Purpose of Pictures
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This document discusses the various uses and purposes of photographs. It begins by stating the chapter objectives are to recognize how photography is used, why pictures are important to society, and the importance of the subject. It then lists several common uses of photographs, such as memory, art, documentation, advertising, and entertainment. Specific industries that commonly use photos, beyond just photographers, are also identified as marketing, sales, journalism, and science. The document emphasizes that photographs have the unique ability to capture things too fast, small, or distant for the human eye to see normally. It closes by stating the importance of the subject is to focus viewers' attention and communicate the intended message, while the photographer's role is to frame and present the image
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2. Understand the key question addressed by strategic management.
3. Understand why it is valuable to consider different definitions of strategy.
4. Learn what is meant by each of the 5 Ps of strategy.
What Is Strategic Management?
Issues such as those currently faced by Apple are the focus of strategic management because they help
answer the key question examined by strategic management—“Why do some firms outperform other
firms?” More specifically, strategic management examines how actions and .
Saylor URL httpwww.saylor.orgbooks Saylor.org 4 .docx
Saylor URL: http://www.saylor.org/books Saylor.org
4
Chapter 1
Mastering Strategy: Art and Science
L E A R N I N G O B J E C T I V E S
After reading this chapter, you should be able to understand and articulate answers to the following
questions:
1. What are strategic management and strategy?
2. Why does strategic management matter?
3. What elements determine firm performance?
Strategic Management: A Core Concern for Apple
The Opening of the Apple Store
Image courtesy of Neil Bird, http://www.flickr.com/photos/nechbi/2058929337.
March 2, 2011, was a huge day for Apple. The firm released its much-anticipated iPad2, a thinner and
faster version of market-leading Apple’s iPad tablet device. Apple also announced that a leading publisher,
Random House, had made all seventeen thousand of its books available through Apple’s iBookstore.
Apple had enjoyed tremendous success for quite some time. Approximately fifteen million iPads were sold
in 2010, and the price of Apple’s stock had more than tripled from early 2009 to early 2011.
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http://www.saylor.org/books
http://www.flickr.com/photos/nechbi/2058929337
Saylor URL: http://www.saylor.org/books Saylor.org
5
But future success was far from guaranteed. The firm’s visionary founder Steve Jobs was battling serious
health problems. Apple’s performance had suffered when an earlier health crisis had forced Jobs to step
away from the company. This raised serious questions. Would Jobs have to step away again? If so, how
might Apple maintain its excellent performance without its leader?
Meanwhile, the iPad2 faced daunting competition. Samsung, LG, Research in Motion, Dell, and other
manufacturers were trying to create tablets that were cheaper, faster, and more versatile than the iPad2.
These firms were eager to steal market share by selling their tablets to current and potential Apple
customers. Could Apple maintain leadership of the tablet market, or would one or more of its rivals
dominate the market in the years ahead? Even worse, might a company create a new type of device that
would make Apple’s tablets obsolete?
http://creativecommons.org/licenses/by-nc-sa/3.0/
http://www.saylor.org/books
Saylor URL: http://www.saylor.org/books Saylor.org
6
1.1 Defining Strategic Management and Strategy
L E A R N I N G O B J E C T I V E S
1. Learn what strategic management is.
2. Understand the key question addressed by strategic management.
3. Understand why it is valuable to consider different definitions of strategy.
4. Learn what is meant by each of the 5 Ps of strategy.
What Is Strategic Management?
Issues such as those currently faced by Apple are the focus of strategic management because they help
answer the key question examined by strategic management—“Why do some firms outperform other
firms?” More specifically, strategic management examines how actions and .
Dominica EsonoCOMM 526SPRING2022TASK 1&21. What is
Dominica Esono
COMM 526
SPRING2022
TASK 1&2
1. What is your personal interest or issue?
My personal interest or issue would be why is harder for black entertainers being successful in the Music Industry.
2. What are the component parts of this interest?
The components part would be: Lack of recognition, Inequality treatment, are Record Labels taking action?.
