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Business Accelerated Growth – Fall 2017 Confidential and Proprietary - © Laurence J. Pino, Esq.Page 1
Business Accelerated Growth
Session 3 – Enterprise Development
Purpose of this Session
The purpose of this session is to understand the full-cycle
development of an entrepreneurial enterprise from
conceptualization to ultimate roll-out.
Hamilton Holt School
Larry Pino
Adjunct Professor
Business Accelerated Growth – Fall 2017 Confidential and Proprietary - © Laurence J. Pino, Esq.Page 2
Hamilton Holt School
Larry Pino
Adjunct Professor
A. Integrational Processing – Vertical
Alignment
B. Personal – Business – Market
C. Vision  Current Reality
D. Turf/USP
E. Process
Business Accelerated Growth
Session 3 – Enterprise Development
Business Accelerated Growth – Fall 2017 Confidential and Proprietary - © Laurence J. Pino, Esq.Page 3
Hamilton Holt School
Larry Pino
Adjunct Professor
 Conceptualization
 Functional or Design Schematic
 Go to Market
 Forums
 Social Media
 Trade Journals
 Government Data
 Conventions
 Conferences
 Camps
Business Accelerated Growth
Session 3 – Enterprise Development
Business Accelerated Growth – Fall 2017 Confidential and Proprietary - © Laurence J. Pino, Esq.Page 4
Hamilton Holt School
Larry Pino
Adjunct Professor
 Design Document
 Enterprise Charter
 Business Plan
Business Accelerated Growth
Session 3 – Enterprise Development
Business Accelerated Growth – Fall 2017 Confidential and Proprietary - © Laurence J. Pino, Esq.Page 5
Hamilton Holt School
Larry Pino
Adjunct Professor
Constructability Review
 Pro Formas
 Construct Validity
 Marketing
 Assumptions
Business Accelerated Growth
Session 3 – Enterprise Development
Business Accelerated Growth – Fall 2017 Confidential and Proprietary - © Laurence J. Pino, Esq.Page 6
Hamilton Holt School
Larry Pino
Adjunct Professor
 Production / Construction (MVP)
 Iteration / Effectuation
 Levers of Growth
 Expand & Grow
 Scale
Business Accelerated Growth
Session 3 – Enterprise Development
Business Accelerated Growth – Fall 2017 Confidential and Proprietary - © Laurence J. Pino, Esq.Page 7
Hamilton Holt School
Larry Pino
Adjunct Professor
Summary
 Conceptualization
 Schematics
 Go to Market
 Design Document
 Construct Validation
 Scale
Business Accelerated Growth
Session 3 – Enterprise Development
 Production (MVP)
 Iteration
 Product/Market Matrix
 Levers of Growth
 Expand & Grow

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Session 03

  • 1. Business Accelerated Growth – Fall 2017 Confidential and Proprietary - © Laurence J. Pino, Esq.Page 1 Business Accelerated Growth Session 3 – Enterprise Development Purpose of this Session The purpose of this session is to understand the full-cycle development of an entrepreneurial enterprise from conceptualization to ultimate roll-out. Hamilton Holt School Larry Pino Adjunct Professor
  • 2. Business Accelerated Growth – Fall 2017 Confidential and Proprietary - © Laurence J. Pino, Esq.Page 2 Hamilton Holt School Larry Pino Adjunct Professor A. Integrational Processing – Vertical Alignment B. Personal – Business – Market C. Vision  Current Reality D. Turf/USP E. Process Business Accelerated Growth Session 3 – Enterprise Development
  • 3. Business Accelerated Growth – Fall 2017 Confidential and Proprietary - © Laurence J. Pino, Esq.Page 3 Hamilton Holt School Larry Pino Adjunct Professor  Conceptualization  Functional or Design Schematic  Go to Market  Forums  Social Media  Trade Journals  Government Data  Conventions  Conferences  Camps Business Accelerated Growth Session 3 – Enterprise Development
  • 4. Business Accelerated Growth – Fall 2017 Confidential and Proprietary - © Laurence J. Pino, Esq.Page 4 Hamilton Holt School Larry Pino Adjunct Professor  Design Document  Enterprise Charter  Business Plan Business Accelerated Growth Session 3 – Enterprise Development
  • 5. Business Accelerated Growth – Fall 2017 Confidential and Proprietary - © Laurence J. Pino, Esq.Page 5 Hamilton Holt School Larry Pino Adjunct Professor Constructability Review  Pro Formas  Construct Validity  Marketing  Assumptions Business Accelerated Growth Session 3 – Enterprise Development
  • 6. Business Accelerated Growth – Fall 2017 Confidential and Proprietary - © Laurence J. Pino, Esq.Page 6 Hamilton Holt School Larry Pino Adjunct Professor  Production / Construction (MVP)  Iteration / Effectuation  Levers of Growth  Expand & Grow  Scale Business Accelerated Growth Session 3 – Enterprise Development
  • 7. Business Accelerated Growth – Fall 2017 Confidential and Proprietary - © Laurence J. Pino, Esq.Page 7 Hamilton Holt School Larry Pino Adjunct Professor Summary  Conceptualization  Schematics  Go to Market  Design Document  Construct Validation  Scale Business Accelerated Growth Session 3 – Enterprise Development  Production (MVP)  Iteration  Product/Market Matrix  Levers of Growth  Expand & Grow