SlideShare a Scribd company logo

Sales promotion decision

•Download as PPTX, PDF•
•
Sameer Mathur
Sameer Mathur

This slide is about -Sales promotion decision

Marketing
1 of 15
Consumer Large size user purchase Trail among nonuser Attracting Swichers
Retailor New items Off season buying Stocking Competitive promotion Brand loylity
Sales promotion decision
Sales promotion decision
Sales promotion decision
Sales promotion decision
Sales promotion decision
Sales promotion decision
Sales promotion decision
Sales promotion decision

Recommended

Promotion decision ppt
Promotion decision pptPromotion decision ppt
Promotion decision pptvincent konadu
 
Marketing Research
Marketing ResearchMarketing Research
Marketing Researchkkjjkevin03
 
Product life cycle
Product life cycleProduct life cycle
Product life cycleNavneet Jingar
 
Product life cycle & marketing strategy
Product life cycle & marketing strategyProduct life cycle & marketing strategy
Product life cycle & marketing strategyHitesh Sunny
 
MGT2306-MARKETING-MANAGEMENT LESSON 9
MGT2306-MARKETING-MANAGEMENT LESSON 9MGT2306-MARKETING-MANAGEMENT LESSON 9
MGT2306-MARKETING-MANAGEMENT LESSON 9Jacqueline Quek
 
Marketing management Promotion
Marketing management PromotionMarketing management Promotion
Marketing management PromotionMd Killedar
 
Chapter 6 planning and promotion (sales promo technique)
Chapter 6 planning and promotion (sales promo technique)Chapter 6 planning and promotion (sales promo technique)
Chapter 6 planning and promotion (sales promo technique)school from far far away
 
Media selection
Media selectionMedia selection
Media selectionPeter Fenrich
 

Recommended

Promotion decision ppt
Promotion decision pptPromotion decision ppt
Promotion decision pptvincent konadu
 
Marketing Research
Marketing ResearchMarketing Research
Marketing Researchkkjjkevin03
 
Product life cycle
Product life cycleProduct life cycle
Product life cycleNavneet Jingar
 
Product life cycle & marketing strategy
Product life cycle & marketing strategyProduct life cycle & marketing strategy
Product life cycle & marketing strategyHitesh Sunny
 
MGT2306-MARKETING-MANAGEMENT LESSON 9
MGT2306-MARKETING-MANAGEMENT LESSON 9MGT2306-MARKETING-MANAGEMENT LESSON 9
MGT2306-MARKETING-MANAGEMENT LESSON 9Jacqueline Quek
 
Marketing management Promotion
Marketing management PromotionMarketing management Promotion
Marketing management PromotionMd Killedar
 
Chapter 6 planning and promotion (sales promo technique)
Chapter 6 planning and promotion (sales promo technique)Chapter 6 planning and promotion (sales promo technique)
Chapter 6 planning and promotion (sales promo technique)school from far far away
 
Media selection
Media selectionMedia selection
Media selectionPeter Fenrich
 
Advertising media selection
Advertising media selection Advertising media selection
Advertising media selection Vikram Dahiya
 
Sales Promotion by chandan
Sales Promotion by chandanSales Promotion by chandan
Sales Promotion by chandanvishnu_2711
 
Marketing distribution channal
Marketing distribution channalMarketing distribution channal
Marketing distribution channalAmbika Ghosh
 
Pricing Policies and Strategies
Pricing Policies and StrategiesPricing Policies and Strategies
Pricing Policies and StrategiesMohit Agarwal
 
International Product Decisions
International Product DecisionsInternational Product Decisions
International Product DecisionsWe Learn - A Continuous Learning Forum from Welingkar's Distance Learning Program.
 
