- The document discusses how the media product represents social groups through camerawork, images, mise-en-scene, colors, typography, and language on the front page, contents page, and double page spread. - The front page represents the main artist, a young male, atypically through his mature dress and expression in order to subvert stereotypes of youth. - The contents page similarly aims to represent the artists, both male and female, as fashionable yet unconventional through their poses, attire, and use of bright colors. - The double page spread again features the main artist in atypical ways, through his mid-shot pose, smart clothing, and shocked expression to match

1. Question 2: how does your media
product represent particular
social groups?

2. Front page: Camerawork
By using the camera work I have used a mid shot to not
only show his body language, but also his facial expression
which is neutral. He is holding his collar, which makes him
look a bit older and more mature. I have used a mid shot to
show the audience what he is wearing, which he is wearing
a smart buttoned shirt with a collar to show him to be older
and more mature, this is quite unsterotypical as he is young
and younger people are seen as more immature and
juvenile, and as he is male they are more seen as quite
‘hard’ and more angry than female, but this image shows
him to be smart and the opposite.
Usually, younger people (especially males) are going to be
dressed in jeans and a hoodie, not a smart collared shirt,
therefore this is an unsterotypical image.

3. Front Page: Images
The mid shot of the artist on this front page, is very
well posed, which is conventional. He is seen as an
unsterotypical young male as he is the complete
opposite of youths his age. He is holding a collar on his
shirt to signify that he is cool and has style too. His
facial expression is natural and plain to make him look
more mysterious to grab the audience into the
magazine. Normally males on a magazine are seen as
quite masculine, and not wearing smart clothes, but
more male and casual clothing. Normally they would
have a neutral expression on his face, which the artist
does, so in this way, is quite stereotypical and
conventional.

4. Front Page: Mise-en-scene
The lighting is a natural lighting to expose his facial
features/expressions more. I have dressed him in
smarter clothes to not be the usual stereotypical young
male. It is in a quite fashionable way, which some males
could dress. The hair of the artist is up and ‘jazzy’ which
could connote that he is cool and popular. The setting is
on a plain wall to make it more conventional for a
magazine.
Usually males will be
wearing quite darker
clothes and much more
casual, when posing for
a magazine, but the
artist on my magazine is
the complete opposite
to not follow the
representation of usual
males.

5. Front page: Colours
The colour of the main image is quite plain and not
too colourful, but having a white shirt which signifies
innocence and goodness, whilst it also has a positive
connotation which most younger males wouldn’t
normally wear as they would want to be seen as
masculine. The colours used around him a white and
red which is a weird mixture because red connotes
danger, fire but at the same time also romance and
strength, as it goes with the whiteish/pinky
background. Usually colours for this genre should be
a wide variety of mixed light fun colours. I have only
used 3 maximum for my front cover as it is suppose
to be a representation of billboard which don’t use
that many colours.

6. Front Page: Typography
The typography signifies the male in the photo to be quite
cool as they’re cool fonts and there is a wide range of
them, there is a mixture of serif and sans serif which shows
the mixture of masculinity an femininity. I have chose to
use a modern sense of style for the typography which can
link in with the young modern artist. As he is a young male
the main fonts will be sans serif to represent masculinity
and more manliness.

7. Front Page: Language
The language I have used on the front page is simple short and
snappy words to grab peoples attention. The cover story
'LOUIS Ayres NEW ALBUM NEW MUSIC NEW GOSSIP’ is quite
catchy which makes the artist on the front look more attractive
and stands out, because he is young the words are simple, and
not too long or too big for the viewer to read.

8. Contents page: Camerawork
The camerawork are mainly mid shots to close ups. I
have used a mid/close up of Louis holding the
microphone so that people can easily see what he is
holding and to show his facial expression which
shows him singing which will be stereotypical for a
singer. I done this so you can also easily see what he
is wearing, which is also unsterotypical for a young
male as he is wearing a jumper with a collar whereas
most males would wear a hoodie. This represents
him as quite fun and young. The shot of Mollie which
is a long/mid shot so you can see her outfit, which is
conventional for a pop magazine, and represents her
as fun and bubbly as she is wearing bright clothes,
for example she is wearing a bright pink top, which is
also fashionable. She is looking away from the
camera to seem powerful and defiant. The image of
the fan and Gary Barlow is in a wide shot to see them
both, which is also a mid close up to see both their
facial expressions and their costumes which ae quite
fashionable.

9. Contents: Images
The images on the contents page are all of the
artists. They all seem to be fashionable and go in
with the genre of the magazine as they are all
bright and fun. All of them are quite young which is
conventional for a young pop magazine. The
images of the artists all seem to be happy and
smiling which is also conventional for a pop
magazine. The image of Mollie represents her as
quite defiant as she is looking away from the
camera and shows her as quite a bold person, she
also stands out because she is wearing quite
colourful clothes. The image of Louis holding the
prop (microphone) shows him to be a normal pop
star and as he is holding a microphone represents
him as quite cool and fashionable.

