Independent PPC auditing professionals offer unbiased audits that address organizational errors and enhance campaign performance. Their proprietary 31-point inspection process aims to improve traffic quality, reduce costs, and ensure compliance with standards, all backed by a money-back guarantee. Additional services include keyword testing and conversion tracking solutions to maximize campaign ROI.

1. PPC Audits Saving Advertising Dollars Independent PPC Auditing Professionals © 2009-2010 AdAuditors.com

2. PPC Audits Independent PPC Auditing Professionals © 2009-2010 AdAuditors.com Combating: Organizational Errors Missed Opportunities Click Fraud Campaign Oversights Inadequate Relevance

3. Bottom Line: Independent PPC Auditing Professionals © 2009-2010 AdAuditors.com Increased Traffic Higher Lead Quality Reduced Cost More Effect

4. Independent Audit Independent PPC Auditing Professionals © 2009-2010 AdAuditors.com 100% Unbiased Auditors Vast Cross-Industry Experience Advocate for Business Owner Fresh, Outside View of Campaign

5. Audit Process Independent PPC Auditing Professionals © 2009-2010 AdAuditors.com Proprietary Process Comprehensive 31-Point Inspection Compliance with Network Standards Peer-Reviewed Audit Report Risk-Free, Read Only Access

6. Additional Services Independent PPC Auditing Professionals © 2009-2010 AdAuditors.com Remediation Audit Conversion Tracking Solutions Keyword Test Plan Due Diligence Audits Integration Plan

7. Risk Free – Guaranteed Independent PPC Auditing Professionals © 2009-2010 AdAuditors.com Read-Only Access No Intentional or Accidental Changes Action-Oriented Report Money-Back Guarantee

8. Return on Investment Independent PPC Auditing Professionals © 2009-2010 AdAuditors.com 10% Improvement on Expert Campaigns Reduced Keyword Costs 250%+ on Amateur Campaigns Traffic Quality Improvements (Conversion) Typical Cost 2.5% of Campaign Budget

9. Audit Steps Independent PPC Auditing Professionals © 2009-2010 AdAuditors.com Consultation & Discovery Audit Audit Review Report Preparation Convey Findings Remediation Oversight Remediation Audit

10. Internet Advertising Standards Independent PPC Auditing Professionals © 2009-2010 AdAuditors.com Keyword Selection Match Types Click-Through-Rates Landing Page Evaluation Quality Score Multi-Level Relevancy Terms of Use Compliance Fraud Susceptibility Ad Copy Analysis Account Organization Conversion Tracking Split Testing Demographic/Geographic Delivery

11. Auditing API Integration Independent PPC Auditing Professionals © 2009-2010 AdAuditors.com Automated Solutions Improve Relevance Mistakes Replicated Easily Faulty/Inconsistent Data Costs Money Disjoint/Missing Landing Pages Manual Review Saves Money

12. Auditing Squeeze Pages Independent PPC Auditing Professionals © 2009-2010 AdAuditors.com Assign Lifetime Value to Opt-ins Track Leads from Keyword Click to Sale Improve Lead Quality via Ad Copy Dramatically Reduce Costs w/ More Relevant Landing Pages

13. SEM Managed Campaigns Independent PPC Auditing Professionals © 2009-2010 AdAuditors.com Direct Report Access Required We Work for Business Owners, Not SEMs Honest Report – Best Interests of Business Non-Adversarial Relationship

14. Internally Managed Campaigns Independent PPC Auditing Professionals © 2009-2010 AdAuditors.com Requires Business Contact (not the campaign manager) Work with Staff Members for Remediation Determine Best Budget for Campaigns

15. Conversion Tracking Independent PPC Auditing Professionals © 2009-2010 AdAuditors.com Total Conversion Tracking is Vital Keyword Level ROI Innovative Solutions for Complex Situations

16. Other Advertising Independent PPC Auditing Professionals © 2009-2010 AdAuditors.com CPM & Banner Campaign Audits CPA & Affiliate Campaign Audits Internet Solutions to Audit Offline Media

17. Real Results Independent PPC Auditing Professionals © 2009-2010 AdAuditors.com 70-100% Improvement over Google’s Staff Resurrected Failed Campaigns Reduced Per Click Costs by 50% with Embedded Match

18. Why Audit? Independent PPC Auditing Professionals © 2009-2010 AdAuditors.com Real Cash Savings Improved Traffic Quality Peace of Mind Risk Free Money Back Guarantee

19. www.AdAuditors.com Independent PPC Auditing Professionals © 2009-2010 AdAuditors.com