The document discusses how the media product represents social groups. It specifically targets white British teenagers and young adults aged 17-25. Images in the magazine feature white British male models around the same age to allow the target audience to connect with and relate to the artists. The magazine also represents middle-class audiences. Photos are used to engage the male audience and create a sense of identification and relationship with the magazine. Shot types, layout, and ideology are designed to attract the target demographic and build fan loyalty.