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SAHIL BATRA
MBA - Marketing (Narsee Monjee Institute of Management Studies, Mumbai)
E-Mail: sahilbatra.nmims@gmail.com; Mobile: +91-9999006295
 MBA Professional with around 3 yrs. of experience in Sales, Business Development, Market Research and
AccountManagement
 Experience across reputed organizations like KPMG, General Electric and Amura Marketing Technologies
 Exceeded sales targets in sales, business development role at Amura
 Functioned as National Brand Ambassador for Henkel Innovation Challenge organized by Henkel
April’15 –Current: Founder at Qaira: Fashion & Apparels: Retail
Key Result Areas:
 Headed primary and secondary research on new projects for family business across Delhi-NCR
 Managing sales targets and expansion strategies
Highlights:
 Launched Qaira – wholesale brand for women ethnic wear
 Opened up two new retail stores in Delhi-NCR
 Tie ups with snapdeal, flipkart, paytm and amazon as channel partners which lead to rise in sales by 20%
May’14 –Mar’15: Amura Marketing Technologies Pvt. Ltd. as Sales Head & Account Manager (North India)
Key Result Areas:
 Executed competent strategies for boosting business with a view to penetrate new accounts and expand existing
ones for meeting pre-determined business objectives & targets; identified and networked with prospective clients,
generated business from the existing accounts and achieved increased sales
 Responsible for designing digital-marketing campaigns in accordance with the client’s requirements for social &
custom media and Googlenetwork
 Interfaced with internal & client’s marketing teams for strategizing & executing customer attraction & retention
strategies
 Headed a sales team of 4 people for performing various activities of digital marketing campaigns such as research,
analysis, prioritization,development andexecution
 Conducted market research on products, markets and competitors; submitted detailed reports basis analyses of
complex data and numbers
Highlights:
 Connected to the biggest real estate developers in the Delhi-NCR market and converted some of the major ones
 Cross sold other IT products of Amura to the clients and exceeded the sales targets
 Developed a strong sales pipeline for Amura
Jun’10 – Sep’11: KPMG, Delhi as Audit Associate
Key Result Areas:
 Responsible for drafting working papers & lead schedules as required for audit work
 Ensured - financial statements are accurate while conducting control & substantiveanalytical procedures for UK clients
Highlight:
 Lead as Presenter for New Joiner TrainingModule
 Distinction of being a part of pilot batch for conducting internal audit on Seventy MM at Bangalore in 2010
Organization: General Electric, New Delhi
Role: Management Trainee
Period: Apr’13-May’13
Responsibility:
 Involved in analyzing the composition of Portfolio Mix for GE Healthcare and identifying net business margin figures
in coordination with pricing & financial planningteams
Highlights:
 Designed a Standardized Portfolio Model for GE Healthcare which was duplicated by other entities of GE
 Laurel of preparing automated performance comparison model & getting it executed across GE
 Merit of winning First prize at GE Got Talent 2013
 Streamlined and automated Weekly Volume Reporting Process of GE Capital to the Asian team which resulted
into saving 34 man days per annum and reducing the time consumption by approx. 90%
S U M M E R I N T E R N S H I P
O R G A N I S A T I O N A L E X P E R I E N C E
P R O F I L E SU M M A R Y
 MBA from School of Business Management, Narsee Monjee Institute of Management Studies, Mumbai in 2014
with 2.74/4 CGPA
 B.Com. (Hons.) from Shaheed Bhagat Singh College, New Delhi, Delhi University in 2010 with 68.47%
 12th from New Green Field School, New Delhi, CBSE in 2007 with 88.8%
 10th from New Green Field School, New Delhi, CBSE in 2005 with 89.4%
Title: Henkel Innovation Challenge
Period: Oct’12-Mar’13
Organization: Henkel India
Description: Functioned as National Brand Ambassador in 2012 for handling branding activities of HIC Contest
across India
Title: Dr. Fixit Brand Awareness
Period: Jul’13-Sep’13
Organization: Pidilite Ind., Mumbai
Description: Developed options to reach, persuade the CHS office bearers to get business for Dr. Fixit
Title: Brand Audit for Hero
Period: Oct’13-Nov’13
Organization: Hero Motors, Mumbai
Description: The project aimed at apprehending performance and analyzing the various segments of the company.