3. Why did you become curious about this question?
I become curious about this question for professional experience.
4.What previous knowledge do you have about your interest.
What I know so far, is that this issue has been going on since music has been created, but this has never been ‘’trendy’’ because is not convenient for some people.
5.What personal experience do you have that influences you about this interest.
I do not have any experience so far , but as a black person, I already this issues is something that sooner or later , I will have to deal with .
6.What are your beliefs , biases, and opinions about this interest or issue ?
I have emotional opinions about it . The fact that black people going through a lot in order to get an opportunity to show their talent to the world , it is something that as a black person and human being, emotionally affect me .
7. What predisposes you to certain conclusions about the issue or concern of study?
The undeniable reality of the situation exposed daily both in television as social media.
8.How will you identify and isolate your personal bias, opinion, feelings, and intuition to preserve a neutral position as a researcher?
Being totally and strictly objective on the issue following real events and researches.
9. Clearly identify the subject of the study interest
Sociology
10. Are you looking at individuals , groups or organizations?
I would say group since I am talking about an specific racial group.
11.Specifically name the individuals, groups , or organizations that you plan to study.
Black Americans , black Hispanics and Africans musicians.
12. What academic fields best lend themselves to your subject and perspective for research?
Sociology perspective
13. What are the specific knowledge areas of this academic field that will best help in exploring and defining the research subject?
-Sociological Social Psychology (health,race,ethnicity)
- Social change ( causes and effects / “what is “ & “what changes” / Technology)
-Population and Demographics (Population number and quality)
- Sociological Methods & Research (People’s actions and behaviors)
14.What additional knowledge of this academic filed do you need to acquire to have a solid foundation to address this interest?
Applied Sociology , finding and addressing the issue.
BUS 8303, Entrepreneurship and Innovative Business Development 1
Course Learning Outcomes for Unit VI
Upon completion of this unit, students should be able to:
2. Analyze the role of an entrepreneurial mindset in opportunity recognition.
2.1 Analy ...
Lesson 1 overview and briefs
1. This unit covers responding to a commission brief for an externally assessed project. Students will have preparation and note-taking time before a final assessment.
2. The rationale section requires understanding the brief, audience research, idea generation, and justifying a project choice.
3. Other requirements include a 350-word pitch, a proposal outlining the project plan and details, and a treatment with storyboards and frame-by-frame justification.
Innovation Tools - Photo Diaries
A qualitative research method, photo diaries are a fantastic way to gain rich insights into people’s environment, behaviour, opinions, routines, likes and dislikes. The tool is not bound by language—instructions can be translated or even given in symbols—meaning that this form of research is accessible to almost everyone, whether they are old, young or speak the same language, and no matter what level of reading ability. Similarly, the method can either be low tech (cheap disposable cameras) or high tech (with loaned digital technology or via digital platforms). An easy, fun, engaging activity for participants that can be used over hours, weeks or months, photo diaries drive innovation by giving you direct access to someone else’s world.
Similar to Purpose of Pictures (12)
Please note the below questions help with the project.Business-L.docx
Please note the below questions help with the project.Business-L.docx
Sarmad Hussain Mangi-M.A Prev-2K20/MMC/52-Photojournalism
Sarmad Hussain Mangi-M.A Prev-2K20/MMC/52-Photojournalism
Introduction to Strategy - Panteion University, Ad & PR Lab
Introduction to Strategy - Panteion University, Ad & PR Lab
Digital storytelling opportunities, Documentation tips
Digital storytelling opportunities, Documentation tips
Saylor URL httpwww.saylor.orgbooks Saylor.org 4 .docx
Saylor URL httpwww.saylor.orgbooks Saylor.org 4 .docx
Saylor URL httpwww.saylor.orgbooks Saylor.org 4 .docx
Saylor URL httpwww.saylor.orgbooks Saylor.org 4 .docx
Dominica EsonoCOMM 526SPRING2022TASK 1&21. What is
Dominica EsonoCOMM 526SPRING2022TASK 1&21. What is
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The document discusses photographic composition and various techniques photographers can use to improve their images, including the rule of thirds, simplicity, selective focus, leading lines, symmetry and patterns, framing elements, point of view, and cropping. It defines each technique and provides examples to illustrate proper usage. The rule of thirds, which positions important elements along the thirds lines of the frame, is described as helping to provide better balance and avoid the visual stagnation of centering subjects. Examples are given to demonstrate each compositional technique.
