Paramount Pictures would be the best media institution to distribute the author's horror film product. The author researched film distributors on IMDb and found that Paramount Pictures has distributed many successful horror films, including Paranormal Activity, which has a similar storyline and target audience to the author's film. Paramount Pictures would appeal to the author's target horror film audience and is experienced in distributing films with comparable genres and scenarios.

1. Q4. What kind of media
institution might distribute
your media product and
why?

2. • In order to be able to answer question 4 well I
had to carry out some research of my own on
different types of distribution companies.

3. • In order to find out who will distribute my
media product I went on the IMDb website.

4. • Here I looked up distributers of the same genre as my media
product in order to see who will be most likely to distribute
my media product. From this I saw that in the Paramount
Pictures was the highest distributor for horror as it has
distributed many successful videos successful as Paranormal
activity.

5. I believe this company will be the best as it will appeal to my target
audience as according to my research it shows the chosen target
audience for my horror film tend to watch many movies in the same
genre distributed by this company.

6. • There audience is very similar to mine in
terms of the scenario and audience. For
example , in paranormal activity there is an
evil spirit following the victims around like in
my movie therefore they are use to
distributed films in the same story line.