Shoppers Stop- The Brand Transition
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Shoppers Stop emerged as a major Indian retailer in the 1990s by first targeting men's shopping and later expanding to women's, children's, and home accessory sections. It disrupted retail conventions by creating an "un-retail" brand with a unique shopping experience. Over time, Shoppers Stop enhanced customers' in-store experience through various services and departments while also innovating its advertising, promotion, and branding strategies to further engage customers.
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Lifestyle is a retail chain that began operations in India in 1998 targeting young, fashionable consumers aged 15-35 with growing incomes. It offers a wide range of international and Indian apparel, footwear, accessories and cosmetic brands at affordable price points starting from Rs. 199-299 for women and men respectively. Shoppers Stop is an upscale retailer founded in 1991 targeting upper middle and upper class consumers aged 16-40. It has over 80 stores across India offering premium international and domestic brands of apparel, footwear, accessories, cosmetics and home goods with price ranges starting from Rs. 400-500 for women's and men's clothing respectively.
Fuel up passion for your brand
Seminar held on May 30 at PC hotel Karachi... Organized by Tie Karachi.... loved it so sharing it with you.
Atif Farooqui - Currently working as Manager Trade Marketing at Continental Biscuits, Atif brings with him an experience of 9 years in the field of branding and trade marketing!
Babar Khan - Worked as a National Creative Director at Manhattan Leo Burnett, Babar brings along experience of 20 years in the field of advertising and branding!
Rizwan Ahmed - Rizwan Ahmed is Brand Manager, Unilever, he has an experience of 4 years in the field of branding!
Sajid Mehmood- From Jorriya Bazaar to styling hair of high-profile personalities like Imran Khan, Shahid Khan Afridi, Atif Aslam, Iman Ali!
Brand to Sell: Find Your Passion, Build Your Brand, Grow Your Business
The document provides an overview of branding and building a personal brand. It discusses defining elements of successful brands, finding a niche and positioning, developing a brand system called SuperS.T.A.R., and exercises for discovering a brand archetype and unique selling proposition. The goal is to help the reader think through how to build an engaging, loyal following by developing a differentiated personal brand.
Visual merchandising
it is all about the mall presentation of forum mart Bhubaneswar which is one of the oldest mall of bhubaneswar.
Rubans corporate presentation
Rubans is an accessories brand founded in 2012 by Mrs. Chinu Kala that aims to provide fashionable, high-quality accessories for women, girls, and boys. The brand was created to fulfill a need for elegant and sophisticated accessories for youth. Rubans designs accessories with impeccable craftsmanship and sources items keeping up with the latest fashion trends. It sells its accessories through both online and offline retailers in order to reach customers across different geographies affordably. The brand focuses on careful research, strategic partnerships, and multi-channel marketing to establish itself in the accessories market.
Business essentials retail enviroment
This document provides an overview of a training course on optimizing the retail environment. The course aims to teach store owners how to attract new customers, improve store layouts economically, and create an environment where customers do not feel overwhelmed. Key topics covered include the importance of building trust with customers through positive first impressions, branding the store effectively, creating a happy and safe atmosphere, and involving multiple senses to make the shopping experience more engaging. The goal is to help struggling stores transform their retail environments and perceptions in order to increase foot traffic, improve margins, and demand higher prices.
Design technology
This document provides an analysis of several direct points of sale displays and brands. It evaluates displays for Tony Ferguson, Hovis, and Walls based on attractiveness, visibility of information, and organization. It also profiles customer targets and advertising approaches for brands like Lynx, Old Spice, and Fish Soho. Finally, it assesses factors like price, popularity, and environment placement for various competitor brands.
Design technology
This document provides an analysis of several direct points of sale displays and brands. It evaluates displays for Tony Ferguson, Hovis, and Walls based on attractiveness and visibility. It also profiles customer stereotypes for Lynx products and analyzes competitors like Adidas, Polo, and Lynx based on price and popularity. Finally, it considers the optimal retail environment and placement for a direct point of sale display targeting men's fragrances.