Product concept
Product conceptProduct concept
Product conceptFarisha Maznan
 
Advertising Media Selection
Advertising Media SelectionAdvertising Media Selection
Advertising Media SelectionEkak Hardianto
 
Pricing decision
Pricing decisionPricing decision
Pricing decisionashish trading company
 
Sales promotion: basic sales promotion techniques
Sales promotion: basic sales promotion techniquesSales promotion: basic sales promotion techniques
Sales promotion: basic sales promotion techniquesAtanas Luizov
 
Pricing Decisions
Pricing DecisionsPricing Decisions
Pricing Decisionsravalhimani
 
Product decisions
Product decisionsProduct decisions
Product decisionsLuv Khanna
 
Product Definition
Product DefinitionProduct Definition
Product DefinitionMark Curphey
 
NATURE & SCOPE OF MARKETING RESEARCH
NATURE & SCOPE OF MARKETING RESEARCHNATURE & SCOPE OF MARKETING RESEARCH
NATURE & SCOPE OF MARKETING RESEARCHSagar Anand
 
Promotion mix
Promotion mixPromotion mix
Promotion mixMohit Khatrii
 
Meaning and objectives of pricing
Meaning and objectives of pricingMeaning and objectives of pricing
Meaning and objectives of pricingPranav Kumar Ojha
 
Chapter 16 managing retailing, wholesaling & logistics
Chapter 16 managing retailing, wholesaling & logisticsChapter 16 managing retailing, wholesaling & logistics
Chapter 16 managing retailing, wholesaling & logisticsLorelynn Dacanay-Papa
 
Sales Promotion in Retailing
Sales Promotion in RetailingSales Promotion in Retailing
Sales Promotion in RetailingArjun Rajan
 
Bcg Matrix + Porters Five Force Model - Anuj Gandhi
Bcg Matrix + Porters Five Force Model - Anuj GandhiBcg Matrix + Porters Five Force Model - Anuj Gandhi
Bcg Matrix + Porters Five Force Model - Anuj GandhiAnuj Gandhi
 
Product mix patanjali
Product mix patanjaliProduct mix patanjali
Product mix patanjaliTanmoy Roy
 
Iim internship report
Iim internship reportIim internship report
Iim internship reportSameer Mathur
 
Iim internship report
Iim internship reportIim internship report
Iim internship reportSameer Mathur
 
Get started with dropbox
Get started with dropboxGet started with dropbox
Get started with dropboxSameer Mathur
 

More Related Content

Viewers also liked

Advertising media selection
Advertising media selection Advertising media selection
Advertising media selection Vikram Dahiya
 
Sales Promotion by chandan
Sales Promotion by chandanSales Promotion by chandan
Sales Promotion by chandanvishnu_2711
 
Marketing distribution channal
Marketing distribution channalMarketing distribution channal
Marketing distribution channalAmbika Ghosh
 
Pricing Policies and Strategies
Pricing Policies and StrategiesPricing Policies and Strategies
Pricing Policies and StrategiesMohit Agarwal
 
Advertising Media Selection
Advertising Media SelectionAdvertising Media Selection
Advertising Media SelectionEkak Hardianto
 
Sales promotion: basic sales promotion techniques
Sales promotion: basic sales promotion techniquesSales promotion: basic sales promotion techniques
Sales promotion: basic sales promotion techniquesAtanas Luizov
 
Pricing Decisions
Pricing DecisionsPricing Decisions
Pricing Decisionsravalhimani
 
Product decisions
Product decisionsProduct decisions
Product decisionsLuv Khanna
 
Product Definition
Product DefinitionProduct Definition
Product DefinitionMark Curphey
 
NATURE & SCOPE OF MARKETING RESEARCH
NATURE & SCOPE OF MARKETING RESEARCHNATURE & SCOPE OF MARKETING RESEARCH
NATURE & SCOPE OF MARKETING RESEARCHSagar Anand
 
Meaning and objectives of pricing
Meaning and objectives of pricingMeaning and objectives of pricing
Meaning and objectives of pricingPranav Kumar Ojha
 
Chapter 16 managing retailing, wholesaling & logistics
Chapter 16 managing retailing, wholesaling & logisticsChapter 16 managing retailing, wholesaling & logistics
Chapter 16 managing retailing, wholesaling & logisticsLorelynn Dacanay-Papa
 
Sales Promotion in Retailing
Sales Promotion in RetailingSales Promotion in Retailing
Sales Promotion in RetailingArjun Rajan
 
Bcg Matrix + Porters Five Force Model - Anuj Gandhi
Bcg Matrix + Porters Five Force Model - Anuj GandhiBcg Matrix + Porters Five Force Model - Anuj Gandhi
Bcg Matrix + Porters Five Force Model - Anuj GandhiAnuj Gandhi
 
