Easy Introductory Guide on How to Optimise your website to show up better in Search Engines. Touches on Social Media Marketing and Content Marketing from a Designers perspective. Basic HTML knowledge is useful to follow the examples.
Total Search Engine Optimization Presentation In Bangla For The First Time. If Follow The Presentation Step By Step i Hope You Will Find You As A SEO Expert.
Search Engine Optimization - What's it about?Vũ Lê
What’s Search Engine? How it works. What do SE Spiders See. What’s Search Engine Optimization? Why do you need SEO. What does SEO Need. How to work? SEO Process. Structure strategy. Content strategy. Link stategy. SEO Tools. Q&A.
Search engine optimization (SEO) is the process of affecting the visibility of a website or a web page in a search engine's unpaid results—often referred to as "natural," "organic," or "earned" results.
Tin180.com là trang tin tức văn hóa lành mạnh. Các nội dung chính: xã hội, thế giới, thể thao, văn hóa, nghệ thuật, khoa học, thế giới số, đời sống, sức khỏe, cư dân mạng, kinh doanh, ô tô, xe máy, chuyện lạ, giải trí
This lengthy (150+ slides), but very comprehensive presentation is designed to help experienced SEOs train those new to the practice over a 2-3 hour, interactive session. It covers the search engine landscape, the SEO process, keyword research, link building and the emergence of social media as a ranking signal.
Ethical Search Engine Optimization | White Hat SEO Tips and TechniquesNathan Ketsdever
Ethical search engine optimization is critical for increasing Google ranking and web traffic to your website or blog. This is a how to tutorial for white hat search engine optimization.
Total Search Engine Optimization Presentation In Bangla For The First Time. If Follow The Presentation Step By Step i Hope You Will Find You As A SEO Expert.
Search Engine Optimization - What's it about?Vũ Lê
What’s Search Engine? How it works. What do SE Spiders See. What’s Search Engine Optimization? Why do you need SEO. What does SEO Need. How to work? SEO Process. Structure strategy. Content strategy. Link stategy. SEO Tools. Q&A.
Search engine optimization (SEO) is the process of affecting the visibility of a website or a web page in a search engine's unpaid results—often referred to as "natural," "organic," or "earned" results.
Tin180.com là trang tin tức văn hóa lành mạnh. Các nội dung chính: xã hội, thế giới, thể thao, văn hóa, nghệ thuật, khoa học, thế giới số, đời sống, sức khỏe, cư dân mạng, kinh doanh, ô tô, xe máy, chuyện lạ, giải trí
This lengthy (150+ slides), but very comprehensive presentation is designed to help experienced SEOs train those new to the practice over a 2-3 hour, interactive session. It covers the search engine landscape, the SEO process, keyword research, link building and the emergence of social media as a ranking signal.
Ethical Search Engine Optimization | White Hat SEO Tips and TechniquesNathan Ketsdever
Ethical search engine optimization is critical for increasing Google ranking and web traffic to your website or blog. This is a how to tutorial for white hat search engine optimization.
This deck contains details about the importance of Search engine optimization. How should Individual or organization define the search engine optimization objectives
How to conduct keywords research, create Site information architecture, handling redirects
The Four Pillars of Search Engine Optimization (SEO)Jonathon Colman
Presentation of the four essentials of search engine optimization (SEO) given at the Online Marketing Summit (OMS) regional conference in Seattle on June 14, 2010.
This presentation, aimed at beginners, focuses on four main topics in search engine optimization: understanding your audience, optimizing your content for accessibility and relevancy, building a logical and effective site structure, and taking advantage of off-site factors to drive traffic and rankings for your brand.
You can learn more about Jonathon Colman at http://www.jonathoncolman.org/
Online Digital Marketing Courses In India | Join Online Training InstituteRajatKamble8
Join India's 1st Online Digital Marketing Courses with 100% Placement Assistance at affordable fees. Get all details about online digital marketing course syllabus, course duration, fees, Job sectors etc. Digital Marketing is in boom in India, all business turning from off line to online.
Many people don't know what is seo and what are its advantages.This PPT will make one aware of search engine optimization (seo) and how one will profit from an seo technique.
Search engine optimization (SEO) is the process of affecting the visibility of a website or a web page in a search engine's "natural" or un-paid ("organic") search
Read all SEO Tips Shared by Matt Cutts in this PPT.
What is SEO ? (Search Engine Optimization) - Types of SEO and techniquesMohideen Kareem
What is SEO ? what types of seo ? how to rank your website in Google , Yahoo , Bing ? how to optimize a website , seo tips and tricks , seo techniques , how to do onpage and offpage optimization.