Brand consultation
This presentation shows the importance of Brand & its exercise along with the role of a Brand Consultant. There are many who think: Brand is same as Branding and do not understand its technicalities. Brand is a Process that is entirely a different entity and equally important as Business & Marketing !! Hopefully, this will help in understanding it.
contextual fmp powerpoint.pptx
The document provides context for the student's fashion media production project where they plan to create their own skincare brand and advertise it through a magazine, product video, social media, and website. Some key points:
- The student wants to combine their interests in marketing, photography, and previously creating a clothing brand.
- Research will include analyzing successful beauty brands, magazines, and website content and design.
- Strengths are past experience designing magazines and creating a clothing brand, while limitations include a smaller following and limited photography equipment.
- The goals are to learn more about the topic, promote skincare importance, and achieve a merit grade to potentially pursue the industry in the future.
BRAND AWARENESS.pptx
There are three levels of brand awareness: brand recognition, brand recall, and top-of-mind awareness. Brand recognition is when a consumer can confirm prior exposure to a brand when given a cue. Brand recall is when a consumer can recall a brand from memory when given a category cue. Top-of-mind awareness is when a brand is the first to come to mind for a product category without any cue. To increase awareness, brands must ensure recognition at trade shows through easy-to-identify logos. They should also cater to potential client needs to be on visitors' recalling lists. Using in-game advertisements can increase top-of-mind awareness as studies show it influences implicit memory and recall.
deck
This document provides an agenda and background information on the cosmetic industry and the company Morphine Lips. [1] It discusses Morphine Lips' products which are high-end lip products containing a small amount of benzocaine to leave one's lips numb, targeted towards a youthful demographic.
Brands to Beat: Brand Building in an Omni Channel World | Imagine 2013 Strate...
Brands must leverage influence at every customer touchpoint through an omni-channel approach. They should clearly define what makes their brand different by aligning its key attributes with customer needs. When considering new channels, brands must protect original successful channels and evaluate how new channels enhance the brand. Customers respond best to authentic brands whose culture resonates authenticity throughout the company.
Dolce and Gabbana Presentation
The document provides background information on the luxury fashion brand Dolce & Gabbana. It discusses the brand's history, founders Stefano Gabbana and Domenico Dolce, and their rise in the luxury fashion industry. Details are given about Dolce & Gabbana's product lines, flagship stores, marketing strategies, and key competitors like Christian Dior. Their branding emphasizes Italian culture and family values. Recent marketing campaigns have focused on the theme of #DGFamily to represent the brand.
MRV Positioning Branding
This document discusses positioning and branding for tourism destinations. It defines what branding is and is not, explaining that a brand is a promise of the experience that will be delivered. Positioning describes how an offering is presented. Successful brands differentiate themselves, focus on a niche, and are built through performance rather than marketing. The document provides tips for developing an experiential tourism brand and evaluating brand feasibility. It analyzes Angels Camp, CA as a case study, positioning it as a hub for mountain sports in the Sierra Nevada mountains.
RnT Communications
RnT is an ad agency with deep understanding of changing Consumer Behaviour and Marketing trends. We believe in partnering with our clients and having a hands-on approach to problem solving.
Similar to Shoppers Stop- The Brand Transition (20)
Brand to Sell: Find Your Passion, Build Your Brand, Grow Your Business
Brand to Sell: Find Your Passion, Build Your Brand, Grow Your Business
Brands to Beat: Brand Building in an Omni Channel World | Imagine 2013 Strate...
