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Who would be the audience for your media product?
For our opening we wanted it to be rated a 15; this is because we want the product to be
scary, but not too scary so that only over 18’s can watch it- because 15-17 year olds make
up a lot of viewing figures for films. We wanted the film to be realistic but supernatural at
the same time so that the film is open to variety of different viewers; so a ‘realistic
supernatural horror thriller’ may be a mouthful to say, but it would appeal to wide range
of viewers. These viewers could be; those 25-50 year olds who love a supernatural scary
element, or 15-20 year olds who want to go out with their friends to see a film- the film
would appeal to all.
The main age range we would attract would be anyone within 15-50, because the film has
not been designed for particular people- it would invite anyone to go and see it. If the age
range is so wide then the film would be widespread throughout society with everyone
talking about it; so the success of the film would be great.
Where did we get the idea for our target audience?
We got this idea from the infamous ‘Paranormal Activity’ series of films; as they rated the film 15,
and made nearly $200 million from a budget of $15,000. The film was a worldwide success as it
appealed to so many different viewers- as soon as I was 15 I watched it and I hate supernatural
films but for some reason I wanted to watch it, maybe from the influence of others- which is what
we would hope our film would be able to do; invite even those viewers that hate the sound of it
because everybody else has been drawn into viewing it.

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Q4

  • 1. Who would be the audience for your media product? For our opening we wanted it to be rated a 15; this is because we want the product to be scary, but not too scary so that only over 18’s can watch it- because 15-17 year olds make up a lot of viewing figures for films. We wanted the film to be realistic but supernatural at the same time so that the film is open to variety of different viewers; so a ‘realistic supernatural horror thriller’ may be a mouthful to say, but it would appeal to wide range of viewers. These viewers could be; those 25-50 year olds who love a supernatural scary element, or 15-20 year olds who want to go out with their friends to see a film- the film would appeal to all. The main age range we would attract would be anyone within 15-50, because the film has not been designed for particular people- it would invite anyone to go and see it. If the age range is so wide then the film would be widespread throughout society with everyone talking about it; so the success of the film would be great.
  • 2. Where did we get the idea for our target audience? We got this idea from the infamous ‘Paranormal Activity’ series of films; as they rated the film 15, and made nearly $200 million from a budget of $15,000. The film was a worldwide success as it appealed to so many different viewers- as soon as I was 15 I watched it and I hate supernatural films but for some reason I wanted to watch it, maybe from the influence of others- which is what we would hope our film would be able to do; invite even those viewers that hate the sound of it because everybody else has been drawn into viewing it.