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Supply Chain integration within ORTEC’s
Advanced planning & Optimization systems
Marijan Vrandečić, 12.11.2015
Optimize world
Jamnica is the largest Croatian producer and
distributor of waters and soft drinks
2
...with revenues of >300 mil EUR and volume of
>500 mil l
3
Volume >500 mil l = 225 olympic swimming pools
42%
Carbonated
mineral water
31% Non-
carbonated
mineral water
11% Fruit
juices
16% Ice tea,
CSD, Other
Our tradition goes back 187 years
4
The wells of Jamnička Kiselica
known since the Celtic era...
Organized exploitation
started 18 October 1828
when the first bottles for
the market were filled
Today we are the leading water and beverage producer
in the Adriatic region
Geographic diversification: greenfiled
and acquisitions
Product diversification
Exporting to >15 countries worldwide
Strong growth driven by Agrokor – modern-day Jamnica owner, since 1992.
5
Production+distribution Distribution
Agrokor Group is the largest private company in
Croatia and one of the leading regional companies
6
• Agrokor Group is the largest
privately owned company in
Croatia
• One of the leading regional
companies
• Almost 60,000 employees
• Consolidated revenues of 6.4 bn
EUR, EBITDA of 0,5 bn EUR
Agrokor group comprises a diverse portfolio of
leading brands and banners
Ice Cream and
Frozen Food
Water and
Beverages
Edible Oils and
Margarines
Meat and
Agriculture
7
Croatia
(796 Stores)
Bosnia and
Herzegovina
(264 Stores)
Slovenia
(493 Stores)
Serbia
(337 Stores)
Montenegro
(89 Stores)
#1 in all primary markets
Food
manufacturing
and distribution
19% of Agrokor
sales
Retailing and
wholesale
77% of Agrokor
sales
Jamnica’s RTM strategy is based on predefined
sales routes and own distribution fleet
As we are market leader with highest price on the market, we developed RTM strategy
with very high service level (delivery, and in store operation).
8
Sales Distribution
Salesman
routes
Defined
service levels
Online
ordering
Rerouting
orders
Picking and
dispatching
In store
delivery
To secure operational excellence we developed
distribution network with high complexity
• Cross-docking
• Multi-load
• Backhauls
• Empties/returns
• Trailer decouple
9
Transportation modalities:
Commercial optimization s/w also
considers various synergies
20 Dispatch locations
145
Own trucks (slide
walls, hydraulic ramps)
Key figures – Distribution daily operation
100 Carrier trucks
6.000 Daily pallets delivered
DC
SC and RTM processes integration became NECESSITY
processes
Resource
management
execution
service
Level
control
planning
KPI
reporting
warehouse
service
Jamnica
DC
DC
DC
DC
DC DC
DC
10
Before... After...
• Large number of planners and growing
• Poor utilization of the fleet
• No interactions with other DCs
Each DC acting as a company within the
company
Need to introduce RTM system integrator
• Automatic planning supporting best practices
• Control over number of FTE’s and resources
• Interaction between DCs to optimize routes
• Execution
• Processes
• KPI reporting
• Resource
management
• Planning
• Warehouse
service
• Service level
control
11
Impact level
Resources to
cover
Key planning
issues
Tractor Trailer Tractor Trailer
Tractor Trailer
Real TimeMultiyear
Strategic
Addressed in this session…
Execution
Operational
Tactical
Process integrator was founded
Project implementation is really demanding
12
January 2014
Tender – supplier definition
Kick off meeting
 Function
required
document
 Master data
preparation
 300.000
records
February and
March 2014
 Solution Design
Document
 Implementation
of GPS tracking
system
April and May
2014
ORTEC Routing &
Dispatch training
 User education
 Partial
automation
June 2014
ORTEC RD Kick
off
 Manual
planning in the
main DC
 Testing the
system
September to
end 2014
Implementation of
solution in all DCs
 Manual
planning
 Automatic
planning
 Editing master
data
Project timeline
January till August 2015
• ORD in secondary and primary logistics
• Testing system for primary distribution
• Work on automatic planning, and merging DC’s in regions
• A reconciliation of processes in primary distribution
• Fine tuning system to apply in the primary and secondary distribution
2013
2014
2015
Promising results in first seven months based on
quick wins
13
12%
increase in
delivered
volume
40%
decrease
in
overloads
7%
decrease
in overall
secondary
(DSD)cost
All DCs
using the
same
procedures
Decrease
in working
hours 8%
Shipping
without
delay
8%
more
loadings
10 planers
less
700.000€
savings in
first year
Still we have a lot to do…..
