Jitendra Jotwani has over 15 years of experience in sales and management roles in the consumer electronics industry. He is currently the Sales Director of Modern Trade at Samsung India Electronics, where he manages sell-in and sell-out operations and customizes marketing activities for key accounts. Previously, he held several regional general manager and director roles at Samsung and Philips India, where he exceeded sales targets, drove new product categories and market share gains, and established new distribution channels.