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October 19_Memo, Feature and Op Ed Review Points

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This document provides guidance on creating effective social media strategies and content. It emphasizes that social media is a long-term investment that requires regular, high-quality content. It also stresses the importance of being transparent, engaging with followers, and building expertise and authority over time through blogging and answering questions. The key is to start small, focus on quality over quantity, and give people a reason to follow through contests, questions, news or other engaging content.

TechnologyBusiness
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Journalism 370 october 19, 2011
Reading memo ,[object Object],[object Object],[object Object],[object Object],[object Object]
Op-ed ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Features: what makes a good story? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Features: areas to be better ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Something to think about ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Something to think about ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
If there is one thing you remember from this presentation, what is it?   Social media is a valuable tool in any marketing campaign. It is not the entire toolbox.
Social media overview ,[object Object],[object Object],[object Object]
Social media overview ,[object Object],[object Object],[object Object],[object Object]
Social media overview ,[object Object],[object Object],[object Object],[object Object]
Social media overview ,[object Object],[object Object],[object Object],[object Object]
Social media overview ,[object Object],[object Object],[object Object],[object Object]
Social media research ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Blogging as a social media foundation ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Social media creating a fan base ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
SOCIAL MEDIA CREATING A FAN BASE ,[object Object],[object Object],[object Object]
Social media creating a fan base ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
SOCIAL MEDIA CREATING A FANBASE ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Social media creating a fanbase ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Social media creating a fan base ,[object Object],[object Object],[object Object],[object Object]
Social media why should they follow us in the first place? ,[object Object],[object Object],[object Object],[object Object],[object Object]
Why are people fussy about social media? ,[object Object],[object Object],[object Object],[object Object]
Why are people fussy about social media? ,[object Object],[object Object],[object Object],[object Object]
Creating a social media plan ,[object Object],[object Object],[object Object]
Study the map. ,[object Object],[object Object],[object Object],[object Object]

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October 19_Memo, Feature and Op Ed Review Points

  • 1. Journalism 370 october 19, 2011
  • 2.
  • 3.
  • 4.
  • 5.
  • 6.
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  • 8. If there is one thing you remember from this presentation, what is it?   Social media is a valuable tool in any marketing campaign. It is not the entire toolbox.
  • 9.
  • 10.
  • 11.
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