Tactical routing – additional savings in km and
vehicles
Manage drivers on the field – navigations and
information in real time
Dynamic sourcing - deciding from which
warehouse to deliver based on real cost
ORTEC shuttle central warehouse – optimization
and assigning min. cost to warehousing operations
14
Improvement in automatic planning – improving
algorithms - additional savings in km
Tactical Routing – way to optimize salesman route
and order schedule
15
• POS location
• Resource location & availability
• Equipment, skills & qualifications
• Balanced workload by geography
• Geographical clustering
• Insight in required fleet size
• POS location
• Visitation frequencies
• Equipment & skills
• Balanced workload
• Geographical clustering
• Balanced delivery calendar0
500
1000
1500
2000
2500
3000
3500
4000
4500
Maandag Dinsdag Woensdag Donderdag Vrijdag
Werklast
INPUT OUTPUT
• Additional savings in distribution cost based on optimizing salesman route
and service level with balanced workload in a week
• Estimation is that we can save additional 5% savings in distribution cost
Territory
Assignment
Period
Scheduler
16
Key facts
High seasonal influence
• 30.000 pallets preproduction for
season; lack of capacity
• 5.000 pallets daily dispatched
• Lack of adequate warehousing
capacity
Benefits
Low warehousing cost
 3€/pallet with manipulation
High space utilization
 6 pallet/m2 / 30.000 pallets in 5.000 m2 plot
High outbound capacity
 400 pallets/hour (300 trucks daily in/out)
Managing exceptional seasonal impact on production
ORTEC Warehousing solution for Jamnica
17
1. Satellite retrieves pallet from channel
2. Shuttle brings pallet to the Sequencing Buffer
3. Shuttle puts pallet in channel with other pallets for that
order/shipment
4. Pallets are sequenced in reverse drop sequence (each
channel can contain 18 pallets)
5. When the truck has arrived, all pallets are retrieved from the
Sequencing Buffer
6. Pallets are brought down in the correct sequence by an
elevator
7. Pallets are loaded fast and flawless
3 1
2
4
56
7
25-11-2015 18
Supply Chain Design
Tactical Routing
Stock Replenishment
Workforce Scheduling
Routing & Scheduling
Routing & Dispatch
Warehouse control &
optimization
Load Building
Pallet Building
ORTEC @ ROTO
PILOT: Analysis & Results
Optimize your world
Data provided
20
7 Days of orders
2 DCs
1,611 PdV
3,445 Transport orders
 Depot
 Deliveries
 Pickups
The ROTO routing problem
21
Planned Executed Arc been travelled at re-routing instance
Static
Orders
DC/Call Center
Served
Orders
Dynamic
Orders
 Static orders known from previous day (delivery, pickup)
 Dynamic orders (delivery, pickup) received in real-time from call-center
 Dynamic orders need to be assigned to the best routes in real-time
Pickup
Delivery
ROTO business dynamics (1/2)
22
Arrival profile or dynamic orders
 Most dynamic orders received from 09:00 til 12:00
 Similar pattern among the two depots
ROTO business dynamics (2/2)
23
Arrival profile or dynamic orders
 Dynamic orders are not very urgent – potential for optimization
 Karlovac – even less urgent (but, limited # of dynamic orders)
Routing scenario
24
Continuous optimization / re-optimization
Static Plan
Batch
Planning
Dispatching
Receive
New orders
Re-
optimization
Updated PlanImport
N – 1 N = Day of planning
Planning horizon
Dispatch/Execution
PILOT process followed
25
Focus on business process simulation
If new (dynamic) orders exist
PILOT Process: 1. Import
26
Import Batch Planning Re-optimization Reporting
PILOT Process: 2. Batch planning
27
Import Batch Planning Re-optimization Reporting
PILOT Process: 3. Replanning/Re-optimization
28
Import Batch Planning Re-optimization Reporting
Routing: Results & Analysis
29
Estimated cost/savings (sum of three days)
Orders Kilometers Costs Trips % Avg. Util.