Product mix patanjali
Product mix patanjaliProduct mix patanjali
Product mix patanjaliTanmoy Roy
 

Viewers also liked (19)

Advertising media selection
Advertising media selection Advertising media selection
Advertising media selection
 
Sales Promotion by chandan
Sales Promotion by chandanSales Promotion by chandan
Sales Promotion by chandan
 
Marketing distribution channal
Marketing distribution channalMarketing distribution channal
Marketing distribution channal
 
Pricing Policies and Strategies
Pricing Policies and StrategiesPricing Policies and Strategies
Pricing Policies and Strategies
 
International Product Decisions
International Product DecisionsInternational Product Decisions
International Product Decisions
 
Product concept
Product conceptProduct concept
Product concept
 
Advertising Media Selection
Advertising Media SelectionAdvertising Media Selection
Advertising Media Selection
 
Pricing decision
Pricing decisionPricing decision
Pricing decision
 
Sales promotion: basic sales promotion techniques
Sales promotion: basic sales promotion techniquesSales promotion: basic sales promotion techniques
Sales promotion: basic sales promotion techniques
 
Pricing Decisions
Pricing DecisionsPricing Decisions
Pricing Decisions
 
Product decisions
Product decisionsProduct decisions
Product decisions
 
Product Definition
Product DefinitionProduct Definition
Product Definition
 
NATURE & SCOPE OF MARKETING RESEARCH
NATURE & SCOPE OF MARKETING RESEARCHNATURE & SCOPE OF MARKETING RESEARCH
NATURE & SCOPE OF MARKETING RESEARCH
 
Promotion mix
Promotion mixPromotion mix
Promotion mix
 
Meaning and objectives of pricing
Meaning and objectives of pricingMeaning and objectives of pricing
Meaning and objectives of pricing
 
Chapter 16 managing retailing, wholesaling & logistics
Chapter 16 managing retailing, wholesaling & logisticsChapter 16 managing retailing, wholesaling & logistics
Chapter 16 managing retailing, wholesaling & logistics
 
Sales Promotion in Retailing
Sales Promotion in RetailingSales Promotion in Retailing
Sales Promotion in Retailing
 
Bcg Matrix + Porters Five Force Model - Anuj Gandhi
Bcg Matrix + Porters Five Force Model - Anuj GandhiBcg Matrix + Porters Five Force Model - Anuj Gandhi
Bcg Matrix + Porters Five Force Model - Anuj Gandhi
 
Product mix patanjali
Product mix patanjaliProduct mix patanjali
Product mix patanjali
 

More from Sameer Mathur

Iim internship report
Iim internship reportIim internship report
Iim internship reportSameer Mathur
 
Iim internship report
Iim internship reportIim internship report
Iim internship reportSameer Mathur
 
Get started with dropbox
Get started with dropboxGet started with dropbox
Get started with dropboxSameer Mathur
 
Evolution of brand dove
Evolution of brand doveEvolution of brand dove
Evolution of brand doveSameer Mathur
 
Module_4_Piyush_Panchal
Module_4_Piyush_PanchalModule_4_Piyush_Panchal
Module_4_Piyush_PanchalSameer Mathur
 
What marketers misunderstand about online reviews
What marketers misunderstand about online reviewsWhat marketers misunderstand about online reviews
What marketers misunderstand about online reviewsSameer Mathur
 
Advertising's new medium human experience
Advertising's new medium human experienceAdvertising's new medium human experience
Advertising's new medium human experienceSameer Mathur
 
Make the most of a polarizing brand
Make the most of a polarizing brandMake the most of a polarizing brand
Make the most of a polarizing brandSameer Mathur
 
Goodyear the launch of aquatred
Goodyear the launch of aquatredGoodyear the launch of aquatred
Goodyear the launch of aquatredSameer Mathur
 
Assignment 3 mednet.com
Assignment 3 mednet.comAssignment 3 mednet.com
Assignment 3 mednet.comSameer Mathur
 
Steinway & sons buying a legend(a)
Steinway & sons buying a legend(a)Steinway & sons buying a legend(a)
Steinway & sons buying a legend(a)Sameer Mathur
 
Goodyear : The Aquatred Launch
Goodyear : The Aquatred LaunchGoodyear : The Aquatred Launch
Goodyear : The Aquatred LaunchSameer Mathur
 
