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PRESENTED BY- SEJAL SHARMA
MBA-III
SECTOR INFORMATION
Retail is the process of selling goods or services to
customers through multiple channels of distribution to earn
profit.
It includes :
 Departmental stores
 Hypermarkets
 Supermarket/convenience store
 Specialty stores
GROWTH OF RETAIL SECTOR
0
100
200
300
400
500
600
700
2000 2002 2004 2006 2008 2010 2012 2013 2014 2015 2016 2017
204
238
278
321
368
424
518
490
534
600
641
672
Market Size over past few years
SOURCE:
indiaretailing.com
PORTER FIVE FORCES MODEL
PORTER’S
MODEL
Bargaining
Power of
Buyers
Bargaining
power of
suppliers
Competitive
rivalry
Threat of
New
Entrants
Threat of
substitutes
COMPANY INFORMATION
 Reliance trends is a leading lifestyle retail chain.
 Reliance trends offers stylish, high – quality
products.
 The own brand portfolio – RIO, NETWORK, FIG,
etc.
COMPETITORS ANALYSIS
Reliance trends competitors
are:
• Pantaloons
• Max fashion
• Shoppers stop
• Future group
SOURCE: money
control.com
SWOT ANALYSIS OF THE COMPANY
SWOT includes :
 STRENGTH - It is indian retail chain with 900+ stores in 80 cities cities in india.
 WEAKNESSES - Poor inventory control at certain locations is a concern.
 OPPORTUNITIES - Leveraging on brand name and entering into reliance saloon
 THREATS – Easy entrance for new competitor.
PRODUCT LIFE CYCLE
FINANCIAL ANALYSIS OF THE COMPANY
Direct cost of the company
 Direct cost = 198,029 + 7268 + 3,232 + 4740 = 213269 (2018)
 Direct cost = 198,029 + 7268 + 3,232 + 4740 = 213269 (2019)
 Changes compared to previous year = (17682.288 – 213269)/213269 = 91.7%
Indirect cost of the company
 Indirect Cost = 25315 + 4656 + 9580 + 12113 + 31496 = 83160 (2018)
 Indirect Costs= 29967 + 9751 + 10558 + 12204 + 11806 = 74286 (2019)
 Changes compared to previous year = (74286 - 83160) / 83160 = 10.6%
FIXED ASSETS
Fixed Assets during the year ended, 2018 = 300,447
Fixed Assets during the year ended, 2019 = 314,745
Change in Fixed assets = Amount in 2019 – Amount in 2018
= 314,745 – 300,447 = 14298
WORKING CAPITAL
Working Capital = Current Assets – Current Liabilities
Working Capital for 2018 = 123,912 – 190,647 = 66735
Working Capital for 2019 = 152,927 – 202,021 = 49094
Changes in W.C. requirement during the year = (66735 –
49094)/66735 = 26.4%
ORGANIZATION STRUCTURE
ZONAL MANAGER
CLUSTER MANAGER
AREA MANAGER
STORE MANAGER
ASSISTANT STORE
MANAGER
SUPERVISOR
COMMERCIAL
ASSOCIATE
CUSTOMER
SERVICE ASSOCIATE
JOB DESCRIPTION
MANAGEMENT TRAINEE- Minimum qualification
required
 MBA’s from “A” and “B” grade Institutes
(MARKETING, FINANCE, H.R.)
 IT Engineers
 Fresh CA’s
ORGANIZATION CULTURE
 Employees get flat 6 months – Extended leave for
Maternity 3 months paid.
 Reliance trends Infrastructure is great.
 Performance bonus and Training.
Reliance trends ppt

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Reliance trends ppt

  • 1. PRESENTED BY- SEJAL SHARMA MBA-III
  • 2. SECTOR INFORMATION Retail is the process of selling goods or services to customers through multiple channels of distribution to earn profit. It includes :  Departmental stores  Hypermarkets  Supermarket/convenience store  Specialty stores
  • 3. GROWTH OF RETAIL SECTOR 0 100 200 300 400 500 600 700 2000 2002 2004 2006 2008 2010 2012 2013 2014 2015 2016 2017 204 238 278 321 368 424 518 490 534 600 641 672 Market Size over past few years SOURCE: indiaretailing.com
  • 4. PORTER FIVE FORCES MODEL PORTER’S MODEL Bargaining Power of Buyers Bargaining power of suppliers Competitive rivalry Threat of New Entrants Threat of substitutes
  • 5. COMPANY INFORMATION  Reliance trends is a leading lifestyle retail chain.  Reliance trends offers stylish, high – quality products.  The own brand portfolio – RIO, NETWORK, FIG, etc.
  • 6. COMPETITORS ANALYSIS Reliance trends competitors are: • Pantaloons • Max fashion • Shoppers stop • Future group SOURCE: money control.com
  • 7. SWOT ANALYSIS OF THE COMPANY SWOT includes :  STRENGTH - It is indian retail chain with 900+ stores in 80 cities cities in india.  WEAKNESSES - Poor inventory control at certain locations is a concern.  OPPORTUNITIES - Leveraging on brand name and entering into reliance saloon  THREATS – Easy entrance for new competitor.
  • 9. FINANCIAL ANALYSIS OF THE COMPANY Direct cost of the company  Direct cost = 198,029 + 7268 + 3,232 + 4740 = 213269 (2018)  Direct cost = 198,029 + 7268 + 3,232 + 4740 = 213269 (2019)  Changes compared to previous year = (17682.288 – 213269)/213269 = 91.7% Indirect cost of the company  Indirect Cost = 25315 + 4656 + 9580 + 12113 + 31496 = 83160 (2018)  Indirect Costs= 29967 + 9751 + 10558 + 12204 + 11806 = 74286 (2019)  Changes compared to previous year = (74286 - 83160) / 83160 = 10.6%
  • 10. FIXED ASSETS Fixed Assets during the year ended, 2018 = 300,447 Fixed Assets during the year ended, 2019 = 314,745 Change in Fixed assets = Amount in 2019 – Amount in 2018 = 314,745 – 300,447 = 14298 WORKING CAPITAL Working Capital = Current Assets – Current Liabilities Working Capital for 2018 = 123,912 – 190,647 = 66735 Working Capital for 2019 = 152,927 – 202,021 = 49094 Changes in W.C. requirement during the year = (66735 – 49094)/66735 = 26.4%
  • 11. ORGANIZATION STRUCTURE ZONAL MANAGER CLUSTER MANAGER AREA MANAGER STORE MANAGER ASSISTANT STORE MANAGER SUPERVISOR COMMERCIAL ASSOCIATE CUSTOMER SERVICE ASSOCIATE
  • 12. JOB DESCRIPTION MANAGEMENT TRAINEE- Minimum qualification required  MBA’s from “A” and “B” grade Institutes (MARKETING, FINANCE, H.R.)  IT Engineers  Fresh CA’s
  • 13. ORGANIZATION CULTURE  Employees get flat 6 months – Extended leave for Maternity 3 months paid.  Reliance trends Infrastructure is great.  Performance bonus and Training.