ASIS 1,519 25,523 71,204 167 58%
OPT 1,519 14,425 51,602 141 75%
% Dif. (ASIS vs OPT) - 42,9% 27.5% 15,6% 29.3%
ORTEC Routing & Dispatch

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Sla2015 Jamnica Supply chain integration based on ortec soutions

  • 1. Supply Chain integration within ORTEC’s Advanced planning & Optimization systems Marijan Vrandečić, 12.11.2015 Optimize world
  • 2. Jamnica is the largest Croatian producer and distributor of waters and soft drinks 2
  • 3. ...with revenues of >300 mil EUR and volume of >500 mil l 3 Volume >500 mil l = 225 olympic swimming pools 42% Carbonated mineral water 31% Non- carbonated mineral water 11% Fruit juices 16% Ice tea, CSD, Other
  • 4. Our tradition goes back 187 years 4 The wells of Jamnička Kiselica known since the Celtic era... Organized exploitation started 18 October 1828 when the first bottles for the market were filled
  • 5. Today we are the leading water and beverage producer in the Adriatic region Geographic diversification: greenfiled and acquisitions Product diversification Exporting to >15 countries worldwide Strong growth driven by Agrokor – modern-day Jamnica owner, since 1992. 5 Production+distribution Distribution
  • 6. Agrokor Group is the largest private company in Croatia and one of the leading regional companies 6 • Agrokor Group is the largest privately owned company in Croatia • One of the leading regional companies • Almost 60,000 employees • Consolidated revenues of 6.4 bn EUR, EBITDA of 0,5 bn EUR
  • 7. Agrokor group comprises a diverse portfolio of leading brands and banners Ice Cream and Frozen Food Water and Beverages Edible Oils and Margarines Meat and Agriculture 7 Croatia (796 Stores) Bosnia and Herzegovina (264 Stores) Slovenia (493 Stores) Serbia (337 Stores) Montenegro (89 Stores) #1 in all primary markets Food manufacturing and distribution 19% of Agrokor sales Retailing and wholesale 77% of Agrokor sales
  • 8. Jamnica’s RTM strategy is based on predefined sales routes and own distribution fleet As we are market leader with highest price on the market, we developed RTM strategy with very high service level (delivery, and in store operation). 8 Sales Distribution Salesman routes Defined service levels Online ordering Rerouting orders Picking and dispatching In store delivery
  • 9. To secure operational excellence we developed distribution network with high complexity • Cross-docking • Multi-load • Backhauls • Empties/returns • Trailer decouple 9 Transportation modalities: Commercial optimization s/w also considers various synergies 20 Dispatch locations 145 Own trucks (slide walls, hydraulic ramps) Key figures – Distribution daily operation 100 Carrier trucks 6.000 Daily pallets delivered
  • 10. DC SC and RTM processes integration became NECESSITY processes Resource management execution service Level control planning KPI reporting warehouse service Jamnica DC DC DC DC DC DC DC 10 Before... After... • Large number of planners and growing • Poor utilization of the fleet • No interactions with other DCs Each DC acting as a company within the company Need to introduce RTM system integrator • Automatic planning supporting best practices • Control over number of FTE’s and resources • Interaction between DCs to optimize routes • Execution • Processes • KPI reporting • Resource management • Planning • Warehouse service • Service level control
  • 11. 11 Impact level Resources to cover Key planning issues Tractor Trailer Tractor Trailer Tractor Trailer Real TimeMultiyear Strategic Addressed in this session… Execution Operational Tactical Process integrator was founded
  • 12. Project implementation is really demanding 12 January 2014 Tender – supplier definition Kick off meeting  Function required document  Master data preparation  300.000 records February and March 2014  Solution Design Document  Implementation of GPS tracking system April and May 2014 ORTEC Routing & Dispatch training  User education  Partial automation June 2014 ORTEC RD Kick off  Manual planning in the main DC  Testing the system September to end 2014 Implementation of solution in all DCs  Manual planning  Automatic planning  Editing master data Project timeline January till August 2015 • ORD in secondary and primary logistics • Testing system for primary distribution • Work on automatic planning, and merging DC’s in regions • A reconciliation of processes in primary distribution • Fine tuning system to apply in the primary and secondary distribution 2013 2014 2015
