Shahi Exports Pvt. Ltd is a leading apparel manufacturer in India established in 1974. It has expanded significantly over 30 years from 250 associates to producing 3 million pieces per month. The presentation analyzed Shahi's organizational structure, production process, strengths as a well-established low-cost producer, and opportunities to improve efficiency and utilize investment opportunities. Suggestions included implementing an electronic Kanban system and reducing absenteeism to improve productivity.

1. Presentation on
Organisation Study at Shahi Exports Pvt. Ltd.
Bangalore
By:
Sandeep Kumar S
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2. Industry profile:
(Apparel Manufacturing)
• Apparel is one of the basic necessities .
• The Apparel and Textile industry is India’s second largest industry
• India and China have a comparative advantage in this industry.
• apparel goods had been reserved for SSI till 1997.
• garments made depends on various factors.
• In past two decade The apparel market has grown 15.5% to INR
1,224 billion.
• India accounts for about 12% of the world’s production of apparel.

3. • Industry has around 1, 25, 000 knitted and woven
Garment units
• Production capacity is 8,390 million pieces, in which
1,930 million pieces are exported.
• Over 36.5 lakhs workers
• US and EURO are the main import hubs.
• Major Players:
– Aditya Birla Nuvo
– Raymond
– Koutons
– Arvind Mills
– Wills Lifestyle.

4. Company profile:
(Shahi Exports Pvt. Ltd.)
• Started in 1974 at Faridabad, in Delhi
• Bangalore operations began on 1st November 1988 with 250
associates and 104 machines.
• Expanded over 200 times from last 30 years
• Manufactures 3 million pieces of high quality wovens & knits
per month
• In-house product development and design studio
• Uses 3 software platforms such as MOVEX, COGNOS and
OPTITEX.
• Major business operations are Textile Mills and Apparel
Manufacturing.

5. • Future plans: set up 3 more units in Karnataka, plants in
Bangladesh and Pakistan.
• Competitors: Madura Garments, Gokuldas Exports and
VK Exports.
• Key personnel:
– MRS. SARALA AHUJA - Chairperson(founder)
– MR. HARISH AHUJA - Managing Director
– MR. GIRISH AHUJA - Director
– MR. SUBHASH TIWARI - Director
– MR. RAMALINGAM - CEO

6. PRODUCT PROFILE:
Men/Boys
Knits Women/Girls
Kids Range
Ladies Fashion Wear
Wovens
Home furnishings

7. • VISION:
“Be the global best in bringing delight to human life by weaving
dreams of fashion & feelings of comfort”.
• MISSION:
– Be the most preferred competitive global supplier of apparel.
– Be the most preferred employer in the industry.
– Be a learning organization to improve & excel.
• VALUES:
– Customer delight.
– Integrity & ethics.
– Respect for human values.
– Nurturing human talent.
– Continues improvement

8. Organisation Structure:

9. Departmental study:
1. MARKETING/MERCHANDISING
It includes directing and overseeing the development of
product line from start to finish.
• Type of merchandising
– Marketing merchandising.
– Product merchandising.
2. SAMPLING:
Sampling is done to see how the product will look like
when produced in bulk.

10. 3. PURCHSING:
Divided into two sub department
• fabric sourcing
• Trims sourcing.
4. PRODUCTION DEPARTMENT:
This Department Includes Various Sections As Follows:
 Cutting Section
 Embroidery Section
 Sewing Section
 Washing Section
 Finishing Section

11. 5. HUMAN RESOURCE DEPARTMENT:
HR department is divided into two sections for the better control of
manpower
 Corporate HR
 Factory HR.
6. FINANCE AND ACCOUNTING DEPARTMENT:
The company uses its own funds for long term sources. For short
term sources the company avails over draft facilities from banks
like Canara Bank and Axis Bank”.
key functions includes:
 Capital budgeting
 Bills Receivable and processing
 Salary and wage administration

12. Other departments:
• Planning Department
• Industrial Engineering Department
• Fabric Audit Department
• Fabric Stores
• Accessory Stores
• Maintenance
• Systems
• Documentation Department

13. Absenteeism
Weaknesses
No utilization of
machines
Well established.
Uneven
Good backward
SWOT production flow
integration capture global market.
Low cost production
garment exports slowing
ANALYSIS delay in
China is getting
receivables
Use
down. of latest expensive.
Frequent conflicts
technology.
unpredictable demand Brazil retailer increasing
Treats
Best technological
Faster utilization of orders.
material.
obsolescence Open up of FDI in retail
In house product
Fluctuation in rupee value sector
Recession in and design
development major import abundant raw material
centre
hubs Cheap skilled labour

14. Findings: Suggestions & Conclusion
Findings,
• Expanded over 200 times in past 30 years.
• Production capacity of the unit is 8000 to 10000 garments per day.
• Efficiency of the company is ranging from 50% to 75%.
• The company’s customers are situated in foreign
• Own product design centers
• Exports its products through its sister company.
• Company uses its own funds for long term operations
• Company is following manual KANBON system

15. Suggestions:
• Use the electronic KANBON system
• Company can go for six sigma
• Company is facing 8% to 10% absenteeism can reduced by
creating friendly work environment.
• frequent conflicts because of over burden can minimized by
recruiting additional operators.
• Company is not taking many good investment opportunities
mainly depending on internally generated funds consider
outside sources

16. Conclusion:
• “Shahi Exports Pvt. Ltd”, developed itself as a leading
manufacturer of ready to wear garments in India.
• Company’s strength lies in good product design team, well
trained employees, quality concern and price leadership.
• Finally, Shahi is growing at good rate even though it has many
internal and external problems and the customers are satisfied
with “Shahi Exports Pvt. Ltd”, and have a positive attitude
towards the organization.