What is communication mix , and how should it be set
What is communication mix , and how should it be set What is communication mix , and how should it be set
What is communication mix , and how should it be set Sameer Mathur
 
Developing an ad program
Developing an ad programDeveloping an ad program
Developing an ad programSameer Mathur
 
Potential of PR and Publicity
Potential of PR and PublicityPotential of PR and Publicity
Potential of PR and PublicitySameer Mathur
 
Effective brand –building events and expierence
Effective brand –building events and expierenceEffective brand –building events and expierence
Effective brand –building events and expierenceSameer Mathur
 
Setting product strategy 3
Setting product strategy 3Setting product strategy 3
Setting product strategy 3Sameer Mathur
 

More from Sameer Mathur (20)

Iim internship report
Iim internship reportIim internship report
Iim internship report
 
Iim internship report
Iim internship reportIim internship report
Iim internship report
 
Get started with dropbox
Get started with dropboxGet started with dropbox
Get started with dropbox
 
Module 4 iiml
Module 4 iimlModule 4 iiml
Module 4 iiml
 
Evolution of brand dove
Evolution of brand doveEvolution of brand dove
Evolution of brand dove
 
Module_4_Piyush_Panchal
Module_4_Piyush_PanchalModule_4_Piyush_Panchal
Module_4_Piyush_Panchal
 
What marketers misunderstand about online reviews
What marketers misunderstand about online reviewsWhat marketers misunderstand about online reviews
What marketers misunderstand about online reviews
 
Advertising's new medium human experience
Advertising's new medium human experienceAdvertising's new medium human experience
Advertising's new medium human experience
 
Make the most of a polarizing brand
Make the most of a polarizing brandMake the most of a polarizing brand
Make the most of a polarizing brand
 
Goodyear the launch of aquatred
Goodyear the launch of aquatredGoodyear the launch of aquatred
Goodyear the launch of aquatred
 
Gino sa
Gino saGino sa
Gino sa
 
Gino sa
Gino saGino sa
Gino sa
 
Assignment 3 mednet.com
Assignment 3 mednet.comAssignment 3 mednet.com
Assignment 3 mednet.com
 
Steinway & sons buying a legend(a)
Steinway & sons buying a legend(a)Steinway & sons buying a legend(a)
Steinway & sons buying a legend(a)
 
Goodyear : The Aquatred Launch
Goodyear : The Aquatred LaunchGoodyear : The Aquatred Launch
Goodyear : The Aquatred Launch
 
What is communication mix , and how should it be set
What is communication mix , and how should it be set What is communication mix , and how should it be set
What is communication mix , and how should it be set
 
Developing an ad program
Developing an ad programDeveloping an ad program
Developing an ad program
 
Potential of PR and Publicity
Potential of PR and PublicityPotential of PR and Publicity
Potential of PR and Publicity
 
Effective brand –building events and expierence
Effective brand –building events and expierenceEffective brand –building events and expierence
Effective brand –building events and expierence
 
Setting product strategy 3
Setting product strategy 3Setting product strategy 3
Setting product strategy 3
 

Recently uploaded

Avoid the 2025 web accessibility rush: do not fear WCAG compliance
Avoid the 2025 web accessibility rush: do not fear WCAG complianceAvoid the 2025 web accessibility rush: do not fear WCAG compliance
Avoid the 2025 web accessibility rush: do not fear WCAG complianceDamien ROBERT
 
Social Samosa Guidebook for SAMMIES 2024.pdf
Social Samosa Guidebook for SAMMIES 2024.pdfSocial Samosa Guidebook for SAMMIES 2024.pdf
Social Samosa Guidebook for SAMMIES 2024.pdfSocial Samosa
 
9654467111 Call Girls In Mahipalpur Women Seeking Men
9654467111 Call Girls In Mahipalpur Women Seeking Men9654467111 Call Girls In Mahipalpur Women Seeking Men
9654467111 Call Girls In Mahipalpur Women Seeking MenSapana Sha
 
TOP DUBAI AGENCY OFFERS EXPERT DIGITAL MARKETING SERVICES.pdf
TOP DUBAI AGENCY OFFERS EXPERT DIGITAL MARKETING SERVICES.pdfTOP DUBAI AGENCY OFFERS EXPERT DIGITAL MARKETING SERVICES.pdf
TOP DUBAI AGENCY OFFERS EXPERT DIGITAL MARKETING SERVICES.pdfasiyahanif9977
 
