1. MISS. ANDREA BLASCO
07561 083 700 | andreablasco85@gmail.com | Full Driving Licence
Fashion, Retail and Luxury Management MA student with strong cultural awareness and bilingual skills
(English / Spanish / French) gained via three years’ experience in marketing, event management and
customer relationships on an international stage. Academic achievements are underpinned by a
passion for the fast-paced fashion arena – including success managing staff and operations within the
Spanish Embassy’s Fashion department in South Korea, combined with recent internships at a world-
renowned fashion retailer selling high-end apparel. Committed towards on-going personal and
professional development; completed courses, including Marketing, Fashion Company Management
and Advertising and Society.
• Public Relations (PR)
• Social Media Engagement
• Event Management
• Research and Report Writing
• Fashion GPS
• Team Collaboration
• Organisation & Planning
• Analytical Thinking
• Customer Service
• Microsoft Office Suite
• Marketing Principles
• Data Gathering
• Staff Leadership
• Decision Making
• Twitter, Instagram, Facebook
E D U C A T I O N
LONDON COLLEGE OF CONTEMPORARY ARTS / London
MA Fashion, Retail and Luxury Management 2015-Present
• Enhance awareness of fashion industry structure, including brand management and marketing.
• Develop qualities needed to critically evaluate trends in consumption, retail formats and their
application to the fashion retail environment.
• Build skills surrounding marketing and PR, branding, retail, visual merchandising, trend monitoring and
prediction, sustainability and luxury operations management.
MENENDEZ PELAYO UNIVERSITY / Madrid
MA International Business Management 2011-2012
CARLOS III UNIVERSITY / Madrid
BA Business Management 2007-2011
E X P E R I E N C E
TEMPERLEY LONDON / London
PR and Social Media Intern January 2016 - Present
• Enhanced brand awareness of this British fashion designer having distributed international press and
VIP requests.
• Promoted products via contributions to showroom visual merchandising.
• Prepared and presented weekly press and social media report; collated publications mentioning
brand while scrutinising social media engagement (including Facebook, Instagram and Twitter).
• Played key role organising Temperley’s London Fashion Week, 2016; administered contact database
and liaised with press, bloggers and photographers.
• Contributed to organisation of Temperley‘s Bridal Fashion Week in New York, 2016.
2. MISS. ANDREA BLASCO
Page Two | andreablasco85@gmail.com
E X P E R I E N C E c o n t i n u e d
GIORGIO ARMANI / London
Wholesale Intern October 2015 – December 2015
• Prepared and presented weekly shipping updates and selling reports on behalf of Buyers, including
Selfridges, John Lewis, House of Fraser, Fenwick and multi-independent stores.
• Organised and scheduled appointments with approved wholesale buyers.
• Drove sales via showroom visual merchandising.
• Aided strategic decision making having completed benchmark analysis of competitor products and
prices.
• Analysed sales evolution and trends for womanswear and menswear.
MAPFRE INSURANCE / Mexico City, Mexico
Marketing and Event Management Executive April 2014 – July 2015
• Coordinated both internal and external events and sponsorships for this Spanish insurance company
to promote products, services and brand awareness.
• Led a brand awareness project via management of a communications campaign, social media
strategy and support events.
• Improved staff awareness via CRM administration and e-learning courses.
• Created a loyalty programme platform; assisted IT team to analyse a database of insurance clients.
ECONOMIC AND COMMERCIAL OFFICE OF THE SPANISH EMBASSY / Seoul, South Korea
Country Brand Manager September 2012 – February 2014
• Oversaw promotion of Fashion, Accessories and Cosmetic sectors.
• Organised and managed several trade fairs and official Spanish pavilions – harnessed exceptional
organisation, planning and event management skills.
• Led promotion, advertising and PR for Spanish companies in fashion and cosmetic sectors in South
Korea.
• Arranged and managed visits of Spanish companies to South Korea.
• Demonstrated a positive response to pressure in an often fast-paced working environment.
• Completed market research reports of fashion, accessories and cosmetic sectors.
• Acted as Trade Consultant in import-export relations between Spanish and Korean.
BANKIA / CAJA MADRID BANK / Madrid, Spain
Sales and Marketing Assistant June 2010 – December 2010
• Created and executed telemarketing campaign strategy using email marketing techniques.
• Consulted with clients to analyse and delineate their requirements and promote appropriately
tailored products and solutions.
• Forged, maintained and nurtured key internal / external relationships, conducive to both business
development and service excellence.
• Improved awareness of financial products and services via support of promotional events.