the Trees: Move Beyond SEO Checklist - Mo...Amsive
Lily Ray, Vice President of SEO Strategy & Research at Amsive, explores optimizing strategies for sustainable growth and explores the impact of AI on the SEO landscape.
The Forgotten Secret Weapon of Digital Marketing: Email
Digital marketing is a rapidly changing, ever evolving industry--Influencers, Threads, X, AI, etc. But one of the most effective digital marketing tools is also one of the oldest: Email. Find out from two Houston-based digital experts how to maximize your results from email.
Key Takeaways:
Email has the best ROI of any digital tactic
It can be used at any stage of the customer journey
It is increasingly important as the cookie-less future gets closer and closer
Capstone Project: Luxury Handloom Saree Brand
As part of my college project, I applied my learning in brand strategy to create a comprehensive project for a luxury handloom saree brand. Key aspects of this project included:
- *Competitor Analysis:* Conducted in-depth competitor analysis to identify market position and differentiation opportunities.
- *Target Audience:* Defined and segmented the target audience to tailor brand messages effectively.
- *Brand Strategy:* Developed a detailed brand strategy to enhance market presence and appeal.
- *Brand Perception:* Analyzed and shaped the brand perception to align with luxury and heritage values.
- *Brand Ladder:* Created a brand ladder to outline the brand's core values, benefits, and attributes.
- *Brand Architecture:* Established a cohesive brand architecture to ensure consistency across all brand touchpoints.
This project helped me gain practical experience in brand strategy, from research and analysis to strategic planning and implementation.
Unlock the secrets to enhancing your digital presence with our masterclass on mastering online visibility. Learn actionable strategies to boost your brand, optimize your social media, and leverage SEO. Transform your online footprint into a powerful tool for growth and engagement.
Key Takeaways:
1. Effective techniques to increase your brand's visibility across various online platforms.
2. Strategies for optimizing social media profiles and content to maximize reach and engagement.
3. Insights into leveraging SEO best practices to improve search engine rankings and drive organic traffic.
Efficient Website Management for Digital Marketing ProsLauren Polinsky
Learn how to optimize website projects, leverage SEO tactics effectively, and implement product-led marketing approaches for enhanced digital presence and ROI.
This session is your key to unlocking the secrets of successful digital marketing campaigns and maximizing your business's online potential.
Actionable tactics you can apply after this session:
- Streamlined Website Management: Discover techniques to streamline website development, manage day-to-day operations efficiently, and ensure smooth project execution.
- Effective SEO Practices: Gain valuable insights into optimizing your website for search engines, improving visibility, and driving organic traffic to your digital assets.
- Leverage Product-Led Marketing: Explore strategies for incorporating product-led marketing principles into your digital marketing efforts, enhancing user engagement and driving conversions.
Don't miss out on this opportunity to elevate your digital marketing game and achieve tangible results!
What’s “In” and “Out” for ABM in 2024: Plays That Help You Grow and Ones to L...Demandbase
Delve into essential ABM ‘plays' that propel success while identifying and leaving behind tactics that no longer yield results. Led by ABM Experts, Jon Barcellos, Head of Solutions at Postal and Tom Keefe, Principal GTM Expert at Demandbase.
Everyone knows the power of stories, but when asked to come up with them, we struggle. Either we second guess ourselves as to the story's relevance, or we just come up blank and can't think of any. Unlocking Everyday Narratives: The Power of Storytelling in Marketing will teach you how to recognize stories in the moment and to recall forgotten moments that your audience needs to hear.
Key Takeaways:
Understand Why Personal Stories Connect Better
How To Remember Forgotten Stories
How To Use Customer Experiences As Stories For Your Brand
As the call for for skilled experts continues to develop, investing in quality education and education from a reputable https://www.safalta.com/online-digital-marketing/best-digital-marketing-institute-in-noida Digital advertising institute in Noida can lead to a a success career on this eve
The Strategic Impact of Storytelling in the Age of AI
In the grand tapestry of marketing, where algorithms analyze data and artificial intelligence predicts trends, one essential thread remains constant — the timeless art of storytelling. As we stand on the precipice of a new era driven by AI, join me in unraveling the narrative alchemy that transforms brands from mere entities into captivating tales that resonate across the digital landscape. In this exploration, we will discover how, in the face of advancing technology, the human touch of a well-crafted story becomes not just a marketing tool but the very essence that breathes life into brands and forges lasting connections with our audience.
