The document discusses several music magazines including Q Magazine, NME, MOJO, Clash, and Uncut. It provides details on the target audiences, common age ranges, and socio-demographic groups for readers of each magazine. The target audiences tend to be males between 15-34 years old across most magazines, though some like MOJO and Uncut have older average reader ages. The magazines also influence readers' purchasing of music, concerts, and involvement in the music industry.

1.  The magazine has an extensive review section,
featuring: new releases (music), reissues (music), music
compilations, film and live concert reviews, as well as
radio and television reviews.
 The main target audience for Q magazine is seen to
be males and the age range of between 15-24 and
then the second highest age range is between 25-34.
This shows that Q magazine is able to expand their
target audience so that it appeals to big social
groups.
 Q is very popular due to the fact that they denature
popular artists that are in the charts like Adele and
Madonna. These are artists that will appeal to a wide
range of ages. The Socio-Demographic group for this
magazine would be E (students) and C1 (workers e.g.
managerial or administers) these people will be
people that will have time to read the magazine and
learn about the artists and maybe start to see them in
concerts and learn about the ‘New Music’.
 They also use artists that of passed away or bands
that have disbanded e.g. their was a issue that was
dedicated to Amy Winehouse after her death, by
doing this its shows their readers that they take time to
remember the artists that have passed away and that
they can reminisce about their music.

2.  New Musical Express, popularly known by the
initialism NME, created by Theodore Ingham, is
a British weekly music journalism publication,
published since March 1952. It is largely
associated with rock, alternative and indie
music. It started as a music newspaper, and
gradually moved toward a magazine format
during the 1980s and 90s, changing from
newsprint in 1998.
 Most of the readers of NME are mostly male 73%
and the other 27% is female. This shows that it is
appealing to both genders the average age for
people that will read this magazine will
stereotypically be in their yearly 20’s. therefore
the Socio-Demographic groups will be D/E
(Students and Unemployed) so they will feature
‘New Music’ and ‘New Bands’.
 They use artists that fit with the genre of
alternative and indie music e.g. Arctic Monkeys
and Paramore. By using these artists it gives the
magazine a very unique audience and
features. 36% of people that read the magazine
are influence to buy a musical instrument and
start to learn another important factor is that
63% have started to listen to live bands in the
studio, so by using these artists it makes a
massive influence on the readers.

3.  MOJO was first published on 15 October 1993;
in keeping with its classic rock aesthetic, the first
issue had Bob Dylan and John Lennon as its first
cover stars. Noted for its in-depth coverage of
both popular and cult acts, it acted as the
inspiration for Blender and Uncut.
 The main target audience for the magazine is
73% male and 26% females. They don’t
stereotypically target towards the male
audience they do appeal to the female target
audience too. They use quite unique bands e.g.
‘The Smiths’ so their target audience is in the
age range of 15-24 (24%) these people would
be in the Socio-Demographic Scale of E
(Students)
 They also feature people that aren’t in music
anymore or have passed away like Q
Magazine. they have done a magazine article
about ‘Michael Jackson’ someone that has
been seen as a music legend. This is help draw
the readers in due. They also had people like
‘Blondie’ that have featured this shows that the
magazine takes time to remeber these artists
that ruled their music era.

4.  Clash is a popular music and fashion magazine and
website based in the United Kingdom. It is published 10
times a year by Music Republic Ltd. After Clash Music
Ltd went into liquidation. The brand's content
alternates between modern bands such as The
Horrors, Florence & The Machine and Jamie xx as well
as hip-hop artists like DJ Shadow, Kanye West and
Beastie Boys, who have all had cover spots in recent
issues
 The target audience for this magazine are in the age
range of 21-25, this therefore shows that they would be
in Socio-Demographic scale as E (students/post
graduates) so they will have the time to read the
magazine. 43% of the readers live in London and the
East this fits the target audience being 52% males and
they will be able to live in these places like London
and they can live the expensive lifestyle.
 75% of the readers own a smartphone and this is
females and males so they will be able to keep
themselves up to date and they will be seen to be
modern and they have fit in the London lifestyle.

5.  Uncut's contents include lengthy features on old
albums, interviews with film directors, music and
film news, and reviews of all major new album,
film and DVD releases. Its music features tend to
focus on genres such as Americana, rock and
alternative country.
 Each month the magazine includes a free CD,
which may include both new and older music.
Special Issues have covered Radiohead, Bob
Dylan, Bruce Springsteen, The Byrds, David Bowie,
Eric Clapton, John Lennon.
 The main readers are mostly male 86% and the
average age for the readers are 37 these are
people that will fit in the Socio-Demographic
scale of C2 (workers e.g. office workers) they
won’t have time to read the magazine in detail
because they would read it when they are on a
break or on a weekend.
 Readers of the magazine will spend £792 on
music that they will hear in the magazine and
they also £312 on concerts and events this shows
that magazine has a great impact on the readers
and that they influence their lifestyle choices.