Get the inside scoop on Google's Quality Rating Guidelines (leaked!) and the latest in its algorithm updates, nicknamed Google Pigeon by Search Engine Land.
Learn the Secrets of Running Successful AdWords Campaigns for Multi-Location ...Powered by Search
Optimizing an AdWords campaign can be a tricky proposition for multi-location businesses, so follow these foolproof steps in order to ensure your company maintains a high ROI. If you want more help with your AdWords efforts, schedule a free 30 minute consultation with us: http://connect.poweredbysearch.com/sme-consultations
This talk was originally given by Matthew Hunt (Powered by Search COO) at our Google Partners Digital Breakfast event.
Visit http://www.poweredbysearch.com for more marketing tips.
5 SEO Mistakes that are Costing you Millions (Finance Edition)Powered by Search
February 25, 2015 Powered by Search participated in a Masterclassing event to promote the millions of dollars companies are loosing by not implementing best practise SEO techniques. This presentation was directed towards the financial industry.
Learn how to optimize your landing pages and increase conversion rates by 50-500% using simple techniques and technologies. Get that competitive edge by increasing margins and return on marketing spend.
[Webinar] Multiply Your Landing Page Conversion RatesUnbounce
Chris Goward, Founder and CEO of WiderFunnel will show you how he's been testing and discovering new ideas for Iron Mountain, SAP, BuildDirect, Google and more—with surprising results.
Using real examples from WiderFunnel's three-year-long testing strategy with Iron Mountain, you'll see how they've gotten more than 400% lift in their key landing pages.
You'll learn:
Which "best practices" you can trust
How to improve your landing page's conversion rates by 200%
How to create a competition-dominating value proposition
In this presentation, I share some stories from my 9 years of running a digital agency from scratch and how I changed the strategy twice to continue to grow as we were hitting a plateau.
Social allows you to listen to (potential) customers’ needs and experiences. We want to help you join this social revolution so here are a few handy tips, tricks and presentations to get you up to speed.
Learn the Secrets of Running Successful AdWords Campaigns for Multi-Location ...Powered by Search
Optimizing an AdWords campaign can be a tricky proposition for multi-location businesses, so follow these foolproof steps in order to ensure your company maintains a high ROI. If you want more help with your AdWords efforts, schedule a free 30 minute consultation with us: http://connect.poweredbysearch.com/sme-consultations
This talk was originally given by Matthew Hunt (Powered by Search COO) at our Google Partners Digital Breakfast event.
Visit http://www.poweredbysearch.com for more marketing tips.
5 SEO Mistakes that are Costing you Millions (Finance Edition)Powered by Search
February 25, 2015 Powered by Search participated in a Masterclassing event to promote the millions of dollars companies are loosing by not implementing best practise SEO techniques. This presentation was directed towards the financial industry.
Learn how to optimize your landing pages and increase conversion rates by 50-500% using simple techniques and technologies. Get that competitive edge by increasing margins and return on marketing spend.
[Webinar] Multiply Your Landing Page Conversion RatesUnbounce
Chris Goward, Founder and CEO of WiderFunnel will show you how he's been testing and discovering new ideas for Iron Mountain, SAP, BuildDirect, Google and more—with surprising results.
Using real examples from WiderFunnel's three-year-long testing strategy with Iron Mountain, you'll see how they've gotten more than 400% lift in their key landing pages.
You'll learn:
Which "best practices" you can trust
How to improve your landing page's conversion rates by 200%
How to create a competition-dominating value proposition
In this presentation, I share some stories from my 9 years of running a digital agency from scratch and how I changed the strategy twice to continue to grow as we were hitting a plateau.
Social allows you to listen to (potential) customers’ needs and experiences. We want to help you join this social revolution so here are a few handy tips, tricks and presentations to get you up to speed.
Tools to Automate & Elevate Your Marketing Efferts Sarah Kloth
Automation is a must in today’s fast-paced digital marketing world. The necessity to streamline key online business and marketing processes is continuously on the rise. During this session, we will uncover the top tools and plugins today’s marketers rely on to both automate and elevate results. From content marketing to SEO and analytics, these WordPress plugins will help you boost marketing efficiency, enhance effectiveness and help you generate marketing leads. Discover how to simplify and improve the way you carry out your marketing strategy in 2017.