  • 13. Promising results in first seven months based on quick wins 13 12% increase in delivered volume 40% decrease in overloads 7% decrease in overall secondary (DSD)cost All DCs using the same procedures Decrease in working hours 8% Shipping without delay 8% more loadings 10 planers less 700.000€ savings in first year
  • 14. Still we have a lot to do….. Tactical routing – additional savings in km and vehicles Manage drivers on the field – navigations and information in real time Dynamic sourcing - deciding from which warehouse to deliver based on real cost ORTEC shuttle central warehouse – optimization and assigning min. cost to warehousing operations 14 Improvement in automatic planning – improving algorithms - additional savings in km
  • 15. Tactical Routing – way to optimize salesman route and order schedule 15 • POS location • Resource location & availability • Equipment, skills & qualifications • Balanced workload by geography • Geographical clustering • Insight in required fleet size • POS location • Visitation frequencies • Equipment & skills • Balanced workload • Geographical clustering • Balanced delivery calendar0 500 1000 1500 2000 2500 3000 3500 4000 4500 Maandag Dinsdag Woensdag Donderdag Vrijdag Werklast INPUT OUTPUT • Additional savings in distribution cost based on optimizing salesman route and service level with balanced workload in a week • Estimation is that we can save additional 5% savings in distribution cost Territory Assignment Period Scheduler
  • 16. 16 Key facts High seasonal influence • 30.000 pallets preproduction for season; lack of capacity • 5.000 pallets daily dispatched • Lack of adequate warehousing capacity Benefits Low warehousing cost  3€/pallet with manipulation High space utilization  6 pallet/m2 / 30.000 pallets in 5.000 m2 plot High outbound capacity  400 pallets/hour (300 trucks daily in/out) Managing exceptional seasonal impact on production
  • 17. ORTEC Warehousing solution for Jamnica 17 1. Satellite retrieves pallet from channel 2. Shuttle brings pallet to the Sequencing Buffer 3. Shuttle puts pallet in channel with other pallets for that order/shipment 4. Pallets are sequenced in reverse drop sequence (each channel can contain 18 pallets) 5. When the truck has arrived, all pallets are retrieved from the Sequencing Buffer 6. Pallets are brought down in the correct sequence by an elevator 7. Pallets are loaded fast and flawless 3 1 2 4 56 7
  • 18. 25-11-2015 18 Supply Chain Design Tactical Routing Stock Replenishment Workforce Scheduling Routing & Scheduling Routing & Dispatch Warehouse control & optimization Load Building Pallet Building
  • 19. ORTEC @ ROTO PILOT: Analysis & Results Optimize your world
  • 20. Data provided 20 7 Days of orders 2 DCs 1,611 PdV 3,445 Transport orders  Depot  Deliveries  Pickups
  • 21. The ROTO routing problem 21 Planned Executed Arc been travelled at re-routing instance Static Orders DC/Call Center Served Orders Dynamic Orders  Static orders known from previous day (delivery, pickup)  Dynamic orders (delivery, pickup) received in real-time from call-center  Dynamic orders need to be assigned to the best routes in real-time Pickup Delivery
  • 22. ROTO business dynamics (1/2) 22 Arrival profile or dynamic orders  Most dynamic orders received from 09:00 til 12:00  Similar pattern among the two depots
  • 23. ROTO business dynamics (2/2) 23 Arrival profile or dynamic orders  Dynamic orders are not very urgent – potential for optimization  Karlovac – even less urgent (but, limited # of dynamic orders)
  • 24. Routing scenario 24 Continuous optimization / re-optimization Static Plan Batch Planning Dispatching Receive New orders Re- optimization Updated PlanImport N – 1 N = Day of planning Planning horizon Dispatch/Execution
  • 25. PILOT process followed 25 Focus on business process simulation If new (dynamic) orders exist
  • 26. PILOT Process: 1. Import 26 Import Batch Planning Re-optimization Reporting
  • 27. PILOT Process: 2. Batch planning 27 Import Batch Planning Re-optimization Reporting
  • 28. PILOT Process: 3. Replanning/Re-optimization 28 Import Batch Planning Re-optimization Reporting
  • 29. Routing: Results & Analysis 29 Estimated cost/savings (sum of three days) Orders Kilometers Costs Trips % Avg. Util. ASIS 1,519 25,523 71,204 167 58% OPT 1,519 14,425 51,602 141 75% % Dif. (ASIS vs OPT) - 42,9% 27.5% 15,6% 29.3%
  • 30. ORTEC Routing & Dispatch