The mood board contains images that represent different ideas and moods the creator wants to convey for their music video and album. The red block shows the predominant use of the color red to link the print production to the music video, with red symbolizing love and danger. Books in the mood board represent how each song in the album will tell a story and act as a chapter. Fonts included suggest the text style will be important in setting the mood, while a building image represents the idea of a story being told from two perspectives for the music video.

1. All of these images within the mood board complete a puzzle; of which the puzzle is the moods and ideas I want to project. For example, the
red block shows I want to predominantly use the colour red, as it links the print production to my music video. Red has two connotations that
fit perfectly into my idea, the first is love and the second is danger. Another example of the imagery within this mood board is the image
books. The books represent the idea that the album will be telling a story, and the idea that each song is a chapter. The fonts I have included in
this represent the idea that the font on my print production will play an important role; the idea that the text can almost set the mood of the
text. The picture of the building represents the idea of two perspectives. This has a direct correlation to my music video, and the idea the story
is being told from two perspectives.