Rhinegold Publishing Best Fit Classical Music Magazine
1. Question 3:What kind of media institution might distribute your media product and why?
2. Rhinegold Publishing Ltd Rhinegold Publishing Ltd, are one of the leading UK publishers for music and performing arts. This publisher caught my eye because they produce and specialise in magazines including my genre – Classical Music. They not only specialise in Classical Music, but other genres like Opera which links into the classical period. Rhinegold Publishing Ltd would be the ideal publisher, in order to have good distribution. I think this because they would know the typical conventions for this particular genre and how to target the audience for a Classical music magazine. Rhinegold not only publish magazines, but a series of directories with a variety of supplements. This is useful to the companies audience, as it provides information for music festivals, scholarships, summer schools, competitions and more. This is a useful source as it also provides contact details for the people interested. My target audience would benefit from this publishers, as it not only specialises classical magazine but also provides a range of useful information which is useful for my target audience.
3. IPC Publishing IPC Publishing produce many different types of magazines from; the luxury fashion brands – Marie Claire, to TV entertainment brands – What’s on TV and home interest brands – Ideal Home. However, the company only produces one music magazine which is NME. There are two main genre this magazine specialises in, they are; Indie and Rock. Looking at the types of magazines IPC Publish, this is not the type of media institution that would distribute my magazine. I believe this because the music genre they specialise in, is different to mines and they also target a different audience. This means they wont have the knowledge of the types of conventions for a classical magazine. They also only produce one type of music magazine, and looking at their magazine brands, I can see they have a vast range of magazine brands.