2. History
• Background
• Difference of
a & b
• Components
Plant Features
• 190 bio-active
• ORAC score
Plant
Management
• Nitrogen fixing
• Equipment
• Test sites –
varieties
• Plant Health
• Pest Control
• Wildlife Retention
• Water Source Dev.
Harvesting
• Methods
• U-pick
• Objectives
Marketing and
Sales
• Open Houses
• U-pick &
Winery
• Demo’s
• Web/media
3. Greek mythology claims that Sea Buckthorn was the main food source of the mythical
winged horse Pegasus. This legend probably stemmed from the fact that the plant was a
major element in the diet of the best racehorses Greece had to offer.
Russian cosmonauts used Sea Buckthorn to protect against radiation and it is widely used to
treat frostbite and much more. Finland has derived a very popular alcoholic drink from the
berry and the juice is used throughout Europe and Asia.
Beijing Olympics Chinese athletes relied on beverages made from the berries to
boost their strength, endurance, and overall health during competition.
Genghis Khan marched his unstoppable armies across Asia, it is said
that the warlord had a nutritional trick up his sleeve - Sea buckthorn.
Also increasing blood flow – 16 million descendants.
Historical – ours and
theirs
4. First mentioned in the 8th
Century in the Tibetan
medical classic rGyud Bzi
(The Four Books of
Pharmacopoeia) attributed to
Tang Dynasty (618-907 AD),
Sea Buckthorn contains an
astonishing array of nutrients
in its fruit, seed, leaves and
even bark.
References to medicinal use
of Sea Buckthorn were also
found in the texts of Ancient
Greek scholars Theophrastus
and Dioskorid.
The oil is a valuable
ingredient in topical
applications as well as
nutraceutical formulations. It
has long been used to
promote the healing of burns
and is an ingredient in
several commercial cosmetic
products.
5. Challenge #1: None of these are Sea Buckthorn
Difference between Sea Buckthorn and common Buckthorn
Source:
Ontario Invading Species Site plus
New York Cornell University
6. Common Buckthorn – Rhamnus
cathartica
Sea Buckthorn – Hippophae
Rhamnoides L.
Shaji (Chinese), Duindoorn (Dutch),
Sanddorn (German), Olivello Spinoso
(Italian), Oblipicha (Russian), Tyrni (Finnish),
Espino de Mar, Espino Amarillo (Spanish),
Havtorn (Swedish and Danish).
7. Growers or sellers:
Selling plants without education (careful not to waste $$)
Selling males as females (show-to-grow and support)
Reclamation Plan:
Detailed agreement
Costly and no known results to follow
Task #2:
Control Measures
Suckers:
25 foot mow zone - Shade buffers
Birds:
6 mile test revealed no spread – may be too thorny or tart
19. Product development (Interpretative Center, Marketing, Web, Translation)
Wine/distilling - Berry products – Eco-tourism – Propagation – Research
Plant sales and education
Industry Acceptance in Products
Up Scaled Marketing
Marketing
20. TIMELINE PROJECT PLANNING
10 Year – working document
2008 • Research began
2009•Impact considerations
2010 • Financial review
2011•Planning & Land Prep
2012•Organic certification
2015•Substantial harvest
2012/13 • Review Business plan
2013 • Develop first products
2017
•Improve
Infrasturcture &
product
development.
2016 • marketing profile
Products
Plant Varities
Wine trials
Web & demos
Establish
organic
orchard
health
Agri-venture
review
EIA
Approval
• Test processor/freezer2014
•Build propagation area 2012
2015 • Intrepretative center
Eco-tourism
& Education
Winery
Distilling
Culinary,
Pharmaceutical
