The film has been rated BBFC 15 because younger audiences may find the content inappropriate or psychologically disturbing. While it could have been rated 18, the filmmakers felt 15 was more suitable. Teenagers aged 15-18 are the target audience as they often enjoy horror/thriller genres. The film is also aimed at adults aged 15-48 who may find the sensitive content interesting. Two teenagers, Kimberley and Danny, fit the target criteria with their interests in films like The Conjuring and are therefore likely to enjoy this film. Some reviews from the target audience praised the film's realism, suspense, and shocking ending.

2. TARGET AUDIENCE
 We have rated our film the BBFC of 15 as we believe that anyone
below that age will not be able to tolerate our content as it will be
perceived as inappropriate and not suitable to view. Although our
production could have been rated an 18, we felt as if that would be
too old for the production and that audience below the age of 18
would be able to watch the production, but not under the age of 15.
 We knew that we could have not rated the film a 12 as it would be
too young and the content of the film would psychologically affect
the child’s mind and would be too sensitive to watch; therefore the
age rating of 15 was the most suitable for our production.

3. Teenagers
• The pictures on the right represent our target audience
as they are all in the suitable age range for watching
our production as they are perceived to be 15 or
above. This particular group of teenagers often share
the same interests and hobbies, which may include
watching horror/thriller films; hence why they are the
ideal age for watching our production.
• Also, our production is allowed to be viewed by any
ethnicity, therefore the only thing required to watch our
film is a personal interest in the horror/thriller genre.

4. Adults
• Our specific target audience is aimed at 15-48 year olds,
this means that middle aged adults are most likely to also
take interest in our film as the content may attract their
interests and be suitable for their likings.
• However, we chose to go up to the age of 48 as we
believed it would be an appropriate age to view the product,
as anyone older than 48 may not be interested in the
production due to the sensitive content or no interest in the
genre.

5. Kimberley Golding
AGE: 17
INTERESTS: Socialising with friends, music, shopping, watching
films
FAVOURITE TV PROGRAMMES/FILMS: Eastenders, The
Conjuring, Catfish
Kimberley Golding is part of our target audience as she fits in
within the age restriction and also has an interest in horror/thriller
films as she enjoys the suspense and tension the films bring. I
believe due to --- interest in horror and thriller films, she will enjoy
watching our production and will hope to see more of it as it ends in
a cliff hanger- making her eager to know what will happen next.
OPINIONS ON MOVIE:
“I loved the tension throughout the film, the use of sound created a
perfect impact and the ending had me itching to find out what
happened”

6. Danny Deller
AGE: 18
INTERESTS: Music, socialising with friends, watching films
FAVOURITE TV PROGRAMMES/FILMS: Woman in Black,
Insidious, Saw
Danny Deller is also part of our target audience as his age is
appropriate to watch the production. Due to his interests in
horror films, I believe he would enjoy watching our film as his
favourite films consist of suspense and thriller, which correlates
to the theme of our production. Therefore implying that our film
would be his ideal movie as it includes all aspects of a film he
enjoys.
OPINIONS ON MOVIE:
“Would love to see the full movie!”

7. Personal Reviews
We had asked people from our target audience to give reviews on what
they think of our product:
• “Very chilling and suspenseful production.. Very good for AS
students” –Joseph Cole, University Student, 21
• “Looked so realistic, I was incredibly impressed”-Dorothy Parsons,
Sixth form student, 16
• “The ending gave me chills! Wasn’t expecting that” –Kevin O’Brien,
Retail store manager, 34