This SEO presentation was designed for Realtors, but anybody can benefit from its contents, which include basic search engine optimization techniques and online marketing.
Don't know what search engine optimization is? SEO is strategies, techniques and tactics to increase the number of visitors to a website by obtaining a high-ranking placement in search results.Learn about SEO in 2016, and how it can be used to improve your marketing.
This presentation describes the main points for building niche micro websites. It gives details of what is needed to get a business up and running, also visit http://www.theinternetmarketingbusiness.com
Presentation Covering Detailed Studies on Google Plus Impact on SEO, Facebook Impact on SEO, and Twitter Impact on SEO. Also Includes Speculation on How Google May Use These Signals in the Future.
This deck contains details about the importance of Search engine optimization. How should Individual or organization define the search engine optimization objectives
How to conduct keywords research, create Site information architecture, handling redirects
The Four Pillars of Search Engine Optimization (SEO)Jonathon Colman
Presentation of the four essentials of search engine optimization (SEO) given at the Online Marketing Summit (OMS) regional conference in Seattle on June 14, 2010.
This presentation, aimed at beginners, focuses on four main topics in search engine optimization: understanding your audience, optimizing your content for accessibility and relevancy, building a logical and effective site structure, and taking advantage of off-site factors to drive traffic and rankings for your brand.
You can learn more about Jonathon Colman at http://www.jonathoncolman.org/
Online Digital Marketing Courses In India | Join Online Training InstituteRajatKamble8
Join India's 1st Online Digital Marketing Courses with 100% Placement Assistance at affordable fees. Get all details about online digital marketing course syllabus, course duration, fees, Job sectors etc. Digital Marketing is in boom in India, all business turning from off line to online.
Many people don't know what is seo and what are its advantages.This PPT will make one aware of search engine optimization (seo) and how one will profit from an seo technique.
Search engine optimization (SEO) is the process of affecting the visibility of a website or a web page in a search engine's "natural" or un-paid ("organic") search
Read all SEO Tips Shared by Matt Cutts in this PPT.
What is SEO ? (Search Engine Optimization) - Types of SEO and techniquesMohideen Kareem
What is SEO ? what types of seo ? how to rank your website in Google , Yahoo , Bing ? how to optimize a website , seo tips and tricks , seo techniques , how to do onpage and offpage optimization.
This SEO presentation was designed for Realtors, but anybody can benefit from its contents, which include basic search engine optimization techniques and online marketing.
Don't know what search engine optimization is? SEO is strategies, techniques and tactics to increase the number of visitors to a website by obtaining a high-ranking placement in search results.Learn about SEO in 2016, and how it can be used to improve your marketing.
This presentation describes the main points for building niche micro websites. It gives details of what is needed to get a business up and running, also visit http://www.theinternetmarketingbusiness.com
Presentation Covering Detailed Studies on Google Plus Impact on SEO, Facebook Impact on SEO, and Twitter Impact on SEO. Also Includes Speculation on How Google May Use These Signals in the Future.
Get google adsense account approved within 4 hoursImoru Austin
How to get your google adsense account approved in any country within 4 hours. The secret of getting your adsense account approved easily even in countries like Nigeria.
How to Increase Website Traffic: The Ultimate BlueprintAna Hoffman
Increasing your website traffic is intimidating, isn't it?
Sure you want more traffic, but how do you get it?
See all the possible website traffic sources, where they come from, and then go to http://tgcafe.it/ZuJOcr to get more resources on how to drive this traffic.
Think this presentation will be valuable to your readers? Then embed it on your site and share it with your followers!
I collected some proverbs and make this presentation about proverbs for you.It can be helpful for those who want to know more about English.I hope that you enjoy it.Do not forget to give your useful comments about it.Thanx .
H.B
SEO Secrets for Online Retailers Webinar getelastic
Webinar featuring useful tips, tools and best practices for optimizing your ecommerce site for search engine rankings. Presented by Elastic Path Ecommerce Software's Jason Billingsley and Founder of SEO firm Netconcepts Stephan Spencer.
The importance of SEO in Internet MarketingConversacja
Basic SEO training course prepared for Stjerneskibet coworking space (Odense, Denmark).
