The magazine represents a youthful audience by using a young model, modern language including slang, and fonts that are easy to read. The artist's outfit of a skirt, heels, tights and crop top reflects trendy yet casual styles the target audience would wear. The poses aim to look sophisticated rather than silly or boring to appeal to readers. Including a female artist subverts stereotypes and represents changes in the hip hop genre and growing number of female artists. Mentions of social media sites like Facebook and Twitter reinforce the youthful theme. Vibrant colors like pink, blue, white and black are used to attract the target audience.