Featuring speakers from Optimizely
Ash Alhashim, Global Director, Sales and Market Development, Optimizely
Amanda Swan, Community Manager, Optimizely
Adam Avramescu, Head of Customer Education, Optimizely
Ever wondered how Optimizely employees use Optimizely? In this session, you’ll learn about our optimization programs, and how we use Optimizely beyond traditional A/B testing. We’ll also uncover how to optimize experiences that don’t have a traditional “conversion” goal. Our Global Director of Sales and Market Development, Ash Alhashim, will walk through an advanced experiment that takes advantage of Optimizely’s most powerful features and how he takes a unique approach to measuring success, perfect for optimizers looking to push their optimization boundaries. Amanda Swan and Adam Avramescu will also share insights from the Optiverse testing program and thoughts on interpreting experiments on properties where “conversion” is unclear.
Knowing how your account(s) is performing is key. I have a solution to audit your account that won’t cost you a dime and will only take 60 seconds- our FREE TOOL, the AdWords Performance Grader. The grader has analyzed over 70,000 unique accounts and $5.5 billion of unique spend which enabled us to conduct focus groups to discover what data is most important and helpful to YOU.
In our webinar, The Newest Way to Audit Your PPC Account, I will walk you through our redesigned award winning AdWords Performance Grader.
[Srijan Wednesday Webinars] Strategies to Convert Your Website Visitors to LeadsSrijan Technologies
Websites make a very effective lead generation option, if used smartly. So marketers spend a lot on driving traffic to their website via SEO, SEM, Content Marketing and other strategies. Naturally, conversion of these website visitors to leads is of high interest and importance for marketers and business owners.
In this webinar, we covered simple strategies and tactics that one can use to increase the visitor to lead conversion from website.
SEO Training Webinar 10x SEO My Secret Sauce To #1 Ranking On Google for Dig...Sid Lal
Did you know 94% of consumers research products online before buying? Whether you want to buy a car, rent a house, buy a mobile phone, plan a vacation or even search for a job; What do you do? You Google it.
Search plays a critical role in our lives. I will leverage my 15 years of experience in Digital Marketing which includes a decade of running one of the best SEO agencies, Bruce Clay India to show you how you can get started on your journey to #1 Rankings on Google. Even though the world of Organic Search is extremely dynamic and what worked last year might not work today. However, on a fundamental level SEO has not changed and I will show you why!
If you had burning questions related to SEO such as:
What are the 3 most important variables for rankings?
Are Links important?
Does Social Media impact Organic Rankings?
Are Brand Mentions important?
ecommerce SEO - Lazy Loading or Pagination?
How to opitimize Images?
Then this is one SEO webinar you will not want to miss!
If you would like to view the webcast, here is the link:
https://www.youtube.com/watch?v=6eONJpaG6vM
June 2018
Tools to Automate & Elevate Your Marketing Efferts Sarah Kloth
Automation is a must in today’s fast-paced digital marketing world. The necessity to streamline key online business and marketing processes is continuously on the rise. During this session, we will uncover the top tools and plugins today’s marketers rely on to both automate and elevate results. From content marketing to SEO and analytics, these WordPress plugins will help you boost marketing efficiency, enhance effectiveness and help you generate marketing leads. Discover how to simplify and improve the way you carry out your marketing strategy in 2017.
Featuring speakers from Optimizely
Ash Alhashim, Global Director, Sales and Market Development, Optimizely
Amanda Swan, Community Manager, Optimizely
Adam Avramescu, Head of Customer Education, Optimizely
Ever wondered how Optimizely employees use Optimizely? In this session, you’ll learn about our optimization programs, and how we use Optimizely beyond traditional A/B testing. We’ll also uncover how to optimize experiences that don’t have a traditional “conversion” goal. Our Global Director of Sales and Market Development, Ash Alhashim, will walk through an advanced experiment that takes advantage of Optimizely’s most powerful features and how he takes a unique approach to measuring success, perfect for optimizers looking to push their optimization boundaries. Amanda Swan and Adam Avramescu will also share insights from the Optiverse testing program and thoughts on interpreting experiments on properties where “conversion” is unclear.