Schedule:
SEO BASICS
Specific knowledge points include:
Learning how Google works
What search engines are looking for
Building a monthly SEO action plan
KEYPHRASE RESEARCH
Specific knowledge points include:
Understanding the importance of keyphrase research
Learning the keyphrase research tools
How to develop a per-page keyphrase strategy
CONTENT DEVELOPMENT TRAINING
Specific knowledge points include:
Specific SEO writing best practices
Important places to include your main keywords
How to edit existing text for keyphrases
Hello Web Marketing fans,
For those that made it out last night to my Website Marketing seminar I hope the seminar was valuable and time well spent. For those that were not able to make the seminar the feedback seems to lean towards hosting another workshop, stay tuned in 2010. For anyone that would like to see my presentation, I have posted my slides on my website:
http://www.youneedseo.com/dec8/Website-Marketing-Seminar-2009.ppt (~40MB file)
I updated one of the last slides (SEO Resources) to include some information on some notable players in the SEO/Social Media world, as well as a feature within Google Reader that allows me to share my daily reading (blog) list.
If there are any questions for me please never hesitate to email (michael@youneedseo.com). Lastly, if you or your organization is interested in a free Website Marketing Seminar & Workshop please let me know, I am happy to discuss!
Thanks,
Michael
michael@youneedseo.com
http://www.youneedseo.com
SEO Checklist 2018 - Ranking in the first page of SERP organically.AVIK BAL
The book is NOW available for FREE till 23:59 IST TODAY.
Offer valid for first 100 clicks/buys.
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Best wishes for your online success.
Happy Reading. Delightful learning. Successful Practicing.
What is SEO? Scope? Options? Importance?
Types of SEO – OnPage, OffPage, Black, Grey, White Hat SEO
How search works ?
OnPage & OffPage SEO Techniques. (4 lessons)
Wordpress SEO & Yoast SEO Plugin-Installation & Features (5 lessons)
Local SEO, Technical SEO
Myths and Realities of SEO Practice (4 lessons)
Keyword Research & Analysis
100 proven ways of SEO. (4 lessons)
30 Tricks of SEO to rank in just 3-4 Weeks
Google Algorithm Updates
Topics Covered:
What Is Search Engine
Why We Use Search Engines
What Is Search Engine Optimization (SEO)
The Necessity Of Branding & Exposure
Order Of SEO
Keywords
Classifying the Keywords
We Are Delhi's Most Ranked Institute For Computer And IT Solution.ravikv8368
We Are Delhi's Most Ranked Institute For Computer And IT Solution. 30k Learner base under extreme latest technology and world class faculty. we Create Immersive Offline and Online Learning Experience from last 7 Years in this Industry. DizitalAdda in not Only Creating Best Skilled Manpower for the nation by offering best suitable and most demand courses through its super LMS Module
buy old yahoo accounts buy yahoo accountsSusan Laney
As a business owner, I understand the importance of having a strong online presence and leveraging various digital platforms to reach and engage with your target audience. One often overlooked yet highly valuable asset in this regard is the humble Yahoo account. While many may perceive Yahoo as a relic of the past, the truth is that these accounts still hold immense potential for businesses of all sizes.
Implicitly or explicitly all competing businesses employ a strategy to select a mix
of marketing resources. Formulating such competitive strategies fundamentally
involves recognizing relationships between elements of the marketing mix (e.g.,
price and product quality), as well as assessing competitive and market conditions
(i.e., industry structure in the language of economics).
Understanding User Needs and Satisfying ThemAggregage
https://www.productmanagementtoday.com/frs/26903918/understanding-user-needs-and-satisfying-them
We know we want to create products which our customers find to be valuable. Whether we label it as customer-centric or product-led depends on how long we've been doing product management. There are three challenges we face when doing this. The obvious challenge is figuring out what our users need; the non-obvious challenges are in creating a shared understanding of those needs and in sensing if what we're doing is meeting those needs.
In this webinar, we won't focus on the research methods for discovering user-needs. We will focus on synthesis of the needs we discover, communication and alignment tools, and how we operationalize addressing those needs.
Industry expert Scott Sehlhorst will:
• Introduce a taxonomy for user goals with real world examples
• Present the Onion Diagram, a tool for contextualizing task-level goals
• Illustrate how customer journey maps capture activity-level and task-level goals
• Demonstrate the best approach to selection and prioritization of user-goals to address
• Highlight the crucial benchmarks, observable changes, in ensuring fulfillment of customer needs
LA HUG - Video Testimonials with Chynna Morgan - June 2024Lital Barkan
Have you ever heard that user-generated content or video testimonials can take your brand to the next level? We will explore how you can effectively use video testimonials to leverage and boost your sales, content strategy, and increase your CRM data.🤯
We will dig deeper into:
1. How to capture video testimonials that convert from your audience 🎥
2. How to leverage your testimonials to boost your sales 💲
3. How you can capture more CRM data to understand your audience better through video testimonials. 📊
Digital Transformation and IT Strategy Toolkit and TemplatesAurelien Domont, MBA
This Digital Transformation and IT Strategy Toolkit was created by ex-McKinsey, Deloitte and BCG Management Consultants, after more than 5,000 hours of work. It is considered the world's best & most comprehensive Digital Transformation and IT Strategy Toolkit. It includes all the Frameworks, Best Practices & Templates required to successfully undertake the Digital Transformation of your organization and define a robust IT Strategy.