Title: Distribution process analysis of luxury brands
Period: Dec’13-Feb’14
Organization: Gucci, Mumbai
Description: Conducted comparative study of distribution of luxury brands’ products in India with regular brands
 Secured:
o 1st prize in NGO Mela 2012, organized by SRF Cell at NMIMS for contribution towards maximum sale of NGO
products
o 2nd prize in Double Trouble Event, organized by Adverb Cell at NMIMS in 2012 for marketing knowledge and
creative thinking
o 3rd prize in Inter College Creative Writing Competition held at SBSC in2009
o Merit of Certificate for securing 2nd position in class 11 with 84%
 Distinction of obtaining Silver Medalat:
o Josh, NITIE Sports Fest 2013 in Inter-college Cricket Tournament held at NITIE college, Mumbai
o Akshayam, MDI Sports Fest 2012 in Snooker Championship held at MDI Institute, New Delhi
 Merit of receiving 100% scholarship for excellence in CBSE examinations from 2005 to 2007
 Laurel of participating in multiple debate competitions & sports fests held at school & college level
Date of Birth: 28th January 1990
Address: 1056/A, Ward No.8, Mehrauli, New Delhi - 110030
Languages Known: Hindi, English & Punjabi
P E R S O N A L D E T A I L S
P R O F E S S I O N A L E N H A N C E M E N T S
A C A D E M I C P R O J E C T S
E D U C A T I O N

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Sahil_Batra_CV_NMIMS_Marketing_Final

  • 1. SAHIL BATRA MBA - Marketing (Narsee Monjee Institute of Management Studies, Mumbai) E-Mail: sahilbatra.nmims@gmail.com; Mobile: +91-9999006295  MBA Professional with around 3 yrs. of experience in Sales, Business Development, Market Research and AccountManagement  Experience across reputed organizations like KPMG, General Electric and Amura Marketing Technologies  Exceeded sales targets in sales, business development role at Amura  Functioned as National Brand Ambassador for Henkel Innovation Challenge organized by Henkel April’15 –Current: Founder at Qaira: Fashion & Apparels: Retail Key Result Areas:  Headed primary and secondary research on new projects for family business across Delhi-NCR  Managing sales targets and expansion strategies Highlights:  Launched Qaira – wholesale brand for women ethnic wear  Opened up two new retail stores in Delhi-NCR  Tie ups with snapdeal, flipkart, paytm and amazon as channel partners which lead to rise in sales by 20% May’14 –Mar’15: Amura Marketing Technologies Pvt. Ltd. as Sales Head & Account Manager (North India) Key Result Areas:  Executed competent strategies for boosting business with a view to penetrate new accounts and expand existing ones for meeting pre-determined business objectives & targets; identified and networked with prospective clients, generated business from the existing accounts and achieved increased sales  Responsible for designing digital-marketing campaigns in accordance with the client’s requirements for social & custom media and Googlenetwork  Interfaced with internal & client’s marketing teams for strategizing & executing customer attraction & retention strategies  Headed a sales team of 4 people for performing various activities of digital marketing campaigns such as research, analysis, prioritization,development andexecution  Conducted market research on products, markets and competitors; submitted detailed reports basis analyses of complex data and numbers Highlights:  Connected to the biggest real estate developers in the Delhi-NCR market and converted some of the major ones  Cross sold other IT products of Amura to the clients and exceeded the sales targets  Developed a strong sales pipeline for Amura Jun’10 – Sep’11: KPMG, Delhi as Audit Associate Key Result Areas:  Responsible for drafting working papers & lead schedules as required for audit work  Ensured - financial statements are accurate while conducting control & substantiveanalytical procedures for UK clients Highlight:  Lead as Presenter for New Joiner TrainingModule  Distinction of being a part of pilot batch for conducting internal audit on Seventy MM at Bangalore in 2010 Organization: General Electric, New Delhi Role: Management Trainee Period: Apr’13-May’13 Responsibility:  Involved in analyzing the composition of Portfolio Mix for GE Healthcare and identifying net business margin figures in coordination with pricing & financial planningteams Highlights:  Designed a Standardized Portfolio Model for GE Healthcare which was duplicated by other entities of GE  Laurel of preparing automated performance comparison model & getting it executed across GE  Merit of winning First prize at GE Got Talent 2013  Streamlined and automated Weekly Volume Reporting Process of GE Capital to the Asian team which resulted into saving 34 man days per annum and reducing the time consumption by approx. 90% S U M M E R I N T E R N S H I P O R G A N I S A T I O N A L E X P E R I E N C E P R O F I L E SU M M A R Y
  • 2.  MBA from School of Business Management, Narsee Monjee Institute of Management Studies, Mumbai in 2014 with 2.74/4 CGPA  B.Com. (Hons.) from Shaheed Bhagat Singh College, New Delhi, Delhi University in 2010 with 68.47%  12th from New Green Field School, New Delhi, CBSE in 2007 with 88.8%  10th from New Green Field School, New Delhi, CBSE in 2005 with 89.4% Title: Henkel Innovation Challenge Period: Oct’12-Mar’13 Organization: Henkel India Description: Functioned as National Brand Ambassador in 2012 for handling branding activities of HIC Contest across India Title: Dr. Fixit Brand Awareness Period: Jul’13-Sep’13 Organization: Pidilite Ind., Mumbai Description: Developed options to reach, persuade the CHS office bearers to get business for Dr. Fixit Title: Brand Audit for Hero Period: Oct’13-Nov’13 Organization: Hero Motors, Mumbai Description: The project aimed at apprehending performance and analyzing the various segments of the company. Title: Distribution process analysis of luxury brands Period: Dec’13-Feb’14 Organization: Gucci, Mumbai Description: Conducted comparative study of distribution of luxury brands’ products in India with regular brands  Secured: o 1st prize in NGO Mela 2012, organized by SRF Cell at NMIMS for contribution towards maximum sale of NGO products o 2nd prize in Double Trouble Event, organized by Adverb Cell at NMIMS in 2012 for marketing knowledge and creative thinking o 3rd prize in Inter College Creative Writing Competition held at SBSC in2009 o Merit of Certificate for securing 2nd position in class 11 with 84%  Distinction of obtaining Silver Medalat: o Josh, NITIE Sports Fest 2013 in Inter-college Cricket Tournament held at NITIE college, Mumbai o Akshayam, MDI Sports Fest 2012 in Snooker Championship held at MDI Institute, New Delhi  Merit of receiving 100% scholarship for excellence in CBSE examinations from 2005 to 2007  Laurel of participating in multiple debate competitions & sports fests held at school & college level Date of Birth: 28th January 1990 Address: 1056/A, Ward No.8, Mehrauli, New Delhi - 110030 Languages Known: Hindi, English & Punjabi P E R S O N A L D E T A I L S P R O F E S S I O N A L E N H A N C E M E N T S A C A D E M I C P R O J E C T S E D U C A T I O N