P5 Photographic Composition.pptx
The document discusses photographic composition techniques to enhance images. It describes guidelines like the rule of thirds, simplicity/filling the frame, selective focus, leading lines, symmetry/patterns, framing elements, point of view, and cropping. The rule of thirds places important details along the 1/3 lines to provide better balance. Simplicity removes distractions to focus on the subject. Selective focus draws attention to the intended subject. Leading lines direct the eye through the image. Symmetry/patterns engage and retain viewer attention. Framing elements guide the eye. Varying the point of view can entice longer looking. Cropping creates unique interpretations. Following these techniques can result in more compelling photographs.
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Here are some potential issues with using this design for a daycare business logo:
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- The color palette of dark blues and purples may not have the right youthful
30 GD1 Chapter 3a Design.pptx
Here are some potential issues with using this design for a daycare business logo:
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- The asymmetrical nature of the design makes it difficult to reproduce at a small scale. A logo needs to be cleanly recognizable even at tiny sizes.
- There is nothing about the design that specifically conveys the idea of a daycare or caring for children. A logo for this purpose would benefit from incorporating more child-friendly imagery or symbols.
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The document discusses color and contrast in photography. It defines color and describes how color exists in nature from red to indigo. It explains that white is a mixture of colors and black is the absence of color. It then discusses using color as part of the subject, between the subject and surroundings, and the absence of color in the subject or surroundings. It also discusses monochromatic or black and white photography and the need for strong contrast. Finally, it defines contrast and discusses using contrast as a compositional technique.
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The document provides information on senior portrait packages and pricing for Northern Lebanon High School students. It outlines 9 packages (A-J) that include various print and digital photo options for a traditional seated yearbook pose as well as additional poses. Package prices range from $15 to $60. Students can also purchase add-ons like additional prints and magnets for $7-12 each. One free traditional headshot for the yearbook is available to all seniors. Formal attire is required for the yearbook photo and appointments can be scheduled starting in October.
Intro to Photography
This document outlines the basics of photography including:
1) Photography is the process of capturing light on a sensitized surface to produce an image. It involves "drawing with light" by capturing reflected light.
2) Photographs are significant in our highly visual society, where they are used widely in business and communication to convey information in a way words alone cannot.
3) The photographic process involves three phases - planning the shot, setting up the camera and taking the photo, and post-processing the image. Key factors that influence image quality are discussed.
Camera Parts and Functions
This document describes 18 key parts of a digital camera:
1. The viewfinder allows the operator to review pictures and change camera settings.
2. The color LCD screen acts as a live viewfinder and window to see the picture area.
3. The camera mode switch buttons allow the camera to switch between capture and playback modes.
4. The image sensor is where the "magic happens" - it converts light energy to a digital file.
Camera Parts & Names
The document identifies 19 parts of a digital camera and their functions. It includes a lens, viewfinder, shooting mode dial, memory card slot, LCD screen, shutter button, battery compartment, and image sensor. The document concludes with 10 review questions about digital photography terms, the history of digital cameras, how they work, and storage capacity calculations.
Design Element 4 - Color
Color comes from light interacting with objects. It has three main components - hue, value, and saturation. There are several color schemes that can be used in design including complementary, analogous, monochromatic, and triadic colors. Each color scheme has benefits and uses. Psychological implications of color include red being associated with danger/passion and blue suggesting coolness/sadness.