Knowing how your account(s) is performing is key. I have a solution to audit your account that won’t cost you a dime and will only take 60 seconds- our FREE TOOL, the AdWords Performance Grader. The grader has analyzed over 70,000 unique accounts and $5.5 billion of unique spend which enabled us to conduct focus groups to discover what data is most important and helpful to YOU.
In our webinar, The Newest Way to Audit Your PPC Account, I will walk you through our redesigned award winning AdWords Performance Grader.
[Srijan Wednesday Webinars] Strategies to Convert Your Website Visitors to LeadsSrijan Technologies
Websites make a very effective lead generation option, if used smartly. So marketers spend a lot on driving traffic to their website via SEO, SEM, Content Marketing and other strategies. Naturally, conversion of these website visitors to leads is of high interest and importance for marketers and business owners.
In this webinar, we covered simple strategies and tactics that one can use to increase the visitor to lead conversion from website.
SEO Training Webinar 10x SEO My Secret Sauce To #1 Ranking On Google for Dig...Sid Lal
Did you know 94% of consumers research products online before buying? Whether you want to buy a car, rent a house, buy a mobile phone, plan a vacation or even search for a job; What do you do? You Google it.
Search plays a critical role in our lives. I will leverage my 15 years of experience in Digital Marketing which includes a decade of running one of the best SEO agencies, Bruce Clay India to show you how you can get started on your journey to #1 Rankings on Google. Even though the world of Organic Search is extremely dynamic and what worked last year might not work today. However, on a fundamental level SEO has not changed and I will show you why!
If you had burning questions related to SEO such as:
What are the 3 most important variables for rankings?
Are Links important?
Does Social Media impact Organic Rankings?
Are Brand Mentions important?
ecommerce SEO - Lazy Loading or Pagination?
How to opitimize Images?
Then this is one SEO webinar you will not want to miss!
If you would like to view the webcast, here is the link:
https://www.youtube.com/watch?v=6eONJpaG6vM
June 2018
Why a Newsroom is the Perfect Google Panda FoodSally Falkow
In July 2015 google rolled out another major Panda Update to their algorithm. A well-designed online newsroom that acts as the brand's content hub fulfills all the criteria for the new Panda update.
Google &Reviews: Everything you need to knowTrustpilot
Do you have reviews showing in all the places possible with Google? Are you looking to optimize your paid search efforts with Google Seller Ratings or get Rich Snippets stars show in organic search results? Check out this webinar highlighting ways to display reviews in Google and optimize your search.
With the widespread use of forums, discussion groups, blogs, review sites and social media (such as Facebook & Twitter), it is very easy for Internet users to post their opinions and rants. This content can be positive but it can also be negative with wide ranging consequences.
The essence of online reputation management is ongoing research accompanied by a strategy and tactics to deal with the individual situations found.
This webinar will take you through the 4-step process of building an effective reputation management strategy.
100 Ways to Transform Your Business OnlineBabich Media
Over 100 tips and tricks from BabichMedia.com on digital marketing in 2019. Influencer Marketing, Facebook ADS, Mobility Scoring, Google Ads, Google My Business, and more...learn more at http://babichmedia.com/ 1-602-497-1011
DRIVE Digital Group & DealerOn April Webinar: 5 Awesome Internet Strategies Y...DRIVE Digital Group
Chris Burns, COO at DRIVE Digital Group, talks about 5 Awesome Internet Marketing Strategies Your Dealership Should Be Using.
You can watch the full webinar here: https://www.youtube.com/watch?v=JUBCL5-7S-s
iContent, is an online-medium where we build, create and nurture your idea in a genre of preffered brands!
We are a team of passionate and experienced content writers, search marketers, graphic designers, web developers, and advertising experts who have had their expertise in the field of Digital Marketing for quite some time.
Best Content Writing and digital marketing Services-iContent Apeksha Shah
iContent is one of the top 10 content writing service provider in India. It is an award winning company. It provides content writing, blogs, articles, PR articles and digital content.