Situation Analysis | Management Company.
Situation Analysis | Management Company.Situation Analysis | Management Company.
Situation Analysis | Management Company.DanielaQuiroz63
 
How to Leverage Behavioral Science Insights for Direct Mail Success
How to Leverage Behavioral Science Insights for Direct Mail SuccessHow to Leverage Behavioral Science Insights for Direct Mail Success
How to Leverage Behavioral Science Insights for Direct Mail SuccessAggregage
 
Beyond Resumes_ How Volunteering Shapes Career Trajectories by Kent Kubie
Beyond Resumes_ How Volunteering Shapes Career Trajectories by Kent KubieBeyond Resumes_ How Volunteering Shapes Career Trajectories by Kent Kubie
Beyond Resumes_ How Volunteering Shapes Career Trajectories by Kent KubieKent Kubie
 
Forecast of Content Marketing through AI
Forecast of Content Marketing through AIForecast of Content Marketing through AI
Forecast of Content Marketing through AIRinky
 
Uncover Insightful User Journey Secrets Using GA4 Reports
Uncover Insightful User Journey Secrets Using GA4 ReportsUncover Insightful User Journey Secrets Using GA4 Reports
Uncover Insightful User Journey Secrets Using GA4 ReportsVWO
 
How videos can elevate your Google rankings and improve your EEAT - Benjamin ...
How videos can elevate your Google rankings and improve your EEAT - Benjamin ...How videos can elevate your Google rankings and improve your EEAT - Benjamin ...
How videos can elevate your Google rankings and improve your EEAT - Benjamin ...Benjamin Szturmaj
 
Call Us ➥9654467111▻Call Girls In Delhi NCR
Call Us ➥9654467111▻Call Girls In Delhi NCRCall Us ➥9654467111▻Call Girls In Delhi NCR
Call Us ➥9654467111▻Call Girls In Delhi NCRSapana Sha
 
How To Utilize Calculated Properties in your HubSpot Setup
How To Utilize Calculated Properties in your HubSpot SetupHow To Utilize Calculated Properties in your HubSpot Setup
How To Utilize Calculated Properties in your HubSpot Setupssuser4571da
 
Unraveling the Mystery of Roanoke Colony: What Really Happened?
Unraveling the Mystery of Roanoke Colony: What Really Happened?Unraveling the Mystery of Roanoke Colony: What Really Happened?
Unraveling the Mystery of Roanoke Colony: What Really Happened?elizabethella096
 
Cost-effective tactics for navigating CPC surges
Cost-effective tactics for navigating CPC surgesCost-effective tactics for navigating CPC surges
Cost-effective tactics for navigating CPC surgesPushON Ltd
 

Recently uploaded (20)

Avoid the 2025 web accessibility rush: do not fear WCAG compliance
Avoid the 2025 web accessibility rush: do not fear WCAG complianceAvoid the 2025 web accessibility rush: do not fear WCAG compliance
Avoid the 2025 web accessibility rush: do not fear WCAG compliance
 
Social Samosa Guidebook for SAMMIES 2024.pdf
Social Samosa Guidebook for SAMMIES 2024.pdfSocial Samosa Guidebook for SAMMIES 2024.pdf
Social Samosa Guidebook for SAMMIES 2024.pdf
 
9654467111 Call Girls In Mahipalpur Women Seeking Men
9654467111 Call Girls In Mahipalpur Women Seeking Men9654467111 Call Girls In Mahipalpur Women Seeking Men
9654467111 Call Girls In Mahipalpur Women Seeking Men
 
Turn Digital Reputation Threats into Offense Tactics - Daniel Lemin
Turn Digital Reputation Threats into Offense Tactics - Daniel LeminTurn Digital Reputation Threats into Offense Tactics - Daniel Lemin
Turn Digital Reputation Threats into Offense Tactics - Daniel Lemin
 
TOP DUBAI AGENCY OFFERS EXPERT DIGITAL MARKETING SERVICES.pdf
TOP DUBAI AGENCY OFFERS EXPERT DIGITAL MARKETING SERVICES.pdfTOP DUBAI AGENCY OFFERS EXPERT DIGITAL MARKETING SERVICES.pdf
TOP DUBAI AGENCY OFFERS EXPERT DIGITAL MARKETING SERVICES.pdf
 
Situation Analysis | Management Company.
Situation Analysis | Management Company.Situation Analysis | Management Company.
Situation Analysis | Management Company.
 
