Catch the interactive webinar on Creative Business Management by Mr.Anup Sasidharan. Anup comes with a vast experience in Luxury business management in national and many international markets. This webinar will help you understand the gamut of courses under School of Creative Business at Pearl Academy and the various career pathways after them. Know more : http://pearlacademy.com/

1. School of Creative Business

2. Courses
Under Graduate
•Fashion & Lifestyle Business
Management
•Luxury Brand Management
•Fashion & Lifestyle E-Commerce
3 years
Validated By: Nottingham Trent
University
Professional Diploma
• Entrepreneurship & Family
Business
• PR & Events ( NEW)
1 Year
Validated by: Nottingham Trent
University

3. Courses
Post Graduate
• Fashion Business- Marketing &
Merchandising
• Fashion Business- Lifestyle Retail
• Luxury Brands
• Fashion & Lifestyle E-commerce
2 years
Validated by : Domus Academy
Masters
• MA Fashion Marketing
2 Years
Validated by: Nottingham Trent
University

4. Tie- Ups
Pearl is a strategic partner of the Laureate Universities Network which has presence over 30
countries enrolling more than 800,000 students
Some of our prestigious global alliances are with institutes like London College of Fashion,
NABA Milan, Domus Academy for Luxury and Nottingham Trent University, UK Santa Fe USA.

5. Packages: INR 3 -7 Lacs P.A

6. Course Overview

7. Fashion & Lifestyle E-Commerce

8. Market Potential: E-Commerce
India’s consumer-facing e-Commerce market (B2C-C2C) grew at a whopping CAGR of 49.1% from
2007 to 2011 to reach a market size of US$9.9 billion.
On the other hand, the B2B market is a small contributor to the overall domestic e-Commerce
market, and it was estimated at US$50.37 million in 2011.

9. Fashion & Lifestyle E-Commerce
• Equip graduates with dynamics of online business and understanding of online buying
behavior
• The course offers an interesting amalgamation of Indian, as well as Global online
business sensibilities
• Built-in Exchange programme to provide relevant exposure and expertise

10. Fashion & Lifestyle E-Commerce
• Equip graduates with dynamics of online business and understanding of online buying
behavior
• The course offers an interesting amalgamation of Indian, as well as Global online
business sensibilities
• Built-in Exchange programme to provide relevant exposure and expertise

11. Courses
Potential Recruiters
Amazon.com
Myntra.com
Jabong.com
Snapdeal.com
FashionAndYou.com
Limeroad.com
Koovs.com
Careers
Category Managers
Product Merchandiser and Buyer
Marketing Communications & Digital Content
Management
Quality Control Executive Manager
PR and Event Management Executive
Entreprenuers
Fashion & Lifestyle E-Commerce

12. PG Fashion & Lifestyle E-Commerce
• The E-Commerce Industry in India has grown at a staggering CAGR of 50% in last 5
years.
• According to Flipkart, the e-commerce business in India is expected to reach around
$50-70 billion by 2020.
• The course offers an interesting amalgamation of Indian, as well as Global online
business sensibilities
• Built-in Exchange programme to provide relevant exposure and expertise

13. Courses
Potential Recruiters
Amazon.com
Myntra.com
Jabong.com
Snapdeal.com
FashionAndYou.com
Limeroad.com
Koovs.com
Careers
Marketing & Communication Managers
Category Managers
Product Merchandiser
Operations Manager & Operation Analyst
Online Business Analyst
Inventory & Procurement Manager
PR and Event Manager
Fashion & Lifestyle E-Commerce

14. Fashion & Lifestyle Business Management

15. Market Potential: Fashion
The Indian apparel market will grow over four-fold to attain a staggering size of $ 200 billion by 2025
Country becoming the fastest growing market along with China, according to a report by management
consultancy firm Wazir.

16. Fashion & Lifestyle Business Management
• Imparts knowledge and skills needed to run a Global and Domestic Fashion & Lifestyle Brand
• Curriculum includes Product Development, Production Planning, Order Procurement,
Negotiations, Productivity enhancement Marketing & Retail etc.
• Acquire sufficient diversity of both Indian & Global experience
• Option to specialize in year 3
 Merchandising & Marketing
 Retailing
 Online Business

17. Fashion & Lifestyle Business Management
Careers
Merchandising Specialists
Production Managers
Marketing Managers
Buyers
Vendor Management Managers
Visual Merchandisers
Recruiters
United Colors Of
Benetton
Gap Inc
Li And Fung
ITC Wills Lifestyle
Tommy Hilfiger
Ritu Kumar
Manav Gangvani
Preeti Jhawar
Madura Exports
Fab India
William E Connor
Adidas
Triburg

18. PG Fashion Business
Marketing & Merchandising
• Unique combination of studying fashion and lifestyle products, services and experiential
marketing.
• To cater to the increasing demand of international and national brands, there is a huge scope
and requirement for fashion marketing professionals
• Curriculum includes pricing, promotion and placement; advertising and promotion strategy,
online and social media engagement, sales and distribution strategy that ensures product in
every store; and, above all branding strategy to communicate the product.
• International exposure through optional International exchange programmes.

