Production of Media Entertainment by Umar Mustafa

1. NAME : UMER MUSTAFA
Subject: Mass Media & Society
REG# 394-FSS.MSMC/F1
BATCH# F18 MS – Mass Media & Communication Studies
Faculty of Social Sciences
UNIVERSITY: International Islamic University Islamabad

2. Presentation Topic
Production Of Media Entertainment

3. What is Media?
 Media is the collective communication outlets or tools used
to store and deliver information or data.
 Media actually refers to any kind of communication whose
purpose is to inform, educate or entertain a wide audience. It
can be anything from web content to social media to TV,
video and radio content.

4. What is Entertainment ?
 Entertainment is a form of activity that holds the attention and interest of
an audience, or gives pleasure and delight.
 The experience of being entertained has come to be strongly associated
with enjoyment, so that one common understanding of the idea is fun and
laughter
 Although many entertainments have a serious purpose.
 This may be the case in the various forms of ceremony,
celebration, religious festival, or satire for example. Hence, there is the
possibility that what appears as entertainment may also be a means of
achieving insight or intellectual growth.

5. Overview
 The media and entertainment industry consists of film, print, radio,
and television. These segments include movies, TV shows, radio
shows, news, music, newspapers, magazines, and books.
 Top 10 Media and Entertainment Companies
1 The Walt Disney Company 2 Time Warner Inc.,
3 21st Century Fox 4 NBC Universal
5 Direct Group Holdings 6 National Amusements Inc.,
7 CBS Corporation 8 Viacom Inc.
9 News Corporation 10 TEGNA Inc.
The U.S. media and entertainment industry contributes more than $632
billion to the economy and represents a third of the global industry.

6. What is Media Production?
 Media production is the process of producing media content. It is the
equivalent of film making, but with images recorded digitally instead
of on film stock.
 There are three stages of Media (video) production
 pre-production
 production
 post-production.

7. 1 Pre production
 Pre-production involves all of the planning aspects of the
video production process before filming begins.
This includes
 Scriptwriting
 scheduling
 logistics
 Administrative duties.

8. 2 production
 Production is the phase of video production which captures
the video content
 (moving images / videography) and involves filming the
subject(s) of the video.

9. 3 Post production
 post-production is the action of selectively combining those
video clips through video editing into a finished product that
tells a story or communicates a message to its target audience

10. Production Team
 Production teams are a group of technical staff who produce the media,
generally the term refers to all individuals responsible for the technical
aspects of creating of a particular product
 Media and entertainment jobs include reporters, correspondents, and broadcast
news analysts; writers and authors; editors; photographers; graphic designers;
translators; film and video editors and camera operators; broadcast and sound
engineering technicians; announcers; producers, directors; and performers—from
actors to musicians and composers.

11. The production team includes not only the running crew, but also the
theatrical producer, designers and theatre direction .

12.  The workers who are behind the scenes and focused on the
business side are public relations people, talent agents and
representatives, marketing managers, entertainment lawyers,
and distribution workers, among others.

13. Tasks and functions
 Directly responsible for fundraising for the production
 Accomplish this through a parent company, partner, or private investor
 It handles budgeting, scheduling, scripting
 The supply with talent and resources
 The organization of staff, the production itself, post-production,
distribution, and marketing
 Production companies are often either owned or under contract with
a media conglomerate, film studio, entertainment company, who act as
the production company's partner or parent company.

14. Los Angeles
 Los Angeles has long been regarded the Entertainment Capital of the World.
 For many people, the words Los Angeles and Hollywood are synonymous with
Entertainment.
 Los Angeles is also famous as the home of Hollywood
 Title earned over many decades of activity in
 Motion picture
 Sound
 Television production.

15. Cinema of USA
 The cinema of the United States referred to as Hollywood.
 Hollywood is the oldest film industry in the world
 American cinema quickly came to be the most dominant force in the
industry as it emerged.
 It produces the largest number of films of any single-language National
cinema, with more than 800 English-language films released on average
every year.
 The American film industry generated $43.4 billion in revenue last year

16.  Hollywood is considered the birthplace of various genres of cinema
Among them are:
 1 Comedy 2 Drama 3 Action
 4 The musical 5 Romance
6 Science fiction 7 Horror
 Having set an example for other national film industries. It produced the
world's first sound (talkie) as well as musical film (The Jazz Singer).
 Hollywood's sells 2.6 billion tickets annually

17. Major Film Studios Of Hollywood
 They are the primary source of the most commercially
successful and most ticket selling movies in the world.
 Such as 1) The Birth of a Nation (1915) 2) Gone with the Wind (1939)
 3)The Sound of Music (1965) 4)The Godfather (1972)
 5) Jaws(1975) 6) Star Wars (1977) 7) E.T. the Extra-
Terrestrial (1982)
 8) Jurassic Park (1993) 9) Titanic (1997) 10) Avatar (2009).
Hollywood's highest-grossing movies have generated more box-office
revenue and ticket sales outside the United States than films made
elsewhere.

18.  Today, American film studios collectively generate several hundred
movies every year, making the United States one of the most prolific
producers of films in the world and a leading pioneer in Motion
picture engineering and technology.
 Hollywood is the largest film industry in terms of box office gross
revenue.

19. Bollywood
 Hindi cinema referred to as Bollywood, is the Indian Hindi-language film
industry, based In the city of Mumbai (formerly Bombay)
 Bollywood is a part of the larger cinema of India (also known as Indywood)
 Indian Cinema is the world's largest film industry in terms of film production
& and the number of tickets sold
 An annual output of 1,986 feature films as of 2017 with 364 Hindi films
produced annually as of 2017
 Bollywood represents 43% of Indian net box office revenue
 Tamil and Telugu cinema represent 36%, and the rest of the regional cinema
constitute 21%, as of 2014.

20.  Period from the late 1940s to the early 1960s is regarded by film
historians as the "Golden Age" of Hindi cinema.
 Critically acclaimed Hindi films of all time were produced during this
period.
 Examples include
 Pyaasa (1957) Kaagaz Ke Phool (1959) directed by Guru Dutt
 Awaara (1951) and Shree 420 (1955) directed by Raj Kapoor
 These films expressed social themes mainly dealing with working-
class life in India

21.  Bollywood cinema is one of the strongest global cultural
ambassadors of a new India.
 Bollywood has been a prominent form of soft power for India
 Bollywood films are widely watched in other South
Asian countries, including Pakistan, Bangladesh, and Nepal.
 In East Asia, some Bollywood films are widely appreciated in
countries such as China, Japan, and South Korea.
 Hindi films have become popular in Arab countries & are
subtitled in Arabic
 Bollywood has progressed in country like Israel.
 Bollywood sells 3.5 billion tickets sold worldwide annually

22. THANK YOU