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一比一原版(UoL毕业证)伦敦大学毕业证如何办理
UoL毕业证成绩单【微信95270640】国外文凭购买伦敦大学留信认证毕业证书印刷品《Q微信95270640》学历认证怎么做：原版仿制伦敦大学电子版成绩单毕业证认证《伦敦大学毕业证成绩单》、伦敦大学文凭证书成绩单复刻offer录取通知书、购买UoL圣力嘉学院本科毕业证、《伦敦大学毕业证办理UoL毕业证书哪里买》、伦敦大学 Offer在线办理UoL Offer伦敦大学Bachloer Degree。
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— — — 留学归国服务中心 — — -
【主营项目】
一.伦敦大学毕业证成绩单使馆认证教育部认证成绩单等！
二.真实使馆公证(即留学回国人员证明,不成功不收费)
三.真实教育部学历学位认证（教育部存档！教育部留服网站永久可查）
四.办理各国各大学文凭(一对一专业服务,可全程监控跟踪进度)
国外毕业证学位证成绩单办理流程：
1客户提供伦敦大学伦敦大学毕业证学历书办理信息：姓名生日专业学位毕业时间等（如信息不确定可以咨询顾问：我们有专业老师帮你查询）；
2开始安排制作毕业证成绩单电子图；
3毕业证成绩单电子版做好以后发送给您确认；
4毕业证成绩单电子版您确认信息无误之后安排制作成品；
5成品做好拍照或者视频给您确认；
6快递给客户（国内顺丰国外DHLUPS等快读邮寄）。
专业服务请勿犹豫联系我！本公司是留学创业和海归创业者们的桥梁。一次办理终生受用一步到位高效服务。详情请在线咨询办理,欢迎有诚意办理的客户咨询!洽谈。
招聘代理：本公司诚聘英国加拿大澳洲新西兰美国法国德国新加坡各地代理人员如果你有业余时间有兴趣就请联系我们咨询顾问：+微信:95270640山娃很高兴夏令营就设在附近一所小学山娃发现那所小学比自己的学校更大更美操场上还铺有塑胶跑道呢里面很多小朋友一班一班的快快乐乐原来城里娃都藏这儿来了怪不得平时见不到他们山娃恍然大悟起来吹拉弹唱琴棋书画山娃都不懂却什么都想学山娃怨自己太笨什么都不会斟酌再三山娃终于选定了学美术当听说每月要交元时父亲犹豫了山娃也说爸算了吧咱学校一学期才交元呢买图画书回家咱自己练父亲摸着山娃的小平头擤了擤鼻子很感动很无奈窄
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一比一原版塔夫斯大学毕业证Tufts成绩单一模一样
原件一模一样【微信：6496090】【塔夫斯大学毕业证Tufts学位证成绩单】【微信：6496090】（留信学历认证永久存档查询）采用学校原版纸张、特殊工艺完全按照原版一比一制作（包括：隐形水印，阴影底纹，钢印LOGO烫金烫银，LOGO烫金烫银复合重叠，文字图案浮雕，激光镭射，紫外荧光，温感，复印防伪）行业标杆！精益求精，诚心合作，真诚制作！多年品质 ,按需精细制作，24小时接单,全套进口原装设备，十五年致力于帮助留学生解决难题，业务范围有加拿大、英国、澳洲、韩国、美国、新加坡，新西兰等学历材料，包您满意。
【业务选择办理准则】
一、工作未确定，回国需先给父母、亲戚朋友看下文凭的情况，办理一份就读学校的毕业证【微信：6496090】文凭即可
二、回国进私企、外企、自己做生意的情况，这些单位是不查询毕业证真伪的，而且国内没有渠道去查询国外文凭的真假，也不需要提供真实教育部认证。鉴于此，办理一份毕业证【微信：6496090】即可
三、进国企，银行，事业单位，考公务员等等，这些单位是必需要提供真实教育部认证的，办理教育部认证所需资料众多且烦琐，所有材料您都必须提供原件，我们凭借丰富的经验，快捷的绿色通道帮您快速整合材料，让您少走弯路。
留信网认证的作用:
1:该专业认证可证明留学生真实身份【微信：6496090】
2:同时对留学生所学专业登记给予评定
3:国家专业人才认证中心颁发入库证书
4:这个认证书并且可以归档倒地方
5:凡事获得留信网入网的信息将会逐步更新到个人身份内，将在公安局网内查询个人身份证信息后，同步读取人才网入库信息
6:个人职称评审加20分
7:个人信誉贷款加10分
8:在国家人才网主办的国家网络招聘大会中纳入资料，供国家高端企业选择人才
→ 【关于价格问题（保证一手价格）
我们所定的价格是非常合理的，而且我们现在做得单子大多数都是代理和回头客户介绍的所以一般现在有新的单子 我给客户的都是第一手的代理价格，因为我想坦诚对待大家 不想跟大家在价格方面浪费时间
对于老客户或者被老客户介绍过来的朋友，我们都会适当给一些优惠。
选择实体注册公司办理，更放心，更安全！我们的承诺：可来公司面谈，可签订合同，会陪同客户一起到教育部认证窗口递交认证材料，客户在教育部官方认证查询网站查询到认证通过结果后付款，不成功不收费！
办理塔夫斯大学毕业证Tufts学位证【微信：6496090 】外观非常精致，由特殊纸质材料制成，上面印有校徽、校名、毕业生姓名、专业等信息。
办理塔夫斯大学毕业证Tufts学位证【微信：6496090 】格式相对统一，各专业都有相应的模板。通常包括以下部分：
校徽：象征着学校的荣誉和传承。
校名:学校英文全称
授予学位：本部分将注明获得的具体学位名称。