OFF-PAGE SEO: REDUCING CUSTOMER ACQUISITION COSTS WITH ORGANIC TRAFFICAndrew Maff
On March 13th, Andrew Maff sat down with Brandon Till of TrustPilot to talk about the best ways to reduce customer acquisition costs with an off-page SEO strategy to increase organic traffic.
These slides are from a webinar where we dove deep into off-page SEO.
Why?
Because off-page SEO has become more important than on-page SEO, it's starting to help reduce customer acquisition costs by driving paid advertising costs down.
We touched on every aspect we could think of to show e-commerce sellers the benefit of off-page SEO with backlink building, relationship building, social proof and much more!
Check out the slides attached here and feel free to reach out if you have any questions!
SUBSCRIBE to our YouTube channel to see all of our other webinars!
SUBSCRIBE HERE: http://bit.ly/SellersChoice-YT
Digital Gravity - Full-Scale SEO Services PreviewDigital Gravity
Digital Gravity (DG) specializes in Digital Marketing (SEO, SEM & Social), User Experience and User Interface Designing, Website and Portal Development, Mobile App Development, Ecommerce solutions, System Integrations, and Resource outsourcing.
We have partnered with UAE's large digital agencies like Publicis Sapient, Omnia, BruceClay, 8HUB, and others to cater to their client's digital needs as well.
Here's a preview of our SEO services and what we provide from a glance.
How to Effectively Scale and Manage Your Brand’s Link Building ActivityKaizen
From our November webinar with Head of Creative, Sarah Fleming. Sarah’s presentation explored:
- How to run successful link building campaigns in all industries, including finance, insurance, fashion, travel and more
- Building SEO authority and trust across your brand’s target topic entities whilst remaining relevant to the news agenda
- How to measure the effectiveness of your link building activity against key targets and SEO goals
Content writing and digital marketing servicesicontentsmo
Our document is presented in a reader-friendly format, blending to enhance understanding and retention. Embark on a journey of digital marketing with our comprehensive document. This is meticulously crafted to inform readers on content writing and digital marketing services.
Similar to Quality rating guidelines and Google Pigeon (20)
140 people every content marketer should follow on Twitter, by Axonn MediaAxonn Media
Content marketing agency Axonn Media has used a combination of influencer marketing research tools and desk-based research to identify 140 people whose Twitter accounts must be followed by every content marketer.
How to take a data-driven approach to content marketingAxonn Media
How can you use data to create your best-ever content marketing? We ask our director of data insights, and special guest Stefan Zeckner, global SEO manager at Western Union.
How does gender affect you as a marketer?Axonn Media
We surveyed 300 marketers and asked them, how does your gender affect you at work? The results are compiled in our latest research report, but as part of our webinar series we asked our panel, what has your experience been?
Your content is boring here's what to do about itAxonn Media
How do you create content that your audience don't just like and share, but content that connects with them emotionally? Here's how to create engaging, emotive and sometimes vulnerable content your audience will love.
How to make video content that gets watched and sharedAxonn Media
By 2017, 74% of all internet traffic will be video so there's never been a better time to start creating video content. But how do you get started? We asked our senior video producer.
How to make your thought leadership stand out from the crowdAxonn Media
How do you create content that is truly thought leading in your sector? In this presentation we look at how to create engaging content that doesn't sit on the fence but actually says something new.
A simple way to create content that gets resultsAxonn Media
The biggest challenge to content marketers is creating content that is truly effective, but how?
Our director of content marketing explains the importance of a strong title, clear CTA, but most importantly a good story.
"Content Strategy Simplified" gives you the insight needed to get the most out of your content marketing efforts, regardless of what stage you are at.
Learn how to setup, implement, monitor and adjust your strategies, ensuring you get the best results possible.
Supercharge your strategy! 20 stats for the organised marketerAxonn Media
Ready to supercharge your content marketing strategy? These 20 statistics, covering everything from digital to business to social media, will help you to develop your best-ever strategy.
We're a team dedicated to producing high quality
graphical content at a competitive price, within a
short time-period.
Having started as a two person operation in 2012,
we have grown substantially and now have eight
staff dedicated to making sure our clients get the
best content possible - whether it be an interactive
quiz or a Twitter card.