19. PG Fashion Business
Marketing & Merchandising
Careers
Digital marketing
Social Media Marketing
Fashion Promotion Professionals
Customer relationship management
Fashion Marketing Professionals
Marketing Consultant for lifestyle
industry
Recruiters
Levis & strauss
Sisley
Quirk Box
United Colors Of
Benetton
Fab India
ITC Wills Lifestyle

20. PG Diploma in Fashion Business –
Lifestyle & Retail
• Fashion retail is industry is growing by leaps and bounds and in the near future it is anticipated
to achieve even faster growth.
• The industry is hungry for professionals who can:
 Conceptually and critically think
 Analyze complex problems
 Propose intelligent and compatible solutions in the fashion retail practice
• Curriculum includes retail marketing ,promotion, operations, buying, merchandising and
visual communication .

21. PG Diploma in Fashion Business –
Lifestyle & Retail
Careers
Store Managers
Department Managers
Visual Merchandisers
Retail Merchandisers
Retail Buyers
Recruiters
Levis & strauss
Reliance Brands
Burberry
United Colors Of
Benetton
Genesis Luxury
Fashion
ITC Wills Lifestyle
Product Managers
Brand Managers
Category Managers
Retail Planners
Marketing and Sales Managers
Customer Service Manager

22. Luxury Brand Management.

23. Market Potential: Luxury
Number of UHNIs in India: 100,900, projected to be 329,000 by 2017/18
Net worth of high net worth households: 86Lac INR, projected to reach 380Lac INR by 2017/18
Indian Luxury Industry is pegged at 8Bn USD, growing at 20-25% CAGR
Projected to reach the size of 15Bn USD by 2016 ( study by Assocham & KPMG)

24. Luxury Brand Management
.
•Visual Merchandising, Marketing, Retail Operations etc
•Aesthetics & Styling, Strategy, Finance
•Grooming, Personal & Professional Image Management
•Exchange programme with NABA Milan
•Industries- Leather goods, Watches, Foot Wear, Apparel, Accessories, Fragrances,
Cosmetic, Wines & Automobiles
•Course Team from leading brands- LV, Versace, Chopard.

25. PG Luxury Brands
.
• The Curriculum focuses on subjects such as Visual influences, Luxury Culture, brand
management and marketing.
•Exchange programme with Domus Milan
•Industries- Leather goods, Watches, Foot Wear, Apparel, Accessories, Fragrances,
Cosmetic, Wines & Automobiles
•Course Team from leading brands- LV, Versace, Armani, Chopard

26. Overview: Luxury Brand Management
.
Careers
Luxury Brand Manager
Luxury Marketer
Luxury Store Manager
Luxury Shopping Consultant
Publicity and Luxury PR Expert
Luxury Buyer and Merchandiser
Placements
Chanel
Louis Vuitton
Burberry
Infinite Luxury
Genesis Luxury
Salvatore Ferragamo
Reliance Brands
Divani
Dia Color
Luxe Group

27. PD PR & Events
.
•Promotions and events are an integral part of the fashion and lifestyle industry.
•An important aspect of the communication strategy is to give visibility to the fashion
and lifestyle products.
• Curriculum imparts a comprehensive ability to develop, use and implement
promotional methods and organise and manage various types of events.

28. PR & Events
.
Careers
Event Managers
Fashion Publicists
Fashion Communication
Managers
Fashion Promotion Executives
Placements
Fashion Houses
PR agencies
Event Management
companies

29. PD Entrepreneurship & Family Business
.
•The curriculum includes topics such as
• prepare a realistic business plan based on your thoughts
•Identify entrepreneurial opportunities.
•The course content will be contextualized to the needs of prospective participants.
• This programme would enable students to create virtual business through latest
software to experience the business setup and functionality.

30. Our Advisory Board
We have an advisory board comprising of 20 C level executives
Mr.Tikka Shatrujit Singh
Mr.Anup Chandra Mohan
Mr.Dr. Jyotsna Bhatnagar
Ms. Manisha Rar
Mr. Nikhil Mehra
Mr. Shailesh Chaturvedi
Mr. Ganesh Subramaniam
Mr. Rajesh Jain
Advisor to Chairman & Chief Representative Asia LVMH
Founder Jabong
Chairperson HRM, MDI
Head products Amazon
COO Genesis Luxury
CEO TommyHilfiger
COO Myntra.com
MD & CEO Lacoste