Photo 2 final projects
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Design Element 3 - "Space"
This document discusses space as a design element, including positive and negative space. Positive space is where design elements are placed, while negative space is the inverse - areas without elements that allow white space to become part of the design. Good use of space balances positive and negative areas. Gestalt principles like proximity, continuity, closure, and figure-ground help define relationships between elements and negative space to influence perception and create unity in design.
Photography Pillar 2 - Focus and Clarity
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Syllabus
Chapter-1
Introduction to objective, scope and outcome the subject
Chapter 2
Introduction: Scope and Specialization of Civil Engineering, Role of civil Engineer in Society, Impact of infrastructural development on economy of country.
Chapter 3
Surveying: Object Principles & Types of Surveying; Site Plans, Plans & Maps; Scales & Unit of different Measurements.
Linear Measurements: Instruments used. Linear Measurement by Tape, Ranging out Survey Lines and overcoming Obstructions; Measurements on sloping ground; Tape corrections, conventional symbols. Angular Measurements: Instruments used; Introduction to Compass Surveying, Bearings and Longitude & Latitude of a Line, Introduction to total station.
Levelling: Instrument used Object of levelling, Methods of levelling in brief, and Contour maps.
Chapter 4
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Chapter 5
Transportation: Introduction to Transportation Engineering; Traffic and Road Safety: Types and Characteristics of Various Modes of Transportation; Various Road Traffic Signs, Causes of Accidents and Road Safety Measures.
Chapter 6
Environmental Engineering: Environmental Pollution, Environmental Acts and Regulations, Functional Concepts of Ecology, Basics of Species, Biodiversity, Ecosystem, Hydrological Cycle; Chemical Cycles: Carbon, Nitrogen & Phosphorus; Energy Flow in Ecosystems.
Water Pollution: Water Quality standards, Introduction to Treatment & Disposal of Waste Water. Reuse and Saving of Water, Rain Water Harvesting. Solid Waste Management: Classification of Solid Waste, Collection, Transportation and Disposal of Solid. Recycling of Solid Waste: Energy Recovery, Sanitary Landfill, On-Site Sanitation. Air & Noise Pollution: Primary and Secondary air pollutants, Harmful effects of Air Pollution, Control of Air Pollution. . Noise Pollution Harmful Effects of noise pollution, control of noise pollution, Global warming & Climate Change, Ozone depletion, Greenhouse effect
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Purpose of Pictures
- 1. IDENTIFY THE INDUSTRY THAT MAY USE THE IMAGE FOR A SPECIFIC PURPOSE, OR IDENTIFY THE GENERAL USE. Chapter 2 The Purpose of a Picture
- 2. Chapter Objectives Recognize the various uses photography can provide Understand why pictures are an important part of society Recognize the importance of the subject in an image
- 3. How do you use Photographs? Create a list of the top 5 things you use photographs for (word cloud):
- 4. Purpose of just a Picture Remember (memory) Art / Decoration Compare See something difficult to see
- 5. What’s the purpose of a picture? What are pictures actually used for in something else: Gain Interest Help tell a story Documentation Historical Reference Aid Science Advertise Instructional Aides Marketing/Sales Show something new Provide a unique perspective Entertain
- 6. Jobs that use or work with pictures… …other than Photographers Jobs/Industries • Marketing/Advertising • Sales • Travel • Journalism • Graphic Design/Web • Insurance • Fashion • Science • Landscaping
- 23. Things that only a photo can do Photographs can see things in a way humans are not able to: Things that happen too quickly Studying movement Looking at things very far away/ Analyze detail that is very small Recording change for study Recognize things normally invisible or undetectable
- 24. Fast Action
- 25. Things far away Andromeda Galaxy
- 26. Not able to be seen - Creativity
- 27. What is the importance of the Subject Becomes the focal point Identifies what is important Helps direct the viewers attention Provides the meaning/purpose of the image Communicates the intended information
- 28. The Photographer’s role Control the frame Eliminate distractions Add depth and layers of detail Enhance the 3D realistic appearance Attract the viewer (contrast) Be creative