Infographics 101: Get it right every timeAxonn Media
Infographics are a valuable tool when it comes to content marketing, but many companies who commission an infographic aren’t sure what they can expect from their agency and how to plan it to perfection.
We put together an ebook of 100 of our best tips so that you can execute the most amazing infographics with less hassle.
In this slideshare, we’ve put together 15 of our favourite tips, with some handy stats to back them up.
50 new stats for 2015 that every marketer should knowAxonn Media
Statistics like these can inspire us and shine a spotlight on where we can improve and refine our strategy.
We've compiled 50 brand new statistics for 2015 that can help shine a light on the gaps in your strategy and give you a clear path to success.
So take these numbers and turn them into something amazing!
Please feel free to share and embed, let us know what you think @axonnmedia or send us an email inbound@axonn.co.uk
How to harness the power of visual content marketingAxonn Media
The history & psychology of visual content, why this is relevant to marketers, the different types of visual content and lots and lots of free tools!
Find out how non-designers can harness visual tools to break through the online noise and really connect with audiences!
The Big UK Content Marketing Benchmarks Study 2015Axonn Media
Highlights of the annual report "Content Marketing in the UK: 2015 Benchmarks, Budgets and Trends" by Content Marketing Institute and DMA UK, sponsored by Axonn Media.
140 Super Awesome Content Marketing Twitter Accounts Every Marketer Should Fo...Axonn Media
It seems as if everyone's talking and tweeting about content marketing, and it's no wonder as pretty much every organisations realises it's the best way forward for achieving marketing results.
Here we've put together a definitive list of the 140 people who we believe have the most important comments to share on the topic on Twitter.
It's a global list, featuring people and organisations ranging from those with hundreds of thousands of followers to those with only a few hundred. But what they all have in common is that anyone involved in content marketing will be able to learn something new and useful from following these Twitter accounts.
Subscribe to the list at @axonnmedia
https://twitter.com/AxonnMedia/lists/content-marketing-top140
How to become a highly effective content marketerAxonn Media
What sets the effective content marketers apart from the rest? What tools do they use? How do they think? Find out in this webinar by Karen Webber from content marketing agency Axonn Media.
Click, enjoy, share and let us know what tools you use!
twitter.com/axonnmedia
inbound@axonn.co.uk
+44 (0) 207 517 2200
www.axonn.co.uk
You can also subscribe to our weekly newsletter to be kept up to date with the latest in content marketing: go.axonn.co.uk/newsletter
How to implement a multilingual content strategyAxonn Media
While the internet has made it simple and cost-effective for businesses to expand into new markets, going global has its pitfalls. Simply translating your website content from English will not be enough to get repeat traffic and social shares in your new market. Your brand’s multilingual content marketing strategy needs to be culturally optimised.
Frank Hartkopf, our head of European content, held this webinar where he discussed the benefits of translation vs. transcreation and how the latest technology can help you to get the most out of your content marketing efforts.
Navigating the content marketing technology landscapeAxonn Media
The marketing technology landscape is a complex one. What do marketers need to do to be effective in this area? How can you be confident in choosing the right software and technology solutions to make you a better marketer?
Peter Yates, director of account management at Axonn Media, discussed this in a webinar entitled Navigating the Marketing Technology Landscape.
UiPath Test Automation using UiPath Test Suite series, part 4DianaGray10
Welcome to UiPath Test Automation using UiPath Test Suite series part 4. In this session, we will cover Test Manager overview along with SAP heatmap.
The UiPath Test Manager overview with SAP heatmap webinar offers a concise yet comprehensive exploration of the role of a Test Manager within SAP environments, coupled with the utilization of heatmaps for effective testing strategies.
Participants will gain insights into the responsibilities, challenges, and best practices associated with test management in SAP projects. Additionally, the webinar delves into the significance of heatmaps as a visual aid for identifying testing priorities, areas of risk, and resource allocation within SAP landscapes. Through this session, attendees can expect to enhance their understanding of test management principles while learning practical approaches to optimize testing processes in SAP environments using heatmap visualization techniques
What will you get from this session?