10. Contents: Mise-en-scene
The setting for most of these images are on a plain wall
which is conventional as there shouldn’t be too much
going on in a magazine like billboard. The only props
used in these images are the ones of Louis holding a
microphone to represent him as a singer, because he is
really young for a singer it is unstereotypical for this.
Lighting on these images are all light as its on a plain
wall, I made it light because you can see easily their
facial expressions and their body language and it is
much clearer.
Most images on
a contents page
are mainly close
ups or mid shots.

11. Contents: Colours
The colours on my contents page goes along with
the house style and the front colour of the red
colour, which signifies danger but also passion
and romance. This is a mixture as there is males
and females. The colours on the artists are all
quite colourful which represents them as fun and
bubbly. The text is black on a white background
to make it stand out more and contrast to the
images. Mollie is wearing a bright pink top which
is associated with femininity and sweet which
could possibly go with her personality and
represent here as a sweet girl. The image of the
front cover in the top right corner, as I said
previously, is a mixture of white and red which
connotes positivity and kindness with a mixture
of red which connotes danger and passion. This
goes well with the house style altogether.

12. Contents: Typography
The typography on this is mainly serif which is
modern and elegant, this can also be seen as
feminine. This represents the artists as also being
quite modern and also young.

13. Contents: Language
The language on the contents is alike the front
cover, short and snappy which goes with the
magazine genre and the billboard type magazine.
‘LOUIS AYRES: new superstar tells all in this
interview’ stands out as it sounds interesting and
therefore makes the artist himself look more
interesting.

14. Double Page Spread: Camerawork
The camerawork I have used here is a mid shot of
the artist, I have used this because you can easily
see his facial expression which is quite shocked and
stunned, which goes with the whole article. I also
used this shot because you can see what the artist is
wearing, which is quite colourful fashionable smart
clothes, this represents the actual artist to be smart
and stylish. This is unstereotypical as it is a young
male who, yet again, is wearing smart shirts, which
is unlike normal males in that sort of age range.
Normally, males in a double page
spread would have a wide shot and do
some untidy pose. Mine is
unstereotypical as he is more of posed
than usual and in a mid shot.

15. Double Page Spread: Images
My double page spread image is a
posed male, looking shocked facing
the camera, this is so it goes with the
whole article. He is in a mid shot to
see clearly what he is wearing and his
facial expression. This mid shot
represents him as a normal fun boy. It
is unstereotypical to his age range
because normally they are seen as
teenage adolescents who can be
immature and juvenile.
This image is unlike
my one and this is
seen as a
stereotypical male
singer. Mine isn’t
posed like this
because I would like
people to see the
outfit the artist is
wearing.
In this image, this can be seen as a
stereotypical male as he is wearing
normal casual clothes, with a facial
expression unlike the artist in my
double page spread.

16. Double Page Spread: Mise-en-scene
The lighting used in this is a natural lighting,
which is quite light which is conventional to
go for a pop magazine as it isn’t dark and
scary. I also used a natural lighting to go with
the whole article so you can easily see the
main body of text. This is on a plain
background which is also conventional as it
is clearer and more organised. He is wearing
a smart fashionable shirt which is
unstereotypical for his gender and his age,
whereas most boys would wear a normal t
shirt, hoodie and jeans, he is wearing a mart
buttoned up collar shirt. He is also wearing a
gold watch on his wrist which is
unstereotypical for boys, as they aren’t
always seen as fashionable and stylish,
especially around that age.

17. Double Page Spread: Colours
The colours I have used in this double
page spread all go well together. There
isn’t a wide range which is conventional.
They are mainly blue, white and black. His
shirt is also quite colourful which is
conventional for the genre of magazine.
The colours on his shirt represent him as a
fun bubbly pop star. The blue which I have
used in this double page spread which
connotes intelligence and loyalty, which
can represent him as this. The white text
which signifies positivity, is used in this
also to go well with the rest of the double
page spread.

18. Double Page Spread: Typography
The typography is mainly in a sans serif type
font, this shows is more modern and more
masculine, to represent the artist on the
double page spread as that. There are serif
fonts as the pull quotes to make the page
stand out and also make the image of the
artist stand out. The main body of text is in a
normal plain font, this is conventional as it
isn’t too in your face. The main typography is
in a blue font to represent him as more manly.

19. Double Page Spread: Language
The language on this double page spread is to
represent the artist as new and cool. I use
phrases like ‘It’s still a big weird dream’ and ‘I
don't even class myself as famous’ to represent
him as a normal boy.
I have used this phrease to tell
people that he is still really young,
and represented as a good singer
at the same time.