SlideShare a Scribd company logo
Falcon Punch Enterprises:
Eric Bonapace-Potvin, Nolan Johnson, Alex
Krizek, & John Nora
Sales totals
• 1000 T-shirts sold
• $3.86/shirt for S-XL
• $4.86/shirt for XXL
• Total Sales = $4177.80
• Total Profits = $277.20
• 7% “Finder’s Fee”
Customers
Tim Thiel
High End Sales Representative
Anheuser-Busch
T-shirt Designs
Sales Process
• Approached Tim with original idea of #BarstoolOpen shirt
• Pivoted to football giveaway shirt
• Coordinated between WI Distributors & Underground to create
a design within budget
• Negotiated quantity, price, etc.
Challenges
• Difficulties negotiating profit margin
• Finder’s fee
• Bureaucratic issues
• 10+ designs due to customer need
• Delayed artwork revisions & final
payment
Tim
Abbey
Send
Approval
Steve
Team
Lessons Learned & Advice
• Brainstorm friends/family that might
have guaranteed customers
• Scrap ideas fast and move on if they
don’t pan out
• Document everything in writing
• Be prepared to pivot and assess which
design will guarantee sales
Questions?

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Falcon punch enterprises final presentation

  • 1. Falcon Punch Enterprises: Eric Bonapace-Potvin, Nolan Johnson, Alex Krizek, & John Nora
  • 2. Sales totals • 1000 T-shirts sold • $3.86/shirt for S-XL • $4.86/shirt for XXL • Total Sales = $4177.80 • Total Profits = $277.20 • 7% “Finder’s Fee”
  • 3. Customers Tim Thiel High End Sales Representative Anheuser-Busch
  • 5. Sales Process • Approached Tim with original idea of #BarstoolOpen shirt • Pivoted to football giveaway shirt • Coordinated between WI Distributors & Underground to create a design within budget • Negotiated quantity, price, etc.
  • 6. Challenges • Difficulties negotiating profit margin • Finder’s fee • Bureaucratic issues • 10+ designs due to customer need • Delayed artwork revisions & final payment Tim Abbey Send Approval Steve Team
  • 7. Lessons Learned & Advice • Brainstorm friends/family that might have guaranteed customers • Scrap ideas fast and move on if they don’t pan out • Document everything in writing • Be prepared to pivot and assess which design will guarantee sales