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What kind of media institution
might distribute your media
product and why?
What is a film distributor?
Google definition: A film distributor is responsible for the marketing of a film. The
distribution company is usually different from the production company.
Distribution deals are an important part of financing a film.
https://www.google.co.uk/search?q=What+is+a+film+distributor%3F&oq=What+is+a+film+distributor%3F&aqs=chrome..69i
57.1206j0j8&sourceid=chrome&es_sm=91&ie=UTF-8
The top 4 major film
distribution
companies:
Number 1 - Warner Bros. Entertainment
(Time Warner)
Date founded:
1923
Number 2 - The Walt Disney Studios
(The Walt Disney
Company)
Date founded:
1923
Number 3 - NBCUniversal Universal
Pictures
Date founded:
1912
Sony Pictures Motion Picture Group (Sony)
Columbia Pictures
Date founded:
1924
https://en.wikipedia.org/wiki/Major_film_studio
Irish Film Board
Independent
BBC Films
Sources:
http://www.independentfilmcompany.com/
http://www.ifsfilm.com/Resources/Distributors.php
Balcony Films
Independent Distribution Companies
Think about the sort of film you have produced. Compare
this to the type of films the distribution companies have
released before – are any of them likely to be interested
in your film? Explain why.
Our film would be more appealing to the independent distribution companies. It
would be shown at film festivals to companies looking for a potential film to back.
The kind of films these companies release are independent dramas. These films
are usually quite different to the popular films out there, as they are more original
ideas. These films usually have less known cast and crew, which makes it harder
for these companies to get hype for the film.
Is your film going to appeal to UK audiences only?
Or does it have a wider appeal? Why? Why not?
Our film is more likely to appeal to the UK audience
because of its stereotypical english setting and story.
This is because our movie takes place in Reigate
College. ‘College’ has a different meaning in other
countries, such as America., which may create
confusion. Although it could appeal to other countries
because of its genre which is aimed at teens, and it
could still have some relatable features for teens from
different countries. For example, having crushes and
struggling with society.
Possible marketing strategies, release strategies
and exhibition options (Go back to Launching
Films video - part 2 for a useful insight)
Online - Over social media, such as Twitter; and YouTube, for videos, interviews
with cast and crew and small teaser clips.
TV and Radio - Adverts on both TV and the Radio. Also interviews with cast and
crew over the radio.
In Cinema - Videos, Traillers and teaser clips from film will be played before a film
of the same genre.
Other - Posters and billboards put up around for people to see during busy day
life. Leaflets or flyers given out to the public.
Consider self-distribution as well
Self-distribution allows you cut out the middleman, this means you won’t have to
pay someone to do the job. However, it does mean you have more work to do.
This doesn’t mean you have to do it alone, as you can hire publicists, theatre
bookers, etc. Film festivals have their negatives, as thousands of feature films are
submitted, but only a handful get chosen.
Sources: http://www.raindance.org/self-distribution-for-filmmakers/ http://www.theguardian.com/media-
network/2015/may/29/papadopoulos-sons-self-distribution-film-industry

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Question 3

  • 1. What kind of media institution might distribute your media product and why?
  • 2. What is a film distributor? Google definition: A film distributor is responsible for the marketing of a film. The distribution company is usually different from the production company. Distribution deals are an important part of financing a film. https://www.google.co.uk/search?q=What+is+a+film+distributor%3F&oq=What+is+a+film+distributor%3F&aqs=chrome..69i 57.1206j0j8&sourceid=chrome&es_sm=91&ie=UTF-8
  • 3. The top 4 major film distribution companies:
  • 4. Number 1 - Warner Bros. Entertainment (Time Warner) Date founded: 1923 Number 2 - The Walt Disney Studios (The Walt Disney Company) Date founded: 1923 Number 3 - NBCUniversal Universal Pictures Date founded: 1912 Sony Pictures Motion Picture Group (Sony) Columbia Pictures Date founded: 1924 https://en.wikipedia.org/wiki/Major_film_studio
  • 5. Irish Film Board Independent BBC Films Sources: http://www.independentfilmcompany.com/ http://www.ifsfilm.com/Resources/Distributors.php Balcony Films Independent Distribution Companies
  • 6. Think about the sort of film you have produced. Compare this to the type of films the distribution companies have released before – are any of them likely to be interested in your film? Explain why. Our film would be more appealing to the independent distribution companies. It would be shown at film festivals to companies looking for a potential film to back. The kind of films these companies release are independent dramas. These films are usually quite different to the popular films out there, as they are more original ideas. These films usually have less known cast and crew, which makes it harder for these companies to get hype for the film.
  • 7. Is your film going to appeal to UK audiences only? Or does it have a wider appeal? Why? Why not? Our film is more likely to appeal to the UK audience because of its stereotypical english setting and story. This is because our movie takes place in Reigate College. ‘College’ has a different meaning in other countries, such as America., which may create confusion. Although it could appeal to other countries because of its genre which is aimed at teens, and it could still have some relatable features for teens from different countries. For example, having crushes and struggling with society.
  • 8. Possible marketing strategies, release strategies and exhibition options (Go back to Launching Films video - part 2 for a useful insight) Online - Over social media, such as Twitter; and YouTube, for videos, interviews with cast and crew and small teaser clips. TV and Radio - Adverts on both TV and the Radio. Also interviews with cast and crew over the radio. In Cinema - Videos, Traillers and teaser clips from film will be played before a film of the same genre. Other - Posters and billboards put up around for people to see during busy day life. Leaflets or flyers given out to the public.
  • 9. Consider self-distribution as well Self-distribution allows you cut out the middleman, this means you won’t have to pay someone to do the job. However, it does mean you have more work to do. This doesn’t mean you have to do it alone, as you can hire publicists, theatre bookers, etc. Film festivals have their negatives, as thousands of feature films are submitted, but only a handful get chosen. Sources: http://www.raindance.org/self-distribution-for-filmmakers/ http://www.theguardian.com/media- network/2015/may/29/papadopoulos-sons-self-distribution-film-industry