1. Insights into SAP testing best practices
2. Heatmap utilization for testing
3. Optimization of testing processes
4. Demo
Topics covered:
Execution from the test manager
Orchestrator execution result
Defect reporting
SAP heatmap example with demo
Speaker:
Deepak Rai, Automation Practice Lead, Boundaryless Group and UiPath MVP
Kubernetes & AI - Beauty and the Beast !?! @KCD Istanbul 2024Tobias Schneck
As AI technology is pushing into IT I was wondering myself, as an “infrastructure container kubernetes guy”, how get this fancy AI technology get managed from an infrastructure operational view? Is it possible to apply our lovely cloud native principals as well? What benefit’s both technologies could bring to each other?
Let me take this questions and provide you a short journey through existing deployment models and use cases for AI software. On practical examples, we discuss what cloud/on-premise strategy we may need for applying it to our own infrastructure to get it to work from an enterprise perspective. I want to give an overview about infrastructure requirements and technologies, what could be beneficial or limiting your AI use cases in an enterprise environment. An interactive Demo will give you some insides, what approaches I got already working for real.
DevOps and Testing slides at DASA ConnectKari Kakkonen
My and Rik Marselis slides at 30.5.2024 DASA Connect conference. We discuss about what is testing, then what is agile testing and finally what is Testing in DevOps. Finally we had lovely workshop with the participants trying to find out different ways to think about quality and testing in different parts of the DevOps infinity loop.
Connector Corner: Automate dynamic content and events by pushing a buttonDianaGray10
Here is something new! In our next Connector Corner webinar, we will demonstrate how you can use a single workflow to:
Create a campaign using Mailchimp with merge tags/fields
Send an interactive Slack channel message (using buttons)
Have the message received by managers and peers along with a test email for review
But there’s more:
In a second workflow supporting the same use case, you’ll see:
Your campaign sent to target colleagues for approval
If the “Approve” button is clicked, a Jira/Zendesk ticket is created for the marketing design team
But—if the “Reject” button is pushed, colleagues will be alerted via Slack message
Join us to learn more about this new, human-in-the-loop capability, brought to you by Integration Service connectors.
And...
Speakers:
Akshay Agnihotri, Product Manager
Charlie Greenberg, Host
State of ICS and IoT Cyber Threat Landscape Report 2024 previewPrayukth K V
The IoT and OT threat landscape report has been prepared by the Threat Research Team at Sectrio using data from Sectrio, cyber threat intelligence farming facilities spread across over 85 cities around the world. In addition, Sectrio also runs AI-based advanced threat and payload engagement facilities that serve as sinks to attract and engage sophisticated threat actors, and newer malware including new variants and latent threats that are at an earlier stage of development.
The latest edition of the OT/ICS and IoT security Threat Landscape Report 2024 also covers:
State of global ICS asset and network exposure
Sectoral targets and attacks as well as the cost of ransom
Global APT activity, AI usage, actor and tactic profiles, and implications
Rise in volumes of AI-powered cyberattacks
Major cyber events in 2024
Malware and malicious payload trends
Cyberattack types and targets
Vulnerability exploit attempts on CVEs
Attacks on counties – USA
Expansion of bot farms – how, where, and why
In-depth analysis of the cyber threat landscape across North America, South America, Europe, APAC, and the Middle East
Why are attacks on smart factories rising?
Cyber risk predictions
Axis of attacks – Europe
Systemic attacks in the Middle East
Download the full report from here:
https://sectrio.com/resources/ot-threat-landscape-reports/sectrio-releases-ot-ics-and-iot-security-threat-landscape-report-2024/
GDG Cloud Southlake #33: Boule & Rebala: Effective AppSec in SDLC using Deplo...James Anderson
Effective Application Security in Software Delivery lifecycle using Deployment Firewall and DBOM
The modern software delivery process (or the CI/CD process) includes many tools, distributed teams, open-source code, and cloud platforms. Constant focus on speed to release software to market, along with the traditional slow and manual security checks has caused gaps in continuous security as an important piece in the software supply chain. Today organizations feel more susceptible to external and internal cyber threats due to the vast attack surface in their applications supply chain and the lack of end-to-end governance and risk management.