We’ve entered a new era in digital. Search and AI are colliding, in more ways than one. And they all have major implications for marketers.
• SEOs now use AI to optimize content.
• Google now uses AI to generate answers.
• Users are skipping search completely. They can now use AI to get answers. So AI has changed everything …or maybe not. Our audience hasn’t changed. Their information needs haven’t changed. Their perception of quality hasn’t changed. In reality, the most important things haven’t changed at all. In this session, you’ll learn the impact of AI. And you’ll learn ways that AI can make us better at the classic challenges: getting discovered, connecting through content and staying top of mind with the people who matter most. We’ll use timely tools to rebuild timeless foundations. We’ll do better basics, but with the most advanced techniques. Andy will share a set of frameworks, prompts and techniques for better digital basics, using the latest tools of today. And in the end, Andy will consider - in a brief glimpse - what might be the biggest change of all, and how to expand your footprint in the new digital landscape.
Key Takeaways:
How to use AI to optimize your content
How to find topics that algorithms love
How to get AI to mention your content and your brand
Build marketing products across the customer journey to grow your business and build a relationship with your customer. For example you can build graders, calculators, quizzes, recommendations, chatbots or AR apps. Things like Hubspot's free marketing grader, Moz's site analyzer, VenturePact's mobile app cost calculator, new york times's dialect quiz, Ikea's AR app, L'Oreal's AR app and Nike's fitness apps. All of these examples are free tools that help drive engagement with your brand, build an audience and generate leads for your core business by adding value to a customer during a micro-moment.
Key Takeaways:
Learn how to use specific GPTs to help you Learn how to build your own marketing tools
Generate marketing ideas for your business How to think through and use AI in marketing
How AI changes the marketing game
As 2023 proved, the next few years may be shaped by market volatility and artificial intelligence services such as OpenAI's ChatGPT and Perplexity.ai. Your brand will increasingly compete for attention with Google, Apple, OpenAI, and Amazon, and customers will expect a hyper-relevant and individualized experience from every business at any moment. New state-legislated data privacy laws and several FTC rules may challenge marketers to deliver contextually relevant customer experiences, much less reach unknown prospective buyers. Are you ready?Let's discuss the critical need for data governance and applied AI for your business rather than relying on public AI models. As AI permeates society and all industries, learn how to be future-ready, compliant, and confidentlyscaling growth.
Key Takeaways:
Primary Learning Objective
1: Grasp when artificial general intelligence (""AGI"") will arrive, and how your brand can navigate the consequences. Primary Learning Objective
2: Gain an accurate analysis of the continuously developing customer journey and business intelligence. Primary Learning Objective
3: Grow revenue at lower costs with more efficient marketing and business operations.
How To Navigate AI - The Future is Yours to Define - Tim Hayden
Dikoros linkedin pulse
1. Publishing on Linkedln platform
• Write post that get read
• Be known for what you know
René Cortin, MBA, Digital Marketing Management, The Netherlands
Raymond Silfver, M.Sc. (Econ), Skills Production, Finland
2. Publishing on Linkedln platform
• LinkedIn offers a publishing
platform for its members.
• This is yet another great means to
manifest your professional brand.
• For many professionals who don't
have a personal website, LinkedIn
is their website and the new
publishing is their blog.
3. When you publish a post, it:
• Adds value and visibility of your
profile and is shared with your
network.
• Reaches targeted professionals.
4. Sharing updates vs. Publishing posts
• Sharing updates and publishing posts help you grow and
engage with your network.
• Recognize also other content authors that you can link to.
Posts
Are where you can
deeply explore topics
that matter to you,
then watch the
comments to see
your impact
Updates
Are things you share like links,
articles, images, quotes, or
anything else your followers might
be interested in
5. How do I start?
To get the most out of publishing
on Linkedln, Pulse will help you
strengthen your reputation and
grow your reach to professionals
in your niche.
Her are some tips on what to
write, when to write, and other
guidelines.
