The document summarizes a final presentation for a project to raise awareness of the startup Raise on Campus. The project aimed to get 50 signups from students with .wisc addresses, gain 10 followers on their Twitter account, and get 50 Facebook likes by December 1st. They exceeded these goals, getting 350 Greek signups, 656 Twitter followers, and 72 Facebook likes. This greatly increased awareness and provided a large customer base for the holiday season. Lessons learned included the challenges of reaching a large, diverse campus and importance of planning social media, outreach events, and promotions.