Top 5 Breakthrough AI Innovations Elevating Content Creation and Personalizat...
Top 5 Breakthrough AI Innovations Elevating Content Creation and Personalizat...Top 5 Breakthrough AI Innovations Elevating Content Creation and Personalizat...
Top 5 Breakthrough AI Innovations Elevating Content Creation and Personalizat...
 
How to Leverage Behavioral Science Insights for Direct Mail Success
How to Leverage Behavioral Science Insights for Direct Mail SuccessHow to Leverage Behavioral Science Insights for Direct Mail Success
How to Leverage Behavioral Science Insights for Direct Mail Success
 
Beyond Resumes_ How Volunteering Shapes Career Trajectories by Kent Kubie
Beyond Resumes_ How Volunteering Shapes Career Trajectories by Kent KubieBeyond Resumes_ How Volunteering Shapes Career Trajectories by Kent Kubie
Beyond Resumes_ How Volunteering Shapes Career Trajectories by Kent Kubie
 
Generative AI Master Class - Generative AI, Unleash Creative Opportunity - Pe...
Generative AI Master Class - Generative AI, Unleash Creative Opportunity - Pe...Generative AI Master Class - Generative AI, Unleash Creative Opportunity - Pe...
Generative AI Master Class - Generative AI, Unleash Creative Opportunity - Pe...
 
Forecast of Content Marketing through AI
Forecast of Content Marketing through AIForecast of Content Marketing through AI
Forecast of Content Marketing through AI
 
Brand Strategy Master Class - Juntae DeLane
Brand Strategy Master Class - Juntae DeLaneBrand Strategy Master Class - Juntae DeLane
Brand Strategy Master Class - Juntae DeLane
 
Uncover Insightful User Journey Secrets Using GA4 Reports
Uncover Insightful User Journey Secrets Using GA4 ReportsUncover Insightful User Journey Secrets Using GA4 Reports
Uncover Insightful User Journey Secrets Using GA4 Reports
 
How videos can elevate your Google rankings and improve your EEAT - Benjamin ...
How videos can elevate your Google rankings and improve your EEAT - Benjamin ...How videos can elevate your Google rankings and improve your EEAT - Benjamin ...
How videos can elevate your Google rankings and improve your EEAT - Benjamin ...
 
No Cookies No Problem - Steve Krull, Be Found Online
No Cookies No Problem - Steve Krull, Be Found OnlineNo Cookies No Problem - Steve Krull, Be Found Online
No Cookies No Problem - Steve Krull, Be Found Online
 
Call Us ➥9654467111▻Call Girls In Delhi NCR
Call Us ➥9654467111▻Call Girls In Delhi NCRCall Us ➥9654467111▻Call Girls In Delhi NCR
Call Us ➥9654467111▻Call Girls In Delhi NCR
 
How To Utilize Calculated Properties in your HubSpot Setup
How To Utilize Calculated Properties in your HubSpot SetupHow To Utilize Calculated Properties in your HubSpot Setup
How To Utilize Calculated Properties in your HubSpot Setup
 
Unraveling the Mystery of Roanoke Colony: What Really Happened?
Unraveling the Mystery of Roanoke Colony: What Really Happened?Unraveling the Mystery of Roanoke Colony: What Really Happened?
Unraveling the Mystery of Roanoke Colony: What Really Happened?
 
How to Create a Social Media Plan Like a Pro - Jordan Scheltgen
How to Create a Social Media Plan Like a Pro - Jordan ScheltgenHow to Create a Social Media Plan Like a Pro - Jordan Scheltgen
How to Create a Social Media Plan Like a Pro - Jordan Scheltgen
 
Cost-effective tactics for navigating CPC surges
Cost-effective tactics for navigating CPC surgesCost-effective tactics for navigating CPC surges
Cost-effective tactics for navigating CPC surges
 

Sales promotion decision