1. How effective is the combination
of your main product and ancillary
texts?
2. How they compare
My documentary, radio advert and double page spread TV
listing all match and link together in many ways. These
things include: Title, images, colour, sound, quotations,
theme and release dates.
3. Title
The first example of how the three products link together is ‘Teens in sport’. This title is clearly shown in all
three products, in the documentary it is clearly introduced at the very beginning of the film. It is very bold and
clear so that the audience can easily understand the title of the documentary and it may leave them thinking
about what sort of information they will expect to see and be informed about. This links completely with the
double page spread TV listing. This is because the exact same image is used in both. The title was cut out of the
documentary and used as the header and article title for the TV listing. We decided to use this so that the
products clearly linked but also to ensure that the article stood out as we used very bright colours such as red
and yellow. This also linked in with out theme and style of article as it was made my hand using paint so it
matched the pin board style of article we created in order to attract teenagers. The title also matched the radio
advert as it mentioned the ‘brand new documentary teens in sport’ so that the listeners clearly understood the
title and understood what the documentary is about. By choosing such a straightforward documentary title, it
allows the audience to clearly know what they will expect from the documentary so they will know if they are
interested to watch it.
4. Images
Images were consistent throughout the products.
However, images were not necessary for the radio
advert so unfortunately these images do not link to the
radio advert. However, footage from the documentary
was frozen in order to create still shots that were used
for 5 of the images on the right hand side of the TV
listing. These images clearly showed a range of
different shot types, as well as different sections of the
documentary such as vox pops, interviews and raw
footage of sports clips. These images clearly linked the
two products together in an effective way as it
explained to the reader what they should expect to
find in the documentary.
5. Quotations
Quotations from the documentary were used in both the other two
products, radio and TV listing, in order to link them together. For
example, quotes from experts were used in the radio advert as sound
bites to offer information about the documentary. These sound bites
were mediated in order to achieve the most appropriate advert and as it
was only 30 seconds long It was very important to do this. We chose
quotes such as ‘work load is very hard’ and ‘post 16 gap’ which is very
relevant to the topic. In the article, quotations were also used in bigger
and bolder font to show their important for the topic. It allowed the
magazine to be linked to the documentary and for the audience and
reader to understand this. The quote on the magazine article clearly
shows the physical benefits in teens doing sport which will attract any
parents who agree sport is important in a teens life.
6. Colours
Similarly to images, colours is not applicable to the
radio advert as it was not necessary. The colour
scheme I used for the magazine was bright colours
such as red and yellow. These colours stood out to
the audience and would attract teenagers as well as
their parents. These colours also matched the
beginning to the documentary when stop motion
was used with colourful letter introducing the title of
the documentary. These two products link together
in terms of colour in order to attract the same
audience as well as fit with the theme of sport which
is automatically linked with bright colours through
stereotypes.
7. Sound
Sound was used in both my documentary and radio advert. I was essentially one of the most
important aspect in the documentary and the most important aspect in the radio advert. In order to
link these two products together I had to use the same background music. This told the reader that
the two products were linked without even hearing the title of the documentary ‘teens in sport’.
The music that was chosen was very important to fit the theme, we ensured that the music was
upbeat and ‘funky’ so that it matched the footage shown which was often quick pace as it was
sports footage. It also helped to attract the target audience of parents as in audience feedback they
enjoyed the music choice. Sound was also important for the voice overs and interviews. These were
used in both the documentary and the radio advert. We had to ensure that all sound levels were
consistent so that they sounded professional and linked together, by making sure that the music
was not too loud that the narration couldn’t be heard but not too quiet that it couldn’t be heard at
all.
8. Audience feedback
As stated in audience feedback, all of the products linked together
in terms of theme, objectives, sound, footage, images, and title.
This shows that overall the three products were successful and the
combination of your main product and ancillary texts was effective.