The software team must secure its software delivery process to avoid vulnerability and security breaches. This needs to be achieved with existing tool chains and without extensive rework of the delivery processes. This talk will present strategies and techniques for providing visibility into the true risk of the existing vulnerabilities, preventing the introduction of security issues in the software, resolving vulnerabilities in production environments quickly, and capturing the deployment bill of materials (DBOM).
Speakers:
Bob Boule
Robert Boule is a technology enthusiast with PASSION for technology and making things work along with a knack for helping others understand how things work. He comes with around 20 years of solution engineering experience in application security, software continuous delivery, and SaaS platforms. He is known for his dynamic presentations in CI/CD and application security integrated in software delivery lifecycle.
Gopinath Rebala
Gopinath Rebala is the CTO of OpsMx, where he has overall responsibility for the machine learning and data processing architectures for Secure Software Delivery. Gopi also has a strong connection with our customers, leading design and architecture for strategic implementations. Gopi is a frequent speaker and well-known leader in continuous delivery and integrating security into software delivery.
Smart TV Buyer Insights Survey 2024 by 91mobiles.pdf91mobiles
91mobiles recently conducted a Smart TV Buyer Insights Survey in which we asked over 3,000 respondents about the TV they own, aspects they look at on a new TV, and their TV buying preferences.
Neuro-symbolic is not enough, we need neuro-*semantic*Frank van Harmelen
Neuro-symbolic (NeSy) AI is on the rise. However, simply machine learning on just any symbolic structure is not sufficient to really harvest the gains of NeSy. These will only be gained when the symbolic structures have an actual semantics. I give an operational definition of semantics as “predictable inference”.
All of this illustrated with link prediction over knowledge graphs, but the argument is general.
Slack (or Teams) Automation for Bonterra Impact Management (fka Social Soluti...Jeffrey Haguewood
Sidekick Solutions uses Bonterra Impact Management (fka Social Solutions Apricot) and automation solutions to integrate data for business workflows.
We believe integration and automation are essential to user experience and the promise of efficient work through technology. Automation is the critical ingredient to realizing that full vision. We develop integration products and services for Bonterra Case Management software to support the deployment of automations for a variety of use cases.
This video focuses on the notifications, alerts, and approval requests using Slack for Bonterra Impact Management. The solutions covered in this webinar can also be deployed for Microsoft Teams.
Interested in deploying notification automations for Bonterra Impact Management? Contact us at sales@sidekicksolutionsllc.com to discuss next steps.
Key Trends Shaping the Future of Infrastructure.pdfCheryl Hung
Keynote at DIGIT West Expo, Glasgow on 29 May 2024.
Cheryl Hung, ochery.com
Sr Director, Infrastructure Ecosystem, Arm.
The key trends across hardware, cloud and open-source; exploring how these areas are likely to mature and develop over the short and long-term, and then considering how organisations can position themselves to adapt and thrive.
2. @axonnmedia
Google’s quality guidelines
were leaked!
Currently on version 5 - a few months old.
Huge focus on:
• knowledge graph style results
• reputation
• authority
• adverts on page
4. @axonnmedia
Lacking in E-A-T
Sites that lack E-A-T should
be awarded the Low rating
when a page or site is
being assigned a rating.
Lacking a certain amount of
E-A-T is enough of a
reason for a rater to give
any page a low-quality
rating.
5. @axonnmedia
Ads, ads and more ads
More of a negative perception:
• Pop-ups
• ads in navigation
• inline ads
• text-splitting ads
6. @axonnmedia
What makes an expert?
It is crucial to have writers who are
authorities or experts in their field.
Google is clearly emphasising the
role of authority and expertise in
websites, so going the next step
further isn’t surprising in the least.
9. @axonnmedia
High content rating
Google wants to see a wide variety of
supplementary content on a page, and
emphasises it as an important part of
a page that is worthy of a High rating
10. @axonnmedia
Local search… Pigeon
Last night, Google released
a local search algorithm
update. There is no internal
name for the update, but
SEL called it Pigeon.
11. @axonnmedia
What Pigeon does
Pigeon ties deeper into
web search capabilities,
with search features
such as Knowledge
Graph, spelling
correction, synonyms
and more.