毕业生姓名：这是最重要的信息之一，标志着该证书是由特定人员获得的。
颁发日期：这是毕业正式生效的时间，也代表着毕业生学业的结束。
其他信息：根据不同的专业和学位，可能会有一些特定的信息或章节。
办理塔夫斯大学毕业证Tufts学位证【微信：6496090 】价值很高，需要妥善保管。一般来说，应放置在安全、干燥、防潮的地方，避免长时间暴露在阳光下。如需使用，最好使用复印件而不是原件，以免丢失。
综上所述，办理塔夫斯大学毕业证Tufts学位证【微信：6496090 】是证明身份和学历的高价值文件。外观简单庄重，格式统一，包括重要的个人信息和发布日期。对持有人来说，妥善保管是非常重要的。
一比一原版(McGill毕业证书)麦吉尔大学毕业证如何办理
学校原件一模一样【微信：6496090 】【(McGill毕业证书)麦吉尔大学毕业证成绩单】【微信：6496090 】学位证，留信认证（真实可查，永久存档）原件一模一样纸张工艺/offer、雅思、外壳等材料/诚信可靠,可直接看成品样本，帮您解决无法毕业带来的各种难题！外壳，原版制作，诚信可靠，可直接看成品样本。行业标杆！精益求精，诚心合作，真诚制作！多年品质 ,按需精细制作，24小时接单,全套进口原装设备。十五年致力于帮助留学生解决难题，包您满意。
本公司拥有海外各大学样板无数，能完美还原。
1:1完美还原海外各大学毕业材料上的工艺：水印，阴影底纹，钢印LOGO烫金烫银，LOGO烫金烫银复合重叠。文字图案浮雕、激光镭射、紫外荧光、温感、复印防伪等防伪工艺。材料咨询办理、认证咨询办理请加学历顾问Q/微6496090
【主营项目】
一.毕业证【q微6496090】成绩单、使馆认证、教育部认证、雅思托福成绩单、学生卡等！
二.真实使馆公证(即留学回国人员证明,不成功不收费)
三.真实教育部学历学位认证（教育部存档！教育部留服网站永久可查）
四.办理各国各大学文凭(一对一专业服务,可全程监控跟踪进度)
如果您处于以下几种情况：
◇在校期间，因各种原因未能顺利毕业……拿不到官方毕业证【q/微6496090】
◇面对父母的压力，希望尽快拿到；
◇不清楚认证流程以及材料该如何准备；
◇回国时间很长，忘记办理；
◇回国马上就要找工作，办给用人单位看；
◇企事业单位必须要求办理的
◇需要报考公务员、购买免税车、落转户口
◇申请留学生创业基金
留信网认证的作用:
1:该专业认证可证明留学生真实身份
2:同时对留学生所学专业登记给予评定
3:国家专业人才认证中心颁发入库证书
4:这个认证书并且可以归档倒地方
5:凡事获得留信网入网的信息将会逐步更新到个人身份内，将在公安局网内查询个人身份证信息后，同步读取人才网入库信息
6:个人职称评审加20分
7:个人信誉贷款加10分
8:在国家人才网主办的国家网络招聘大会中纳入资料，供国家高端企业选择人才
办理(McGill毕业证书)麦吉尔大学毕业证【微信：6496090 】外观非常简单，由纸质材料制成，上面印有校徽、校名、毕业生姓名、专业等信息。
办理(McGill毕业证书)麦吉尔大学毕业证【微信：6496090 】格式相对统一，各专业都有相应的模板。通常包括以下部分：
校徽：象征着学校的荣誉和传承。
校名:学校英文全称
授予学位：本部分将注明获得的具体学位名称。
毕业生姓名：这是最重要的信息之一，标志着该证书是由特定人员获得的。
颁发日期：这是毕业正式生效的时间，也代表着毕业生学业的结束。
其他信息：根据不同的专业和学位，可能会有一些特定的信息或章节。
办理(McGill毕业证书)麦吉尔大学毕业证【微信：6496090 】价值很高，需要妥善保管。一般来说，应放置在安全、干燥、防潮的地方，避免长时间暴露在阳光下。如需使用，最好使用复印件而不是原件，以免丢失。
综上所述，办理(McGill毕业证书)麦吉尔大学毕业证【微信：6496090 】是证明身份和学历的高价值文件。外观简单庄重，格式统一，包括重要的个人信息和发布日期。对持有人来说，妥善保管是非常重要的。
快速办理(加拿大CBU毕业证书)卡普顿大学毕业证毕业完成信一模一样
学校原件一模一样【微信：741003700 】《(加拿大CBU毕业证书)卡普顿大学毕业证》【微信：741003700 】学位证，留信认证（真实可查，永久存档）原件一模一样纸张工艺/offer、雅思、外壳等材料/诚信可靠,可直接看成品样本，帮您解决无法毕业带来的各种难题！外壳，原版制作，诚信可靠，可直接看成品样本。行业标杆！精益求精，诚心合作，真诚制作！多年品质 ,按需精细制作，24小时接单,全套进口原装设备。十五年致力于帮助留学生解决难题，包您满意。
本公司拥有海外各大学样板无数，能完美还原。
1:1完美还原海外各大学毕业材料上的工艺：水印，阴影底纹，钢印LOGO烫金烫银，LOGO烫金烫银复合重叠。文字图案浮雕、激光镭射、紫外荧光、温感、复印防伪等防伪工艺。材料咨询办理、认证咨询办理请加学历顾问Q/微741003700
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MISS RAIPUR 2024 - WINNER POONAM BHARTI.