Editable Toolkit to help you reuse our content: 700 Powerpoint slides | 35 Excel sheets | 84 minutes of Video training
This PowerPoint presentation is only a small preview of our Toolkits. For more details, visit www.domontconsulting.com
In the Adani-Hindenburg case, what is SEBI investigating.pptxAdani case
Adani SEBI investigation revealed that the latter had sought information from five foreign jurisdictions concerning the holdings of the firm’s foreign portfolio investors (FPIs) in relation to the alleged violations of the MPS Regulations. Nevertheless, the economic interest of the twelve FPIs based in tax haven jurisdictions still needs to be determined. The Adani Group firms classed these FPIs as public shareholders. According to Hindenburg, FPIs were used to get around regulatory standards.
Premium MEAN Stack Development Solutions for Modern BusinessesSynapseIndia
Stay ahead of the curve with our premium MEAN Stack Development Solutions. Our expert developers utilize MongoDB, Express.js, AngularJS, and Node.js to create modern and responsive web applications. Trust us for cutting-edge solutions that drive your business growth and success.
Know more: https://www.synapseindia.com/technology/mean-stack-development-company.html
FIA officials brutally tortured innocent and snatched 200 Bitcoins of worth 4...jamalseoexpert1978
Farman Ayaz Khattak and Ehtesham Matloob are government officials in CTW Counter terrorism wing Islamabad, in Federal Investigation Agency FIA Headquarters. CTW and FIA kidnapped crypto currency owner from Islamabad and snatched 200 Bitcoins those worth of 4 billion rupees in Pakistan currency. There is not Cryptocurrency Regulations in Pakistan & CTW is official dacoit and stealing digital assets from the innocent crypto holders and making fake cases of terrorism to keep them silent.
Event Report - SAP Sapphire 2024 Orlando - lots of innovation and old challengesHolger Mueller
Holger Mueller of Constellation Research shares his key takeaways from SAP's Sapphire confernece, held in Orlando, June 3rd till 5th 2024, in the Orange Convention Center.
The 10 Most Influential Leaders Guiding Corporate Evolution, 2024.pdfthesiliconleaders
In the recent edition, The 10 Most Influential Leaders Guiding Corporate Evolution, 2024, The Silicon Leaders magazine gladly features Dejan Štancer, President of the Global Chamber of Business Leaders (GCBL), along with other leaders.
Anny Serafina Love - Letter of Recommendation by Kellen Harkins, MS.AnnySerafinaLove
This letter, written by Kellen Harkins, Course Director at Full Sail University, commends Anny Love's exemplary performance in the Video Sharing Platforms class. It highlights her dedication, willingness to challenge herself, and exceptional skills in production, editing, and marketing across various video platforms like YouTube, TikTok, and Instagram.
3. What is SEO
Adjustments (to your website)
which make it easier for search
engines to crawl, index and
understand your content."
My Addition:
So that your content can be found and understood by
humans and systems
Source:
http://www.google.com/webmasters/docs/search-engine-optimization-starter-guide.pdf
4. Why Do SEO
Design != Marketing
Just by creating a Website doesn't mean you
or your clients business will get more customers
Without SEO and Marketing
a website is equivalent to
having Business cards designed but
keeping them locked in your cupboard
Design + SEO + Marketing = New Business and Loyalty
5. What are your Goals with SEO?
Determine what your
market wants
Rank High in Search
Engines
Drive more traffic to
your website
Increase conversions
(get more people who
WANT to buy from
you)
10. Hundreds of factors
determine the SEO of a
website.
Different Search Engines
have different guidelines.
Guidelines change…
We'll focus on the
factors that you can
change on your website
during your practical
sessions
Source:
http://www.seomoz.org/article/search-ranking-factors
(2009)
11. Main types of SEO
"ON-Page" SEO
"OFF-Page" SEO
Creating and Optimizing content of
your website correctly
to enable Search Engines
to crawl
and index your site correctly.
