The 'Reactivate' scheme aims to aid unemployed EU citizens aged 35 and over by facilitating job placements, traineeships, and apprenticeships in other EU member states. It offers tailored mobility services, financial support for job seekers and employers, and features a virtual job center with resources and tools for job seekers and employers alike. The initiative focuses on enhancing job mobility while offering comprehensive support for both job seekers and small to medium-sized enterprises (SMEs).