Poonam Bharti, a guide of ability and diligence, has been chosen as the champ from Raipur for Mrs. India 2024, Pride of India, from the DK Show. Her journey to this prestigious title is a confirmation of her commitment, difficult work, and multifaceted gifts. At fair 23 a long time ago, Poonam has as of now made noteworthy strides in both her proficient and individual lives, encapsulating the soul of present-day Indian ladies who adjust different parts with beauty and competence. This article dives into Poonam Bharti’s foundation, achievements, and qualities that separated her as a meriting champion of this award.
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Shoppers Stop- The Brand Transition
- 1. Shoppers Stop Emergence of a Giant Retailer
- 2. Shoppers stop –The Men shopping destination 1991 Then …
- 3. 1992 - 94 Expanding the horizon … then Women wear children's section apparel accessories & jewelry Then …
- 4. Disrupting the Retail Brand Convention An ‘Un-Retail’ Brand … then Then …
- 5. The customers then had The ultimate shopping experience Then …
- 6. … and a unique brand promise Then …
- 7. Defying Advertising Conventions … then Fashion in BLACK and white Then …
- 8. … then Then …
- 9. … then Then …
- 10. … then
- 11. … then Then …
- 12. … then Then …
- 13. Disrupting Retail Promotion Norms Infusing excitement International experience … then
- 14. … then Then …
- 15. … then Then …
- 16. … then
- 17. … then
- 18. … then
- 19. ‘ Moods’ Connecting experience with merchandise … then Back in 2000
- 20. … then
- 21. … then
- 22. … then
- 23. … then
- 24. 'If it’s on your mind, its on our shelves’ Heightening the movement from the retail space to mind space … then
- 25. … then
- 26. … then
- 27. … then
- 28. … then
- 29. NOW!
- 30. NOW!
- 31. Shoppers Stop Ltd Corporate Campaign Pre IPO Buzz Shoppers’ Stop – the brand TO Shopper’s Stop – The corporate NOW! Then in 2004
- 32. Make Over because Experience no longer meant International shopping environment
- 33. Brand Campaign Year 2005
- 34. Coffee shops designer wear , bookstore Habibs Color Studio, Nail Bar new dimension to Shopping And the emotional rub off Going beyond Experience
- 35. 2005
- 36. 2005
- 37. 2005
- 38. The BRAND TRANSITION 2006
- 39. 2006
- 40. 2006
- 41. 2006
- 42. 2006
- 43. 2006
- 44. 2006