SFWOW- Social Media Marketing

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Janet Fouts

A talk for SFWOW about social media and how to use it for marketing with Janet Fouts and Anna Billstrom

Technology Business

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If you are a business owner, your brand had better be on social media or you are missing out on one of the most affordable, effective, and loyalty-building tools out there. For the most part, entrepreneurs of all ages are in agreement that social media isn’t going anywhere and needs to be a priority. But where we start to see things differently is when you look at the different definitions of what good social media content is. We’ve seen it all - the good, the bad, and the ugly. So we thought it would be a good idea to share some best practices in reverse.

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empowerment technology Pongyan*Agravante

adrianpongyan

As a parent do you ever wonder how you can possibly keep up with all the new technologies your children take for granted? This new generation views this digital culture as a normal way of life, even though as a parent you may feel confused and overwhelmed. As teachers and parents we want our children to enjoy all the benefits a technological society has to offer, but at the same time we want them to stay safe and act responsible. In the four part workshop we will take you inside the ever-changing world of social media and the Internet, get hands on and try and make sense of it all. The aim of this series is to equip you with a deeper understanding of this new world to help you raise an ethical and informed digital citizen.

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Created by Susan Mernit and Deanna Zandt for the Women Action & The Media 2009 Conference Pre-Intensive Workshop. http://www.centerfornewwords.org/wam/dsc.php Part 1 What is social capital? Just like regular capital, it’s a commodity that’s traded daily, and it has a direct effect on your career and goals. With today’s tech tools turning everything on its head, women have more of an opportunity than ever to ramp up their influence; this section will discuss the ways men and women build and use social capital differently, and begin to explore technology’s role. Part 2 Putting theory into practice: in this section, we’ll explore some of the common tools in play for working with your digital social capital: Facebook, Twitter, FriendFeed, LinkedIn, and more! This will be for beginners and advanced folk alike; more skilled attendees will be asked to share their experiences, while beginners will be taught how to get started.

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