Strategies for SEO that are done off the
pages of a website
Website Structure, Filenames and
Design
(CSS animation instead of Flash)
for target keywords related to the page
content
to maximize its performance in the search
engines
Some aspects of Off-page SEO
are content creation, and others are
considered Online Marketing
Both On-page SEO and Off-page SEO
and Social Interaction
is required for a Successful website
12. On-Page SEO factors
•
•
•
•
•
•
•
Title ( Keywords in Title Tags)
Domain name (Keywords in Domain name)
URL (Keyword in URL)
Description (Keyword in META Description)
Headers (Keyword in Header Tags)
CA (Google Cache Age)
Content, Image ALT tags, Anchor Text on website
14. Bad ON Page SEO
• Bad Titles - "Welcome to our website" or "New Page 1"
15. Good On Page SEO
Title Tags
<title> AirPrint Printer List</title>
Heading Tags (h1,h2,h3)
<h1>About AirPrint</h1>
Emphasis on words
<strong> </strong>
<em></em>
Image ALT Text:
<img scr=".." alt="Airprint ..." />
Link / Anchor Text
<a href=".." >Airpint in Windows</a>
16. More Bad On-Page SEO
•
•
•
•
•
•
•
no index.html/php (welcome.html etc)
no ALT text for images
No usage of H1, bold, underline tags
copied / plagiarized text (DON’T DO IT)
No internal links to other pages
Broken links to pages that don’t exist
strange characters file names
• Slow website (non optimised imaged / page loading
slowly due to badly written code)
• Links to bad websites (link exchanges / link farms)
17. "Off-page" SEO factors (Promotion)
•
•
•
•
•
•
Amount of Backlinks to the site
Amount of Backlinks to the page
Anchor Text used for the backlinks (click here vs “list of Airprint Printers”)
Video's linking to the website
Online Directories linking to the website
Social Media and networks linking to your website
• 2012 update: now links from “Bad networks”
can negatively affect your ranking
en.wikipedia.org/wiki/Off-page_optimization
Yahoo Site Explorer
18. Off Page SEO for Designers
Anchor Text Links
should contain your/your clients preferred keyword / search term
<a href="http://.....co.uk">Dentist in Islington</a>
For Static Websites:
Submission to Search Engines
www.google.co.uk/addurl/?continue=/addurl
Create a sitemap:
http://www.xml-sitemaps.com
Social factors:
Make it easy for people to Share your website
19. Where do you Start?
Always start with Keyword Research
Why Should you Do keyword research?
Imagine being able to find out whether people are looking for
what you have to offer, before you spend days or months
creating a website for something that no one ever looks for?
Where can you do Keyword research?
Google Synonym Tool
https://adwords.google.com/select/KeywordToolExternal
Google Search Keywords - generated keywords will come from the Google
http://www.google.com/sktool/#
Advanced Tools:
Market Samurai: http://www.internetmarketingmagic.org/marketsamurai
21. Long Tail Keywords
•
•
•
•
•
Search Phrases Longer than 4 or 5 keywords
Lower search volume
Less competition
Better chance of ranking well in Search engines
Often contain "How to" , "Where can I"
Advice:
Yahoo Answers -> Find a question being asked many times.
“Spy on the competition” by analysing what is working for them.
(advanced tools like Market Samurai required)
22. More in depth Niche Research
Google Keyword Tools
Google Insights / Trends
google.com/insights
Google Alerts
alerts.google.com
Forums - Google "Your Niche + Forum"
Magazines
Commercial Competition Analysis Tool (Free Trial)
Market Samurai - Great for Testing and Analysing Competition
http://www.marketsamurai.com/a/accessgranted
23. What's next: Off Page SEO
•
•
•
•
•
•
•
•
Article Marketing
Building Links / Networking
Video Marketing
Online Directories
Blogging or guest blogging
Social Media - Facebook / Twitter etc
RSS Newsfeed submission
Online Press releases
Depending on Niche:
• Classified sites
• Paid Advertising (with lower cost due to On-Page SEO)
- Louis Slabbert
http://www.LondonMarketingLab.com
24. Summary
Planning your website with the customer in mind is crucial
Properly formatted HTML with keyword rich articles and
Search Engine Optimized images, links and content is required
Being actively Social online is a necessity in some niches and beneficial
in most
When SEO is done correctly it benefits:
a) the website owner with more visitors and customer
b) the general public with finding information or services faster
SEO can bring customers to your website, and Design can convert them
into customers or participants
Follow me on Twitter for IT, Design and Marketing Updates
http://twitter.com/LouisinLondon