This media product represents young trendy social groups between the ages of 18-30. The front cover features an attractive smiling female image that would appeal to males. Interior pages also use sexualized female images that aim to attract a male audience through depicting females having fun, as would be fitting for a dance magazine. While primarily featuring white individuals, the images could appeal to all ethnicities. Overall, the representations are meant to depict and attract trendy, fun-loving young adults.