6. Write about topics you know:
• Share your personal
observations and experience
with your work, company, or
industry.
• Tell about
• your successes or failures and
how you've learned from them.
• what inspires you in your
professional work
7. Pay attention to your audience
Linkedln consists of millions of
professionals, i.e. executives,
entrepreneurs, entry-level workers and
people about to retire.
It's the working world in one place.
Be informal, but keep the conversation
focused on your targeted professional
scope. Write about anything that:
• Helps people comprehend trends in your
industry or the larger economy.
• Gives context, advice, or news that helps
people in getting jobs, promotions, or a
stronger personal brand.
• Enhances your reputation as an expert in
your field.
8. Follow the news
• Look at recent headlines to
check if any recent subjects
relate to your expertise or
interests.
• See video What is
LinkedIn Pulse?
9. Write frequently
• Don’t waiting for the "perfect "
inspiration - get your thoughts
out on “paper” and check your
draft with someone, correct and
publish. Then let the comments
you get lead you to do your next
post…
• However, if you publish too
often, it could decrease your
impressions for each post.
Quality over quantity! Learn i.e.
from the LinkedIn Influencers.
10. Attract readers with a catchy
headline
• Help your post get noticed by making the title really
capture the core message of your post.
• Avoid lists, and if you're going to use a pun, make
sure it's more clever than clichéd.
“Two things are infinite: the universe
and human stupidity; and I'm not sure
about the universe.”
― Albert Einstein
“Live as if you were to die tomorrow.
Learn as if you were to live forever.”
― Mahatma Gandhi
“Be yourself; everyone else is already
taken.”
― Oscar Wilde
11. Choose images that stick out
• A clear and interesting image
make people curious to click
• it's a showcase of your post.
• You can add a cover image
to unveil your post, plus
embed images, YouTube
videos, and SlideShare
presentations to get your
readers interested.
12. Where can I find
great images?
• Flickr Creative Commons
search.
• ’Use Advanced Search’ and
check ”Only search within
Creative Commons licensed
content.”
• Buying images: You can buy
the smallest (cheapest)
image size - still looks great
on a blog.
• Using copyrighted images is
illegal. Technology has
improved – you WILL get
caught.
13. Always give credit
• Be sure to always give credit
when you're quoting, citing
other sources, and using
images.
• Use links and source lines
readily, and always make sure
you have the rights to the
images you use.
• Publishing on LinkedIn -
Overview
14. Be genuine
• Above all, be yourself and true
to your personality.
• Try to weave in examples from
your personal experience.
• Personal funny stories can go a
long way in capturing your
audience's attention.
15. Share Your Post Inside and
Outside LinkedIn
• Writing on Linkedln is a
great way make use of -
and grow -your network.
• Write a summary outside
LinkedIn and link to your
LinkedIn blog post.
• Not only will your posts
reach your connections,
you can also get followers.
16. Share to increase visibility
of your post
• The more you share across
your social networks, the
bigger your audience and
impact.
17. How readers discover and
hook with your posts
• Your posts can:
• Get shared with your connections
and followers through the news
feed.
• Attract new followers outside your
network.
• Get commented on, liked, and
shared - which will help more
people see it.
• Add a new element to your
Linkedln profile by appearing
under Posts.
18. Start meaningful discussions
with your readers
• Keep it a two-way conversation by
replying to comments on your posts.
You'll build a connection with your
audience, and you might make new
relationships - which can lead to new
opportunities.
• Want to start deeper conversations?
Reply with an lnMail.
19. Need more inspiration?
• Overcome blank-page syndrome
with these tips:
• Follow Influencers like Richard
Branson, Meg Whitman, and Deepak
Chopra.
• Join the Writing on Linkedln
Group, where you can interact with
other members who are publishing on
Linkedln.
• Follow Linkedln Pulse channels that
match your industry or interests.
20. Be known for your expertise
• Strengthen your record
and grow your reach by
publishing your story on
LinkedIn.
• Your publishing activities
will pay off – if you also
have an optimized
LinkedIn profile
• Start by clicking the
pencil icon in your status
update box
21. Thank you!
René Cortin, MBA, Digital Marketing Management, The Netherlands
Raymond Silfver, M.Sc. (Econ), Skills Production, Finland